Mihir RM

CHAPTER 01
1 INTRODUCTION
A business owner who does any, or all, of their business using the
internet, is running an online business. Running an online business
can include buying and selling online, and providing an online
service. A wide variety of businesses can be found online, in many
different industries.
Anyone can start an online business. If you have a unique product or
idea, you can find a way to sell or trade it online. It's just like a
traditional 'bricks-and-mortar' business, except your office or shop is
online, so you have to decide how it will look and appeal to
customers.
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1.2) OBJECTIVES OF STUDY
1 To understand what is the importance of internet services
2 To understand the advantages of internet
1.3) HYPOTHESIS OF THE STUDY
H0 : Do the customers prefer the rate
H1 : Do the customers do not prefer the rate
1.4) NEED OF THE STUDY
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any start up or established business today must have an Internet
identiity, regardless of whether its an active one or just for referrals.
The Internet has become incredibly easy to use, and is now more
business friendly than ever. Hence, getting your business online could be
the best decision that your business makes.
1.5) RESEARCH METHODOLOGY
a) Primary Data
The assignment has been prepared by the method of questionnaire
b) Secondary Data
The assignment is also prepared by secondary data
1.6) LIMITATIONS OF STUDY
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1. Still, the internet is considered as a source of information gathering
for the majority of your customers. Many people are there who still
prefer the live interaction when they buy.
2. So many scams on the internet.
3. When your visitor finds you then it means they have been checked
many links already.
1.7) REVIEW OF LITERATURE
Web Designers must take note of consumers' needs because the usability
is the starting point to get the confidence and support of the consumers.
All they have to do are just browse for the product they want in the
website and within a few more mouse clicks they are off.
Such simplicity and comfort makes online shopping appealing for
customers.
Chapter 02- secondary data
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Amazon accounted for 60% of total U.S. online sales growth last year
alone, according to Forrester estimates. Amazons changing the
paradigm, says John Haber, CEO of supply chain consultancy Spend
Management Experts. Theyre changing customers expectations
because theyre giving them the low-cost shipping along with the speed.
And then you change the mentality of the consumer. Now its the
expectation. Though millennials make 54% of their purchases online,
the rate of adoption by older people is growing at a faster rate. Non-
millennials made 49% of their purchases online, according to the
survey, compared with 44% in 2014.And as for shopping by smartphone
users: the survey found that 63% of millennials use their phones to shop,
while 19% of baby boomers and 8% of seniors use their phones to make
purchases.
CHAPTER 3- ANALYSIS
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1 GENDER DETERMINATION OF THE RESPONDENTS FOR
ONLINE BUSINESS
Gender No. of Respondents Percentage

Males 14 46.67
Females 16 53.33
TOTAL 30 100
comments
According to this table, out of 30 respondents for online business,

53.33% are females whereas 46.67% are males. Therefore, the females
are more engaged in online shopping as compared to males.
D REST QUESTNS ARE AS PER UR SURVEY
CHAPTER 4 FINDINGS OF THE STUDY
As per my study, the following inferences I have concluded :-
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There has been steady increase in the number Internet services year
on year.
The % increase of online shoppers have been steadily grown in the
pie chart.
The future holds good for due to the advent of technology with
respect to high speed data transfer which is possible today.
As per the graph the % increase in online shopping has been upto
8% from 2015-2016. This has been made possible specifically by
the generation next shoppers and the seniors who can now easily
access websites and online retail shops through smartphones.
4.1. INTRODUCTION
A business owner who does any, or all, of their business using the
internet, is running an online business. Running an online business
can include buying and selling online, and providing an online
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service. A wide variety of businesses can be found online, in many
different industries.
Anyone can start an online business. If you have a unique product or
idea, you can find a way to sell or trade it online. It's just like a
traditional 'bricks-and-mortar' business, except your office or shop is
online, so you have to decide how it will look and appeal to
customers.
4.2 OBJECTIVES OF STUDY
1. To understand what is the importance of internet services
2. To understand the advantages of internet
4.3) HYPOTHESIS OF THE STUDY
H0 : Do the customers prefer the rate
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H1 : Do the customers do not prefer the rate
4.4) NEED OF THE STUDY
any start up or established business today must have an Internet
identiity, regardless of whether its an active one or just for referrals.
The Internet has become incredibly easy to use, and is now more
business friendly than ever. Hence, getting your business online could be
the best decision that your business makes.
[Type text] Page 9

