Letter of Transmittal

Date: 06 August 2019

To
Md. Kamruzzaman
Assistant Professor
Dept. of Tourism and Hospitality Management
University of Dhaka

Dear Sir,

I have pleasure to submit my report to you on “Function of Travel agency of our country as well
as foreign country”. I give effort of my best to follow your guidelines for this report and also to
gather all necessary information to the concerned parts of the report to enrich it. I have also tried
to apply relevant concepts that I have learnt during the entire Travel agency and Tour operation
course program. I am earnestly thankful to you for your guidance during the preparation of this
report. I hope you will appreciate my collective effort put forth hereby.

Yours Sincerely

Md.Morshedul Hasan
ID: 71825009
Dept. of THM
University of Dhaka

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 Acknowledgements

The successful accomplishment of this project work is the outcome of the contribution of number
of people, especially those who have given the time and effort to share their thoughts and
suggestions to improve the report. At the beginning, I would like to pay my humble gratitude to
the Almighty for giving me the ability to work hard under pressure. However, the space involved
does not allow us to mention everybody individually. It gives me immense pressure to thank a
large number of individuals for their cordial cooperation and encouragement who have
contributed directly or indirectly in preparing this project.

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 Executive Summary
Tourism is travel for pleasure or business; also the theory and practice of touring, the business of
attracting, accommodating, and entertaining tourists, and the business of operating tours.
Tourism may be international, or within the traveler’s country. The World Tourism Organization
defines tourism more generally, in terms which go "beyond the common perception of tourism as
being limited to holiday activity only", as people "traveling to and staying in places outside their
usual environment for not more than one consecutive year for leisure and not less than 24 hours,
business and other purposes".

Tourism industry therefore can be defined as the set of industries which facilitate by providing
infrastructure and products and services and make possible travelling for different purposes and
travelling to places of leisure and business interests. Tourism industry is all about providing
necessary means to assist tourists throughout their travelling.

There are two ways to look at the definition of tourism industry, demand side and supply side.

By the definition of tourism, it is an activity of tourists or people travelling for some purpose and
it includes all the things they do during their travel. This way tourism as industry becomes the
sum of all the products and services consumed or used by tourists which directly and indirectly
support their tourism activity. This way, travel bookings, transportation, hotel stay, food,
destination visits, etc., all become part of tourism.

In this report we will see the difference between travel agency of our country and foreign
country.

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 Chapter 11

Introduction

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 Introduction
This report is conducted on “Differences and similarities between a travel agency of our country
and a travel agency of foreign country”. To complete that report, I choose Travel Smart Limited
as a travel agency of our country and Adarsh Tour. Ltd. as a travel agency of foreign country.

The readers of this research paper will be able to understand about the services if these travel
agency and others points as well. In this report we can see the level of customer satisfaction, the
products and services offered for customers, reasons behind customer dissatisfaction and lots of
other issue related to the services offered.

Travel Smart Limited is a trusted and reliable tour and travel agency among all the leading and
updated tour-operating services in Bangladesh. Travel Smart Limited is specialized in giving the
best outbound tours that give you nothing but pleasure and satisfaction. Our cheap international
holiday packages from Bangladesh will give you a wide range of choices that will help you to
choose your satisfactory tour. We are always concerned for your well-being and consequently,
we always keep your budgets in our mind and thus we make our packages very much cost
effective for you and your family. We have different types of cheap packages that have the best
and the most luxury that you can get within your budget. 

Adarsh Tour. Ltd.is a trusted name in Tour & Travel industry. We are doing wonders since last 5
years and pride ourselves on repeat travelers who vouch for our support and services. These
travelers come back because they believe in our choices & selection; and place lot of trust on our
capacity to manage any crisis at any given time.

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 Significance of the report
The prime reason of this study is to become familiar with the practical knowledge about the
Travel Agency, which is so much essential for me to meet the extreme growing challenges in
Tourism market. This study will help me to get a true picture of the practical Travel Agency
business world, also to attain practical knowledge on the various spheres of Travel business. So,
this study is of paramount importance for me regardless of study area or disciplines.

