Location via proxy:   [ UP ]  
[Report a bug]   [Manage cookies]                
Scribd Logo
Upload

Welcome to Scribd!

  • 24 views

    Activity Sheet 2 Proposed Title and Justifications

    Uploaded by

    Andrew Miguel Santos
    The document proposes a research title and provides justifications. The proposed title is "A Comparative Analysis: Level of Satisfaction on Selected Fastfood Chains in Mandaluyong City Towards the Impact on Net Income Before and During Pandemic." The justification is that the COVID-19 pandemic has severely impacted businesses, especially fast food chains, with many stores closing or reducing operations. Mandaluyong City is an important business area dominated by fast food chains. Surveys found business activity in the region decreased by 48.5% during the pandemic. The research aims to measure satisfaction levels and determine the pandemic's severity and businesses' adaptability.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    Activity Sheet 2 Proposed Title and Justifications

    Uploaded by

    Andrew Miguel Santos
    24 views2 pages
    The document proposes a research title and provides justifications. The proposed title is "A Comparative Analysis: Level of Satisfaction on Selected Fastfood Chains in Mandaluyong City Towards the Impact on Net Income Before and During Pandemic." The justification is that the COVID-19 pandemic has severely impacted businesses, especially fast food chains, with many stores closing or reducing operations. Mandaluyong City is an important business area dominated by fast food chains. Surveys found business activity in the region decreased by 48.5% during the pandemic. The research aims to measure satisfaction levels and determine the pandemic's severity and businesses' adaptability.

    Original Description:

    1

    Original Title

    RTUResearch-CBET-01-502A-AS2-BoysOverFlower

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    The document proposes a research title and provides justifications. The proposed title is "A Comparative Analysis: Level of Satisfaction on Selected Fastfood Chains in Mandaluyong City Towards the Impact on Net Income Before and During Pandemic." The justification is that the COVID-19 pandemic has severely impacted businesses, especially fast food chains, with many stores closing or reducing operations. Mandaluyong City is an important business area dominated by fast food chains. Surveys found business activity in the region decreased by 48.5% during the pandemic. The research aims to measure satisfaction levels and determine the pandemic's severity and businesses' adaptability.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    24 views2 pages

    Activity Sheet 2 Proposed Title and Justifications

    Uploaded by

    Andrew Miguel Santos
    The document proposes a research title and provides justifications. The proposed title is "A Comparative Analysis: Level of Satisfaction on Selected Fastfood Chains in Mandaluyong City Towards the Impact on Net Income Before and During Pandemic." The justification is that the COVID-19 pandemic has severely impacted businesses, especially fast food chains, with many stores closing or reducing operations. Mandaluyong City is an important business area dominated by fast food chains. Surveys found business activity in the region decreased by 48.5% during the pandemic. The research aims to measure satisfaction levels and determine the pandemic's severity and businesses' adaptability.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    RIZAL TECHNOLOGICAL UNIVERSITY

    Mandaluyong-Pasig Cities

    Activity Sheet 2 Proposed Title and Justifications


    Name of Group : RTUResearch1-CBET-01-502-AS2-BoysOverFlower
    Members of the Group : Altejos, Juan Carlos
    Laurente, Paul Martin
    Santos, Andrew Miguel L.

    Date Prepared : September 25, 2020

    1. Proposed Research Title:

    A COMPARATIVE ANALYSIS: LEVEL OF SATISFACTION ON SELECTED


    FASTFOOD CHAINS IN MANDALUYONG CITY TOWARDS THE IMPACT
    ON NET INCOME BEFORE AND DURING PANDEMIC

    2. Main Bases / Justification for the proposed title (Cite literature or reports as
    justification or significant bases of your topic)

    To begin with, the effect of COVID-19 Pandemic is clearly sighted in the business
    industry especially in the food service activities. As a matter of fact, according to the survey
    gathered by ADB Philippines Enterprise in regards to their report entitled ‘COVID-19: Impact
    on Business’ specifically from Region 1 to BARRM, that out 356 business establishments 5
    of which are open, 69 are open but limited operations, 276 are temporarily closed and 6 are
    permanently closed and will not reopen. From that figure, we can conclude that the effect of
    Pandemic is evident especially the sudden drop of their net income. One of the major
    dominant in the food service activities here in the Philippines are the fast food chains such as
    Jollibee, Mcdonalds, and KFC etc. in which are greatly affected due to COVID-19, if we look
    to the earning reports of Jollibee Corporation based on the report gathered by Rappler there is
    a 12-billion net loss in the 1st half of 2020 where 255 stores of it chose to closed where it is a
    same cases with the given fast-food chains. It is far different before the Pandemic in terms of
    net income because as we all know they are the giants of fast food chains here in the
    Philippines, that’s why we come up with the a qualitative research where we focuses on
    measuring their level of satisfaction in net income of each fast food chains in the vicinity of
    Mandaluyong City so that we can determine the severity of the impact and adaptability of
    each business establishments in addressing the problems during the Pandemic.

    In regards to the subject of our research topic, as we all know, Mandaluyong is


    considered as ‘Tiger City’ because of active business activities where it is cited by World
    Bank as the ‘most business-friendly city’ and primarily it is occupied by many fast-food
    chains. In the news article by ‘Manila Times’ entitled ‘Mandaluyong has high potential for
    1
    Page

    business’ it is quoted there that out of 148,200 sqm. of office for rental 42% percent of it has
    already been leased. With that being said, the reason behind it is because of the strategic

    Jephte O. Muñez, CPA, MBA, MSF (September 2020)


    location and friendly environment where it is burgeoning area for business and investments
    while also maintaining the city as an ideal place to live in. However, due to COVID-19 the
    ‘Tiger City’ becomes a lonely tiger because based on the preceding survey of ADB Philippine
    Enterprise that the status sales in the National Capital Region where the Mandaluyong is
    belong was decreased by 48.5% out of 100 percent who responded to the survey.

    References:

    https://data.adb.org/dataset/adb-philippine-enterprise-survey-covid-19-impact

    https://www.rappler.com/business/jollibee-earnings-report-january-june-2020

    www.philstar.com/metro/2008/06/07/66523/mandaluyong-rprsquos-most-business-
    friendly-city-ndash-wb/amp/

    www.manilatimes.net/2017/10/24/business/real-estate-and-property/mandaluyong-
    high-potential-business-jll/358987/amp/

    2
    Page

    Jephte O. Muñez, CPA, MBA, MSF (September 2020)

    You might also like