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    MX Player 3

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    Chandan Srivastava
    MX Player is an Indian video streaming and video on demand platform with over 280 million users globally. It operates on an ad-supported model and has a streaming library of over 150,000 hours across 12 languages. In 2018, Times Internet acquired a majority stake in MX Player for $140 million. In 2019, MX Player raised $110.8 million in an investment led by Chinese conglomerate Tencent. MX Player launched as a video player in 2011 and was relaunched as an OTT platform in 2019 with original programming and content from various international studios.

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    MX Player 3

    Uploaded by

    Chandan Srivastava
    449 views2 pages
    MX Player is an Indian video streaming and video on demand platform with over 280 million users globally. It operates on an ad-supported model and has a streaming library of over 150,000 hours across 12 languages. In 2018, Times Internet acquired a majority stake in MX Player for $140 million. In 2019, MX Player raised $110.8 million in an investment led by Chinese conglomerate Tencent. MX Player launched as a video player in 2011 and was relaunched as an OTT platform in 2019 with original programming and content from various international studios.

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    MX Player is an Indian video streaming and video on demand platform with over 280 million users globally. It operates on an ad-supported model and has a streaming library of over 150,000 hours across 12 languages. In 2018, Times Internet acquired a majority stake in MX Player for $140 million. In 2019, MX Player raised $110.8 million in an investment led by Chinese conglomerate Tencent. MX Player launched as a video player in 2011 and was relaunched as an OTT platform in 2019 with original programming and content from various international studios.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    449 views2 pages

    MX Player 3

    Uploaded by

    Chandan Srivastava
    MX Player is an Indian video streaming and video on demand platform with over 280 million users globally. It operates on an ad-supported model and has a streaming library of over 150,000 hours across 12 languages. In 2018, Times Internet acquired a majority stake in MX Player for $140 million. In 2019, MX Player raised $110.8 million in an investment led by Chinese conglomerate Tencent. MX Player launched as a video player in 2011 and was relaunched as an OTT platform in 2019 with original programming and content from various international studios.

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    © All Rights Reserved
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    MX Player

    MX Player is an Indian video streaming and video on demand platform


    developed by MX Media & Entertainment (formerly J2 Interactive). It
    has over 280 million users globally.[3][4] The platform currently
    operates on an ad-supported model and has a streaming library of over
    150,000 hours across 12 languages including English, Hindi and Tamil. It
    is available on iOS, Android and the web.

    In 2018, Times Internet acquired a majority stake in MX Player for $140


    million.[5]

    In October 2019, MX Player raised $110.8 million in an investment led


    by Chinese conglomerate Tencent.

    History
    Video player
    MX Player launched as a video player on 18 July 2011. It featured
    subtitle support and offline video viewing capabilities.

    OTT platform
    On 20 February 2019, MX Player was relaunched as an OTT
    platform with original programming. It has also licensed
    contents from various Indian and International studios
    including FilmRise, Sonar Entertainment, Screen Media Films,
    Goldmine, Hungama, Shemaroo, Paramount Pictures, Sony
    Entertainment and Sun TV Network.[8][9] In 2020, it tied up
    with Ullu App for adult content
    International expansion
    Initially available in India, in March 2020, MX Player announced
    the launch of its OTT service internationally to select markets,
    including the United States, United Kingdom, Canada, Australia,
    New Zealand, Pakistan, Bangladesh and Nepal.[11] Elsewhere,
    it is still a video player.
    MX TakaTakIn
    July 2020, MX Player launched short video app MX TakaTak. As
    of 24 Jan 2021 app has more than 70 million active users.

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