Business Strategy Planning Assignments, Presentation & Project Guidelines
Business Strategy Planning Assignments, Presentation & Project Guidelines
Business Strategy Planning Assignments, Presentation & Project Guidelines
project guidelines
The project for this course will comprise of two group presentations, three assignments
and a final project report. The first presentation is scheduled in the first class of the third
week of the semester and the second presentation is scheduled with the submission of the
final project report. The students are required to identify an organization on which they
are supposed to complete all upcoming assignments, presentations and the final project.
First Presentation
The first presentation is related to the choice of organization that the group has decided to
work upon. The organization selected should be of medium to large size and the group
should have access to the managerial position within the firm for information collection.
The following points should be discussed in the first presentation
Organization name, type and location
Details of products or services that the firm offers
Competitor details and market share of the firm
Organizational structure of the company and number of employees
Business Model of the firm
Assignment #1
This is the first project based assignment. This assignment is focused on the Vision and
Mission statements of the organization. The group is supposed to first analyze and then
recommend the Vision and Mission statements based upon the characteristics and
components as discussed in the textbook.
Assignment #2
Report on Industry Analysis
This assignment would encompass the following components:
Introduction and history of the allocated industry with the details of the market
share of the major competitors of the industry.
PESTEL analysis, Porter’s 5 forces model or a 5 external forces model suggested
by the text book. Detailed account of major threats and opportunities for that
industry and in particular for the firm should be identified by using any one of the
three models suggested.
Make an EFE Matrix derived from the above model for the company and interpret
its result.
Assignment # 3
A-Long Term Objectives
In light of vision and Mission statement and SWOT analysis develop:-
i. Long Term Financial Objectives of the company
ii. Long Term Strategic Objectives of the company
The final project report will include all of the previous three assignments and the
following contents.
Strategy Implementation
i. Specify the action plan that you are going to work on for implementation purpose
for each strategy.
ii. In order to implement any strategy you need to develop its annual objectives,
policies and focus on the resources and other management issues that you may
require your attention
iii. Provide recommendations in light of what changes must be incorporated in the
organization in order to effectively implement the suggested strategies.
Conclusion
i. Write a short note (1/2 Page) on how do you see the future of this company in
next 5 years down the road specially with reference to your overall analysis and
Strategy set that you have recommended.
ii. Write down what Lessons you have learned from this project.
Students are advised to strictly follow these instructions while compiling their assignment
or final project reports, or making presentations (any deviation will result in deduction of
marks):
Reports should be laser printed on A4 size (white) paper.
New Times Roman with font size 12 for the main body, Font size 14 bold for the
sub heading, Font size16 bold for the main headings. Line spacing 1.5 lines. Left
justified
The title page of the report must contain: