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    Chapter 6 Product Specifications

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    hieudaivuong
    This document discusses the process of developing product specifications. It explains that specifications should precisely describe what a product needs to do based on customer needs. It recommends developing metrics that correlate with customer needs and are dependent variables. Competitive benchmarking collects metric data from similar products. Target values for each metric are set as ideal and minimally acceptable. Technical and cost models are developed to refine specifications and ensure feasibility. The final specifications are flowed down and the process is reflected upon. Developing specifications is an important part of the product development process.

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    Chapter 6 Product Specifications

    Uploaded by

    hieudaivuong
    93 views22 pages
    This document discusses the process of developing product specifications. It explains that specifications should precisely describe what a product needs to do based on customer needs. It recommends developing metrics that correlate with customer needs and are dependent variables. Competitive benchmarking collects metric data from similar products. Target values for each metric are set as ideal and minimally acceptable. Technical and cost models are developed to refine specifications and ensure feasibility. The final specifications are flowed down and the process is reflected upon. Developing specifications is an important part of the product development process.

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    This document discusses the process of developing product specifications. It explains that specifications should precisely describe what a product needs to do based on customer needs. It recommends developing metrics that correlate with customer needs and are dependent variables. Competitive benchmarking collects metric data from similar products. Target values for each metric are set as ideal and minimally acceptable. Technical and cost models are developed to refine specifications and ensure feasibility. The final specifications are flowed down and the process is reflected upon. Developing specifications is an important part of the product development process.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    93 views22 pages

    Chapter 6 Product Specifications

    Uploaded by

    hieudaivuong
    This document discusses the process of developing product specifications. It explains that specifications should precisely describe what a product needs to do based on customer needs. It recommends developing metrics that correlate with customer needs and are dependent variables. Competitive benchmarking collects metric data from similar products. Target values for each metric are set as ideal and minimally acceptable. Technical and cost models are developed to refine specifications and ensure feasibility. The final specifications are flowed down and the process is reflected upon. Developing specifications is an important part of the product development process.

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    PRODUCT DESIGN and

    DEVELOPMENT
    Chapter 6: Product Specification

    Lecturer
    Tetuko Kurniawan

    Teaching sourebook:
    Chapter 6 of
    Product Design and Development
    Karl T. Ulrich & Steven D. Eppinger

    PRODUCT DEVELOPMENT PROCESS

    establishing
    Target Specifications:
    1. Prepare the list of metrics
    2. Collect competitive benchmarking
    information
    3. Set ideal and marginally acceptable
    target value
    4. Reflect on the results

    Set Final Spec.:


    1. Develop technical models of the product
    2. Develop a cost model of the product
    3. Refine the specifications, making tradeoffs where necessary
    4. Flow down the specifications
    5. Reflect on the results and the process

    What are specifications?


    Product Specification is precise description of
    what the product has to do.

    Customer needs
    language of the customer
    Example
    - Easy to install

    Product specifications
    metric and a value
    Example:
    metric: time required for
    assembly of fork to the
    frame.
    Value: 20 seconds.

    Customer need

    Metric and values

    Need - metric
    Table

    A few guidelines...

    Metrics should be complete: all metrics correlate with


    satisfaction of need.
    Metrics should be dependent variable.
    Dependent: mass of fork vs independent: material of fork.

    Metrics should be practical


    Some needs cannot easily be translated into quantifiable
    metrics. Example pride when using the product
    The metric should include popular criteria for comparison
    in the marketplace

    Collect Competitive Benchmarking Information


    Compare all the
    metrics in competitor
    products
    Time consuming
    activities
    Data from
    competitors not
    always true

    Other format of benchmarking

    Dot: customer perception of the relative degree to which their products


    satisfy their needs
    Need more time to collect customer perception data
    **** more dots means better satisfaction

    Set Ideal and Marginally Acceptable Target values

    Two types of target values

    Ideal values: best result the team could hope for

    Marginally acceptable value: value of the metric that could just


    barely make the product commercially viable

    Five ways to express:

    At least X

    At most X

    Between X and Y

    Exactly X

    A set of discrete values

    Example

    Setting the final Specifications:


    Develop technical models of the product
    Develop a cost model of the product
    Refine the specifications, making trade-offs where necessary
    Flow down the specifications
    Reflect on the results and the process
    (recommended steps)

    Develop technical models of the product

    Technical model of a product is a tool for predicting the


    values of the metrics for a particular set of design
    decisions analytical and physical approximations of the
    product
    This modeling:

    Allows prediction if set of spec. is technically feasible by exploring different


    combinations of design variables predict technical performance

    prevents the team from setting a combinations of specifications that


    cannot be achieved

    Simulation/theory

    Built and test


    Input: independent
    variable

    Output: dependent
    variable

    Cost Model of the Products

    Product can be produced at a target cost


    Target cost is the manufacturing cost at which
    the company and its distribution partners can
    make adequate profits while still offering the
    products to the customer at competitive price
    Creating Bill of Material estimate cost for each
    part + rough estimate assembly & overhead cost
    Cost model predict cost performance

    Cost Model of the Products

    Competitive map and trad off curves

    Competitive map: position the new product relative to the competition


    Trade off curves: performance of the product concept for a range of design
    variables

    Set the Final Specification

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