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Presented By-Sejal Sharma Mba-Iii

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PRESENTED BY- SEJAL SHARMA

MBA-III
SECTOR INFORMATION

Retail is the process of selling goods or services to


customers through multiple channels of distribution to earn
profit.
It includes :
 Departmental stores
 Hypermarkets
 Supermarket/convenience store
 Specialty stores
GROWTH OF RETAIL SECTOR
Market Size over past few years

700 672
641
600
600
534
518
490
500
424

400 368

321
278
300
238
204
200

100

0
2000 2002 2004 2006 2008 2010 2012 2013 2014 2015 2016 2017

SOURCE:
indiaretailing.com
PORTER FIVE FORCES MODEL
PORTER’S
MODEL

Bargaining Bargaining Threat of


Competitive Threat of
power of Power of New
rivalry substitutes
suppliers Buyers Entrants
COMPANY INFORMATION

 Reliance trends is a leading lifestyle retail chain.


 Reliance trends offers stylish, high – quality
products.
 The own brand portfolio – RIO, NETWORK, FIG,
etc.
COMPETITORS ANALYSIS

Reliance trends competitors


are:
• Pantaloons
• Max fashion
• Shoppers stop
• Future group

SOURCE: money
control.com
SWOT ANALYSIS OF THE COMPANY

SWOT includes :
 STRENGTH - It is indian retail chain with 900+ stores in 80 cities cities in india.
 WEAKNESSES - Poor inventory control at certain locations is a concern.
 OPPORTUNITIES - Leveraging on brand name and entering into reliance saloon
 THREATS – Easy entrance for new competitor.
PRODUCT LIFE CYCLE
FINANCIAL ANALYSIS OF THE COMPANY

Direct cost of the company


 Direct cost = 198,029 + 7268 + 3,232 + 4740 = 213269 (2018)
 Direct cost = 198,029 + 7268 + 3,232 + 4740 = 213269 (2019)
 Changes compared to previous year = (17682.288 – 213269)/213269 = 91.7%

Indirect cost of the company


 Indirect Cost = 25315 + 4656 + 9580 + 12113 + 31496 = 83160 (2018)
 Indirect Costs= 29967 + 9751 + 10558 + 12204 + 11806 = 74286 (2019)
 Changes compared to previous year = (74286 - 83160) / 83160 = 10.6%
FIXED ASSETS
Fixed Assets during the year ended, 2018 = 300,447
Fixed Assets during the year ended, 2019 = 314,745
Change in Fixed assets = Amount in 2019 – Amount in 2018
= 314,745 – 300,447 = 14298

WORKING CAPITAL
Working Capital = Current Assets – Current Liabilities
Working Capital for 2018 = 123,912 – 190,647 = 66735
Working Capital for 2019 = 152,927 – 202,021 = 49094
Changes in W.C. requirement during the year = (66735 –
49094)/66735 = 26.4%
ORGANIZATION STRUCTURE
ZONAL MANAGER

CLUSTER MANAGER

AREA MANAGER

STORE MANAGER

ASSISTANT STORE
MANAGER

SUPERVISOR

COMMERCIAL
ASSOCIATE

CUSTOMER
SERVICE ASSOCIATE
JOB DESCRIPTION

MANAGEMENT TRAINEE- Minimum qualification


required
 MBA’s from “A” and “B” grade Institutes
(MARKETING, FINANCE, H.R.)
 IT Engineers
 Fresh CA’s
ORGANIZATION CULTURE

 Employees get flat 6 months – Extended leave for


Maternity 3 months paid.
 Reliance trends Infrastructure is great.
 Performance bonus and Training.

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