CX Deck
CX Deck
CX Deck
Intelligent Digital Single View #1 CRM Platform: Intelligent system of engagement combining demographic, behavioral, and transactional information • • Oracle Cloud Platform ▲ Increase Actionable
CX
of Customer Single CRM platform across all LOBs • Integrated with enterprise ERP, SCM, HCM in the cloud and on-premise • Ingests data • ID Graph Consumer Data
Customer
from any 3rd party source • Real-time data model • Infused with AI and data science insights • DaaS
Engagement
Connected Data, Connected Intelligence, Connected Experience
and Acquisition Attract and ‘Moment-of-Need’ Engagement: Unified first, second and third party data to engage known and anonymous buyers • • Marketing Cloud ▲ Addressable / Realized Reach
Nurture Prospects Extends reach to all devices and channels • AI-powered offers and next-best actions • AI chatbots to automate and simplify • Audiences ▲ Consumer Database Growth
Sales, Marketing
targeting and campaigns. • Consistent, relevant personalized messaging delivery • Optimum engagement timing, content, • DMP ▼ Cost Per Acquisition
and channel
Engage and 1:1 Journey Marketing + Engagement: Consistent customer nurture on every digital and physical channel of customer • Marketing Cloud ▲ Online Traffic
Acquire Customers choice • Personalized connected experiences at every touch point • Fully guided buying and relationship lifecycle • Optimal • Engagement Cloud (Sales) ▲ Consumer Reach
interactions prediction • PaaS ▲ Customer Engagement
• Communities ▲ Conversion Rates
▲ Average Order Value
AI-Assisted Accelerate Empowered Sales: Sales planning • Hiring • Training • Territory management • Sales compensation • Subscription selling • • Engagement Cloud (Sales) ▲ CSAT/NPS
Sales Account management • Account planning and collaboration • Lead management • Opportunity management • Partner / • CPQ
Smart Selling ▲ Speed to Market
Dealer sales • Lead-to-cash • AI-assisted sales coach • Mobile sales • Complex CPQ • AI-next best offer / action • SCM/ERP • SPM ▼ Inventory Holding Costs
eCommerce
integration
Amplify Online Unified B2C and B2B Commerce: Single platform enables customers to purchase online, in social media and in store as part • Commerce Cloud ▲ Service Staff Productivity
Commerce of the customer journey • Customer engagement with rich content, product personalization, intelligent merchandising • • Marketing Cloud ▲ Case Deflection
Intelligent digital commerce • Single view of orders, product inventory, products and pricing across all channels • CPQ ▲ CSAT/NPS/CES
▼ Average Case Handle Time
Proactive Personalized Intelligent Service: Personalized asset-based service • omnichannel engagement • Predictive tools to empower agents • Engagement Cloud (Service) ▲ Sales Cycle Time Decrease
Customer Service • Integrated knowledge base and self-service • AI chatbots for smart self-service • Blended contact centers to handle voice, • Communities ▲ Sales Productivity
IoT-Enabled
text, chats, email, co-browsing • Field service scheduling and technician enablement • Integrated SCM and ERP • PaaS Improvement
Service
Wow with Connected Service: IoT integration • Automated consumption and performance monitoring • Intelligent problem • Engagement Cloud (Service) ▲ Employee Retention Rate
Proactive Support identification and notifications • Automated ticket creation and routing • Integrated subscription billing and renewals • IoT ▲ Employee Productivity
• AI-powered cross-sell / up-sell recommendations • Subscription Management ▼ Employee On-Board Time
Operational and Operational #1 CRM Platform: 100% cloud • Global scalability • Secure • Trusted meta data platform • Mobile first • Business process • Oracle Cloud Platform ▲ Product Development - GTM
Decrease Costs
Alignment, Agility, automation • App development • Integrated data-as-a-service • Test and learn • Collaboration tools • Command center for • PaaS, IaaS Engagement / Collaboration
IT Cost Savings
Security, and Scale exec alignment and data democratization ▲ Insights Utilization by LOB
▲ Forecast Accuracy
Employee Empowered Employees: Mobile and social tools • HR help desk • Employee 1:1 smart journeys • Performance • HCM / PaaS ▲ User Adoption
Productivity and management • Mobile coaching and collaboration • Badging • Real-time performance management • Communities ▲ Speed to Market
Retention • Training ▲ Faster Decision Making
▼ App Development Time
Australian Communications
Company Differentiates and
Saves with Improved Field
Service Experience
Realizing consumers have increased
choice in the market,
the company needed to differentiate from Results
its competition by improving the • Cut new installation cycle times by up to 30%
• Improved on-time arrival of field technicians
efficiency and consistency of its field
• Increased workforce efficiency
service operations.
• Reduced back office costs by 50% with optimized operations
• Increased customer satisfaction score to 8.4/10 in just three months