Everett 2003
Everett 2003
Everett 2003
er this article argues that the policy cycle is not a that politicians and administrators have limited
substitute for the actual making of decisions but ability to compare options and may be unable
an administrative and bureaucratic mechan-ism to identify the ‘correct’ decision, developed a
for effectively setting in place a process once the ‘behaviour alternative model’ premised on the
difficult decisions have been made. notion of ‘bounded rationality’. Decision-
The article further presents a case study makers, rather than pursue all objectives and
which indicates that the outworkings of the investigate all options, would sacrifice complete
political contest, or the ‘play of power’, in fact objectivity in order to satisfy the need for a
determine the content of policy, whether a speedy and workable solution (Davis et al.
particular issue is on the agenda and whether 1993). Simon could not completely divorce
the policy will be implemented. himself from the scientific paradigm, however,
for recognising that ‘rational’ man was a myth
Return to Rationalism? he nevertheless measured man’s performance
according to rational criteria. Simon’s (1955)
Policy-making, like other social science dis- concept of ‘satisficing’, for example, indicated
ciplines, was explicable in terms of the rational/ the decision-maker’s deviation from the rational
scientific paradigm for the first half of the 20th ideal.
century. This prescriptive model was process Lindblom (1959) suggested further that
oriented comprising a number of logically policy-making, rather than being a scientific
ordered sequential steps which comprehensively process, was akin to the ‘science of “muddling
canvassed, assessed and compared all options. through”, arguing that policy-making was an
The rigorous application of this mechanism en- inherently political process. He suggested that
sured a ‘rational’ outcome by selecting the most policy content and the process of decision-
effective means of achieving an end, breaking making was the outcome of ‘a play of power’
down decision-making into phases, ensuring which proceeds by interaction and a series of
comparison of options and providing a single negotiating steps between groups using a
most appropriate answer (Davis et al. 1993). variety of resources and techniques in order to
The debate over the efficacy of this model, reach a solution.
Davis et al. (1993) indicate, stretches back to Policy decisions in a democratic system are
the 1930s when controversy began to surround carried out not by a single governing body or a
the scientific methodological application to the dominant economic elite but by a multiplicity
social sciences when two distinct schools of of participants. Political leaders in the making
thought emerged. Proponents believed that the of policy are influenced in their choice of action
scientific model could reduce idiosyncratic by pressure groups and other influential forces.
decisions and introduce order, a uniform Pluralist theory then rests on the notion of power
method, an element of predictability and an which is dispersed. The nature, source and exer-
analytical technique to the apparent chaotic cise of power have been widely discussed (eg
characteristics of decision-making. Sceptics, on Lukes 1978, 1986) but Self (1986) has argued
the other hand, suggested that the inputs to any that the ultimate source of power in a democracy
major government decision were so complex, lies with the electorate as political parties
and so contingent, that extensive analytical perform the function of aggregating group
techniques could at best only inform decision- interests and will bid competitively for the
making (1993:160). support of groups in their efforts to win elections.
The rational/scientific model, despite its In more recent times events leading to
rigidities and restrictions in explaining policy- changing philosophies and objectives have
making, was consistent with man’s existing emerged that have impacted on the public
world view as it was believed that ‘an empiric- sector. These trends have been driven by govern-
ism akin to that used in physics was the best ment — both the administrative and political
device for learning political truths’ (Goodin and arms — and have led to the transformation of
Klingemann 1996:559). the public sector from the traditional form of
The rigidity of the rational/scientific model public administration to managerial roles and
was modified by Simon (1955) who, arguing solutions being applied to public sector issues.
simplistic to suggest that the content of difficult Formal requirements including an environ-
policies can be arrived at by adopting this mental impact statement and subsequent
approach. inquiry had been met and approval was formally
While there is little doubt that there are given by the incumbent state government.
benefits associated with community consulta- In June 1977, however, the Botany Bay
tion, neither the policy cycle approach nor com- location was formally abandoned and a decision
munity consultation, as outlined by Bridgman announced to build a coal loader at Port Kembla
and Davis (1998), can address effectively the despite the fact that the latter location had some
complexity of decision-making and how significant economic and environmental
particular issues emerge on the political agenda disadvantages as well as operating restrictions.
and the means of their ultimate solution. Indeed, These included:
as Davis et al. (1993) argued, ‘major public • the cost of the Port Kembla facility
policies are the outcome of a complex round of exceeded the proposed Port Botany loca-
negotiation between interests, choices between tion — $250m compared with approxi-
values and competition between resources … mately $85m in Port Botany (Everett 1988).
there are no single ‘best’ options for any player Not only was the Port Kembla option more
in this game, for the ‘best’ outcome depends on costly, unlike the Port Botany option it was
what others do and what deals are possible’. to be funded from the public purse;
Everett (1988), in her study on coal trans- • the Port Kembla location required signifi-
port infrastructure location, indicates that the cant capital expenditure for associated road
content of policy was a result of an intense politi- and rail upgrades as well as the Balmain
cal contest between uncompromising vested loader;
interests where the position of the antagonists • the Port Botany loader was designed to be
was adopted as part of an election platform in environmentally friendly in so far as it had
the impending state government election. It is covered stockpiles and rail only receival
unlikely that the most concerted effort at whereas Port Kembla had open stockpiles
community consultation and the most rigorous and road and rail receival facilities; and
application of the policy cycle model could • the Port Kembla location was subject to
have resolved the controversy surrounding the draught and tidal restrictions — Botany
following case study and indeed other issues Bay could accommodate vessels up to
which become politicised and are consequently 200 000 dwt 1 while Port Kembla was
resolved in the political arena. restricted to 120 000 dwt.
