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    Questionaire of Detergent NEWWWW

    Uploaded by

    Anup Singh
    The document is a questionnaire for a consumer behavior study on detergent washing powders being conducted by PGDM students. It collects personal details like name, age, occupation, income, and gender. It then asks respondents questions about their detergent brand and cloth washing habits, purchasing behaviors like frequency and location, spending, factors considered during purchase like price, packaging and quality, usage methods, satisfaction levels, and influence of brand, ads and quality on purchase decisions.

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    Questionaire of Detergent NEWWWW

    Uploaded by

    Anup Singh
    2K views2 pages
    The document is a questionnaire for a consumer behavior study on detergent washing powders being conducted by PGDM students. It collects personal details like name, age, occupation, income, and gender. It then asks respondents questions about their detergent brand and cloth washing habits, purchasing behaviors like frequency and location, spending, factors considered during purchase like price, packaging and quality, usage methods, satisfaction levels, and influence of brand, ads and quality on purchase decisions.

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    Questionaire of Detergent NEWWWW

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    The document is a questionnaire for a consumer behavior study on detergent washing powders being conducted by PGDM students. It collects personal details like name, age, occupation, income, and gender. It then asks respondents questions about their detergent brand and cloth washing habits, purchasing behaviors like frequency and location, spending, factors considered during purchase like price, packaging and quality, usage methods, satisfaction levels, and influence of brand, ads and quality on purchase decisions.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    2K views2 pages

    Questionaire of Detergent NEWWWW

    Uploaded by

    Anup Singh
    The document is a questionnaire for a consumer behavior study on detergent washing powders being conducted by PGDM students. It collects personal details like name, age, occupation, income, and gender. It then asks respondents questions about their detergent brand and cloth washing habits, purchasing behaviors like frequency and location, spending, factors considered during purchase like price, packaging and quality, usage methods, satisfaction levels, and influence of brand, ads and quality on purchase decisions.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    Dear,

    We are PGDM student of Centre for Management Development Modinagar.we are doing one
    live project on Consumer Behavior of Detergent Washing Powder. For that we want your
    support by filling up this questionnaire for us.
    PERSONAL DETAILS
    Name: - .

    Age: - 0-20 year ( ) 20-40 year ( ) 40-60 ( ) More than 60 year ( )

    Occupation:-
    Business class ( ) Service Household ( ) Students ( ) others ( )

    Monthly Income (inRs):-


    0-10000 ( ) 10000-20000 ( )
    20000-30000 ( ) More than 3000 ( )

    Gender: - Male ( ) Female ( )

    1).Which brand of detergent you use?


    Arial Tide
    Surf-Excel Rin
    Wheel Nirma
    Other:-

    2) .Which cloths do you wash by washing powder?


    All cloths daily use Cloths

    3). How often do you buy detergent?


    Weekly Fortnightly Monthly

    4). Where do you normally purchase Detergent?


    Retail Shop Bazar
    Mall Online

    5). How much you spend on detergent powder per month? (Rs.)
    20 to 40 40 to 100 More Than 100
    6). what do you look at while purchasing the detergent?

    Price Star Endorse

    Packaging Fragrance

    Quality of washing

    7). How do you use it?

    Washing Machine in Bucket

    8). Are you satisfied with price?

    Yes No

    9). How much do you consider brand in purchasing detergent?

    High Little

    On an average Not at all

    10). How much do you consider advertisement in purchasing detergent?

    High Little

    On an average Not at all

    11). How much do you consider quality in purchasing detergent?

    High Little

    On an average Not at all

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