Management Decision: Article Information
Management Decision: Article Information
Management Decision: Article Information
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MD
54,1
Ambidextrous supply chain as
a dynamic capability: building
a resilient supply chain
2 Sang M. Lee
Received 10 December 2014
Department of Management, University of Nebraska-Lincoln, Lincoln,
Revised 18 June 2015 Nebraska, USA, and
Accepted 8 October 2015
Jin Sung Rha
Department of International Business Administration, Dankook University,
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Abstract
Purpose – Developing ambidexterity as a dynamic capability is important for firms to sustain their
competitive advantage. Moreover, this capability allows firms to build the resiliency to mitigate enterprise
risks. The purpose of this paper is to apply two main theoretical frames from the strategy literature,
dynamic capabilities, and organizational ambidexterity, to supply chain management (SCM) to examine
mitigation strategies for supply chain (SC) disruptions. The authors empirically investigated how the
firm’s SC ambidexterity is developed through a dynamic capability-building process and how this, in turn,
can mitigate the negative impact of SC disruptions and improve business performance.
Design/methodology/approach – This study conducted a field survey to answer the research
questions as there exists no archival database with detailed information on ambidextrous SC strategies
and dynamic capability. A total of 316 usable responses were received from managers working in
the SC area. Confirmatory factor analysis and structural equation modeling were run on SPSS
(version 16.0) and AMOS (version 18.0) to test the hypotheses to answer research questions.
Findings – Overall, the results of the study confirmed that a dynamic SC capability-building process
is an antecedent of SC ambidexterity, and that SC ambidexterity is important to firms as it mitigate the
negative impact of SC disruptions and enhance business performance. To take advantage of an
ambidextrous SC, through minimizing the negative impact of SC disruptions and maximizing firm
performance, firms should continually search for creative ways to satisfy new market needs and adapt
to the fast changing business environment.
Originality/value – This study applied a dynamic capability-building process and ambidexterity to
SCM. From the resilient SC perspective, the study found that the ability to effectively utilize existing
resources and create novel strategies for problem solving plays a critical role in addressing SC disruptions.
Keywords Dynamic capability, Supply chain disruption, Resilient supply chain,
Supply chain ambidexterity
Paper type Research paper
1. Introduction
As the global business environment has become increasingly complex and dynamic,
firms face the risk of disturbances resulting from problems along the supply chain (SC)
(Faisal et al., 2006). For example, the Japanese earthquake and subsequent tsunami in
March, 2011 caused significant losses of both people and property; the disaster also
negatively affected global SCs. Japanese companies, which account for the production
Management Decision The authors acknowledge that the work presented in this paper has been developed from
Vol. 54 No. 1, 2016
pp. 2-23 Dr Rha’s dissertation “Ambidextrous Supply Chain Management as a Dynamic Capability:
© Emerald Group Publishing Limited
0025-1747
Building a Resilient Supply Chain.” The present research was conducted by the research fund of
DOI 10.1108/MD-12-2014-0674 Dankook University in 2013.
of about 40 percent of the world’s technology components, endured rolling blackouts to Ambidextrous
manage electric component supply (Reuters, 2011). As a result, many firms worldwide SC as a
had to adjust to supply shortages from Japan. Similarly, SC disruptions in Japan forced
global automakers to delay the launch of new models. SC disruption risk management,
dynamic
defined as “the ability of a system to return to its original state or move to a new, more capability
desirable state after being disturbed” (Christopher and Peck, 2004), has emerged as an
important topic within the domain of resilient supply chain management (SCM). 3
Both management scholars and practitioners have come to regard organizational
innovation as an imperative for minimizing organizational risk. Through innovation,
organizations can adapt to environmental change and mitigate the impact of threats
and risks (O’Reilly and Tushman, 2007; Teece et al., 1997).