4.5) RESEARCH METHODOLOGY
a) Primary Data
The assignment has been prepared by the method of questionnaire
b) Secondary Data
The assignment is also prepared by secondary data
4.6) LIMITATIONS OF STUDY
1. Still, the internet is considered as a source of information gathering
for the majority of your customers. Many people are there who still
prefer the live interaction when they buy.
2. So many scams on the internet.
3. When your visitor finds you then it means they have been checked
many links already.
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4.7) REVIEW OF LITERATURE
1. Book Name ---- The Lean Startup
Author Name -- Eric Ries
4.8) SECONDARY DATA
There has been a shift of shoppers towards easy mode of online
shopping. With todays generation next being technology-savvy and
technology easily available at their disposal due to smartphones and
WiFi
This can also be referred as shopping on the go.
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4.9) ANALYSIS
a) Gender Determination
Out of 30 respondents for online business, 53.33% are females whereas

46.67% are males. Therefore, the females are more engaged in online
shopping as compared to males.
b) Educational Qualifications
Out of 30 respondents for online business, the graduates hold a major

share constituting 50% while H.S.C holders are second with 33.33% and
the post graduate are16.67% during the survey.
4.10) CONCLUSION OF THE STUDY
1. First and foremost, I conclude that internet services is here to stay.
This indirectly proves that conventional retailers need to tighten their
seat belts and come up with innovative schemes, methods.
2. Online business has opened up markets and avenues for low cost
goods which can be directly sourced from the manufacturer.
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3. internet has helped in developing new parallel business avenues such
as transportation, logistics as well as courier delivery business.
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CHAPTER 01

internet, is running an online business. Running an online business

can include buying and selling online, and providing an online

service. A wide variety of businesses can be found online, in many

Anyone can start an online business. If you have a unique product or

traditional 'bricks-and-mortar' business, except your office or shop is

online, so you have to decide how it will look and appeal to

[Type text] Page 1

1 To understand what is the importance of internet services

2 To understand the advantages of internet

1.3) HYPOTHESIS OF THE STUDY

H0 : Do the customers prefer the rate

H1 : Do the customers do not prefer the rate

1.4) NEED OF THE STUDY

[Type text] Page 2

identiity, regardless of whether its an active one or just for referrals.

the best decision that your business makes.

1.5) RESEARCH METHODOLOGY

The assignment has been prepared by the method of questionnaire

The assignment is also prepared by secondary data

1.6) LIMITATIONS OF STUDY

[Type text] Page 3

prefer the live interaction when they buy.

2. So many scams on the internet.

many links already.

1.7) REVIEW OF LITERATURE

Such simplicity and comfort makes online shopping appealing for

Chapter 02- secondary data

[Type text] Page 4

alone, according to Forrester estimates. Amazons changing the

paradigm, says John Haber, CEO of supply chain consultancy Spend

Management Experts. Theyre changing customers expectations

expectation. Though millennials make 54% of their purchases online,

the rate of adoption by older people is growing at a faster rate. Non-

millennials made 49% of their purchases online, according to the

survey, compared with 44% in 2014.And as for shopping by smartphone

[Type text] Page 5

Gender No. of Respondents Percentage

According to this table, out of 30 respondents for online business,

D REST QUESTNS ARE AS PER UR SURVEY

CHAPTER 4 FINDINGS OF THE STUDY

As per my study, the following inferences I have concluded :-

[Type text] Page 6

The % increase of online shoppers have been steadily grown in the

respect to high speed data transfer which is possible today.

8% from 2015-2016. This has been made possible specifically by

access websites and online retail shops through smartphones.

internet, is running an online business. Running an online business

can include buying and selling online, and providing an online

[Type text] Page 7

Anyone can start an online business. If you have a unique product or

traditional 'bricks-and-mortar' business, except your office or shop is

online, so you have to decide how it will look and appeal to

4.2 OBJECTIVES OF STUDY

1. To understand what is the importance of internet services

2. To understand the advantages of internet

4.3) HYPOTHESIS OF THE STUDY

H0 : Do the customers prefer the rate