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Why Data Mining? Behavioral Data: From Lecture Notes

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From lecture notes

Why data mining?


BEHAVIORAL DATA
WHAT CAN YOU DO WITH THE DATA?
WHAT CAN YOU DO WITH THE DATA?
What can data mining do?
What is Data Mining?
Knowledge discovery (KDD) process
DATA MINING PROCESS
why confluence of multiple disciplines?
Data mining in business intelligence
Multi-dimensional view of data mining
Knowledge to be Mined?
Data warehouse
Data mining: what kind of data?
Transactional database (TD)
Evolution of database systems .
Advanced database systems
Example: world wide web(www)
Some of other applications adopted
Major challenges in data mining
Requirements/challenges in data mining
Main technologies for data analytics.
END OF LECTURE 1
From google drive
What is data mining and why it is important?
Data mining is very important! It allows finding repetitious patterns or trends. We can estimate
the behavior of the data flow in a given context through these patterns. It is the process of
sorting out the data in order to find something worthwhile.

What is the purpose of data mining?


Data mining is a process used by companies to turn raw data into useful information. By using
software to look for patterns in large batches of data, businesses can learn more about their
customers to develop more effective marketing strategies, increase sales and decrease costs

Why do we need data mining?


Why should I be considering Data Mining? Because it can improve customer service, better
target marketing campaigns, identify high-risk clients, and improve production processes. In
short, because it can help you or your company make or save money. Most businesses and
organizations collect data about their operations.

What is data mining and its advantages?


Data mining is an important part of knowledge discovery process that we can analyze an
enormous set of data and get hidden and useful knowledge. ... Besides those advantages, data
mining also has its own disadvantages e.g., privacy, security, and misuse of information.

How is data mining useful?


For businesses, data mining is used to discover patterns and relationships in the data in order to
help make better business decisions. Data mining can help spot sales trends, develop smarter
marketing campaigns, and accurately predict customer loyalty.

What is the most important function of data mining?


Data Mining is an important analytic process designed to explore data. Much like the real-life
process of mining diamonds or gold from the earth, the most important task in data mining is
to extract non-trivial nuggets from large amounts of data.

What is the primary purpose of data mining?

What are the challenges of data mining?


The Big Data introduce unique computational and statistical challenges, including scalability
and storage bottleneck, noise accumulation, spurious correlation and measurement errors. These
challenges are distinguished and require new computational and statistical paradigm.

What are data mining techniques?


The 7 Most Important Data Mining Techniques

 Data Mining Techniques.


 Tracking patterns. One of the most basic techniques in data mining is learning to
recognize patterns in your data sets. ...
 Classification. ...
 Association. ...
 Outlier detection. ...
 Clustering. ...
 Regression. ...
 Prediction.

What are the types of data mining?

Data Mining Techniques

 Clustering: Clustering analysis is a data mining technique to identify data that are like
each other. ...
 Regression: Regression analysis is the data mining method of identifying and analyzing
the relationship between variables. ...
 Association Rules: ...
 Outer detection: ...
 Sequential Patterns: ...
 Prediction:
What is difference between data mining and data warehousing?

 Comparisons between Data Warehousing v/s Data Mining. A data warehouse is built
to support management functions whereas data mining is used to extract useful
information and patterns from data. Data warehousing is the process of compiling
information into a data warehouse.

What is data mining and its applications?


 Data Mining Applications. ... Data mining is a process that analyzes a large amount of
data to find new and hidden information that improves business efficiency.

What are the five major types of data mining tools?


Below are 5 data mining techniques that can help you create optimal results.

 Classification Analysis. This analysis is used to retrieve important and relevant


information about data, and metadata. ...
 Association Rule Learning. ...
 Anomaly or Outlier Detection. ...
 Clustering Analysis. ...
 Regression Analysis.

What is the scope of data mining?

The Scope of Data Mining. Given databases of sufficient size and quality, data mining
technology can generate new business opportunities by providing these capabilities: Automated
prediction of trends and behaviors: Data mining automates the process of finding predictive
information in large databases.1 ፌብሩ 2010

What is the objective of data mining?


The aim of data mining is to discover structure inside unstructured data, extract meaning from
noisy data, discover patterns in apparently random data, and use all this information to better
understand trends, patterns, correlations, and ultimately predict customer behavior, market and
competition trends, so that the ...

What are the benefits of data mining?


In finance and banking, data mining is used to create accurate risk models for loans and
mortgages. They are also very helpful when detecting fraudulent transactions. In marketing, data
mining techniques are used to improve conversions, increase customer satisfaction and created
targeted advertising campaigns.

What is the use of data mining tools?


Data mining serves the primary purpose of discovering patterns among large volumes of data and
transforming data into more refined/actionable information. This technique utilizes specific
algorithms, statistical analysis, artificial intelligence & database systems.
What are the features of data mining?
Data mining uses sophisticated mathematical algorithms to segment the data and evaluate the
probability of future events. Data mining is also known as Knowledge Discovery in Data
(KDD). The key properties of data mining are: Automatic discovery of patterns.

What are the tools for data mining?


List of Most Popular Data Mining Tools and Applications

 #1) Rapid Miner. Availability: Open source. ...


 #2) Orange. Availability: Open source. ...
 #3) Weka. Availability: Free software. ...
 #4) KNIME. Availability: Open Source. ...
 #4) Sisense. Availability: Licensed. ...
 #6) Apache Mahout. ...
 #7) Oracle Data Mining. ...
 #9) DataMelt.

What are the two types of data mining?


 By and large, there are two types of data mining tasks: descriptive data mining tasks
that describe the general properties of the existing data, and predictive data mining tasks
that attempt to do predictions based on inference on available data.

What are the goals of data mining?


 The high level primary goals of data mining are as follows. The descriptive function
deals with the general properties of data in the database such as Class Description,
Frequent Patterns, Associations, Correlations and Clusters as well.10 ጁን 2016

What are the algorithms used in data mining?
Given below is a list of Top Data Mining Algorithms:

 C4.5: C4.5 is an algorithm that is used to generate a classifier in the form of a decision
tree and has been developed by Ross Quinlan. ...
 k-means: ...
 Support vector machines: ...
 Apriori: ...
 EM(Expectation-Maximization): ...
 PageRank(PR): ...
 AdaBoost: ...
 kNN:

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