STRUCTURE AND FUNCTION OF ONLY PROFIT INDIA

A PROJECT REPORT

Submitted by

VISHAL NEMA

In partial fulfilment for the award of the degree of

BBA in E – COMMERCE

IN

Department of Media Management

MAKHANLAL CHATURVEDI NATIONAL UNIVERSITY OF

JOUNALISM AND COMMUNICATION

2016 - 2019
CERTIFICATE BY COMPANY
 CERTIFICATE

Certified that this project report “STRUCTURE AND FUNCTION OF ON

ONLY PROFIT INDIA” is the bonafide work of “VISHAL NEMA” carried
out the project work under my supervision. This is to further certify to the best
of my knowledge, that this project has not been carried out earlier in this
institute and the university.
 ACKNOWLEDGEMENT

I would like to express my special thanks of gratitude to my mentor Mrs. Ritu Bhavsar, as
well as our Professor Dr. Avinash Bajpayi, who gave me this golden opportunity to do this
wonderful project on the topic “MARKETING STRATEGY ON WED DESIGNING AND
SOFTWARE COMPANY”, which also helped me in doing a lot Research and I came to
know about so many new things. I am really thankful to them. Secondly, I would also like to
thank my friends who helped me a lot finalizing this project, within the limited time frame.
 DECLARATION

I hereby declare that the project report “STRUCTURE AND FUNCTION OF ONLY
PROFIT INDIA” is based on my own work carried out during the course of our study under
the supervision of Mrs Ritu Bhavsar. I assert the statements made and conclusion drawn are
on outcome of my research work. I further certify that

I. The work contained in the report is original and has been made by me under the
general supervision of my supervisor.
II. The work has not been submitted to any other institution for any other
degree/diploma/certificate in this university or any other university of India or
abroad.
III. I have followed the guidelines provided by the university in writing the report .
IV. Whenever i have used materials (data, theoretical analysis, and text) from other
resources. I have given the credit to them in the text of the report and giving their
details to the reference.

VISHAL NEMA
 CHAPTER 1

INTRODUCTION OF COMPANY

We @ Only Profit India

Welcome to Only Profit India, They're a team of financial gurus, passionate about the
work.They have helped number of big name clients reach and exceed their financial goals,
company would love to do the same for clients . Only Profit India is an emerging Global
Business incorporated by the proficient financial market veterans after huge success in many
different models. OPI offers complete financial advisory and a full range of research and
analytics services to clients. OPI take pride in building strategic long-term client relationships
by satisfying their life-time investment needs. Only Profit India is well known for its vast
experience in technical Analysis for many years now has succeeded exceptionally well in all
fields of Long Term and Short term trading. OPI are a reputed Indian Trading Analysis
Providing company. There Strength lies in the expert human resource who understand the
basics of trading very well. Thus OPI are able to provide the Best Analysis. OPI understand
very well about the complexities a trader faces right from receiving the expert advice till the
execution of the trade.

Approach
We take pride in our ability to do execute and sustain. Our approach is based on 6S Principles
and 5S study, where we prove different from others. We identify, analyze, research then
execute.

Way of Thinking
We think that together we can grow. Our clients success is our success and clients profit
means our profit. We think that wealth creation is not just a minute task but it’s a continous
process.
Culture
Our Culture is unique and is based on the principles of leadership, accountability and
discipline. We give importance to complaince and quality and that is our backbone of
success.

Clients
We stand apart from others as a firm by the depth of our relationships we maintain with our
clients. Their interests and requirements are our prime importance. Their success begets our
own.

Believe

We believe to achieve Finest Research and Growth targets along with the clients.

Mission
To provide our clients with wide-ranging, secured and Finest Financial Solutions to achieve
sustained growth.