Organizational ambidexterity has emerged as an appropriate theoretical perspective
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2. Literature review
2.1 Dynamic SC capability-building process
The dynamic capability perspective evolved from the resource-based view (RBV)
(Bowman and Ambrosini, 2003). While RBV focusses on resource identification and
resource choice, the dynamic capability perspective stresses resource deployment
and capability-building to adapt to changes in technologies and customers (Helfat and
Peteraf, 2003). Dynamic capability explains how market uncertainty and a dynamic
MD business environment form business conditions in which competitive advantage arises
54,1 from the firm’s capability to adapt to environmental uncertainty and change
(Eisenhardt and Martin, 2000; Lacerda et al., 2014).
Teece (2007) developed a synthesized and integrated framework for dynamic
capability-building, consisting of: sensing opportunities and threats, seizing opportunities,
and reconfiguring a firm’s tangible and intangible assets. Sensing opportunities and
4 threats is related to a scanning creation, learning, and interpretive activities both within
and without the firm (Teece, 2007). In the SC context, sensing is congruent with SC
visibility, which is the ability to monitor exact information of upstream and downstream
inventories, demand and supply conditions, and production and purchasing (Christopher
and Lee, 2004; Christopher and Peck, 2004; Lee et al., 2000). SC sensing can help improve
operational performance such as shipment accuracy, customer service, and inventory
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turnover, leading to competitive advantage (Barratt and Oke, 2007; Patterson et al., 2004;
Småros et al., 2003; Wei and Wang, 2010). Successful scanning and searching in SC lead
firms to enhance responsiveness (agility), planning (scheduling), and decision making
(Armistead and Mapes, 1993; Barratt and Barratt, 2011; Kent and Mentzer, 2003; Patterson
et al., 2004). Thus, SC sensing facilitates SC dynamic capability, for improving outcomes
and operational capability.
After sensing, firms engage in the seizing process, which involves the ability to
make timely decisions in order to develop new opportunities (Teece, 2007; Teece and
Pisano, 1994; Teece et al., 1997). SC agility can be congruent with the seizing process in
that SC problems should be addressed in a speedy manner to respond to the changing
marketplace environment (Swafford et al., 2006). SC agility focusses on improving
adaptability and flexibility for responding effectively to the changing market
environment (Lee et al., 2013; Sharp et al., 1999). Previous studies found SC agility is
positively associated with operational capabilities (Gligor and Holcomb, 2012; Yusuf
et al., 2013). Achieving SC agility allows firms to reduce inventory, counteract market
variations efficiently, respond to consumer demand quickly, and integrate with
suppliers and partners effectively (Mason et al., 2002).
To sustain sales growth and competitive advantage, firms should have the ability to
recombine, redeploy, and reconfigure their assets and organizational structures as they
acquire more assets to manage and control malfunctions (Teece, 2007; Teece and Pisano,
1994; Teece et al., 1997). Reconfiguration completes the dynamic capability-building
process based on identification of opportunities (sensing) and judicious selection of
product attributes (seizing) (Teece, 2007). In the SC literature, flexibility is the ability to
restructure SC assets, strategies, and operations to react or adapt to changes in
information systems, products, customers, and vendors while maintaining high
performance (Beamon, 1999; Candace et al., 2011; Duclos et al., 2003; Gosling et al., 2010;
Kumar et al., 2006; Lee et al., 2013). SC flexibility allows firms not only to save money and
time but also to decrease inventory and the resources required to respond to market
changes (Harrison and New, 2002; Kumar et al., 2006). Accordingly, SC flexibility is
positively associated with operational outputs (e.g. delivery) and the overall
organizational performance (e.g. sales growth rate) (Lee et al., 2013; Malhotra and
Mackelprang, 2012; Sanchez, 2007; Swafford et al., 2008; Vickery et al., 1997).