Origin of the Report

The main reason of the Course Report is to let the students have hands-on experience of the
theoretical courses learned. This credit course is essential for all the Tourism students graduating
from University of Dhaka. I have also organized this report as a partial fulfillment of the Course.

Objective of the Report

General objective of the report
The general objective of this project is to complete the Course. As per requirement course
teacher instruction.

Specific objective of the report

To understand the travel agency activities in Bangladesh and another world.
To assess the company’s effectiveness and weakness in these segments.

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 Chapter 21

Organizational Profile

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 Travel Smart Company Overview:
Travel Smart Limited provides first-class corporate travel management services to international
and national organizations in Bangladesh. We draw on extensive experience in business travel
services and specialize in offering customized packages for each client. We strongly believe that
corporate clients require a range of specific services which are crucial for the successful
management of their travel programs. This is why we differentiate ourselves from conventional
travel agencies and focus exclusively on designing travel solutions for corporate clients.

Dedication, Commitment, Trustworthiness and Code of Ethics is our key strength and enable us
to entertain each of our client and fulfill their every possible need.

We take the time to understand our client’s needs. Dedicated account managers work with you to
analyze your specific travel requirements. Our travel management strategy is based on your
priorities and takes into consideration that you may have traveler profiles that require different
levels of service. But we done simply assist you in the booking of tickets and hotels but provide
you with the tools to maximize your entire travel management system. Enhancing your travel
policies, reducing corporate travel expenses without compromising service and providing hassle-
free procedures are among the benefits we work towards with our clients.

The use of the latest technology in the travel industry enables us to provide you with state-of-the-
art travel solutions. Our network systems can offer you best fare ticketing as well as
comprehensive reporting through our Management Information System (MIS). Monitoring and
analyzing the travel patterns of your employees will enable you to exercise full control over your
travel planning and budgeting.

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 Adarsh Travel Company Overview:
With warm greetings from the Himalayan of Sikkim. Let me introduce you to our company
Adarsh Tours and Expedition. It is situated in the heart of Sikkim, India", "The company is
founded in Sikkim and we have representatives in The German, Italy, Europ, USA and UK"

Sikkim ‘an oasis of peace’ is a paradise unexplored. This beautiful Himalayan state lies in the
northeast region of India. This stunning place is a cultural and religious landscape and a paradise
for nature lovers. The state has its reputation over the pinnacle of tourism industry in the globe.
Nature has bestowed Sikkim with unique beauty, splendor with its alpine peaks, lush green
valleys, six climatic zones, environment friendly & hospitable people and a rich cultural heritage.
This hidden land is conferred with colorful array of vibrant cultures, exotic traditions, feasts and
festivals lined up every month, wonderful art and architecture, all this makes Sikkim a tourism
hot spot. Indeed, Sikkim the “land of Peace & Tranquility” it is the most peaceful state in the lap
of Mt. Kangchenjunga, the 3rd highest in the world.

Adarsh Tours, Treks & Expedition is a well-established and expert tour operator based in the
heart of Gangtok, the beautiful capital city of Sikkim. The company offers a solid team of travel
experts, professional and well specialized team that provides the best tour packages filled with
enjoyment, thrill and adventure without any compromise to every outdoor enthusiast around the
globe.

The company is officially Registered and recognized as “Grade ‘A’ Tour operator” by the
department of Tourism, Government of Sikkim and approved and recognized as inbound tour
operator by the ministry of Tourism, Government of India. Awarded the Certificate of
Excellence for Best Inbound Tour Operator/ Travel Agent by Sikkim Tourism, Government of
Sikkim on World Tourism Day, 2015. Government of Sikkim awarded the company as "Best
Adventure Tour Operator in the year 2016". in a glittering function held at IHCAE, Cheches on
the occasion of World Tourism Day, 2016 on 27th September. The award came as recognition
for his dedication and commitment towards tourism and his passion for service. Further on,
Government awarded “Best Management of Camp Site, Special Award for the promotion of Bird
watching in Sikkim.

