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(DICES)
Saint Augustine School
SENIOR HIGH SCHOOL CAMPUS
Daang Amaya 3, Tanza, Cavite 4108
Tel. No. (046) – 436-6532
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A Business Proposal
Presented to the Faculty of
Saint Augustine School – Senior High School
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In partial fulfillment
of the requirements for the strand
Humanities and Social Sciences 12
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ALMIELYN S. AMORES
ALMIELYN S. AMORES
ALMIELYN S. AMORES
ALMIELYN S. AMORES
ALMIELYN S. AMORES
ALMIELYN S. AMORES
KHENAIA N. TALACTAC
BERNADETTE B. TALINGDAN
October 2019
BIOGRAPHICAL DATA
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Patricia Elenja B. Erni is a 17 year-old Humanities and Social Sciences
(HUMSS) Senior High school student at Saint Augustine School. She lives in 011A,
Calibuyo, Tanza, Cavite with her parents Mr. Edwin V. Erni and Mrs. Annalyn B. Erni.
She has a little sister named Z. Penelope Elladja B. Erni who’s currently a Grade six
student at the same institution. She was born on January 29, 2001 at Bautista Hospital,
Cavite City. If she had a spare time, she commonly spent it on reading wattpad stories,
writing poems and watching her favorite cartoon series, we bare bears. Due to the
influenced of her relatives she became dedicated to the industry of art. She was about to
take Mass communication in college but being fascinated to draw establishment and
facilities made up her mind that she is more fervent in taking up a Bachelor Degree in the
Sciences (HUMSS). She was born on May 17, 2001, a prim yet so jolly daughter of Mrs.
Nancy Doneza and Mr. Bernard Doneza. As of now, she lives at Julugan, Tanza, Cavite.
She barely spends her time in playing badminton and browsing her social media account
It all started with a stoke of a pen then the interest came from within, Andrea Marie
Pareja, is the 17 year old daughter of Mrs. Espiranza E. Pareja and Mr.Augusto Pareja.
She lives at First Terminal, Julugan 1, Tanza, Cavite. She was born January 30, 2001 at
Cavite, City. As of now, she is currently a Grade 12 senior high school student at Saint
Augustine School. Although she was a Humanities and Social Sciences (HUMSS)
student it does not hinder her dedication to pursue her dream to be a successful Fashion
Designer and Architect. Her hobbies are biking, drawing and photography.
Upon reading the Street Lawyer, the daughter of Mr. Edward A. Del Rosario and
Mrs. Marjorie P. Del Rosario, Cate Devie P. Del Rosario dreamt to be one. She is a
Grade 12 student under the strand of Humanities and Social Sciences. She is currently
enrolled in Saint Augustine School – Senior High School Tanza. She resides together
with her parents at Punta 1, Tanza, Cavite. As she pursues HUMSS as her strand, she
As for his father’s will and his passion also, Marvin C. Yolangco dreamt to be a
Seaman. He is currently 18 years of age and was born on May 06, 2000. He lives in Dr. V
Solis St., Julugan 3, Tanza, Cavite. He is the son of Mr. Esmeraldo Yolangco and Mrs.
Rowena Yolangco.
STATEMENT OF THE PURPOSE
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OBJECTIVES
MISSION
To satisfy the cravings of the customers in a more innovative way and provide a
VISION
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Objectives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Mission . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .iv
Vision . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .iv
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Location of the
Business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ..01
MANAGEMENT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Job Description . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Organizational Chart . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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MARKET . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Product . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Customer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Competitors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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SWOT ANALYSIS. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Product. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Place . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Price . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Promotion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Packaging . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11
People . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
Process . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Method . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Manpower . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Machine . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Materials . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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FINANCIAL ANALYSIS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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APPENDICES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Business Location . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Promotional Tools . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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BACKGROUND OF THE BUSINESS
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DESCRIPTION OF THE BUSINESS
Nowadays, lot of restaurants offer different vibes and ideas. Different concepts
and menus with new spices rose to fame and it was indeed successful. The country was
then surrounded with themed restaurants that clicked on every Filipino’s taste. In the
middle of these themes, the entrepreneurs wonder what could be unique to try which the
market would love. After a series of observation and researches, the entrepreneurs
realized how customers choose the kind of restaurant they like and what concerns them
when choosing one. Often times, customers especially those who come in group find it
hard to choose where to eat because not all the members has the same cravings and
likings. Same issues goes for a customer who likes other menu that is not available in a
different specialties from five different countries namely Philippines, United States, Italy,
Korea, and Japan. The business will offer more choices and will give the customers the
same vibes like they are really in the said countries. Also, people won’t need to travel far
choose that site since it has an enormous land area that can put up their proposed
President/Owner
ruling over the entire staffs. Oversees budgets and ensures resources are properly
allocated. Ensures that the workers meet the individual goals. Direct staff,
procedures.
