Health and Social care

Essay

Topic: Impact of social media on health

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Words: 2500

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Table of Contents
Introduction......................................................................................................................................3

Mass media......................................................................................................................................4

Types of mass media....................................................................................................................4

Media outlet.................................................................................................................................4

Social media affects health..........................................................................................................5

Theories of media.........................................................................................................................6

Conclusion.......................................................................................................................................8

References........................................................................................................................................9

Figure 1: Mass media.......................................................................................................................4

Figure 2: Types of mass media........................................................................................................5
Figure 3: Modes...............................................................................................................................7

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Introduction
The mass media is considered to be the concurrence of television, radio as well as computer
resources. It functions with the general public at large for the purpose of inference of news and
information. Technology has been emerging with the primary principles of communication. The
majority of the general public has been imposed to the information through newspapers,
magazines, television, the internet as well as videos. They have typically relied upon the sources
of mass media for the purpose of evaluating political issues and entertainment which gives them
a significant impact on cultural and entertainment perspectives. Mass media is significantly
emerging with time, and with the intervention of several social media platforms (Mclean, 2022).
The media is considered to be the major mode of communication that enhances the dissemination
of the information framework to the target public.

It embraces the pictorial representation conducted with mass production of different media
sources inclusive of different videos and fancy television advertisements with high-technology
media combined along with computers and the internet. The mass media is concerned to be the
prime source of information for entertainment purposes. A major source of marketing strategy is
concerned with the social media platform that enhances the advertisement on speaker search of
purchasing. There are several examples of mass media which can be concerned be digital media
transforms the individual motive of the object to of news which enhances individual to evaluate
the information which has been followed by heterogeneous audiences with differentiated
communication.

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Mass media

Types of mass media

There are different types of mass media that enhance the understanding of communication. These
platforms are considered to be streaming services with various formats of audio and video
functionality. Print media, outdoor media, digital media, and broadcasting media significantly
play with electronic words. Print media is considered to be the easiest and the most traditional
way of reaching out to the largest population. It enhances the messages through primary sources
of innovation in journals, magazines, and books. The outdoor media services are considered to
be ambient marketing facilities providing modern outdoor media services. It is concerned with
the location purposes to promote the product used by the organization (Cdn, 2022). The brand-
related different coffee houses, restaurants, and product services supply their products through
different kinds of advertisements in and through public transportation. The broadcasting media
has been the electronic broadcasting source of media that works with video and audio content
description the audiences. It shows its products and services through television, video, and game
appeals for the purposes of attracting heterogeneous audiences. Digital media has been emerging
in today’s time, with the latest data of 2021, it can be stated that the major population has been
dependent upon digital media forms. It is one of the kinds of mass media which enhances the
promotional activities of goods and services and the use for broadcasting along with YouTube
services for companies (HelpGuide, 2022). Instagram, Facebook, and other social media
platform have been working with the product services with the pitch of approaching large
audiences.

Figure 1: Mass media

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 Source: (Thought, 2022)

One of the major illustrations of the mass media activities can be considered to be distributed
facility provided for communication about international sources. The USA has been the sourcing
of their information upon local as well as national uses with emerging to the sports, money, and
traveling and entertainment news. Another example is CNN, the national news channel which
functions on television and voices breaking news to different people based call business, better
as well as political understanding.

Media outlet
The media outlets are considered to be the broadcasting channelisation which provides
information for the featuring of stories and other information system newspaper, magazine and
other internet services like social media has been playing the major role to function for the social
media platform. The media outlet is concerned with the messages that attract differently to the
public relations and enhancing it with the media advisory bodies. It is concerned with the
newspaper which provides different knowledge related to education, politics, as well as a
lifestyle, will which also functions along with the health-related purposes. The general news also
covers the editorial managing the key area of typically reported information. It works with the
reporter‘s contact information as well as media outlet websites (Courses, 2022). There has been a
weekly as well as a community-based newspaper that provides minimal information dealing with
the reported information.