Goal

Existence of successful company depended on two things, Product and Customer

Satisfaction. Firmly believing, company strives relentlessly to improve.
OTHER SERVICES PROVIDED BY ONLY PROFIT INDIA

 Online Services
 Offline Services
 Depository Services: Demat & Remat Transactions
 Derivatives Trading (Futures and Options)
 Commodities Trading
 IPOs & Mutual Funds Distribution
 Fundamental Research
 Technical Research
 Portfolio Management
 Free access to investment advice from only profit india's Research team .
 Only profit India Value Line (a monthly publication with reviews of
recommendations, stocks to watch out for etc)
 Daily research reports and market review (High Noon & Eagle Eye)
 Pre-market Report
 Daily trading calls based on Technical Analysis
 Cool trading products (Daring Derivatives and Market Strategy)
 Personalised Advice
 Live Market Information
 Internet-based Online Trading: Speed Trade .
1. Online Services:
1) Online BSE and NSE executions (through BOLT & NEAT terminals
2) Mutual Funds
3) Commodity Futures
4) PMS (Portfolio Management Services)
5) Technical PMS
6) Demat Services
7) Share shops

2. Offline Services:
1) Trading with the help of Dealer
2) Trading without credit
3) By calling to the Share shops
4) Credit facility (Only in Delivery-based)
5) Special website for Offline Clients: www.only profit India.com
6) Physical contract notes
SWOT ANALYSIS of ONLY PROFIT INDIA

STRENGTHS:

1) Online Trading Facility

2) Largest Chain of Retail Share Shops in India
3) good equipped staff with technologies.
4) Dedicated and responsive workforce/staff
5) Value added service for HNI client
6) Research Center
7) Membership of NSE & BSE
8) Trading option like Future & Option and Commodities
9) Volume based differentiated product.

WEAKNESSES:

1) Less informative website

2) Does not have slab rate brokerage which is provided by competitors.
3) Problems due to network crash.
4) Unawareness Among Investors

OPPORTUNITY:

1) Collaboration with international financial institution

2) To tap the Untapped market
3) To capture the market lost to its Competitors.
4) To focus on developing a superior and powerful portal
5) To spread awareness of its Brand Name.

THREATS:

1) Follow government laws

2) Competitors develops
 CHAPTER 2

INTRODUCTION OF TOPIC

TARGET THE RIGHT MARKET

To effectively build a stable and lucrative book of business, you need to determine what kind

of clients you want to work with. Is your goal to be an advisor who services nothing but

High Net Worth individuals or are you aiming for a more financially diverse client base? Do

you have a special knack for building rapport with a certain type of person? Do you have a

large referral network within a particular industry that will help you quickly build references

and proof of capabilities? Considering your ideal audience is a paramount first step in

building your practice because without it, your attention and focus can get diluted. When you

understand who you want to work with, you’ll make purposeful decisions about your

prospecting techniques, marketing and advertising opportunities, and networking schedule,

and gain a better understanding of what product knowledge you still need to master to

become a sought-after and credible resource for prospects and existing clients.

You don’t necessarily need to target just one or two client segments but if you become too

broad in your focus, you may have difficulty developing a competitive advantage within any

one particular niche. You have no shortage of stress and must-dos to contend with when you

begin a career as a financial advisor—it doesn’t matter if you’re fresh out of college or an

experienced professional making a career change. Some advisors have certainly built thriving

practices comprised of ultra-diverse client bases, but for a new advisor, focus is key and can

help you avoid the trap of working harder, not smarter.

SET THE CLIENT SERVICE STANDARD SKY HIGH

this is a fundamental that can never be overlooked. Shockingly, however, it is. The

reputation you create for yourself in this overly commoditized profession is career gold and

without it, you’re just another body in a sea of competition, offering, for the most part, the

same thing as the guy down the street. Remember, without genuinely happy

customers, loyalties stray and your practice will never achieve and maintain growth.

Exceptional service is a must in your prospecting activities just as much as in the service

delivery phase of your career, and with the exception of some extra-demanding individuals, it

doesn’t take much to WOW people.

Here are a few ways to set yourself apart:

Do what you say you will:

Don’t cancel meetings, be on time for phone calls, and deliver paperwork on the agreed upon

day. Your word is everything and abiding by it establishes the trust necessary for a long-term

relationship.

Be transparent:

Sometimes, even with the best of intentions, you’ll make a mistake. Maybe you’ll flake and

completely overlook a meeting on the calendar. Maybe you’ll suggest an investment that

grossly underperforms. Mistakes happen and rather than avoiding a difficult conversation,

own up to the error and if necessary, apologize. You’re human, your clients are human and
to err is human. Be the kind of advisor who can not only acknowledge mistakes but also

overcome them.