2.2 SC ambidexterity
Duncan (1976) first used the term “ambidexterity” to represent the management trade-
off caused by dual organizational systems: one for the alignment of current certainties
and the other for adaptation to new possibilities. Ambidextrous organizations are able
to exploit existing competences and explore new opportunities with equal dexterity Ambidextrous
(Lubatkin et al., 2006). Gibson and Birkinshaw (2004) indicated that ambidextrous SC as a
ability involves simultaneously utilizing exploitation and exploration, efficiency and
flexibility, and alignment and adaptability.
dynamic
Exploitation focusses on utilizing existing resources and current competitive capability
advantage, while exploration is aimed at searching for new resources and expanding
markets. Exploitation includes refinement, choice, production, efficiency, selection, 5
implementation, and execution; whereas exploration usually includes search, variation,
risk taking, experimentation, play, flexibility, discovery, and innovation (March, 1991).
Tushman and O’Reilly (1996) indicated that organizational ambidexterity strengthens the
market and technological leadership in the long term because firms are able to proactively
cope with environmental shift. Ambidexterity enhances a firm’s flexibility to solve
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problems quickly and efficiently during new product development (Sheremata, 2000).
Moreover, competitive advantage can be achieved through ambidexterity (Birkinshaw,
2005; Duane Ireland and Webb, 2007; Lacerda et al., 2014; O’Reilly and Tushman, 2007).
Some operations management researchers have used the term “ambidexterity” to
indicate a firm’s ambidextrous ability to make and develop a relationship with
suppliers (Azadegan and Dooley, 2010; Chiu, 2014; Hernández-Espallardo et al., 2011;
Im and Rai, 2008; Tokman et al., 2007), whereas others have invoked the term broadly
to indicate operational strategies to improve firm performance (Blome et al., 2013;
Chandrasekaran et al., 2011; Kristal et al., 2010; Liu et al., 2009; Subramani, 2004) or
gauge the ability of a firm to promote technology innovation (Phillips et al., 2006; Sidhu
et al., 2007). In addition, conceptual definitions of SC exploitation and exploration are
similar to those in the strategy literature. SC exploitation focusses on maintaining a
relationship with current suppliers, searching for SC solutions using existing resources,
and leveraging current SC technologies, whereas SC exploration involves searching for
SC solutions based on novel approaches and seeking creative ways to satisfy
customers (Kristal et al., 2010; Patel et al., 2012). Ambidextrous operations and SC
strategies have been shown to be positively associated with firm performance
indicators, including financial outcomes, strategic capabilities, and technology
innovativeness (Blome et al., 2013; Patel et al., 2012).
3. Hypotheses development
3.1 Dynamic SC capability-building process
Many researchers have viewed dynamic capability as a process (Lacerda et al., 2014;
Makadok, 2001; Schreyögg and Kliesch‐Eberl, 2007; Teece, 2007; Winter, 2003); thus,
the dynamic capability-building process should be routinized and embedded in the
organizational structure as a process of developing effective SCs. This study shows that
the dynamic SC capability-building process consists of three interrelated SC capabilities:
visibility (sensing), agility (seizing), and flexibility (reconfiguring) as shown in Figure 1.
SC visibility reduces complexity and uncertainty, which cause SC instability, and
then enables the firm to rapidly capture opportunities, react to risks, and restructure
assets and resources along the SC (Bruce et al., 2004; Christopher, 2000; Swafford et al.,
2006). Thus, the following hypotheses are proposed:
H1. SC sensing is positively related to SC seizing as part of the dynamic SC
capability-building process.
H2. SC sensing is positively related to SC reconfiguring as part of the dynamic
SC capability-building process.
MD SC sensing (visibility)
54,1 - Acknowledge SC
risks
- Perceive potential
opportunities in the
SC (e.g. new
product
6 development)
SC reconfiguring
(flexibility)
- Effectively
recombine resources
to routinize
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competitive
SC seizing (agility)
advantages from
sensing and seizing
- React quickly after
SC turbulence
- Pursue long-term
- Give shape to success
potential
opportunities at the
right time
Figure 1.