Figure 2: Types of mass media

Source: (WPress', 2022)

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Television is another regional news provided service of media outlet which functions with the
mode of feeling as well as communicating the body. It compares with the on-point information
that is shared enhancing the appearances and attitude of the society. It provides the information
with the interviews and other knowledge that is comfortable in adapting to the discussion of
different compelling stories. The visualised scenario has also been able to describe through
television and TV station boards. Radio has been the most traditional and significant form of
media outlet which functions with the creativity of reporters to create a mental picture for the
public listeners.

The radio functions on a conversational basis with interesting topics dealing with health, fashion,
and other events related to news and media alerts. The media outlet has been the best practices
which are suitable for seeking a balance with public disclosure that is improving the mindset of
the public at large with the reduction of outrageous claims. It encourages art as well as culture in
the disclosure of different cultural aspects as well as the role of governmental bodies. The media
outlet plays an important role in the creation of encouraging diversity in the society with
verifiable and attributed proven facts.

The other media outlets are concerned with the social media platforms inclusive of Instagram,
Facebook, Twitter, and YouTube which function along with the blog. The blog is concerned to
be the journal that has been written with clear opinions and broad options of storytelling which
functions with the updated data information to the public at large (Mayoclinicproceedings,
2022). There is a different segment of media outlets that performs with the apparel information
of people who intends to follow what is the practice in the society and influences individual with
the contact of media.

Social media affects health

Social media has been the most emerging concept of today’s time which initiates the best
communication amongst the society. It enhances the information to be delivered with the best
mode of communication features. It adjoins the society all together with the best public relations
facilities. Communication enhances the public to stay up-to-date with their friends, and family as
well as with the news related to the society. It initiates networking for interest and ambition and
promotes the understanding of important issues. Moreover, social media have several negative
impacts on the life of individuals, with the multiple studies that have been strongly affected the

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social media risk (Ahmad and Murad, 2020). Depression, anxiety, self-harm as well as suicidal
thoughts are the most emerging concept that is valuable with the technology and use of social
media. The mass media has been acting positively along with which there has been the fear of
missing out on the individual which enhances the FOMO to their mental health capacity.

Staying on social media platforms like Facebook or Instagram makes an individual resist for a
longer period of time and exacerbates the feeling of livelihood that makes an individual feel to
miss out and reduces the self-esteem. The greatest social media use enhances FOMO which
compels an individual to perform as per the comprehensive functioning of the society. Isolation
is the most emerging concept along with depression and anxiety which makes an individual feel
mentally ill. It reduces the mental capacity and reduces the contact with prioritising social media
platforms. The use of mass media is required to be apprehended with the interactive levels to
perform relationships but it intends to reduce the stability and mental soberness. Mass media
functions with mood disorders and creates the ambit of depression and anxiety.

Figure 3: Modes

Source: (Learn, 2022)

It can be illustrated with the concept of a vicious cycle that makes an individual unhealthy with
the use of mass media. Excessive use of social media platforms makes an individual create an
ambit of negative aura with self-perpetuating. Initially, an individual feels lonely by using social
media aggressively which makes them face depression and anxiousness. It improvises stress and
boredom in their lifestyle. Furthermore, with increased FOMO the feeling becomes

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dissatisfactory and makes an individual inadequate and isolated in their own sense (Yu, et al.,
2021). With the emergence of negative thoughts and feelings, the symptoms become worse when
it functions effectively upon the mood and makes several disorders. These disorders concerned to
be the feeling of anxiety, stress, and depression that makes it worse and formulates an individual
to use social media more.

It’s a vicious cycle that enhances the negative impact on the mental health stability of a large
population in today’s time. The positive use of social media, has been greatly affecting the
mental health of an individual and does not allow people to enjoy real-life skills but makes the
large time to be used social media platforms. Not only the mental disorders being hampered by
the use of social media or mass media interactions, but it also affects the physical stability of
people. A large population while using mass media, gets interacted with the use of products and
services that has been used by a large number population making its aggressive marketing. By
getting influenced, they drive their feelings and their ability to purchase those items makes the
same source of reflection for engaging in those platforms which have been used by a larger
population (Viner, et al., 2019). Apart from this, physical health is also getting hampered along
with the mental disorder. Individuals intends to likely become obese or highly unhealthy by not
taking adequate nutrition. The major example of it is concerned with cyber bullying which
makes access to mobile phones convenient by hacking. In emergence to which, the individual
becomes low on self-esteem which enhances depression and anxiety and overlaps with the
mental stability, that targets the realism of society.