The company has representatives in German, Asia, Europe, China and SAARC countries. Adarsh
Tours, Treks & Expedition is also keen supporters of Eco-Tourism & Conservation Society of
Sikkim (ECOSS) and Katmandu Environmental Educational Project (KEEP). The popular
company is also Executive Member of Travel Agents Association of Sikkim (TAAS).Adarsh
Tours, Treks and Expeditions is only ten years old but it has managed to carve a niche for itself
in the tourism industry. In 2015, he was awarded the Brands Academy Excellence Award in
Bangalore for excellence in service in the ‘best inbound tour, trek and expedition Operator in
Eastern India’ category. He was also Gopal Chettri is one of the most promising youth in the
present tourism industry of Sikkim. Apart from being a successful businessman, Gopal is also an
active social worker who is involved with numerous community development projects in Sikkim.
He believes that tourism can be a major tool for community development. Gopal is the Treasurer
of Travel Agents Association of Sikkim (TAAS) and also a member of Rotary Club of Gangtok
South. 

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Mission & Vision of Both Agency

Mission of Travel Smart Ltd.

Create and provide an exclusive Air ticketing services and tour package with comprehensive and
professionally matched terms at minimum cost and maximum pleasure to the customers. Also,
commitment and quality service. Thus, Travel Smart want to become one of the largest and most
reliable travel organizations in the region for setting standards in the industry for professionalism
and reliability to the customer.

Mission of Adarsh Travel:

Building a capable and effective pan India network of travel professionals to grow with us and
setting new trends in travel industry.

Vision of Travel Smart Ltd.:

The Dhaka travels treats their clients as guest and will provide best quality services in travel and
tourism industry with sincerity, and honesty in Bangladesh

Vision of Adarsh Travel:

Adarsh Travel offers best and effective travel solutions to business, leisure, student, incentive
travel worldwide.

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 Chapter 31

Travel Agencies Service

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 Services of Travel Smart Ltd.
Travel Smart Limited [IATA, since 2005]
Our Offered Services:

 Airline Ticketing- Worldwide [all class, all fare, all segments].

 Inter-Airline Ticketing-Worldwide.
 Domestic Airline Tickets -Novo Air. US- Bangla, Regent Airways, United Airways
& Biman Bangladesh.
 Reissue, refund, date change, class upgrade, seat allocation, meal change and so on.
 Special seasonal offers by the Airlines.
 Information & Consultation on Route and Travel Planning- Worldwide.
 Hotel Reservation & Travel Health Insurance.
 Air Ambulance services for the emergency medical patients.
 Medical tourism arrangement in collaboration with International Hospitals-
Singapore, Thailand & Malaysia.
 Airport Pick Up/Drop off- Worldwide and Special assistance at the airport for
patients/disable people.
 Foreign currency exchange.

Travel Smart Holidays

Our Offered Services:

 Attractive Domestic and international tour packages worldwide around the year.
 Special Travel and Tour Packages around the year-for the Corporate with TOUR GUIDE.
 Custom made Tour Packages according to client’s needs & desires-worldwide.
 Airline Travel and Tour Packages- All Airlines.
 Umrah/Hajj Packages (in collaboration with Saudi) & FIT/GIT/MICE Packages

Innova Services Limited

Our Offered Services:

 Documents scrutiny and setting, form fill up with advice on needed correction.
 Required ticket itinerary and hotel booking and confirmation.
 Execute required communication and coordination with the concerned
Embassy/Consulate.
 Passport submission/collection to/from Embassy/Consulate/High Commission.
 Passport delivery to our clients.
 Special coordination for group visa [number of people>10].