General Manager
marketing, finance and managing the staffs upon offering an appealing restaurant
service.
Assistant Manager
He is responsible for opening and closing the restaurant. They ensure food
Kitchen Manager
He is responsible for maintaining the supplies of the restaurant. Hiring and
training of kitchen staff is also included in their job. They respond to the guest
He is preparing and cooking the food. Ensuring that the product they are
Dishwasher
orderly condition
Preparation Staffs
He is preparing the food and the area of the customers. They were
Cashiers
Servers
Maintenance
He is inspecting different equipment and perform any basic repairs or
ORGANIZATIONAL CHART
JERENI IHNA
MARKET
1 LUGAMI
2President/Owner
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JUVIELYN ANCHETA
PRODUCT
General Manager
TARALEATS! offers a wide range of world cuisines, all from high quality
REA BOCALAN DENMARK DEL PILAR SERGIO SO
products. It caters
Officeall of its customer delightful
Manager cuisines
Assistant made to suit the customer,
Manager Kitchendown
Manager
to the smallest detail. The restaurant provides kare-kareng daga, tinolang pusa, adobong
Preparation Security
Chefs Dishwashers Cashiers Servers Maintenance
Staffsna tipaklong and menudong ahas.
ipis, sinigang na surot, minatamis Personnel
CUSTOMER
TARALEATS! is targeting adult customers, aged 21-30, who are fond of tasting
COMPETITORS
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5. 5.
OPPORTUNITIES THREAT
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5. 5.
SEVEN P’s OF MARKETING
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PRODUCT
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PLACE
TARALEATS! is located at Poblacion I, Tanza, Cavite in front of the Diocesan
Shrine of Saint Augustine, also known as the Holy Cross Parish, and Saint Augustine
School. The location is the best choice not only because it is beside a busy road which
people will easily notice but also because of the Parishioners who goes to church daily
and of course, the students from the nearby school. The chosen place is also close to the
residence area where the residents will easily reach the restaurant.
PRICE
The entrepreneurs used the Cost-Plus Pricing strategy that based the mark up on a
certain percentage of cost. However, even if the products varies because of their
ingredients and cost making an effect to the original price, the entrepreneurs still choose
to adjust the percentage cost to what is more affordable for the customers. The highest
percentage is 50% and the others are lower than it. Optional pricing for add-ons starts at
15 pesos.
Cost- Plus Pricing Strategy
PROMOTION
Social media sites are widely used by most of the people nowadays. With this, the
medium of promoting the restaurant, by posting and showing what the restaurant has. It
also serves as a reminder tool for the customers whenever there is a promo or any
The entrepreneurs also decided to use prints like directories, signages, and posters
distributed over the streets and road sides and well-populated place so that people will
container with the restaurant’s logo outside. The packaging is made out of the carton that
microwave safe option available and take up less storage space than the other types of
take-out containers. These microwaveable paper take out box are leak and grease
resistant, keeping all foods fresh. There are no threats of spills of messes. The recycled
Drinks and beverages were placed in a poly-coated paper cup with a lid and cup sleeves,
upon customer’s request. The cup is made of polymers coating added for insulation
which are great for serving hot or cold beverages alike. The lining in the cup keeps
liquids inside the cup and protects the outside of the cup from weakening due to
condensation or sweating.
