BA5014 Entrepreneurship Development
BA5014 Entrepreneurship Development
BA5014 Entrepreneurship Development
Failure to understand the environmental factors for business shall create number of
problems, which in fact are difficult to solve. It will reduce the profit margin and
will make the opportunities for expansion to slip. But a proper appreciation of the
environmental factors will bring many benefits. They are as follows:
3. Dynamism in Approach
Business enterprise is essentially a dynamic endeavor. Hence the business executive
should be a dynamic personality. Acquisition of knowledge about the changing
environment will keep the businessmen always alert and dynamic in his approach.
His dynamic approach in turn will help the firm to avoid ecological stresses and to
maintain harmony with the environment.
ii) Explain the social and legal environment and their impact on business(5
marks)
Social environment
The country’s social environment affects the functioning of the business since
it determines the value system of the society. Sociological factors establish the
culture of work, labor mobility, work groups1 etc, hence, business operation of an
enterprise. These factors include cost structure, customs and conventions, cultural
heritage, peoples’ view towards wealth and income and scientific methods, seniority
respect, mobility of labor (Shaikh 2010). All these factors have big impact on the