ALSO Providing Consultancy & Advisory for:

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  Thailand
 Myanmar
 Turkey & Egypt
 South Africa & Mauritius
 Brazil
 Schengen Countries & United Kingdom
 USA & Canada
 Australia

Cox’s Bazar
03 Days & 02 Nights
Per Person Cost: BDT 8,500/-

Tour Activity
The City of British captain Hiram Cox. Having the world’s longest unbroken sandy sea beach
(120 km) sloping gently down to the blue water of the Bay of Bengal. In Cox’s Bazar have many
colorful Pagodas, Buddhist Temples, Dry fish center etc. The beauty of sun setting on the rolling
sea wave and moonlit night is simply captivating. All together give the aura of the fairyland a
Tourist Paradise. Interesting place around Cox’s Bazar Himchari, Ramu, Sonadia Island,
Moheshkalil Island, Teknef, and St. Martin Island

Exclusive trip to Cox’s Bazar

Day 00 Dhaka – Cox’s Bazar:

 Meet & greetings at 2130hrs.

 Start for Cox’s Bazar at 2200hrs from Rajarbag
 Overnight bus journey.
 

Day 01 Cox’s Bazar:

 Arrive early in the morning & transfer to hotel  
 Arrive early in the morning & transfer to hotel
 Take Breakfast at hotel (own cost)
 Start visit to Himchory & coral beach Innani by open Jeep
 Overnight stay at hotel.

Day 02 Cox’s Bazar:

 Breakfast at hotel
 Easy & free time for shopping or self-activity

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  Overnight stay.
 

Day 03 Cox’s Bazar – Dhaka:

 Breakfast at hotel
 Start back to Dhaka at 1200 hrs
 Arrive Dhaka at 2100 hrs
 Back to your sweet home & end the trip
 

Package Include:
 Dhaka Cox’s Bazar Dhaka by AC Volvo bus tickets
 02 nights twin accommodation at Hotel Sea Crown or kollol
 Breakfast at Hotel
 Sightseeing to Himchory & Innani
 All time take care by experienced guide during the trip
 

M. I. C. E.
Meetings, Incentives, Conferences & Events

We have a huge amount of experience with MICE Our Travel Group Conference and Incentive
division is all about creating incredible experiences: conferences, events, incentive travel, special
interest groups, tours and much more.

We can attend to:

 Conference registration, transfers, sponsorship  exhibition, flight booking,

accommodation, A production management, on-site assistance and  more
 Budget ongoing monitoring and reporting
 Consolidated, comprehensive reporting of your  event reconciliation of financials.
 We have the experience to link your business to A spectacular locations around the
world. Our A starting point is to listen so we get to know you’re a dream, your brand
and your budget.

Visa Services

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we are a professional visa processing service company in Bangladesh. The world has come close
as a result of globalization. We can instantly move across the globe from one corner to
another for studying, medical purpose, traveling, business and wanting to live in other countries.
Jetway holidays is one of the dedicated travel service provider company, supporting applied
candidate Medical Tourism, Tourist Visa, Immigration, and student visa support.

Adarsh Travel Services

ITS – Adarsh Travel Service not only believes in offering friendly, reliable professional services
but also in delivering the best and 'more than what is promised... which one can check with the
Guests all over the world who have utilized our services in India'. With our in-depth knowledge
of colorful and vibrant states of India...should it be a camel safari in the Thar desert of Rajasthan
or a house boat cruise in the backwaters of Kerala... we make sure that our Guests have the best
experience of a life time in the Indian Subcontinent.

Our range of services include:

 Inbound Tours
 Corporate & Leisure Travel
 Car Rentals
 Foreign Exchange

Our Services can be described in the following terms:

We Specialize in executing tours to the following destinations in India:  Delhi, Agra,

Rajasthan, Kerala & South India, Khajuraho & Madhya Pradesh, Darjeeling & North East India,
Agra & Uttar Pradesh, Leh Ladakh, Himachal Pradesh & North India, Mumbai (Bombay),
Aurangabad & Goa, Nepal & Tibet.