PEOPLE
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PROCESS
TARALEATS! will be ready for serving the tables at exactly 10 o’clock in the
morning. Upon entering the restaurant, the customers will be greeted by a staff and will
be asked for their desired seat. The staff will assist them to the table that can
accommodate their number. The menus are already provided in every tables. The
customers just need to raise their hands to call the attention of any servers to order their
preferred food. Once the orders are taken at least 5 to 10 minutes for the food to arrive. If
the customers still have concerns after, they will just need to call for a server’s attention
to accompany them. After eating, they just need to raise their hands and calmly utter “bill
out” so that the server will attend on them together with their bills.
On the other hand, internal processes will be kept private. The Kitchen Manager
will have to take care of the whole operation about the food. The five chefs are assigned
to cook according to the country they are placed. They are distributed one by one to the
five countries. They are expected to create a worldly-feeling for the customers. Coming
on Chef’s assistance are the preparation staffs who helps the chef perform faster, better
and a quality product. Also, the arrival of the stack of ingredients will continue without
affecting the operations of the business since all will be taken from the basement and will
Preparing the
Ingredients Cooking
Customers Servers
INTERNAL EXTERNAL
PROCESS PROCESS
Serving Garnishing
Servers Chef
Servers
FOUR M’s OF OPERATIONS
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METHODS
The customers when done will just raise their hands and utter the bill out
to call for a server’s attention, so that they can present the bill. They just need
to give the server their payment and let him/her do the other process.
sale (POS) machine to accommodate the customers who will pay using their
credit and debit card. Given that the efficient collection of amounts will be
avoided.
C. MANUFACTURING SITE
the business, especially over its design and operations. The business can also
flexibly adjust fast to new and innovative tactics comfortably. Also, it will
help attract possible customers since it is easier to remember, which has its
wherein, the machines are arranged according to the flow of the production of
the goods.
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D. DISTRIBUTION
need for distributors, wholesalers nor retailers. The customers will wait for
customers. While waiting, they will be given free cup of water and a
orders online through the TARApp and through hotline number 457-4448.
These customers will have to wait for 30-45 minutes, depending on the
number of orders and location of the customers. The delivery service is free
of charge.
MANPOWER
suited for the job requirement. Fast finding of people qualified to fill the
positions are greatly needed before the opening of the business. However, if
there exist additional positions and vacancies after the opening, the
advertising can be done using the restaurant’s social media sites page and
through prints. The flyers will be posted on nearby areas near the location
and Tanza. The use of magazine and publications are possible too.
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MACHINES
A. EQUIPMENTS
EQUIPMENTS FUNCTIONS
1. Stove It is a kitchen appliance designed for the purpose
of cooking food. Rely on the application of direct
heat for the cooking process.
2. Blender It is used to mix or blend food or other substances.
It consists of a bender jar with rotating metal blade
at the bottom, powered by an electrical motor in
the base.
3. Juice/Beverage It keeps juice cold with a refrigerated bowl or ice
Premix Blender core that won’t water down beverages.
B. TELECOMMUNICATIONS TECHNOLOGY
TELECOMMUNICATION FUNCTIONS
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TECHNOLOGY
1. Close-Circuit Television It is a television system in which signals
(CCTV) are not publicly distributed are monitored.
Primary surveillance and security purpose.
2. Desktop Computers It is used to order supplies, track
inventory, process payroll, and track sales
trend.
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C. OTHER FACILITIES
FACILITIES FUNCTIONS
1. Airconditioner It is used to give customers a comfortable stay in
the restaurant.
2. Musical Instruments It is used for entertainment purposes. Can be used
by the customers upon request.
MATERIALS
Suppliers Products
The business produce the capital through personal savings. Each owner invested
Php 1,712,391 each, with a total of Php 6,849,564. The owners neglect the financial
institutions as an option in providing the business capital because the owners believe that
using bank or financial institution will just hinder and manipulate the things that the
PROJECTED PROFIT
The total population of Trece Martirez City is 16,000 as of 2015. Since it was the
MARKET SIZE = no. of customers x number of consumption per year x per year
= 500 x 1 x 317
= 158, 500
TARALEATS!
Statement of Comprehensive Income
December 31, 2018
CONCLUSION
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RECOMMENDATIONS
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APPENDIX B
Actual Picture of the Product
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APPENDIX C
Actual Picture of the Packaging
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APPENDIX D
Business Location
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APPENDIX E
Promotional Tools
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HIRING AD
PROMOTIONAL AD
APPENDIX F
Food Tasting and Exhibit
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