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Styleco.: Date : 08.10.2016 - Version: 1 - Author: Gabrielle Micco

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StyleCo.

PAUL COREY | ACCOUNT MANAGER


pcorey@listrak.com
Date*: 08.10.2016 | Version: 1 | Author: Gabrielle Micco
*Project scope and pricing is valid for ninety (90) days from date
indicated on Statement of Work form.

Description of Work

FULL CREATIVE REFRESH


The following campaigns will be updated with new creative and
content using updated branding assets as part of a creative-refresh:

Post Purchase (4 messages)

Creative-refresh includes responsive creative and HTML


development in addition to quality assurance testing for functionality
and rendering.
Creative-refresh does not include logic or functionality revisions to the
automated campaigns or Conductor Conversations.

Creative

Responsive

Platform

JavaScript

Solution

Post Purchase

Assumptions

You have an active Listrak account.

All necessary eCommerce platform extensions, modules,


and/or cartridges have been installed and fully vetted.

If the scope of work includes Listrak Recommender


merchandise block or recipe setup, product data is
assumed to be correct and usable in its current state.

If the scope of work involves utilizing dynamic coupon


codes through Listraks coupon manager:
o

Your eCommerce system can export and accept


dynamic coupon codes.

You can export a preliminary list of dynamic coupon


codes and specify a backup static code to use in
case of technical error or an empty coupon pool.

You can successfully implement JavaScript


subscription code, if deemed necessary.

If were updating a current Listrak solution, its assumed


to be fully finished and functioning in its current state.

Your Creative
Responsibilities

If Listrak does the creative, you agree to

Provide our creative team with:


o

A style/identity guide, if you have one

A document with approved copy, if pertinent

An Adobe .eps or other vector file of your logo

Any font files you want us to use

High-resolution or vector files for all graphics or


access to an image library our designers can use

Give approval of all Listrak-submitted design compositions


and HTML tests

Complete all necessary solution testing prior to go-live, as


outlined by your assigned project manager

Give ultimate approval that youve tested everything and


approve the launch

Your Technical
Responsibilities

Listraks Creative
Responsibilities

Not applicable.

If Listrak does the creative, we will

Complete a design composition for one message or solution


and submit to you for approval.

(If possible) design all subsequent creative according to the


style guidelines set up by the first, approved design
composition.

Convert all creative to HTML, test for proper rendering and


functionality, and submit to you for approval.

After you provide approval, well complete final quality


assurance testing, commit applicable messages to
Conductor Conversations and launch.

Listraks Technical
Responsibilities

Not applicable.

Out-of-Scope
& Limitations

Standard Approval Process


You must provide written or verbal approval when requested
before Listrak can continue work and progress to the next
phase of the solution (e.g., provide approval of a design
composition before Listrak can convert it to HTML).
If you already gave approval, we cant make edits to any
previous phase without potentially incurring fees e.g., if you
approved a design composition and weve already converted
it to HTML, we cant go back and make design edits without
that time being billable.
Please note that delays during this approval process can
impact the overall timeline of the project.

Creative Limitations
Changes to Listrak-Provided Creative: If were designing
the creative or writing the content, we include up to 2 rounds
of edits within the scope of work. Any changes to creative
and content beyond these 2 included rounds of edits or after
youve given approval may incur fees at the prevailing billable
rate.
Mobile Responsive Design: Responsive design (design
that allows for more optimal rendering on mobile devices)
may require creative changes to designs you provide. As
stated above, all revisions (responsive or otherwise) will need
to be completed by your team. If you need Listraks team to
make these revisions for you, all time spent will be billable at

the prevailing rate.


All solutions we design are coded for optimal display on
supported mobile devices and browsers at the time of
solution development. Listrak stays abreast of device and
browser updates to ensure that our responsive designs
function optimally in as many places as possible. However,
these future updates could cause your existing solutions to
render incorrectly. If youd like us to modify an existing design
to accommodate a new device or browser update, time spent
will be considered out-of-scope and billable at the prevailing
rate.
If youd like your solution to be responsive, our design team
needs all graphics (logos, images, etc.) provided in highresolution or vector format. If you cant provide us with highresolution or vector files, we cant guarantee optimal viewing
on retina screens.

Updates / Break-Fix
If you or your team modifies any finished solution (as
provided/completed by Listrak), your website, or an
established data feed in any way that would affect your
Listrak solutions performance, necessary fees may be
charged at the prevailing billable rate to troubleshoot and
correct the resulting issues.
The same applies to any break-fix scenarios within the
Listrak application, including (but not limited to): lists,
segmentation fields, Listrak Conductor Conversations,
subscription settings, external events, and messages.

Dynamic Coupons & Listrak Coupon Manager


After your initial batch of dynamic coupons has been
exhausted, you must export new batches from your
eCommerce platform and import them into the Listrak coupon
manager for ongoing use. If you dont replenish your coupon
pool and you run out of coupons, a backup static coupon
code will be delivered to subscribers until you replenish the
coupon pool. This is why we strongly recommend assigning a
backup static code to every coupon pool created.

Data Requirements / File Feeds

Unless otherwise outlined, all additional data requests,


including any updates to current file feeds or platform
installations, will be considered out-of-scope and billable at
the prevailing billable rate.

If You Make an Out-of-Scope Request:


We will notify you of the nature of your request and any
remaining in-progress work will be paused until additional
scope requirements are discussed, quoted, and approved.
Out-of-scope requests are defined as any work not explicitly
covered in this document.

Documentation

Listrak Integration Services: View online guide >


Listrak API Integration Guide: View PDF >

Cost

$4,536.25 (Includes 31.75 hours)


This is an estimate.
For quotes over 10 hours: During solution execution, if factors
dictate that budget is insufficient, youll be notified within 5 hours of
budget with an estimate of additional hour requirements.

Implementation
Schedule

Discovery: 3 business days


Execution: 3 weeks
Launch: 2 business days following your final approval

Your Responsibilities Pursuant to This Agreement


By signing, you agree to complete your portion of the identified tasks within the timeframe of the
schedule. If you arent able to complete the tasks within the timeframe, Listrak will provide written
notice of the delay. We reserve the right to place the project on hold until youve paid Listrak for the
amount of time Listrak has spent.

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