Theories of media
With the enhanced understanding of mass media, there are different theories to be formulated for
the understanding. The major function is concerned with the evaluation of cognitive skills to be
inherited with the introductory aspect of mass media communication. There are different
developmental stages of communication that are complex and it is dynamic in nature with the
need to put with the evolutionary framework of interaction. The structural, as well as functional
theories, have been framed for the functional purposes of observing the objectives (Coyne, et al.,
2020). The cognitive and behavioral theories focus on the psychological impact on the
individual's lives. Internationalist theory functions with the framework of purposes leading
towards a better interaction with a large population. The interpretive theory functions with the

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functions of experiences to make people understand. The critical theory performs the cognitive
skill of confliction of interest that functions with the society and the way of communication.

The agenda-setting theory has been prevalent in the valuation of mass media understanding. It
functions on the basis of extreme views that state issues concerning the public. The theory has
been able to function along with the functions for the discussion that is concerned with the issues
to be inherited with the use of media services. These issues are concerned with the mindset of the
public that is influenced by thinking. It has been critiqued on the basis of media outlets for the
population to get influenced. Phenomena are represented with the use of the agenda theory that
focuses on the significant use of the purposes of influential theory (Keles, et al., 2020). The
major segments used by the mass media are concentrated advertisements. These advertisements
play the function of the public relations campaign and get a better view in public. The major
name of the agenda-setting theory is used for selection for the public as a public issue.

The gratification theory uses the public consumer’s social platform which stays for the
satisfactory needs of the desires as well as requirements of individuals acting as consumers. It
can be illustrated with the help of a show as dancing with the stars, it has enhanced the mass
media by meeting along with friends. This show has followed up on the internet for
entertainment purposes and evaluated better information that enhances communicatory
framework with like-minded people for self-expression base. It uses gratitude or gratification for
formally using the needs and desires with the best mode of media.

The use of gratification theory has been the most sacred one for entertainment purposes which
likely affects the health of the individual. It is consequential on the basis of the internet which
entertains people and makes the mindset motivated with the consumption level. It also includes
relaxation purposes as a social interaction that keeps on interpersonal social skills by examining
motives. The motive behind the conception of the form of social media enhances the reason for
popularity as well as rules for society (Peoi, 2022). The study of the impact of mass media on the
health of people is greatly impacted by the use of the gratification theory. It uses different mass
media platforms like Facebook, Instagram, or other social media platforms which are the major
reasons for its appeal. The theory has been immersed in the contemporary issues of media, it
analyses the interpersonal relationship along with violence. It proceeds with the section on
employable gratification theory. The major consequence is the influence upon the surrounding

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media consumption and expressive tendencies which are a more suitable theory for the effect
upon the course of media used by consumers.

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Conclusion
It can be concluded from the above essay that institutional structure has been permitted by
modern society. It has a profound influence on the health-related issues with the change of
behavior of individuals with the use of social media and mass media platforms. Classical
communication research has also been developed on the basis of interpersonal communication
factors with the increasing use of mass media. The examination can be a counterpart on the basis
of news related to the newspaper as was covered by other social media platforms. The major
impact on health either mental or physical health is covered and influenced by the messages
portrayed by the mass media platforms. The policy changes which also for the actors of mass
media. It can further be stated with the understanding of mass media valuation that enhances the
individual’s lifestyle. It functions with the social media that affect health. It leads to crisis and
networking issues that affect mental and physical health. Indeed it can be stated that social media
or mass media have different outlets and perform with the different theoretical frameworks.
Apart from this, there is the consequential framework that approaches the individual‘s life.
Depression and anxiety are the major key concern of today’s lifestyle which is getting affected.
By prioritising social media and mass media, the mental capacity has been affected or wrong
with which the priority upon these media platforms has a great impact upon the physical health
issues.

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Coyne, S.M., Rogers, A.A., Zurcher, J.D., Stockdale, L. and Booth, M., 2020. Does time spent
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