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    Carly Roesen: Education

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    Carly Roesen
    Carly Roesen has over 5 years of experience in public relations, marketing, and content creation. She has held internships in New York and Washington D.C. with agencies, magazines, and fashion brands. Her skills include social media management, event planning, media relations, and writing. She is proficient in Microsoft Office, Google Suite, Adobe InDesign, and media monitoring and analytics tools.

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    Carly Roesen: Education

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    Carly Roesen
    179 views1 page
    Carly Roesen has over 5 years of experience in public relations, marketing, and content creation. She has held internships in New York and Washington D.C. with agencies, magazines, and fashion brands. Her skills include social media management, event planning, media relations, and writing. She is proficient in Microsoft Office, Google Suite, Adobe InDesign, and media monitoring and analytics tools.

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    Carly Roesen Resume

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    Carly Roesen has over 5 years of experience in public relations, marketing, and content creation. She has held internships in New York and Washington D.C. with agencies, magazines, and fashion brands. Her skills include social media management, event planning, media relations, and writing. She is proficient in Microsoft Office, Google Suite, Adobe InDesign, and media monitoring and analytics tools.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    179 views1 page

    Carly Roesen: Education

    Uploaded by

    Carly Roesen
    Carly Roesen has over 5 years of experience in public relations, marketing, and content creation. She has held internships in New York and Washington D.C. with agencies, magazines, and fashion brands. Her skills include social media management, event planning, media relations, and writing. She is proficient in Microsoft Office, Google Suite, Adobe InDesign, and media monitoring and analytics tools.

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    CARLY ROESEN

    757-570-4098 • carlyroesen@gmail.com • carlyroesen.com

    EDUCATION SKILLS
    UNIVERSITY OF MARYLAND, COLLEGE PARK, 2015 - 2019 Social Media Cision

    Bachelor of Arts in Communication, Public Relations Track Canva Event Management


    Microsoft & Google Suite Media Monitoring
    Art History Minor
    Adobe InDesign Research  

    EXPERIENCE
    WOLF KASTELER PUBLIC RELATIONS
    Publicity Assistant - New York, NY, July 2019 - March 2020

    Provided a variety of administrative support to two publicists with A-list and up-and-coming theater, film, and television clients by
    managing calendars, rolling a high volume of calls, and coordinating meetings. Pitched clients for editorial opportunities and events.
    Coordinated client interviews and appearances with editors and producers. Ensured clients' press kits, biographies and photos were up-to-
    date. Drafted memos, schedules, press releases, and media alerts. Serviced press breaks to clients. Worked with agents to secure clients'
    preferred stylists, and hair and makeup artists. Coordinated packages, supply orders, and meetings for the office.

    • Managed a charity event for International Rescue Committee with A-list guests by sending invitations and handling talent at the event.

    • Organized a full-day press junket for actor Ian Somerhalder with international and domestic outlets.

    • Produced photoshoots for multiple clients by securing a photographer, location and hair and makeup team, and proposing concepts.

    • Ran the company Instagram and gained 1k followers in two months by highlighting clients' upcoming projects.

    MODERN LUXURY
    Marketing & Editorial Intern - Washington, DC, Jan. 2019 - May 2019

    Formulated interview questions, researched, fact-checked, transcribed interviews, corresponded with PR contacts, authored event wrap-
    ups shared on Capitol File's website. Planned and promoted events by scheduling meetings, managing deliverables, RSVP lists, working run
    of show and posting on social media.

    • Published 10 beauty, food, lifestyle pieces in DC Magazine with a circulation of 50k.

    • Created content promoting strategic partnerships and events on social media of DC Magazine and Capitol File with a reach of 60k.

    • Planned and worked 5 major events included the White House Correspondence Dinner After Party with over 300 guests.

    SILVERSTRATEGY
    Public Relations & Marketing Intern- Washington, DC, Aug. 2018 - Dec. 2018

    Managed agency Instagram and Twitter. Tracked industry news and press breaks.  Promoted events utilizing community calendars. Created
    promotional material and social media content for the agency using Canva.

    • Rebranded agency’s social media account by creating a personalized social media strategy and updating social media content

    calendar weekly .

    • Developed talking points, press release and wrap report, monitored media for DC Startup Week.

    • Authored a 15-page recommendation report of agency website changes.

    BATTALION PR
    Public Relations Intern - New York, NY, May 2018 - Aug. 2018

    Tracked and clipped media mentions daily, authored weekly internal newsletter. Maintained media lists. Developed agency's social media
    content calendar. Compiled press reports. Prepared send outs for and tracked social media of influencers, identified new influencers to fit
    clients. Spearheaded an efficient system of a weekly inventory check of office supplies and maintained a clean showroom.

    • Curated seasonal look books and gift guides sent to editors at national publications. 
    • Coordinated and tracked high-priced, luxury jewelry sample pulls with editors, stylists and supervisors by updating meticulous log of
    inventory.

    FRANK PR
    Public Relations Intern- New York, NY, June 2017 - Aug. 2017

    Tracked press breaks and industry news daily. Created and maintained targeted media lists. Produced wrap reports. Managed events, film
    screenings and premieres by checking in guests and handling talent.

    • Crafted press breaks sent to clients that included The Academy of Motion Pictures Arts and Sciences, Food Network and WWE. 

    • Assisted 5 Academy screenings for members and red carpet premiere for Landline (Amazon), starring Jenny Slate.

    GUEST OF A GUEST
    Editorial Intern - New York, NY June 2017 - Aug. 2017

    Pitched, researched and wrote articles that included lists, profiles, and interviews about lifestyle, nightlife, fashion and more reflecting the

    blog's voice. Received and utilized press releases to craft stories.

    • Published over 22 articles within 2 months 

    • Highlights: Interviewed owner of Bari Studio, a popular fitness class; Authored 7 niche food listicles; Profiled Talita von Furstenberg and

    Hayley Bloomingdale

    FAVIANA INTERNATIONAL
    Editorial Intern - New York, NY June 2016 - Aug. 2016
    Managing Editor of Faviana’s blog Glam and Gowns. Optimized existing articles for SEO and content. 

    • Raised the rate of blogs published from 1 per week to 7 per week

    • Launched the Instagram account; created and maintained a growth strategy for the social media accounts

    • Styled over 20 looks for 3 catalogue and eCommerce photo shoots.

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