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    Savitribai Phule Pune University: Syllabus For M.Phil./Ph.D. (PET) Entrance Exam: Commerce Research Methodology

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    Hamidullah Totakhail
    The document outlines the syllabus for the M.Phil./Ph.D. entrance exam in research methodology for commerce students at Savitribai Phule Pune University. It covers 5 sections: 1) foundations of research including defining research, the research process, and research proposals; 2) research designs such as qualitative, descriptive, and experimental; 3) measurement and data collection methods; 4) sampling techniques; and 5) data analysis, interpretation, and report writing. It also lists 10 subject areas that comprise the commerce syllabus including business administration, marketing, business environment, accountancy, and banking.

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    Savitribai Phule Pune University: Syllabus For M.Phil./Ph.D. (PET) Entrance Exam: Commerce Research Methodology

    Uploaded by

    Hamidullah Totakhail
    672 views4 pages
    The document outlines the syllabus for the M.Phil./Ph.D. entrance exam in research methodology for commerce students at Savitribai Phule Pune University. It covers 5 sections: 1) foundations of research including defining research, the research process, and research proposals; 2) research designs such as qualitative, descriptive, and experimental; 3) measurement and data collection methods; 4) sampling techniques; and 5) data analysis, interpretation, and report writing. It also lists 10 subject areas that comprise the commerce syllabus including business administration, marketing, business environment, accountancy, and banking.

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    Sylabus of pune university

    Original Title

    Commerce

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    The document outlines the syllabus for the M.Phil./Ph.D. entrance exam in research methodology for commerce students at Savitribai Phule Pune University. It covers 5 sections: 1) foundations of research including defining research, the research process, and research proposals; 2) research designs such as qualitative, descriptive, and experimental; 3) measurement and data collection methods; 4) sampling techniques; and 5) data analysis, interpretation, and report writing. It also lists 10 subject areas that comprise the commerce syllabus including business administration, marketing, business environment, accountancy, and banking.

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    672 views4 pages

    Savitribai Phule Pune University: Syllabus For M.Phil./Ph.D. (PET) Entrance Exam: Commerce Research Methodology

    Uploaded by

    Hamidullah Totakhail
    The document outlines the syllabus for the M.Phil./Ph.D. entrance exam in research methodology for commerce students at Savitribai Phule Pune University. It covers 5 sections: 1) foundations of research including defining research, the research process, and research proposals; 2) research designs such as qualitative, descriptive, and experimental; 3) measurement and data collection methods; 4) sampling techniques; and 5) data analysis, interpretation, and report writing. It also lists 10 subject areas that comprise the commerce syllabus including business administration, marketing, business environment, accountancy, and banking.

    Copyright:

    © All Rights Reserved
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    of 4

    Savitribai Phule Pune University

    (Formerly University of Pune)

    Syllabus for M.Phil./Ph.D. (PET) Entrance Exam : Commerce


    Research Methodology

    1. Foundations of Research:
    Research: Definition, Objectives of Business Research, Characteristics of good research, Research
    applications in functional areas of Business,.
    Concept of Scientific Enquiry: - Formulation of Research Problem, Research Question, Investigation
    Question.
    Steps in Research Process.
    Research Proposal: Elements of a Research Proposal, Drafting a Research Proposal, Evaluating a
    research proposal.

    2. Research Design:
    Concept, Features of a good research design.
    Qualitative research and Quantitative research approaches, Comparison of both approaches.
    Exploratory Research Design: Concept, Types: Qualitative techniques -Projective Techniques,
    Depth Interview, Experience Survey, Focus Groups, Observation.
    Descriptive Research Designs: Concept, types and uses. Concept of Cross-sectional and
    Longitudinal Research.
    Experimental Design: Concept of Cause and effect, Causal relationships, Concept of Independent &
    Dependent variables, Concomitant variable, Extraneous variable, Treatment, Control group.
    Hypothesis: Qualities of a good hypothesis, types of hypotheses, framing Null Hypothesis &
    Alternative Hypothesis. Concept of Hypothesis Testing.