Give 110%:

You’re in the Financial SERVICES industry. Your job is to service and you should make

every possible effort to do it well. You don’t control market performance and you can’t

control unpredictable life, economic or client circumstances. But you can certainly control

your behavior and your commitment to your clients’ success. Make them feel good by

genuinely smiling, extending a call or a meeting a few minutes longer than scheduled, send

birthday wishes and offer timely condolences. Be proactive, responsive, honest, kind,

empathetic, sincere, and dedicated. Listen with both ears and full attention. Be and do the

things that so many other advisors won’t and you’ll establish the type of client relationships

that last through generations.

KEEP GOOD COMPANY

Life as a new advisor, while full of diversion, is often a solo-act and it’s every man for

himself. Even within team dynamics, you are responsible for your own level of production

and contributing to the growth of the business. But the people you choose to surround

yourself with can make a tremendous impact on your success (or failure). From hiring the

right partner or administrative assistant, to the office colleagues you approach for advice or

camaraderie, the lessons you learned as a child about choosing the right friends applies to

your role as a financial advisor well.

If you’re in a position to hire teammates, hire ones who are just as (or more) ambitious and

competent as you are. Make sure they can provide proof of ability and references. Often your

admin will be the first line of contact for your clients and it’s critical to choose office

personnel who will enhance your clients’ experience.

If you’re an advisor at a larger firm, the inter-office relationships you pursue can either

strengthen your performance or be detrimental to your productivity. Do you want to be the

guy who’s joking around with colleagues during market hours and in between meetings, or

the guy who’s attending a lunch and learn about a new asset allocation portfolio soon

available to clients? Don’t be tempted by “fun” office distractions because there will be

many. Did you get into this business to have fun or to create wealth and opportunity for you

and your clients? Keep your focus on doing the things that will make your clients more

successful and you will be successful in building your practice.

WHEN ALL ELSE FAILS

You’ll never be fully protected from risk in this industry and there will always be obstacles to

overcome, but when all else fails, focusing on the three tips in this article will ground you and

bring you back to a place of doing the right things, for the right people, for the right reasons.

Financial advisors who make these tips a priority will be the ones who grow, succeed and

enjoy the freedoms, fulfillments and financial rewards that outweigh the risks and challenges

of such a demanding profession.

IMPORTANCE OF STUDY

Some of the important objectives and importance of financial planning for an

organization are as follows:

Financial planning means deciding in advance how much to spend, on what to spend
according to the funds at your disposal.

Image Courtesy : covtrustblog.files.wordpress.com//financial-planning-diagram.jpg

 Some of the important objectives and importance of financial planning for
an organization are as follows:

Financial planning means deciding in advance how much to spend, on what to spend
according to the funds at your disposal.

Financial Planning

In the words of Gerestenbug financial planning includes:

(i) Determination of amount of finance needed by an enterprise to carry out its operations
smoothly.

(ii) Determination of sources of funds, i.e., the pattern of securities to be issued.

(iii) Determination of suitable policies for proper utilisation and administration of funds.

(a) The financial planning begins with determination of total capital requirement. For this the
finance managers do the sales forecast and if the future prospects appear to be bright and
expect increase in sale, then firm needs to increase its production capacity which means more
requirement of long term funds. Higher level of production and increase in sales will require
higher fixed as well as working capital.

(b) After estimating the requirement of funds the next step of financial planning is deciding
how to raise this finance. Finance may be internally generated by the business or capital may
have to be raised from external sources such as equity shares, preference shares, debentures,
loans, etc.
(c) Financial planning is broader in scope as it does not end by raising estimated finance. It
includes long term investment decision. In financial planning finance manager analyses
various investments plans and selects the most appropriate. Finance managers make short
term financial plan called budgets.

Objectives of Financial Planning:

Financial planning is done to achieve the following two objectives:

1. To ensure availability of funds whenever these are required:

The main objective of financial planning is that sufficient fund should be available in the
company for different purposes such as for purchase of long term assets, to meet day-to- day
expenses, etc. It ensures timely availability of finance. Along with availability financial
planning also tries to specify the sources of finance.

2. To see that firm does not raise resources unnecessarily:

Excess funding is as bad as inadequate or shortage of funds. If there is surplus money,

financial planning must invest it in the best possible manner as keeping financial resources
idle is a great loss for an organisation.

