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    Name: I Komang Gede Tri Narayana STUDENT ID:014202000208 Subject: Ise Assignment 2 Class: Mgt-1 Questions

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    KADEK ANDI DWI SAPUTRA
    This document contains the answers to assignment questions from a student named I Komang Gede Tri Narayana. 1. The student chose two SMEs from their home place: an alcoholic beverage brand and a pastry brand. 2. For both SMEs, the student performed a SWOT analysis and confirmed the results with the business owners. Strengths included demand and price, while weaknesses included short shelf life. Opportunities existed in international markets. Threats included competition and human development. 3. When interviewed, both SMEs identified agriculture, handicrafts like statues, and traditional Balinese cloth as opportunities for new SMEs in the area due to prospects in

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    Name: I Komang Gede Tri Narayana STUDENT ID:014202000208 Subject: Ise Assignment 2 Class: Mgt-1 Questions

    Uploaded by

    KADEK ANDI DWI SAPUTRA
    29 views2 pages
    This document contains the answers to assignment questions from a student named I Komang Gede Tri Narayana. 1. The student chose two SMEs from their home place: an alcoholic beverage brand and a pastry brand. 2. For both SMEs, the student performed a SWOT analysis and confirmed the results with the business owners. Strengths included demand and price, while weaknesses included short shelf life. Opportunities existed in international markets. Threats included competition and human development. 3. When interviewed, both SMEs identified agriculture, handicrafts like statues, and traditional Balinese cloth as opportunities for new SMEs in the area due to prospects in

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    ISE ASSIGNMENT 2

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    This document contains the answers to assignment questions from a student named I Komang Gede Tri Narayana. 1. The student chose two SMEs from their home place: an alcoholic beverage brand and a pastry brand. 2. For both SMEs, the student performed a SWOT analysis and confirmed the results with the business owners. Strengths included demand and price, while weaknesses included short shelf life. Opportunities existed in international markets. Threats included competition and human development. 3. When interviewed, both SMEs identified agriculture, handicrafts like statues, and traditional Balinese cloth as opportunities for new SMEs in the area due to prospects in

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    29 views2 pages

    Name: I Komang Gede Tri Narayana STUDENT ID:014202000208 Subject: Ise Assignment 2 Class: Mgt-1 Questions

    Uploaded by

    KADEK ANDI DWI SAPUTRA
    This document contains the answers to assignment questions from a student named I Komang Gede Tri Narayana. 1. The student chose two SMEs from their home place: an alcoholic beverage brand and a pastry brand. 2. For both SMEs, the student performed a SWOT analysis and confirmed the results with the business owners. Strengths included demand and price, while weaknesses included short shelf life. Opportunities existed in international markets. Threats included competition and human development. 3. When interviewed, both SMEs identified agriculture, handicrafts like statues, and traditional Balinese cloth as opportunities for new SMEs in the area due to prospects in

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    © All Rights Reserved
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    of 2

    NAME: I KOMANG GEDE TRI NARAYANA

    STUDENT ID:014202000208

    SUBJECT: ISE ASSIGNMENT 2

    CLASS: MGT-1

    Questions

    Based on your presentation/result from week2, Please Follow the strengths, opportunities
    and SMEs that give prospect for your home place to develop a sustainable life.
    1. Choose TWO of SMEs from your home place (based on your presentation/task week2)
    2. Share the result of your SWOT analysis to the TWO SMEs (you choose) and confirm the
    answer given by the TWO SMEs, Yes or No, Why?
    3. Discuss with the Two SMEs, what are the more vacancies and opportunities for creating
    another new SMEs that will give more prospects for your home place/place you choose! (the
    Two SMEs should have different alternative - give 3-4 alternative for each SME).

    Answer

    1.

    TYPE OF BRAND OWNERS WIDE TOOLS


    BUSINESS RANGE
    1. Alcoholic 1.Sametown 1.Angga Surya 1.Around 1.Instagram
    beverage cocktail Indonesia ads. Facebook
    s
    2. Pastry 2.Pie susu 2. I Komang 2. Around 2 Instagram.
    Dian Sukadasna Indonesia Gift shop

    2. 1) S-> This product is very much in demand by Indonesians and foreigners alike. Besides the
    price that is not too expensive this product has also been able to steal the attention of alcohol
    consumers in Indonesia.

    W-> This product is not a drink that can last a long time, because it will change the taste of
    the drink itself. the lack of investors willing to invest in this beverage business has made its progress
    into the international market very slow. currently there are only a few companies that have
    successfully entered the international market.

    O-> When compared with international products this product is clearly very
    competitive for the international market. Because this is a traditional Balinese drink and Arak
    farmers in Bali are still widely found. This is what makes this business opportunity I said has
    a very big opportunity.

    T-> Internal: The biggest threat that comes from within I think comes from the
    development of human settlements. Because to cultivate and get this drink requires a large
    area for the growth of the plant itself.
    External: In the business world, especially in international business, there will
    certainly be competition. in this case, many wine companies are against this product to enter,
    because they know in terms of taste and sensation that their drinks can be said to be a little
    below. they use various means to close the door to the production of this drink.
    CONFIRMED

    2) S -> In my opinion, the strength of this product is in taste and price. It tastes very
    good and can be enjoyed by anyone making this product much in demand by local people and
    tourists. This allows the sales of this product to increase every month.

    W-> This product can not last long, to be consumed.


    O-> My personal opinion is that in the future this product can be more developed
    in terms of marketing. Besides that this product has a lot of enthusiasm so when viewed from
    the point of view of opportunities it is very good.

    T-> Many competitors who can make the same product and competitive prices.
    CONFIRMED

    3. When I interviewed the two SMEs they said almost the same answer. Examples of
    community businesses that can develop and have opportunities in the future include
    agriculture, handicrafts such as Balinese statues and carvings, and the last is Balinese
    traditional cloth, namely “Endek” cloth, Endek cloth already have a big name in fashion in
    national market and international market.

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