Tour Planning: Tour itineraries planning, costing and executions as per the budget, period and
the interest of the individuals, families, groups, students & corporate business travelers.

Tour Packages: Heritage tours of Rajasthan forts & palaces, wildlife, fairs & festivals,
Ayurveda, backwaters, rural, village, tribal, adventures, desert safaris, pilgrimages, cultural,
educational/ study tours & a lot more tours related with destinations in India.

Hotel bookings & reservations: All categories of accommodations: economy, budget, deluxe,

stars, resorts, retreats, palaces, havelis & heritage hotels. We also book houseboats, tents, villas,

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bungalows, cottages, camps bookings and arrangements throughout India. You can contact us for
long stays in apartments in major cities across India.

Bookings & reservations of renowned India luxury trains: ‘The Palace on Wheels’, ‘The
Royal Orient’ ‘The Ferry Queen’ & ‘Deccan Odyssey’.

Special packages: Camping: Mountains, deserts, Jungles. Safaris: Camel, horse, jeep, elephant
covering wildlife, deserts & tribal rural villages. Special interest: Educational, meditation, yoga,
backwaters, house boat, trekking, folk dances, mountaineering, theme parties, conferences,
seminars, conventions, trade fair & a lot more.

Travel assistance: Indian Tour routings, Surface transportations: car/coaches rental with

chauffeurs, sightseeing, shopping guidance, monuments entrances, multilingual speaking guides
and local assistance on arrivals & departures.

Ticketing: Air ticketing, sea, road surface transportation and railway ticket bookings.

To get the best of India or if you still feel that there is something, which is not covered here than
simply sent us an email at its_in@vsnl.net with the following requirement:

 Number of days for touring India.

 Period of travel (Month of the year)
 Number of people traveling
 Choice of destination in India (North, South, East, West)
 Choice of Hotels accommodation (budget, 2, 3, 4, 5 stars hotels)
 With the above information we can tailor-make a tour just for you. However, if you are
keen on any of the tours listed in the website with some modifications then simply send
us your choice and we will fine-tune the tour to coincide with your arrival & departure
flights, time at disposal etc.

Key Strategies of Travel Smart

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The travel industry is a highly competitive industry with everyone competing to become the best
travel agency in Bangladesh. In order to secure our position as a leader in this industry and also
to become the best tour operator agency in Bangladesh, Travel Smart is keen on focusing in four
strategic areas, namely:

 Keeping the Company financially and economically healthy at all times.

 Presenting high quality service to customers that translate to customer loyalty resulting in
repetition of orders and referrals that create new and bigger opportunities.
 Maintaining a high-performing team that consistently displays competence in customer
orientation and driving for results with the highest regard for professional ethics and
doing all of the above at the lowest cost in the industry.

 Key Strategies of Adarsh Travel

 Quality is best measured with a view outward to the customer, inward to employees, and
cross functionally within the organization.
 At Travel Smart, it denotes a commitment to excellence and superior outcomes, and is
reflected in our services, employees, and business practices.
 We encourage creativity and embrace new ideas in all aspects of our work without
judgment or criticism; innovation drives our future.
 We reflect on everything we do and improve every day.
 Attitude & Accountability – We expect a “can-do” attitude from ourselves. We believe in
accepting responsibility and the consequences, and taking ownership while embracing
common goals, teamwork, and collaborative decision-making.
 Empowerment – Everyone has the responsibility and authority to do their job effectively
and is encouraged to suggest a better way.
 Relationships – We build trusted relationships with our customers, employees, and each
other. We are responsive, transparent, open, and committed to our teammate’s success.
 Alignment – We share a common goal and succeed as a team.
 Do what is right without compromise.
 We say what we mean and do what we say. We act with unconditional honesty, respect,
and courtesy at all times.

Conclusion

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Travel Smart Travel is also pleased and appreciative to the staff and personnel who are
considered teammates of this company thus helping the staff to upgrade their skills through
continuous formal and hands-on training and seminars towards achieving total customer
satisfaction and well-being. Their full dedication helps us to become the best travel agency in
Bangladesh.