    3. Measurement & Data:


    Concept of Measurement: Problems in measurement in research - Validity and Reliability. Levels of
    measurement - Nominal, Ordinal, Interval, Ratio.
    Attitude Scaling Techniques: Concept of Scale, Rating Scales: Likert Scales, Semantic Differential
    Scales, Constant Sum Scales, Graphic Rating Scales .Ranking Scales: Paired Comparison & Forced
    Ranking.
    Types of Data - Secondary Data: Definition, Sources, Characteristics, Issues to be considered for
    secondary data, sufficiency, adequacy, reliability, consistency; Data mining, Big data.
    Types of Data - Primary Data: Definition, advantages and disadvantages over secondary data,
    Data collection Methods: Questionnaire, Schedule, Personal Interviews, Telephonic survey,
    Email/Internet survey, Focus group study.
    4. Sampling:
    Basic Concepts: Defining the Universe, Concepts of Statistical Population, Sample, Characteristics
    of a good sample. Sampling Frame, Sampling errors, Non Sampling errors, Methods to reduce the
    errors.
    Probability Sample: Simple Random Sample, Systematic Sample, Stratified Random Sample, Area
    Sampling & Cluster Sampling.
    Non Probability Sample: Judgment Sampling, Convenience Sampling, Purposive Sampling, Quota
    Sampling & Snowballing Sampling methods. Determining size of the sample - considerations in
    sampling and sample size.

    5. Data Analysis and Interpretation & Report Writing:


    Data Analysis : Editing, Coding, Univariate analysis – Tabular representation of data, frequency
    tables, Construction of frequency distributions and their analysis in the form of measures of central
    tendency ,Mean, Median and Mode; their relative merits and demerits.
    Graphical Representation of Data: Appropriate Usage of Bar charts, Pie charts, Histogram, Leaf and
    stem, Candle stick, Box plots.
    Bivariate Analysis: Cross tabulations, Use of percentages, Bivariate Correlation Analysis - meaning
    & types of correlation, .Karl Pearson’s coefficient of correlation and Spearman’s Rank Correlation:
    Scatter plots, Chi-square test including testing hypothesis of association, association of attributes.
    Linear Regression Analysis: Meaning and two lines of regression; relationship between correlation
    and regression co-efficient.
    Test of Significance: Small sample tests: t (Mean, proportion) and F tests, Z test, Non parametric
    tests: Binomial test of proportion, Randomness test; Analysis of Variance: One way and two way
    Classifications.
    Research Report: Research Ethics, Structure of Research report, Report writing and Presentation.
    Referencing styles and citation.

    Subject Concerned Syllabus


    Commerce

    1. Business Administration-
     Principles of Management
     Functions of management: Planning, Organizing, Staffing, controlling,
    Communication,Leadership, Motivation
     Corporate Governance
     Corporate Social Responsibilities
    2. Marketing –
     Marketing Task, Concept, Tools
     Marketing Environment
     Consumer Behaviour and Market Segmentation
     Product and Pricing Decisions
     Direct and Online Marketing
    3. Business Environment-
     Legal, Political and Economic Environment
     E-Commerce
     E-Governance
     Corporate Governance
     Social Responsibilities of Business
     Public and Private Partnership (PPP)
     Knowledge Management
    4. Accountancy-
     Accounting Concepts
     Accounting Conventions
     Financial Statements
     Accounts of Non Trading Concerns
     Company Accounts – Issue of Shares
     Management Accounting – Ratio Analysis
     Income Tax – Concepts, Computation and Tax Planning by individuals
    5. Cost and Works Accounting -
     Elements of Cost
     Classification of Cost
     Cost Unit
     Cost Centre
     Methods of Costing
     Techniques of Costing
     Cost Audit
    6. Indian Companies Act-
     Formation and Incorporation of Companies
     Memorandum of Association
     Articles of Association
     Prospectus
     Consumer Protection Act
     Negotiable instrument Act
     Sale of Goods Act
    7. Insurance and Transport-
    Insurance
     Introduction
     Types of Insurance
     Principles
     Actuarial
     Role of IRDA
    Transport-
     Transport
     Transport system in India
     Documentation in Transit and Transport
     Role of Transport in Indian Economic Growth
    8. Business Economics-
     Nature and uses of Business Economics
     Concept of Profit and Wealth Maximisation
     Demand Analysis
     Elasticity of Demand
     Curve Analysis
     Law of Demand
     Cost Revenue
     Price
     Determination in Different Market Situation
     Pricing Strategy
    9. Banking-
     Importance of Banking to Business
     Types of Banks and their functions
     Role and functions of RBI

    10. Co-operation and Rural Development


    Co-operation
     Concept and Principles of Co-operation
     Co-operative Credit System
     Co-operative Banks
    Rural Development
     Rural Devolvement
     Concepts and Approaches
     Role of Govt. agencies in Rural Development

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