The dynamic SC
capability-building
process
Agile SC enables the firm to make timely decisions to deal with SC problems such as
delivery delays, unsatisfied customers, and lead time issues because agility allows to
quickly deal with conflicts in the strategic decision-making process and improves
responsiveness to environmental changes (Lee et al., 2013; Li and Liu, 2014; Swafford
et al., 2008). To routinize acquiring competitive advantage from scanning for and
capturing threats and opportunities, the firm should pursue reconfigurable flexibility,
the ability to effectively integrate and combine existing resources into novel
combinations (Teece, 2007; Teece et al., 1997). This realignment guarantees long-term
success (Teece, 2007). Reconfigurable SC flexibility is positively affected by SC seizing
activities such as learning, coordinating, and integrating (Wei and Wang, 2010).
Thus, the following hypothesis is suggested:
H3. SC seizing is positively related to SC reconfiguring as part of the dynamic SC
capability-building process.
3.2 SC ambidexterity as a dynamic capability
Dynamic capability and organizational ambidexterity should be understood within the
framework of adaptation systems (Gibson and Birkinshaw, 2004; O’Reilly and Tushman,
2007; Zollo and Winter, 2002). “Ambidexterity as a dynamic capability” indicates that
dynamic capability is fundamentally associated with a combination of exploitation and
exploration (Ancona et al., 2001; Katila and Ahuja, 2002; Kriz et al., 2014).
This study suggests that ambidexterity can be embodied in the firm’s SC through the
dynamic SC capability-building process as an antecedent of SC ambidexterity. Searching
for new opportunities and potential threats across the SC is critical for evaluating the
current SC capacity and developing new products and systems (Barratt and Oke, 2007;
McCrea, 2005). This capability leads to a high level of innovation (Blome et al., 2013;
Lacerda et al., 2014; Simatupang et al., 2002). Thus, external and internal scanning Ambidextrous
improves the firm’s ability to evaluate strategic decision-making risks in such a way that SC as a
scanning practices can reconcile the conflict between exploitation and exploration
(Chandrasekaran et al., 2011). The following hypothesis is developed:
dynamic
capability
H4. SC sensing is positively related to SC ambidexterity.
Organizational agility brings with it the advantage of reacting to diverse changes as an 7
element of ambidexterity (Vinekar et al., 2006) because agility meets the requirements
of ambidexterity by facilitating flexible operational processes (e.g. informal
interactions) for exploitation and evolving rapidly in response to shifts in the
business priorities for exploration (Chandrasekaran et al., 2011; Ramesh et al., 2012).
Thus, the following hypothesis is proposed:
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customer demands, sales, and delivery reliability, while increasing costs and price. A
resilient SC cushions these negative impacts. If firms do not rapidly implement strategic
control to manage the SC risk, they may not sustain their business performance because
the negative impact of SC disruption aggravates firm performance (Blackhurst et al.,
2005; Macdonald and Corsi, 2013). Thus, the following hypothesis is developed:
H9. The negative impact of SC disruption is negatively related to firm performance.
Figure 2 presents the proposed theoretical framework.
4. Research methodology
This study conducted a field survey to examine the research questions as there is no
archival database available that provides detailed information on ambidextrous SC
strategies and dynamic capability. With the help of a Korean research consulting firm, we
searched for the target survey respondents with managerial job titles including such terms
as SC, logistics, senior, director, leader, engineering, project, process, system, production,
operations, plant, and quality to create the mailing list. The total numbers of target
respondents were 1,651. Confirmatory factor analysis (CFA) and structural equation
SC
Disruption’s
SC Sensing H4 (+) Negative
H7 (–) Magnitudes
H2 (+)
H1 (+) H6 (+)
SC Re- SC
configuring Ambidexterity
H3 (+) H9 (–)
H8 (+)
SC Seizing H5 (+)
Firm
Figure 2. Performance
The proposed
research model SC dynamic capability
building process
modeling (SEM) were run on SPSS (version 16.0) and AMOS (version 18.0) to test the Ambidextrous
hypotheses developed to answer research questions. SC as a
4.1 Measurement dynamic
Based on the review of relevant literature, the most measurement items used in this capability
study were adopted from previous studies. Two active researchers and two chief
executive officers of manufacturing companies in South Korea were suggested to carry 9
out a pilot study for us. Based on the pilot survey, the questionnaire was refined for
clarity and consequently eight inappropriate items (SEN5, SEN6, SEI4, SEI7, REC7,
SDN9, SDN10, and FP5 in Table I) were dropped based on respondents’ ideas. Table I
summarizes the final measurement items included in the questionnaire.