Financial Planning includes both short term as well as the long term planning. Long term
planning focuses on capital expenditure plan whereas short term financial plans are called
budgets. Budgets include detailed plan of action for a period of one year or less.
IMPORTANCE OF FINANCIAL PLANNING STUDY

financial planning is essential for success of any business enterprise. Its need is felt because
of the following reasons:

1. It Facilitates Collection of Optimum Funds:

The financial planning estimates the precise requirement of funds which means to avoid
wastage and over-capitalization situation.

2. It Helps in Fixing the Most Appropriate Capital Structure:

Funds can be arranged from various sources and are used for long term, medium term and
short term. Financial planning is necessary for tapping appropriate sources at appropriate
time as long term funds are generally contributed by shareholders and debenture holders,
medium term by financial institutions and short term by commercial banks.

3. Helps in Investing Finance in Right Projects:

Financial plan suggests how the funds are to be allocated for various purposes by comparing
various investment proposals.

4. Helps in Operational Activities:

The success or failure of production and distribution function of business depends upon the
financial decisions as right decision ensures smooth flow of finance and smooth operation of
production and distribution.
5. Base for Financial Control:

Financial planning acts as basis for checking the financial activities by comparing the actual
revenue with estimated revenue and actual cost with estimated cost.

6. Helps in Proper Utilisation of Finance:

Finance is the life blood of business. So financial planning is an integral part of the corporate
planning of business. All business plans depend upon the soundness of financial planning.

7. Helps in Avoiding Business Shocks and Surprises:

By anticipating the financial requirements financial planning helps to avoid shock or

surprises which otherwise firms have to face in uncertain situations.

8. Link between Investment and Financing Decisions:

Financial planning helps in deciding debt/equity ratio and by deciding where to invest this
fund. It creates a link between both the decisions.

9. Helps in Coordination:

It helps in coordinating various business functions such as production, sales function etc.
10. It Links Present with Future:

Financial planning relates present financial requirement with future requirement by

anticipating the sales and growth plans of the company.
 CHAPTER 3

LITERATURE REVIEW

This paper proposes that investors intention to adopt online trading in the future is influenced
by investment ,psychology , technology and demographic factors.

Data from the 2000-2001 macro monitor database are employed in this study.

Macro monitor is the biennial survey .

The sampling method of the survey is two – staged random sampling .

The first stage is a stratified random sampling.

On average , online investors were less aware about the aids rather than offline investors
have much knowledge than online investors.
RESEARCH METHEDOLOGY

RESEARCH APPROACH
To achieve this objective I have conducted a survey and then collected data and analyzed it
and lastly find out the needed results.

SAMPLING METHOD
I have used PURPOSIVE SAMPLING METHOD for the research.

SOURCES OF DATA COLLECTION

Data sources of are two types
1) Primary data sources.

2) Secondary data sources.

1) Primary data sources

Primary data can be collected through the questionnaire. Which contain the different
question about the investment behavior and investment strategy. Primary data sources
are very helpful for research. This provides information related to the investor’s
investment behavior & investment strategy.

2) Secondary data sources

Secondary data can be collected through e-learning. It provides information regarding
financial data and trading of the company.

SAMPLE SIZE
I used 20 respondents for the research.

STATASTICAL TOOL USED FOR DATA ANALYSIS

Frequency table method.

AREA OF STUDY
Area of study here is , INDORE city and the field examined is based on financial equity
trading investment company.
1. The customers of only profit india.
2. Students related to financial trading field.
3. Workers of only profit india.

SAMPLING FRAME
Sampling frame is the actual set of units from which a sample has been drawn. In sampling
frame, I have used purposive sampling method for conducting survey. In a simple random
sample ('PSM') all units from the sampling frame have an equal chance to be drawn and to
occur in the sample.

Here, I have used sampling frame as an actual and potential investors from whole of the
equity market of indore city and also from Only Profit India Pvt. Ltd. Here, each sample has
the chance to be selected on an equal basis because I have used simple random sampling
method for surveying purpose.

OBJECTIVES OF STUDY
The main objective of this study is to find whether people know about the financial services
provided by the company and how much are they useful to the people and how and where to
invest the company.

