Car Wash Business Plan Example

Car Wash
Business
Plan
It’s more than a car… Keep it clean.
Prepared By 10200 Bolsa Ave, Westminster, CA, 92683
John Doe info@upmetrics.co
(650) 359-3153 https://upmetrics.co

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1.
Executive Summary
Venture Description
Management and Organization Plan
Objectives
Marketing Plan
Keys to Success
Financial Plan
Venture Description
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Management and Organization Plan

CARMEN PEREZ
CEO - Carmenp@example.com
Carmen has worked full time at a local electrical contracting company for the past
15 years. She is vice president of operations and will continue to work until S&G
opens. Formerly, Carmen was employed as a marketing manager for a real estate
company. She will handle all day-to-day operations, buying of supplies and
marketing of the business.
Objectives
Marketing Plan
Keys to Success
Financial Plan
2.
Business Summary
Legal Form of Business
Management Team
Board of directors
Advisory council
Hiring Plan
Compensation and Ownership
Employee Reward and Incentive Plan
Legal Form of Business
Management Team
CARMEN PEREZ
CEO - Carmenp@example.com
Carmen has worked full time at a local electrical contracting company for the past
15 years. She is vice president of operations and will continue to work until S&G
opens. Formerly, Carmen was employed as a marketing manager for a real estate
company. She will handle all day-to-day car wash operations, buying of supplies,
and marketing of the business.
Board of directors
CARMEN PEREZ
Chairman of the Board- Carmenp@example.com
TONY PEREZ
Secretory - tonyp@example.com
TonyPerez will serve as corporate secretary and as a member of the board of

directors, primarily as an accommodation.
Advisory council
ANNE KLINESMET
Annek@example.com
Owner of two area businesses — a landscaping service and an equipment rental

store— to provide an entrepreneurial perspective.
TED HOOSTER
tedh@example.com
Independent financial advisor—to assist in building a business that meets

Carmen’s personal vision
GERALD LANCE
Geraldl@example.com
Certified public accountant—to provide evaluation and guidance concerning

financial statement projection and on-going analysis.
Hiring Plan
Compensation and Ownership

Employee Reward and Incentive Plan

3.
Products &
Services
Purpose of Our Services
Features and Benefits
Our Services
Related Products/Services and Spin-Offs
Purpose of Our Services
Features and Benefits

Our Services
Related Products/Services and Spin-Offs

4.
Market Analysis
Industry Profile
Industry Trends
Other Characteristics
Distribution Channels
Target Market Profile
Customer Profile
Future Markets
Industry Profile
Current size
Start writing here...
Growth potential
Industry Trends
Other Characteristics
Distribution Channels
Target Market Profile

Customer Profile
Future Markets
5.
Competitive
Analysis
Direct Competition
Indirect Competition
Future Competition
Competitive Analysis
Direct Competition
Indirect Competition
Future Competition
Competitive Analysis
6.
Marketing & Sales
Plan
Marketing Strategy
Advertising and Promotion
Publicity
Telemarketing/Direct mail
Internet
Trade Shows
Pricing Strategy
Marketing Strategy
Advertising and Promotion

