DIGITAL TRANSACTIONS AWARENESS

PROGRAM
By using
AADHAAR MICRO ATM
SMART PAY – INDIA
A new way to Aadhaar based payment
system
Smart & Secure @Finger Prints
By SMART MARKETING SOLUTIONS
In association with MAHAGRAM Powered by ICICI BANK,
KOTAK MAHINDRA BANK.
 SMART PAY – INDIA
Smart & Secure @Finger Prints
SMART PAY is an online immediate payment solution which interfaces with the AEPS of
NPCI.
Aadhaar Enabled Payment System (AEPS) is a new payment service offered by the NPCI
to banks and financial institutions using ‘AADHAAR’. This service can be availed at
Smart Bank Mitra Points managed by Business Correspondents (BCs) using SMART PAY
Digital Banking Devices.
It is a win-win situation for both – the Digital Bank Mitras and the customers. Instead of
searching for ATMs or standing at long queues at bank branches, customers can walk up
to any Digital Bank Mitra Point and avail banking transactions with their Aadhaar number
and fingerprint authentication. At the Digital Bank Mitra Point, customers can withdraw
cash, or instantly transfer money to any bank account in India with ease and
convenience.
 SMART PAY – INDIA
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SMART BANK MITRA
BC agents can carry basic banking services at their retail outlets and
serve the walk-in customers. Join our strong network of Smart Bank
Mitra points across India to become an authorized banking
correspondent and provide services like account opening, cash
deposits, withdrawals, prepaid cards, insurance and investment
products.
 SMART PAY - INDIA

The Government of India utilises three mediums for delivering services to its citizens –
Withdrawal, Deposit, Balance Enquiry, G2C & B2C Services.
✓MINI ATM

✓MICRO ATM

✓AADHAAR ENABLE PAYMENT SYSTEM

The Digital India programme is a flagship programme of the Government of India with a vision to transform
India into a digitally empowered society and knowledge economy. “Faceless, Paperless, Cashless” is one of
Digital Transactions
professed role of Digital India.
Smart Pay- India
 Program Components
• SMART PAY – INDIA
• Smart & Secure @Finger Prints

✓MINI ATM

✓MICRO ATM

✓AADHAAR ENABLE PAYMENT SYSTEM

✓G2C SERVICES

✓B2C SERVICES
Aadhaar Enabled Payment System (AEPS)

AEPS is a bank led model which allows online

interoperable financial transaction at PoS (Point of
Sale / Micro ATM) through the Business
Correspondent (BC)/Bank Mitra of any bank using
the Aadhaar authentication.
MICRO ATM

Micro ATM meant to be a device that is used by a million Business

Correspondents (BC) to deliver basic banking services. The platform
will enable Business Correspondents to conduct instant transactions.
The micro platform will enable function through low cost devices
(micro ATMs) that will be connected to banks across the country.
This would enable a person to instantly deposit or withdraw funds
regardless of the bank associated with a particular BC. Essentially,
BCs will act as bank for the customers and all they need to do is
verify the authenticity of customer using customers’ UID. The basic
transaction types, to be supported by micro ATM, are Deposit,
Withdrawal, Fund transfer and Balance enquiry.
Bouquet of Services

Smart, Safe & Secure

@ Finger Prints
Standard Transactions Flow
 AEPS Withdrawal work follow
Then the
Customer amount debited
provides his into customer's
Aadhaar account and it
number and will be credited
Customer finger print for into BANK BC BANK BC
authorization ACCOUNT
and also enter
how much BANK BC
amount he WALLET ACCOUNT
reqire

Then the BC gives cash to that Customer.

CASH BOX
 Cash Deposit work follow
Then the
amount debited
from BANK BC
Customer
provides their ACCOUNT and
it will be
Account
Customer creadited into BANK BC
number and ifsc
customer
code and also
account.
enter how much BANK BC
amount to WALLET
deposit ACCOUNT

Then the BC collect cash from customer

CASH BOX
 SMART PAY – INDIA
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 Financial Model

S.No: Activity Customer Incentives Amount limit Transactions limit per

Charges per day day
1 Cash@Micro 0 Rs.6/- per transaction Rs.100/- to Per day
ATM Rs.10000/- Per atm card 3 times
(withdrawal)
2 AEPS 0 Rs.0.90/- to < Rs.6/- Rs.10,000/- Per Aadhar number
(withdrawal) 5-times
3 AEPS 0 Rs.0.90/- to < Rs.6/- Rs.10,000/- Per Aadhar number
(deposit) 5-times
4 Balance 0 0 0 Per Aadhar number
Enquiry 5-times
 Potential Areas for Smart Pay
Implementation

 Village Organizations
 Fair Price Shops
 MeeSeva/ CSC enters/ Internet Shops
 Schools/ Colleges
 General Stores
 Milk stations
 MSO Cable Operators
 All types of shops
 Available Services

• Account Opening
• Cash Withdrawal
• Cash Deposit
• Balance Enquiry
• Money transfer
• G2C services
• B2C Services.
• And more
Possibility to convert Digital Transactions

• FP Shop Payments
• SHG Payments
• NREGA Payments
• Electricity bill
• Cable TV / DTH bills /Mobile bill payments / recharges
• School / College Fees
• Cash withdrawal
• Cash deposit
• Loan payments
• General store payments
 Challenges in Implementation

For Example:
We establish BANK BC/CSC/DIGITAL MEE SEVA point in which villages
having 1000 population or 200 houses.