1. To survey the study of awareness towards equity financial market.

2. To find the number of investments by the people in the company.
3. To understand the usage and importance of the financial advisory company.
4. To know how many Indian invest in stock market .

DATA ANALYSIS METHOD AND INTERPRETATION

Data analysis and interpretation is the process of assigning meaning to the collected
information and determining the conclusions, significance and implications of the
findings. It is an important and exciting step in the process of research. In all research
studies, analysis follows data collection.

According to C.R.Kothari (1989), “The term analysis refers to the computation of

measures along with searching for patterns of relationship that exist among data-groups”.
Analysis involves estimating the values of unknown parameters of the population and
testing of hypotheses for drawing inferences.
 In the particular pie graph , we can see number of age group involve in the
financial services.

1. As we see , about 40% are the people involved in the trading. That is 8 people are
involved above 40 age group.
2. 25% , that is 5 people are in age of 35-40 involved.
3. Rest , are the people either student or between age 25-30. So, we can see in most of
the financial services seniors are involved in it.
 Second pie graph, shows demographical representation.

1. In chart out of 20 people 45% that is 9 people are female in the financial field.
2. And 55% that is 11 are males involved
From this is clear , males are much perspective towards the financial service.
Third graph , shows the occupation of the people assembling in the financial services.

1. 45% percent , that is 9 out of 20 people are of employed sector.

2. 25% percent , that is 5 out of 20 people are in business sector .
3. And rest that is , 4 people are from student field.
From , the current situation it is clear that most of the people are from employed
sector.
And others are from business sector and student sector which invest in these sector
for services.
Fourth pie graph, presents from the ideas taken by the people for their investment.

1. Most of the audience i surveyed , falls under category of consultants. That is

it takes the help of the consultant or any financial advisory company to work
or invest the money in the right place.
2. 40% percent , are involved in the other sector , either it can be of own choices
or online surveys may help.
 Fifth pie graph shows, about financial advisory company.

1. 65% percent of the people that is 13 people did know about the services advisory
company offer.
2. 25% percent, that is 5 people out of 20 were in middle condition of knowing or not
knowing.
 In the following sixth pie graph , it represents involvement in equity trading.

It shows the study related to the people who are involved in the trading or financial advisory
business.
1. It shows that 63.2% that is 12.008 or 12 responses showed their interest in the equity
trading , or they are the part of it.
2. Whereas , 36.8% that is 7 are not involved in the trading business or never taken a
part in it.
So , it does shows the increasing interest rate of people in trading business.
In this seventh pie graph, we can study about the investment objective of the people.

Why are they investing and for which purpose they are investing.
1. It includes , 50% percent of the highest ratio involved in reasonable income
and safety.
2. 40% percent , in high income .
3. 35% percent that is 8 people in future welfare.
4. Others in either retirement or they rest never been the part of this process.
Therefore , it is cleared most of the people are involved in basic safety and
reasonable purpose . they are not much involved in taking the risk.and even ,
from above data we can say they belong to the employed sector.
 In eight pie graph , shows frequency of trading.

It examined the frequent times of people using trading or period they use this
services for trading purpose.
1. Most of the percentile that is 83% percent of people use these services in
monthly basis.
2. And about 17% percent of the people use it in weekly basis. Which mostly
includes business men or others.
In this ninth pie graph, it is explained about the investment considered in the
financial services or in trading company.

1. About 78% percent, that is 14 people believe in small savings, that is they
invest as in small savings option.
2. Next it is to be , mutual funds which is now considered as the highest growing
investment option among people.
3. Others include , stocks , real estate , and commodity that is gold etc.
People therefore , invest in small saving option which is less risk and easily
manageable to bear.
This tenth pie graph represents, the number of year invested in this field, or have
been working in this field.

1. It has a equal graphics in it but with a slight difference.

2. Many of the people are either beginners with 1 year or less or in the stage of
2-3 years .
3. Most of the people never tried trading in the market , or took any financial
services or considered any investment.
4. And nearby, 20% percent are in year of 1-2 years of investment.
 Eleventh pie graph shows, satisfaction of the people.

