Location via proxy:   [ UP ]  
[Report a bug]   [Manage cookies]                
Scribd Logo
Upload

Welcome to Scribd!

  • 105 views

    Graphic Design

    Uploaded by

    Muhammad Ahmed
    This document provides an introduction to design and graphic design. It defines design as the process of imagining and planning objects, systems, buildings, etc. It then lists several types of design such as architecture, interior design, industrial design, and graphic design. Graphic design is defined as projecting visual communications to transmit specific messages to social groups. The document continues by outlining the history of design from prehistoric cave paintings to the development of printing press technology and early logos and advertisements. It notes that the term "graphic design" was first used by William Addison Dwiggins in 1922 to describe structuring and managing visuals in book design. Finally, it discusses the responsibilities of designers which include creating designs, selecting colors/images/

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    Graphic Design

    Uploaded by

    Muhammad Ahmed
    105 views15 pages
    This document provides an introduction to design and graphic design. It defines design as the process of imagining and planning objects, systems, buildings, etc. It then lists several types of design such as architecture, interior design, industrial design, and graphic design. Graphic design is defined as projecting visual communications to transmit specific messages to social groups. The document continues by outlining the history of design from prehistoric cave paintings to the development of printing press technology and early logos and advertisements. It notes that the term "graphic design" was first used by William Addison Dwiggins in 1922 to describe structuring and managing visuals in book design. Finally, it discusses the responsibilities of designers which include creating designs, selecting colors/images/

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    This document provides an introduction to design and graphic design. It defines design as the process of imagining and planning objects, systems, buildings, etc. It then lists several types of design such as architecture, interior design, industrial design, and graphic design. Graphic design is defined as projecting visual communications to transmit specific messages to social groups. The document continues by outlining the history of design from prehistoric cave paintings to the development of printing press technology and early logos and advertisements. It notes that the term "graphic design" was first used by William Addison Dwiggins in 1922 to describe structuring and managing visuals in book design. Finally, it discusses the responsibilities of designers which include creating designs, selecting colors/images/

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    105 views15 pages

    Graphic Design

    Uploaded by

    Muhammad Ahmed
    This document provides an introduction to design and graphic design. It defines design as the process of imagining and planning objects, systems, buildings, etc. It then lists several types of design such as architecture, interior design, industrial design, and graphic design. Graphic design is defined as projecting visual communications to transmit specific messages to social groups. The document continues by outlining the history of design from prehistoric cave paintings to the development of printing press technology and early logos and advertisements. It notes that the term "graphic design" was first used by William Addison Dwiggins in 1922 to describe structuring and managing visuals in book design. Finally, it discusses the responsibilities of designers which include creating designs, selecting colors/images/

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    You are on page 1of 15

    WELCOME TO THE

    FIRST CLASS
    What is
    DESIGN?
    Design:
    Design is the process of imagining and planning the creation of
    objects, systems, buildings, vehicles, etc.

    Types of Design:
    • Architecture
    • Interior Design
    • Industrial Design. ...
    • Fashion Design. ...
    • Engineering Design. ...
    • Software Design. ...
    • User Interface Design
    • Graphic design
    • Game Design
    • Sound Design
    Graphic Design:
    Graphic design is a profession and an applied art whose activity
    consists in projecting visual communications intended to transmit
    specific messages to social groups, with specific objectives.

    Types of Design:
    • Production Design.
    • Advertising.
    • Product/Package Design.
    • Environmental Design.
    • Video Game Art.
    • Web Design.
    • Interfaces.
    • Corporate Design.
    History of
    DESIGN
    History
    Graphic design proper began after the printing
    press's invention in 1440, but the roots of visual
    communication stretch back to caveman times.

    Prehistory
    of the Renaissance

    • Cave paintings ~38,000 BCE


    • Sumerian written language – 3300 – 3000 BCE
    • Advancements in Chinese printing from 200 CE – 1040 CE
    • Medieval calligraphy – 700s
    • European heraldry – ~1100
    • Storefront signage – 1389
    The birth of graphic design:

    Renaissance and
    Industrial Era
    • The invention of the Gutenberg press – 1439
    • First logos – the late 1400s
    • First print advertisements – 1620s
    • Chromolithography – 1837
    • The Wiener Werkstätte (first graphic design agency) – 1903
    • Staatliches Bauhaus founded – 1919
    The term
    Graphic design
    In his article “New Kind of Printing Calls for New Design” (printed in
    the Boston Evening Transcript, August 29, 1922), book designer William
    Addison Dwiggins first used the term “graphic design” to describe exactly
    what his role was in structuring and managing the visuals in book design.
    From day one, designers were struggling to explain to non-designers what,
    exactly, they did.
    Responsibility & Roles of

    DESIGNERS
    RESPONSIBILITIES:
    • Study design briefs and determine requirements
    • Advise clients on strategies to engage target audiences
    • Identify the best ways to illustrate and communicate clients’ vision while complying with
    design best practices
    • Create designs using illustration, photo editing, and layout software
    • Select colors, images, typography, and layout for communication materials, including
    websites, logos, signs, books, magazine covers, annual reports, advertisements, and social
    media posts
    • Produce drafts for client review and make revisions based on feedback received
    • Collaborate with other team members, such as marketing, sales, and business operations,
    throughout the various phases of a project
    • Review designs for errors before they are printed or published
    • Keep up-to-date with the latest design trends, tools, and technologies
    ROLES:
    • creating and communicating ideas that inform.
    • Inspire and captivate consumers.
    • Making Strategies
    • Competitor Analysis
    • Creating Brand Image
    Graphic
    Designer.

    Graphic
    Artist.
    “ The difference between a graphic designer and a graphic artist lies in the
    processes and intended outcomes of their creative work.
    “
    Any Questions??

    You might also like