Natural rainbow evokes a feeling of immaculate “Purity” and “Energy”. Our Brand Adarsh
Travel; represents the same. The circle shape comes from Sun which represents life, power,
strength, clarity and energy. Multi-color of Adarsh Travel symbolizes teamwork and synergy.
Multiple colorful leaves also represent multiple processes and checks, diverse workforce and
varied projects.

The center circle with a dot in Centre enclosed with two leaves represents the “Human” side of
our business. It showcases wholeness, everything, completion. It can also be interpreted as a
symbol of unity, focus and mobility. The two leaves represent caring and humane side of the
organization for its customers and employees.

The letter Adarsh Travel represents connection of the organization with young, futuristic and
trendy. The font intends to connect with today’s customers in the most accepted manner. Brand
Adarsh Travel means synergy, new life, wisdom, transformation, power, longevity, trust, honor
and hope.

The brand has 3 layers representing “Quality” - Our USP, perfection (detailing to the core) and
delivery (we give what we promise). It also represents inner mind, middle body and which is of
course surrounded by soul. It embeds a sense of pride and unity in all our partners in progress
spanning 3 cities of Mumbai, Delhi and Jaipur.

Obokash.com is specialized in giving the best outbound tours that give you nothing but pleasure
and satisfaction. Our cheap international holiday packages from Bangladesh will give you a wide
range of choices that will help you to choose your satisfactory tour. We are always concerned for
your well-being and consequently, we always keep your budgets in our mind and thus we make
our packages very much cost effective for you and your family. We have different types of cheap
packages that have the best and the most luxury that you can get within your budget. 

Apart from Umrah and tour packages, Travel Smart also have the service of visa processing for
you to go travel to your desired country. Since moving from one part of the world to the other
part for studying, medical, business, travel, immigration, and other purposes is now a part of our
life, Travel Smart ensure that you don't get any obstacles on your way and this will help you with
your visa.  The Travel Smart know about your headache and frustration and an individual has to
face lots of complex situation such as visa processing, country laws, immigration laws, rules, and
regulations etc. So you can sit back and relax while we are here to handle all your problems to
get you rid of this frustration. 

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Regarded as an economic and social activity, tourism represents, through its content and role, a
distinct field of activity, a highly important component of the economic and social life in a
growing number of countries, and implicitly in our own country. Tourism is a specific
phenomenon in modern civilization and it is deeply rooted in the life of the society and, as such,
it has influenced its evolution. Thus, being responsive to the dynamic changes in contemporary
civilization, tourism evolves under their impact, joining the general process of development.
Tourism also acts as a stimulating factor for the progress and evolution given the vast human and
material potential engaged in its development and given the beneficial effects on the area of
interference.

In many developing countries, tourism is widely accepted as a way to contribute to economic

development, job opportunities and foreign revenues. Due to these factors tourism worldwide has
developed rapidly in the last decades. The advantages of tourism and the live examples from
different parts of the world encourage countries with adequate resources to find out the ways of
conducting efforts aiming sustainability in this area because sustainability can be easily
connected to almost all kinds and scales of tourism activities and environments. On the other
hand, tourism in developing countries is also considered as a growing environmental concern
because of its affect on seasonality, lack of suitable infrastructures and planning.

Travel agencies operating locally as well as nationally and internationally should be encouraged
to provide tourism products in the county. It is necessary to improve cooperation between all
those involved in the tourism activity in particular County, so that they may offer high quality
travel products to address the needs of tourists. It is necessary to find solutions to improve the
quality of tourism services.

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 References
 http://www.travelsmart.com.bd/#
 http://www.adarshtours.com/
 https://www.bookmundi.com/nairobi/3-days-maasai-mara-safari-tour-3919?
utm_source=blue&utm_medium=cpa&utm_campaign=retargetingblue

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