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4.2 Sample
A cross-sectional survey was administered using Qualtrics to measure variables and
test the hypotheses. Because this study investigates SCM topics such as SC innovation
(dynamic capability and ambidexterity) and disruption impacts, the respondents
targeted by this study were mid- to high-level managers and engineers who worked in
SC and logistics departments in South Korean firms. Most firms in South Korea face
fierce competition because of the small domestic market and the continuing difficulties
in the global economy. Moreover, since South Korea lacks natural resources, the
country relies primarily on SC innovations to achieve competitive advantage.
A questionnaire link was sent to 1,651 possible respondents. A total of 316
questionnaires were completed and returned, a response rate of 19.14 percent. Table II
shows respondents’ demographic information.
5. Results
5.1 Measurement model
This study used a two-stage procedure for data analysis as suggested by (Anderson
and Gerbing, 1988). Before the structural model was analyzed, CFA was undertaken to
examine the measurement model. The items that contributed to a standardized
coefficient with values less than 0.50 and that resulted in standardized residuals greater
than |4.00| (SEN2, SEN8, SEI5, REC4, and REC8) were dropped. In reflective scales,
MD Constructs and item measures Literatures
54,1
SC sensing
SEN1: we can perceive demand shifts and changes in customer preference Li and Liu (2014)
before competitors do
SEN2: we can fully understand the impact of internal and external
environment (delete)
10 SEN3: we can feel the major potential opportunities and threats in our SC
SEN4: we have good observation and judgment ability in our SC
SEN5: we often have meetings to discuss the market demand and
forecast (delete)
SEN6: we have perfect SC information management system (delete)
SEN7: we have frequent interactions with other departments to acquire new
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How did the disruption negatively affect (directly or indirectly) your Bode et al. (2011)
business unit on the following dimensions?
SDN1: procurement costs/prices for the purchased item
SDN2: overall efficiency of our operations
SDN3: product quality of our final product(s)
SDN4: responsiveness to customer demands Zsidisin and Wagner
SDN5: delivery reliability (on-time delivery, order accuracy) (2011)
SDN6: sales
SDN7: customer satisfaction Zsidisin and Wagner
SDN8: order fulfill capacity (2011)
SDN9: production (delete)
SDN10: total stock (delete)
Firm performance
What is your firm’s performance relative to its competitors in the
following areas:
FP1: relationship with customers and information about their Rai et al. (2006)
preferences
FP2: finding new revenue stream
FP3: productivity improvement (assets, operating costs, and labor costs)
FP4: market share Wisner (2003)
FP5: average selling price relative to competitors (delete)
FP6: overall product quality
FP7: overall competitive position Table I.
deleting an item from the measurement model does not change the original meaning of
constructs ( Jarvis et al., 2003). The overall fit statistics for the revised measurement
model showed acceptable fits as shown in Table III.
Convergent validity was confirmed because all of the standardized estimates were
significant at the 0.001 level and the t-value was greater than the threshold of 1.96 (Anderson
and Gerbing, 1988) as shown in Table IV. The AMOS output provides the t-value as a critical
ratio value that can be calculated by dividing the estimated covariance by its standard error.
All AVE values, the construct relative to the total amount of variance, were greater than the
recommended value of 0.5 (Fornell and Larcker, 1981). Discriminant validity can be assured
by comparing AVE with the squared correlation between constructs (Fornell and Larcker,
1981). As shown in Table V, AVE values for the constructs were higher than the squared
correlation between constructs. Thus, discriminant validity was established.
