About Gulf: Worldwide Since 1901
About Gulf: Worldwide Since 1901
About Gulf: Worldwide Since 1901
Worldwide Since 1901
G ulf Oil International is one of the world’s leading producers of lubricants and currently operating in over 80 countries
across the globe. We have been serving the needs of the vehicle owners and industries for more than a century, since 1901.
Today, as an integral part of the renowned Hinduja Group, India’s 1st transnational conglomerate, Gulf operations & products are
Gulf Oil present directly or through its entities
GOI has Marketing rights, presently no direct participation
Gulf ™ owned by Chevron in US and by Total Espana, S.A in Spain and Portugal
Gulf Retail Stations (in the picture – Belgium,
Netherlands & UK)
Our Pioneering Efforts
Gulf has always been in the forefront of customer service & innovation. Gulf has redefined the way in which the
world shops for oil. This long tradition of adopting breakthrough technology, coming up with innovative service
concepts & offering products of the highest quality started in the early days, the key milestones for Gulf have
been :
1901 –Gulf sets‐up the world’s first high volume oil well at Spindle top in the U.S.A. to mark a the beginning of a
new age for the petroleum industry.
1913 – Gulf redefines customer service & becomes
a champion of the consumer by opening the world’s
first ever drive through gas station in Pittsburgh.
1918 – Gulf develops the world’s first commercial catalytic cracking process that
revolutionized the world petroleum refining and also led the invention of Polyalfaolefin
(PAO), the synthetic lubricant molecule.
Our firsts in India:
In India, continuing the long tradition of firsts ‐ The introduction of India’s First Long
Drain Diesel Engine Oil* in 2006 (*Super Fleet LE Max 15W‐40 with Ashok Leyland
with a drain interval of 36,000 km) is seen as a landmark & has gone
on to become a major benchmark of performance standard for the
lubricant industry in India to follow. We also have in our product
portfolio a dedicated 4 Stroke Motor cycle oil capable of achieving
up to 10, 000 kms drain interval, again a first in India. We are also
one of the first to launch in India a four stroke motorcycle engine oil
offering fuel economy benefits, Gulf Pride 4T Plus 10W‐30.
Gulf – An Iconic Brand
The Gulf Orange Disc logo is one of the most widely
recognised oil company trademarks. The Gulf brand has
been evolving for more than a hundred years. It is a
unique brand that has become an integral part of
communities and popular culture in many parts of the
world. However, it retains the basic ingredients of its
original design and remains a unique symbol in the
automotive world.
Gulf & Motor Sports
The legendary exploits of the powder blue and orange racing cars that not only dominated sports car
racing for many years but have given instant brand recognition to a wider audience.
Recently Gulf has tied up with the famous Aston Martin Racing for the Le Mans‐24 hours race – which is
one of the world’s foremost endurance race & emerged victorious in the 2008 event. India also got a
taste of the Gulf liveried Aston Martin DBR9’s when the car touched the Indian shores for the first time in
April 2008.
In India also, we have been associated with
motor racing with the Dirt track racing
championship for bikes, which is an annual
event held across India.
Our Values
More than a hundred years later Gulf remains committed to those same ideals of quality, innovation and attention to the needs of the markets &
customers it serves. These values remain at the core of everything for which the Gulf’s famous Orange Disc brand stands for. The brand values of
endurance, courage, care, youth & inspiration manifests itself in all that we do & stand for.
Partnering For Growth
The key to Gulf’s advancement is the forging and nurturing of partnerships at all levels‐with
our affiliates, our suppliers and our customers alike. This allows us to cultivate a wide
product range as well as develop retail operations in many countries throughout the world.
Gulf has the strengths typical of major oil companies but can offer the personal attention so
often lacking in such vast organisations. This manifests itself in Our Philosophy - Your
Local Global Brand
This ensures that Gulf entities worldwide deliver the benefits associated with the world’s biggest oil companies but avoid
the downside that comes with being so large that the company loses touch with its customer. Service is one of the key
areas of value that we offer to our customers & this sets us apart from our competition.
As a major industry player we will continue to develop and initiate change to ensure that our customers and partners
always obtain the very best service. Through an ongoing process of development and constant refinement we will
continue to pioneer new techniques and products to meet the present and future requirements of our partners and
customers alike.
Gulf Oil has recently established a new company Gulf Oil Marine Limited (GOM) to cater to the lubrication requirements
of International shipping industry. GOM, headquartered in Hong Kong, along with Sealub Alliance operates in major ports
across the world. The organization plans to offer lubricants and services in over 450 ports in 45 countries by end of 2009.
Setting the Highest Technology & Quality Standards
Gulf has a long history of bringing technically proven, quality products to market. Our current portfolio offers one of the widest range of lubricants. Gulf
is committed to ensuring that its products meet the demands of its market and continuously upgrades them to ensure that they meet the latest
manufacturer specifications and industry requirements. The global product technology team, based in India liaises with leading global OEMs &
technology partners on regular basis to update trends & product approvals for the global Gulf product portfolio.