We appoint one person as a Business Correspondent / Customer service

provider of Smart Pay to in that BANK BC/CSC/DIGITAL MEE SEVA
point.

We are providing technical and moral support and also conducting Digital
Transaction Awareness Program in all villages and creating awareness. It is
very useful to BC/CSP to gather customers.
 Challenges in Implementation

Each village having minimum 1000 population or 200 houses.

Using our Smart Pay we educate minimum 300 members to using digital
transactions and AEPS transactions.
→300 * 8 Digital Transactions = 2400
Each digital transaction get Rs.6/- incentive so that point generates
→2400* Rs.6/- = Rs.14,400/-
They can earn more by providing G2C,B2C services also.
We can generate revenue per BANK BC/CSC/DIGITAL MEE SEVA point
without contribution of Government and public simple providing services at
free of cost by using our Digital Transaction Awareness Program.
 Bank / bank BC
1. FP Shop Payments (1) Mee Seva Every member is able to
2. SHG Payments (2) General Stores
3. NREGA Payments (2)
do 16 transactions.
4. Electricity bill (1) For example
5. Cable TV / DTH bills Every Family member to
175 /Mobile bill payments / do 3 digital transactions
Families recharges (2) at BC point
(350 6. School / College Fees (1) ➔ 350 * 3
members) 7. Cash withdrawal (1) ➔ 1050 (trans)
8. Cash deposit (1)
BC point Each digital transaction
9. Loan payments (1)
Smart Bank have Rs.6/-(.avg) incentive
10. General store payments
(4) Mitra ➔ 1050 * 6/-
SMART PAY ➔ 6,300/-
 Benefits

• Creating awareness of Cashless Transactions and Digital banking in public.

• To educate public about digital banking and cashless transactions.
• To provide banking services to the public at their villages if possible at their
door step.
• To strengthen banking through aadhaar linking.
• To Saves money and time.
• Creating convenience to Public for banking services.
• Easy accessibility.
• Banking services can be provided easily at remote areas using this Aadhar
micro ATM.
 Benefits
• No need to stand in long queues.
• No Transport Expenses.
• It will be used to help people during the non-banking hours and holidays.
• Create awareness about Govt. Schemes.
• Providing employment to unemployed youth.
• Providing self employment schemes to unemployed youth.
• We establish Customer service Point at all villages.
 SMART BANK MITRA

What is a CSP or Bank Mitra?

CSP stands for “Customer Service Point / Provider” which is also called a Bank Mitra. Bank mitra is an concept designed under PPP
(Public Private Partnership) Where a Bank Mitra or CSP works as a representative or agent of Bank and appointed to provide Banking
service to citizens. The Banking services like, Account opening, cash deposit acceptance and cash withdrawal etc.
In order to make the ATMs viable at rural/ semi urban centers, low cost Micro-ATMs are being deployed at each of the Bank
Mitra location.

What are the duties and responsibilities of CSP or Bank Mitra?

To help citizens to open a saving bank account under different government schemes and policies like “Pradhan Mantri Jan Dhan
Yojna”. Acceptance of cash deposit and cash withdrawal, to process “Kisaan Credit Card” Direct benefits transfer and Subsidy
transfer etc.

Who can become a CSP or Bank Mitra?

Any Firm, organisation or individual who is 18 and studied 10th can apply and become a CSP or Bank Mitra, apart from this an
applicant should have basic computer knowledge. Experience is NOT mandatory but preferred.
 SMART BANK MITRA

What are benefits of becoming CSP or Bank Mitra?

Its an opportunity to work with banks as a Bank Mitra to provide banking services which entitles you for the commission on it. As a
Bank Mitra you earn some commission on accounts opening, cash deposit, cash withdrawal, Credit Card payments, Bill
Payments, Most important a basic fix pay of Rs. 2000 per month to Rs.5000 per month is being paid to Bank Mitra on certain
conditions.

What are the requirements to become CSP/Bank Mitra?

To become a CSP or Bank Mitra to any bank you must have following things readily available.
Computer (Desktop or Laptop) / Mobile
Internet connectivity (Broadband, Modem or Dongle)
Finger Print Scanner
Printer (optional)

Where a CSP can open?

According to Government and Reserve Bank of India circular, a CSP can be opened on every village basis and in urban areas on ward
basis.
 Why the Central Govt., NPCI, Banks encourage
Bank Mitras.

ATM COST = 8 L to 39L BANK MITRA = 15000

Maintenance: Maintenance:
Electricity Bill = 12,000/- Electricity Bill = 0
24*7 security = 30,000/- 24*7 security = 0
Rent = 10,000/- Rent =0
Cash Management = 50,000/- to 1,00,000/- Cash Management = 0
Inter net connectivity = 5,000/- to 10,000/- Inter net connectivity = 5,00/- to 1000/-
Software / Hardware Maintenance = 5,000/- to 10,000/- Software / Hardware Maintenance = 5,00/- to 1000/-
On average per month = 1L On average per month = 1000
No of ATM’s in INDIA = 1,60,000/- In addition to that
Per month expenditure = 1,60,000/- * 1L ❖Public Get Banking Services at their DOOR STEP at
ANY TIME.
➔1600/- CR ❖Unemployed get Self Employment and earn 5000 to
10000 at their locations.
SMART MARKETING SOLUTIONS
Smart @ the edge of Digital……

Warm Regards,
Smart Pay - India,
Smart Marketing Solutions
MADANAPALLE
Cell:9885823789
Mail-
smartpayindia2020@gmail.com