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    Nokia Miscommunication Failure

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    Farah Farah Essam Abbas Hamisa
    Nokia and British Petroleum both suffered due to poor communication. Nokia struggled to convert good ideas into successful products due to lengthy unproductive strategy discussions. British Petroleum's 2010 oil spill was partly caused by a failure to share important information. Poor communication can drain productivity, affect employee morale, and hinder innovation by leading to a lack of enthusiasm. Effective communication depends on conveying the right message to the right person at the right time through the appropriate means.

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    Nokia Miscommunication Failure

    Uploaded by

    Farah Farah Essam Abbas Hamisa
    90 views2 pages
    Nokia and British Petroleum both suffered due to poor communication. Nokia struggled to convert good ideas into successful products due to lengthy unproductive strategy discussions. British Petroleum's 2010 oil spill was partly caused by a failure to share important information. Poor communication can drain productivity, affect employee morale, and hinder innovation by leading to a lack of enthusiasm. Effective communication depends on conveying the right message to the right person at the right time through the appropriate means.

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    NOKIA MISCOMMUNICATION FAILURE

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    Nokia and British Petroleum both suffered due to poor communication. Nokia struggled to convert good ideas into successful products due to lengthy unproductive strategy discussions. British Petroleum's 2010 oil spill was partly caused by a failure to share important information. Poor communication can drain productivity, affect employee morale, and hinder innovation by leading to a lack of enthusiasm. Effective communication depends on conveying the right message to the right person at the right time through the appropriate means.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    90 views2 pages

    Nokia Miscommunication Failure

    Uploaded by

    Farah Farah Essam Abbas Hamisa
    Nokia and British Petroleum both suffered due to poor communication. Nokia struggled to convert good ideas into successful products due to lengthy unproductive strategy discussions. British Petroleum's 2010 oil spill was partly caused by a failure to share important information. Poor communication can drain productivity, affect employee morale, and hinder innovation by leading to a lack of enthusiasm. Effective communication depends on conveying the right message to the right person at the right time through the appropriate means.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    NOKIA MISCOMMUNICATION

    FAILURE

    How did Nokia – a once leading mobile manufacturer, fall behind in its market and
    have to struggle from then on, to come up again?

    How did the mighty British Petroleum company have to deal with a severe
    environmental crisis, which went on to become a major PR crisis as well?

    The answer to both these questions is “poor communication” or a lack of effective


    communication. The first silent killer of your business!

    According to a detailed analysis of what went wrong with Nokia, and why it is
    struggling now to convert its many good ideas into successful products, their major
    problem lies in their habits of communication. They sat through several, pointless
    strategy discussions over clearly cut out plans about introducing new phone models in
    the market.

    As for British Petroleum, their 2010 Deepwater Horizon Offshore Oil rig disaster, was
    largely due to “poor communications” and a failure to “share important information”.

    Lack of Proper Communication affects Employee Morale


    Information has to be conveyed to the right people at the right time, whether it is an
    email to the manager, or a phone call to postpone the date of an order. Irrespective of
    the severity of the miscommunication, it will definitely drain the productivity and
    efficiency of an organization.

    Besides that, lack of proper communication can affect employee morale. A


    collaborative and communicative work environment can boost employee productivity

    Farah Hamissa 2018/05252


    and promote creativity. On the contrary, poor communication can lead to lack of
    enthusiasm in doing assignments and hinder innovations.

    “The effectiveness of communication depends on the relevance of the message, the


    time it is conveyed in, the person it is conveyed to and the means or method through
    which it is conveyed.”

    Managers and leaders who can effectively manage the flow of communication in an
    organization, know, that they need to follow a certain set of practices and
    communication methods ones that enable them to get closer to employees. They
    engage employees by encouraging them to take active part in the communication
    process. They also make sure that their communication efforts are in alignment with
    the organizational strategy.

    At the end it turned out to be a positive communication as NOKIA managed their


    employees.

    Farah Hamissa 2018/05252

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