Publicity
Telemarketing/Direct mail
Internet
Trade Shows
Pricing Strategy
Pricing is based on local averages of competitors.
Products & Services Price
In-bay self-service wash products
Presoak
Rinse
Spot free rinse
Soapy wash $1.00 for 3.75 minutes and $0.25 for each
additional minute.
Tire cleaner
Engine cleaner
Scrubby brush
Wax
Rust Prohibition
Automatic wash bay
Basic
Basic with wax
$15 for package
Deluxe
Deluxe with wax
Vacuum $1
Shampoo Machine $1.00 / 3.2 minutes
Pricing Policies
7.
Financial Plan
Break-even Analysis
Income Statement Projections
Balance Sheet Projections
Cash Flow Statement
Break-even Analysis
S&G’s gross margin is figured at 100%. Some car washes deduct applicable supplies (soap) and
utilities along with direct labor from gross revenues as a cost of goods sold. However, as a totally self-
service operation, S&G has no direct labor and the decision was made to expense all costs as
operations cost so that comparisons could be easily made to RMA composite statements, which do not
use the cost of goods sold. With no variable expenses and four different services which are projected at
different prices and different levels of sales; break-even can only be calculated using projected Net
Sales and Total expenses.
Projections indicate that Operating Income will actually be in excess of Operating Expenses within the
2nd Year but Debt Service will prevent true break-even until the 3rd Year.
Year1 Year2 Year3
Net Sales [Amount] [Amount] [Amount]
Operating Expenses [Amount] [Amount] [Amount]
Operating Income [Amount] [Amount] [Amount]
Interest Expense [Amount] [Amount] [Amount]
Net Income [Amount] [Amount] [Amount]
Income Statement Projections
Year1 Year2 Year3 Year4 Year5
Revenues
Product/Service-A $151,200 $333,396 $367,569 $405,245 $446,783
Product/Service B $100,800 $222,264 $245,046 $270,163 $297,855
Total Revenues
$252,000 $555,660 $612,615 $675,408 $744,638
Expenses & Costs
Cost of goods sold $57,960 $122,245 $122,523 $128,328 $134,035
Lease $60,000 $61,500 $63,038 $64,613 $66,229
Marketing $20,000 $25,000 $25,000 $25,000 $25,000
Salaries $133,890 $204,030 $224,943 $236,190 $248,000
Other Expenses $3,500 $4,000 $4,500 $5,000 $5,500

Total Expenses & Costs $271,850 $412,775 $435,504 $454,131 $473,263
EBITDA ($19,850) $142,885 $177,112 $221,277 $271,374
Depreciation $36,960 $36,960 $36,960 $36,960 $36,960
EBIT ($56,810) $105,925 $140,152 $184,317 $234,414
Interest $23,621 $20,668 $17,716 $14,763 $11,810
PRETAX INCOME ($80,431) $85,257 $122,436 $169,554 $222,604
Net Operating Loss ($80,431) ($80,431) $0 $0 $0
Income Tax Expense $0 $1,689 $42,853 $59,344 $77,911
NET INCOME ($80,431) $83,568 $79,583 $110,210 $144,693
Net Profit Margin (%) - 15.00% 13.00% 16.30% 19.40%
Balance Sheet Projections
ASSETS
Cash $16,710 $90,188 $158,957 $258,570 $392,389
Accounts receivable $0 $0 $0 $0 $0
Inventory $21,000 $23,153 $25,526 $28,142 $31,027
Total Current Assets $37,710 $113,340 $184,482 $286,712 $423,416
Fixed assets $246,450 $246,450 $246,450 $246,450 $246,450
Depreciation $36,960 $73,920 $110,880 $147,840 $184,800
Net fixed assets $209,490 $172,530 $135,570 $98,610 $61,650
TOTAL ASSETS $247,200 $285,870 $320,052 $385,322 $485,066

LIABILITIES & EQUITY
Debt $317,971 $272,546 $227,122 $181,698 $136,273
Accounts payable $9,660 $10,187 $10,210 $10,694 $11,170
Total Liabilities $327,631 $282,733 $237,332 $192,391 $147,443
Share Capital $0 $0 $0 $0 $0
Retained earnings ($80,431) $3,137 $82,720 $192,930 $337,623
Total Equity ($80,431) $3,137 $82,720 $192,930 $337,623
TOTAL LIABILITIES & EQUITY $247,200 $285,870 $320,052 $385,322 $485,066
Cash Flow Statement
CASH FLOW FROM OPERATIONS
Net Income (Loss) ($80,431) $83,568 $79,583 $110,210 $144,693
Change in working capital ($11,340) ($1,625) ($2,350) ($2,133) ($2,409)
Depreciation $36,960 $36,960 $36,960 $36,960 $36,960
Net Cash Flow from Operations ($54,811) $118,902 $114,193 $145,037 $179,244
CASH FLOW FROM INVESTMENTS
Investment ($246,450) $0 $0 $0 $0
Net Cash Flow from Investments ($246,450) $0 $0 $0 $0
CASH FLOW FROM FINANCING
Cash from equity $0 $0 $0 $0 $0
Cash from debt $317,971 ($45,424) ($45,424) ($45,424) ($45,424)
Net Cash Flow from Financing $317,971 ($45,424) ($45,424) ($45,424) ($45,424)
SUMMARY
Net Cash Flow $16,710 $73,478 $68,769 $99,613 $133,819
Cash at Beginning of Period $0 $16,710 $90,188 $158,957 $258,570
Cash at End of Period $16,710 $90,188 $158,957 $258,570 $392,389