Next question represents the satisfaction of people in subject of these

services.
1. About, 70% percent that is 14 people said in favour of the services as
yes.
2. And about, 30% that is 6 people said against the services satisfaction.
In the last pie graph, we examine about the trust and helpfulness of the services provided.
they are beneficial or not.

1. About 55% percent that is 11 people agree to the point.

2. Whereas, 15% percent and 10% also disapprove to the services provided or the
services trust building.
It shows , people are in equal position some of they agree and rest don’t. Which
brings out the question that many people are still unaware about how to use these
services and how and where to invest their money.

The process of data analysis

o 1.1 Data requirements

 o 1.2 Data collection
o 1.3 Data processing
o 1.4 Data cleaning
o 1.5 Exploratory data analysis
o 1.6 Modeling and algorithms
o 1.7 Data product
o 1.8 Communication
 Quantitative messages
 techniques for analyzing quantitative data
 Analytical activities of data users
 Barriers to effective analysis
o 5.1 Confusing fact and opinion
o 5.2 Cognitive biases
 Other topics
o 6.1 Smart buildings
o 6.2 Analytics and business intelligence
o 6.3 Education
 Practitioner notes
o 7.1Initial data analysis
 7.1.1 Quality of data
 7.1.2 Quality of measurements
 7.1.3 Initial transformations
 7.1.4 Did the implementation of the study fulfill the intentions of the research
design?
 7.1.5 Characteristics of data sample
 7.1.6 Final stage of the initial data analysis
 7.1.7 Analysis
 7.1.8 Nonlinear analysis
o 7.2 Main data analysis

 7.2.1 Exploratory and confirmatory approaches

 7.2.2 Stability of results
 8 Bibliography

FINDINGS

From analyzing the current data methods and by seeing chart results we can say –

 More of the people are involve from the employed sector.

 More than young people , middle aged and old aged are more involved
in the financial services.
 Financial companies need to focus and spread more information
regarding the financial trading services and equity services among young
generation also.

 They should involve more in mutual funds investments which must

involve young and old generation equally, for better future investment for
young and better retirement plan.

 They should encourage more people for trading and investments.

 People who invest in stock market have experience of stock market

average 2 to 4years.

 Most of the people do not want to invest in stock market more than 2
lack.

 Many people take decision to invest in stock market as per opinion of

their friends and relatives.

 People prefer to invest in stock market rather than trading

 People who invest in stock market have some investment knowledge

&understanding regarding stock market.

 Most of the people make investment in stock market weekly or monthly.

 People would like to invest about 40% of their saving in stock market.

 Most of the people would like to invest for 1 to 3 months in stock market.

 Most of the people expect 15 % return of their investment.

  Most of the people invest on the basis of their broker’s advice and
market.

 Most of the people prefer to invest in stocks , mutual funds , and real
estate funds.

 Invest in company which give good return to shareholder & have good
performance.

 Take delivery and wait up to sufficient return.

 Long term investment in powerful companies in recession time.

 Study the companies, make own policies for investment and do not fall
victim of fear and greed.

 Some of the respondent does not give proper answers of questions.

 Respondent refuse to give answers of questions.

CONCLUSION
It is a good experience for me to conduct research about study of
investor investment behavior in stock market & suggesting good investment strategy. It
will prove very helpful to me in my future career. While conducting this research I can
understand the strategies of the people who invest in stock market, their preference for
investment, their experience of
Stock market, frequency of investment, expected return, on which basis they invest
& their views to about to make money in stock market.
 SCOPE FOR FUTURE STUDY

 India is today one of the most vibrant global economies, on the back of robust banking and
insurance sectors. The relaxation of foreign investment rules has received a positive response
from the insurance sector, with many companies announcing plans to increase their stakes in
joint ventures with Indian companies. Over the coming quarters there could be a series of
joint venture deals between global insurance giants and local players.

 The Association of Mutual Funds in India (AMFI) is targeting nearly five fold growth in
assets under management (AUM) to Rs 95 lakh crore (US$ 1.47 trillion) and a more than
three times growth in investor accounts to 130 million by 2025.

 India's mobile wallet industry is estimated to grow at a Compound Annual Growth

Rate (CAGR) of 150 per cent to reach US$ 4.4 billion by 2022 while mobile wallet
transactions to touch Rs 32 trillion (USD $ 492.6 billion) by 2022