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Sandrine Tranchard N Improving Public Alerts in Emergency Situations

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IMPROVING PUBLIC

ALERTS IN
EMERGENCY
SITUATIONS
By Sandrine Tranchard on 13 November 2015
People at risk, be it from natural disasters, terrorist attacks
or other incidents in daily life, need to be able to take
appropriate safety actions based on a proper understanding
of the level and nature of the emergency.
Two recently published ISO standards will help organizations responsible for public
warning at the local, national or international level to put in place a structured emergency
response informing a targeted risk population.
ISO 22322:2015, Societal security – Emergency management – Guidelines for public
warning, provides guidelines for developing, managing and implementing public warning
before, during and after incidents occur.
Haruo Hayashi, Project Leader of ISO 22322, explains: “Time to communicate is limited
and often a specific message involving practical action has to be disseminated to a large
group. Simple procedures that send the message efficiently and create the desired
response can save lives, protect health and prevent major disruptions.”
The purpose of an alert is to attract the attention of people in a developing emergency
situation by stimulating the auditory, visual and tactile senses so that they will take
appropriate safety actions and seek additional information.
The warning dissemination function should ensure that the alert gains maximum
attention, taking into consideration the characteristics and conditions of the people at
risk, including the requirements of vulnerable groups. ISO 22322 gives advice on aspects
of public warnings, for example helping to select a warning channel such as TV, radio,
telephone, newspapers or loudspeakers to disseminate the information.
ISO 22324:2015, Societal security – Emergency management – Guidelines for colour-
coded alerts, provides guidelines for the use of colour codes to inform people at risk, as
well as first-response personnel, about danger and to express the severity of a situation.
Colour-coded alerts are used to notify people of status changes on a safety or danger
continuum and help them take appropriate actions. ISO 22324 will lead to a better
understanding of colour-coded alerts by reducing confusion and prompting more
appropriate responses in an emergency situation.
ISO 22324 describes various colours and how they should be used. For example:
 Red is associated with danger and should be used to notify people at risk to take
appropriate safety actions immediately
 Yellow is associated with caution and should be used to notify people at risk to
prepare to take appropriate safety actions
 Green is associated with a safe status and should be used to notify people at risk
that no action is required

In addition, black, purple, blue and grey may be used to provide additional messages,
such as fatal danger, supplementary information, or when no information is available. For
example, meteorological services use coloured maps as early warning systems when
announcing a storm and apprizing the population of the level of danger.
Stefan Tangen, Convenor of the communication group of ISO/TC 292, stated:
“ISO 22322, which provides guidelines for public warning, can be used in combination
with ISO 22324 and other standards that are under development on topics such as
business continuity management, organizational resilience, security management and
fraud countermeasures and control.”
ISO 22322 and ISO 22324 were developed by ISO technical committee ISO/TC 292 on
security and resilience, whose secretariat is held by SIS, the ISO member for Sweden.
The standards can be bought from your national ISO member or through the ISO Store.

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