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Car Wash

It’s more than a car… Keep it clean.

Prepared By 10200 Bolsa Ave, Westminster, CA, 92683

John Doe info@upmetrics.co

(650) 359-3153 https://upmetrics.co

200+ Sample business plans

View Sample Business Plans

See How It Works

Conduct accurate financial projections

See How It Works

Management and Organization Plan

TonyPerez will serve as corporate secretary and as a member of the board of

Owner of two area businesses — a landscaping service and an equipment rental

Independent financial advisor—to assist in building a business that meets

Certified public accountant—to provide evaluation and guidance concerning

Compensation and Ownership

Employee Reward and Incentive Plan

Features and Benefits

Related Products/Services and Spin-Offs

Target Market Profile

Advertising and Promotion

In-bay self-service wash products

Automatic wash bay

Shampoo Machine $1.00 / 3.2 minutes

Year1 Year2 Year3

Net Sales [Amount] [Amount] [Amount]

Operating Expenses [Amount] [Amount] [Amount]

Operating Income [Amount] [Amount] [Amount]

Interest Expense [Amount] [Amount] [Amount]

Net Income [Amount] [Amount] [Amount]

Income Statement Projections

Year1 Year2 Year3 Year4 Year5

Product/Service-A $151,200 $333,396 $367,569 $405,245 $446,783

Product/Service B $100,800 $222,264 $245,046 $270,163 $297,855

Expenses & Costs

Cost of goods sold $57,960 $122,245 $122,523 $128,328 $134,035

Lease $60,000 $61,500 $63,038 $64,613 $66,229

Marketing $20,000 $25,000 $25,000 $25,000 $25,000

Salaries $133,890 $204,030 $224,943 $236,190 $248,000

Other Expenses $3,500 $4,000 $4,500 $5,000 $5,500

Total Expenses & Costs $271,850 $412,775 $435,504 $454,131 $473,263

EBITDA ($19,850) $142,885 $177,112 $221,277 $271,374

Depreciation $36,960 $36,960 $36,960 $36,960 $36,960

EBIT ($56,810) $105,925 $140,152 $184,317 $234,414

Interest $23,621 $20,668 $17,716 $14,763 $11,810

PRETAX INCOME ($80,431) $85,257 $122,436 $169,554 $222,604

Net Operating Loss ($80,431) ($80,431) $0 $0 $0

Income Tax Expense $0 $1,689 $42,853 $59,344 $77,911

NET INCOME ($80,431) $83,568 $79,583 $110,210 $144,693

Net Profit Margin (%) - 15.00% 13.00% 16.30% 19.40%

Balance Sheet Projections

Year1 Year2 Year3 Year4 Year5

Cash $16,710 $90,188 $158,957 $258,570 $392,389

Inventory $21,000 $23,153 $25,526 $28,142 $31,027

Total Current Assets $37,710 $113,340 $184,482 $286,712 $423,416

Fixed assets $246,450 $246,450 $246,450 $246,450 $246,450

Depreciation $36,960 $73,920 $110,880 $147,840 $184,800

Net fixed assets $209,490 $172,530 $135,570 $98,610 $61,650