In order to check internal reliability, Cronbach’s α was calculated for each construct
using equal factor weighting as shown in Table IV. Because all values exceeded 0.7
(Fornell and Larcker, 1981), internal consistency is assured. Moreover, composite reliability
MD Frequency Percent
54,1
Respondents
Job title type
Supply chain (logistics) manager 87 27.5
Factory manager 103 32.6
Risk manager 74 23.4
12 Top executive 42 13.3
Others 10 3.2
Organizations
Industry type
Logistics/distribution 45 14.2
Construction 42 13.3
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Table III.
Revised χ2 df Bollen-Stine bootstrap p CMIN/df CFI IFI RMSEA RMR
measurement
model fit indices 797.970 532 0.059 1.500 0.955 0.956 0.040 0.052
including actual factor loading was used to assure the degree to which the scale indicators
reflect an underlying factor. As shown in Table IV all values of composite reliability were
greater than the recommended value of 0.6. Thus, the construct reliability is assured.
SC ambidexterity is a higher order construct composed of SC exploitation and SC
exploration (Kristal et al., 2010). Higher order factor analysis must be conducted to test
whether the first-order factors (exploitation and exploration) can converge to a single higher
order construct (SC ambidexterity). Following Kristal et al. (2010), the second-order construct
reflected by SC exploitation and exploration was assessed by checking the significance of
path loadings from SC ambidexterity to exploitation and exploration in the structural model.
SC sensing 0.51 1
SC seizing 0.51 0.396** 1
SC reconfiguring 0.55 0.344** 0.651** 1
14 SC exploitation 0.53 0.236** 0.363** 0.270** 1
SC exploration 0.61 0.146** 0.241** 0.172** 0.242** 1
SC disruption’s
negative impacts 0.56 −0.183** −0.334** −0.345** −0.132* −0.056 1
Firm
Table V. performance 0.57 0.266** 0.640** 0.624** 0.264** 0.109 −0.548** 1
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6. Conclusion
SC visibility allows firms to share information with partner organizations and
effectively manage and control planning, scheduling, and manufacturing, in turn
improving their ability to react quickly to unexpected risks and chances to strengthen
capabilities (Småros et al., 2003; Wei and Wang, 2010). Consistent with this idea, the
empirical results confirmed that SC sensing is positively associated with SC seizing.
Hypothesized path Path coefficient SE p-value Result
Ambidextrous
SC as a
H1: SC sensing → SC seizing 0.485 0.076 0.000** Supported dynamic
H2: SC sensing → SC reconfiguring 0.011 0.080 0.862 Not supported
H3: SC seizing → SC reconfiguring 0.773 0.157 0.000** Supported capability
H4: SC sensing → SC ambidexterity 0.003 0.024 0.966 Not supported
H5: SC seizing → SC ambidexterity 0.773 0.090 0.000** Supported
H6: SC reconfiguring → SC ambidexterity 0.313 0.035 0.022* Supported 15
H7: SC ambidexterity → SC disruption’s −0.374 0.433 0.000** Supported
negative impacts
H8: SC ambidexterity → Firm performance 0.611 0.564 0.000** Supported Table VII.
H9: SC disruption’s negative impacts → Firm −0.350 0.055 0.000** Supported Results of the
performance significance test for
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SC SC SC
H4 (+) Exploitation Exploration Disruption’s
SC Sensing 0.003 Negative
0.249** Magnitudes
0.395** –0.374**
H2 (+)
H7 (–)
H1 (+) 0.011 H6 (+)
SC Re- SC
0.485**
configuring Ambidexterity H9 (–)
0.313*
0.773**
–0.350**
H3 (+) H8 (+)
0.611**
0.773**
H5 (+)
SC Seizing
–0.044
Firm Size 0.064
(Control Firm Figure 3.
Dynamic SC capability- Variable) Performance Significant path
building process coefficients in
Notes: *p:0.05; **p:0.01 (two-tailed) the model
This confirms prior research that argues organizational ambidexterity fosters firm
performance (Cao et al., 2009; He and Wong, 2004; Kristal et al., 2010; Patel et al., 2012).
As expected, firms having a higher extent of damage from SC disruption indicated a
lower level of firm performance.
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