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Individual Assignment 2

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Individual Assignment 2: Research, Analysis & Outline for Final Paper

CLO #3 Analyze the need for increasing creative thought in a complex global environment
including designing strategies to increase cash, profit and growth through understanding
competitive dynamics.

CLO#5 Analyze and apply decision matrices for creative opportunities, or to mitigate risk and/or
legal considerations in the global marketplace including compliance with Foreign Corrupt
Practices Act (FCPA).

Due: SUNDAY Week 6

Valu: 150

Length: 5 - 7 pages.

The purpose of this assignment is for students to write a paper that presents their research and an
outline for the final paper (the Signature Assignment) for this class. Students are not writing the
final paper (yet). For this assignment, and thus for the final paper students are to identify a
business that corresponds to the assigned business sectors (each student is to identify a separate
business). In this paper students will bring options and opportunities, creative problem solving to
either solve a problem or create an opportunity. Remember we do not tell companies what they
“must or should do.” We present options and opportunities. Students will apply creative
innovative thought to the analysis.

OLCU 632 Individual Assignment 2 Rubric

Needs
Exemplary Proficient Emerging
Improvement
Criteria 5 4 3 1 0
One page long
and creatively One page long Is shorter than
and interestingly and shows depth one page or
shows depth of of research. The longer than one
research. The outline ties One page long and page and the
outline ties directly to the shows depth of research. outline is
directly to the Final The outline ties directly unclear as to
Outline Final Assignment. All to the Final Assignment. how it connects
Assignment. All of of key Two to three of key to the Final
20% of of key concepts from concepts from the class assignment. Key
concepts from the class readings have been concepts from
the class readings have applied. the class are
readings have been applied at unclear or not
been applied at the graduate applied at the
the graduate level. graduate level.
level. XXX
Engaging
opening
introduces the
paper’s general
topic and
inspires thinking
about the topic.
Writer explains
that they will Opening
bring options introduces the
Opening is logically Opening is
and paper’s general
organized, but may lack poorly
opportunities topic but may
**Introduction development; paper’s organized
and Thesis that bring value. not stimulate topic is clear, but needs and/or lacks
The Introduction thinking about to be developed to development.
is easily the topic. Writer
10% engage the reader. Thesis statement
identifiable, well states his or her Thesis statement lacks is weak or
phrased, and lets position on the development. missing.
the reader know current topic in a
that major thesis statement.
supporting
points; the idea
offered in the
thesis reflects
sound critical,
analytical
thinking. XXX
Analysis A An analysis of A somewhat brief A weak attempt
comprehensive research, analysis of research, at analysis and
30% analysis of demographic demographic data, research,
research, data, competitive analysis and demographic
demographic competitive risk are utilized.  Makes data,
data, analysis and risk it clear that the goal of competitive
competitive are utilized. analysis to to bring analysis and risk
analysis and risk Makes it clear value. Analysis on risk are utilized.
are utilized. that the goal of and FCPA and Michael Makes it clear
Makes it clear analysis to to Porter  is somewhat that the goal of
that the goal of bring value. applied. analysis to to
analysis to to Analysis on risk bring value. The
bring value. and FCPA is analysis of
Analysis on risk included. Michael Porter
and FCPA is Michael Porter's and FCPA is
included at the work is applied. included but
graduate level. does not
demonstrate
Michael Porter’s graduate level
work is applications.
creatively
applied. XXX
Students apply
their own Students do not
creative and demonstrate a
innovative deep Students show deep
Creative and thinking to the some of their Students somewhat
understanding
outline. The creative and of their own
Innovative show creative thinking
textbook and innovative creative and
thinking to the outline. Course
course materials thinking to the materials are somewhat
innovative
10% are applied in an outline. Course applied.
techniques or
interesting and materials are strategies that
creative manner, applied. have been
learned in this
class..
XXX
Business and Effectively Generally Occasionally Does not
Scholarly Sources integrates incorporates incorporates credible integrate
credible credible academic sources into credible
5% academic or academic or the outline; adherence to academic
business sources business sources APA style guidelines sources into the
into the outline; into the outline; may be inconsistent but outline
in-text citations most in-text does not compromise the inconsistent
are presented in source citations integrity of the paper; adherence to
accurate APA reflect accurate “References” page lists APA guidelines
style; paper APA style. several authoritative for in-text
includes APA “References” secondary sources and citations, which
style page lists generally follows APA may
“References” authoritative style guidelines. compromise
page, listing primary and/or Occasionally block and integrity of the
authoritative secondary direct quotes are over paper;
sources; utilizes sources but may utilized and/or not used inaccurate or
an appropriate contain minor appropriately. missing
balance of errors in APA “References”
quoted material style; there may page.   Block
and the writer’s be a minor and direct
analysis; all imbalance quotes are over
source material between quoted utilized and/or
is accurately material and the not used
quoted, writer’s appropriately.
paraphrased or analysis. Block
summarized to and direct
give authors quotes are
credit for ideas. generally used
Block and direct sparingly and
quotes are used
sparingly and
effectively. appropriately
XXX
Summarizes the
topic and the
ways to bring
value, restating
the major Summarizes the
supporting topic and ways
points and to bring value,
findings/analysis restating the
Does not
Recommendation/ from each supporting
section of the summarize the
points and Vaguely summarizes the
paper, with the topic and
Conclusion findings/analysis topic and opinion or
purpose of opinion or
from each argument.
supporting the argument.Brings
10% section of the
thesis; states in new data
paper, states
conclusion(s) conclusion(s)
based on based on the
research; ways research.
to  take action or
to be open to
another way of
thinking. XXX
Effective syntax
and grammar Syntax and Frequent syntax,
demonstrate a grammar grammar, and/or
mastery of demonstrate spelling errors
Awkward syntax and
writing mastery of impair clarity;
grammar may impair
conventions and writing numerous run-
Grammar clarity; misspellings,
serves the conventions but on sentences,
run-on sentences,
author’s may be sentence
5% sentence fragments, or
purpose; writing awkward; a few other errors are present fragments, or
is free of misspellings or other errors
throughout the paper.
misspellings and punctuation impair meaning
punctuation errors are throughout the
present. paper.
errors. XXX
Formatting Title of the Title of the Title of the paper Title of the
paper clearly paper reflects its vaguely reflects its paper does not
5% reflects its content. The title content.  The title and reflect its
content. The title and other other document content.  The
and other document formatting only title and other
document formatting occasionally document
formatting demonstrate demonstrate adherence formatting does
demonstrate. general not demonstrate
APA headings adherence to adherence to
are carefully APA style to APA style APA style
adhered to. guidelines. APA guidelines.APA guidelines.
headings are headings are adhered to. More than three
carefully errors in APA
XXX adhered to. headings.

Nice analysis using your selected industry.

Good, complete outline covering the contents.

I look forward to seeing your recommendations more in depth.

You formatted and have your information according to APA guidelines.

Continue to provide those references for support.

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