Gulf has a network ISO 9000 accredited blending plants across the globe. The blending plants located at Argentina, Benelux, China, Ecuador, India, Italy,
Mexico, Philippines, UAE and Saudi Arabia has extensive test facilities for oil analysis.
Technology Partners
In a fast changing world, it is essential to keep pace with the latest technological developments by assimilating the technical advances. Gulf works
together with all the leading global additive technology providers for new product development, product upgradation and OEM validation & approvals
to help provide its customers with new generation products which meet the current and future technological requirements.
OEM Approvals
Gulf products carry the approval of the major
international Automotive and Industrial OEMs viz.
Cummins, Daimler, DDC, Mack, MAN, MTU, Scania, Volvo,
ZF, BMW, Ford, GM, Volkswagen, Ashok Leyland & Tata
Motors, Cincinnati Machines, Denison, Alstom, Siemens
etc. They are also approved by International Institutions
like API, JASO etc.
Gulf – India Operations
Gulf as a brand has been in India since the early 1920’s. Today, the brand is well recognised and popular occupying a premium position amongst the
leading lubricant brands in the private sector.
Gulf Oil Corporation Ltd. (GOCL) is a public limited, listed company engaged in the business of lubricants, explosives, mining contracts and speciality
chemicals. The Lubricants Division is one among the top five private sector players in the lubricants business in India and is head quartered in Mumbai.
The Explosives Division (erstwhile IDL Industries Ltd) is a leader in commercial explosives and initiating devices with several manufacturing locations
across India. The Mining Contracts Division is the only corporate operating in this sector. The Speciality Chemicals Division operates a start up Active
Pharmaceutical Ingredient (API) business. The combined entity currently has an annual turnover of over Rs. 700 Crores.
Gulf’s product range covers the entire spectrum of Automotive and Industrial Lubricants and Specialties. Apart from lubricants, Gulf markets a range of
automotive filters, car care & maintenance products, and automotive batteries. Gulf is also a distributor in India for the renowned Graco lubrication
and garage equipment
Gulf products in India are manufactured at state of the art, PLC controlled and ISO 9001:
2000 certified blending plant located at Silvassa, about 200 kms from Mumbai, requiring
minimum human intervention. The plant also boasts of a full‐fledged laboratory to
comprehensively analyse fresh & used oil samples for customer support apart from
conducting routi ne analysis for quality control and is among the best in the country. The
laboratory also participates in ASTM round robin correlation program to benchmark itself
with other leading global laboratories.
The plant being located in the Union Territory of Dadra and Nagar Haveli enjoys tax
concessions and the products billed from the plant are exempt from Sales Tax against Form C.
Un
Ludhian
Jaipu Luckno
Agr Bettia
Jodhpu Tinsuki
Patn
Guwaha
Varana
Ahmedaba
Indor Jabalpu Ranch
Sura
Bhubhaneshw
Nagpur Raipu
Bhiwan
Kandiv
The Gulf network consisting of 4 Regional Offices at New Delhi, Kolkata, Mumbai & Aurangaba
Secunderaba
Bangalore, 32 Sales Offices and Depots, 282 Distributors and above 30,000 Retailers
Vijayawad
ensures widespread nationwide availability of its products and services. Our 32
depots across India are managed by the company personnel directly to ensure Chenn
superior logistics support that ensure our customers get the products as required. A Salem
dedicated team of over 175 sales and technical services personnel guarantees the Ernakula
continuous availability of the product and ensures prompt after‐sales support.
Gulf has a network of 32 depots and close to 300 distributors to
ensure availability at every nook and corner of the country.
Major OEM Customers
Over the years Gulf has been associated with leading OEMs across
Automotive & Industrial segments. We are one of the leading
players in the Indian lubricants market with vast experience in doing
business with leading OEMs Currently, we are factory fill suppliers
to various OEMs and also have commercial tie‐ups with leading
OEMs for the service fill requirements. The technological edge we
have, our extensive network, customised & flexible supply
chain/distribution models & dedicated Gulf team involvement has
been able to deliver solutions with superior value to our customers.
This can be seen from the continued business relationships we have
with the following:
In summary, Gulf offers you
• An extensive product range of the highest performance/ quality levels to meet the lubrication
requirements of a wide range of equipment.
• World Class Technology, backed with approvals from major Global OEMs
• The presence of our Global R&D resources/centre in India for quicker response on product development/technical support.
• Proven experience in catering to lubricant requirements of diverse customers across segments
• Excellent logistics support through a well integrated, company managed All‐India distribution network which is flexible
• Stronger Commitment to work closer with our customers that differentiates us from other global players & full
involvement/personal attention from our management & Key Account Managers to develop the business
Gulf Oil Corporation Limited
Lubricants Division
IN Centre, 49/ 50, MIDC, 12th Road,
Marol, Andheri (East)
Mumbai – 400093
Phone : 022 6648 7777
Website : www.gulfoilltd.com
All other brands, logos and products are trademarks or registered trademarks of their respective companies.