The ‘Play of Power’
Case Study: Coal Loading
Infrastructure Location — Port The decision to locate the loader at Port Kembla
Botany and Port Kembla was the outcome of an intense political contest
which was seen as ‘the biggest and most con-
In 1974 a consortium of coal companies certed resident protest Sydney had ever seen’
proposed the development of a coal loader as (Sanders 1984:143). The campaign was cohes-
part of the new Botany Bay port and industrial ive and well coordinated and received favour-
complex. The proposal was in response to rapid able media coverage. Opponents put forward
growth in NSW export coal following the oil environmental and ecological arguments; their
shock in the early 1970s. At the time NSW coal concern about a decline in property values;
was exported through the Port Kembla and traffic congestion, pollution, etc.
Balmain coal loaders and the Carrington Basin The most powerful and effective means of
loader in Newcastle. The capacity of these influencing policy-makers, however, was in
facilities was limited, however, and constituted their voting capacity when some 70 local
a constraint on industry growth (Everett 1988). organisations campaigned against the govern-
The Botany Bay development had wide- ment in a number of marginal seats. The incum-
spread industry support and that of the appro- bent Coalition government appeared unper-
priate government decision-making agencies turbed while the Labor Party (ALP) identified
including the Maritime Services Board of NSW with concerned residents and lobby groups and
and the State Pollution Control Commission. pledged that, if elected, it would impose a
© National Council of the Institute of Public Administration, Australia 2003
The Policy Cycle: Democratic Process or Rational Paradigm Revisited? 69
moratorium on further development of Botany process outlined in the policy cycle. The real
Bay and would reassess the entire port develop- benefit in those instances is the smoothing of
ment program. The ALP was prompted by the the process and anticipating and/or removing
fact that if it was to win government it was crucial any perceived obstacles. It is unlikely, however,
to retain Labor-held marginal seats around that the policy cycle can replace the political
Botany Bay, to win the Liberal-held seat of contest, or resolve issues which become conten-
Hurstville as well as the Independent-held seat tious and are politicised.
of the Blue Mountains (Everett 1988:161). Kane and Bishop (2002:87) further point
The ALP was elected to office and the Wran out that community consultation, while being
government was installed in 1976 and in accord- beneficial in some instances, certainly is not
ance with its election promise coal loading appropriate for universal application as there
development in the bay ceased and Port Kembla are distinct limitations to its application. It
was subsequently announced as the location appears unlikely, for example, to constitute a
for the new coal loader. comprehensive inquiry in which alternative
options are fully considered. Indeed, essential
The Policy Cycle, Community questions generally raised in these inquiries
Consultation and Contentious Policy concern issues such as whether project X should
Content or should not proceed. Furthermore, in those
instances orthodox and established interests are
The case study on the location of coal transport frequently over represented and judgments tend
infrastructure is not an isolated event. Freeway to be made based on only a narrow range of
location, high-rise development and airport factors, and those interests selected for con-
expansion inter alia are all subject to processes sultation are likely to be those influential ones
likely to be resolved in the political arena. It is capable of influencing the process itself.
most unlikely that the case study presented Kane and Bishop (2002) argue that there
could have been resolved applying the policy exists a further likely problem in this approach
cycle approach. Replacing the ‘play of power’ — the confusion associated with the nature and
with community consultation would have failed purpose of consultation itself. Undoubtedly
to reach a compromise among a number of adopting a community consultation approach
incompatible interests including coal compan- creates the illusion of a democratic process. But
ies, the incumbent state government, an opposi- there is the tendency to perceive consultation
tion party keen to win office and willing to adopt as an exercise in policy determination by the
the opponents’ cause as part of its election plat- public rather than as public input into a process
form, trade unions, environmental lobby groups, ultimately decided upon by the elected
as well as voters in a number of key electorates. decision-makers. The result of this confusion is
The policy cycle approach would appear a tendency to misunderstand or overestimate
to be incapable of resolving most policy issues what public consultations can achieve, and a
steeped in controversy. Indeed Bridgman and failure to make a distinction between occasions
Davis (1998) use Sydney’s new airport location when such consultations are useful and
as a hypothetical case study applying the policy occasions when they must give way to explicit
cycle model. This is perhaps a less than political contest.
appropriate choice for a case study applying
the policy cycle model as a major reason for Concluding Comments
non-action in this instance over a prolonged
period of time has been the fact that all commun- There is no doubt that more effective processes
ities consulted declined to have the airport in will enhance policy and policy-making but it
or near their communities. Clearly, to date the is a mistake to see the policy cycle or the ‘policy
application of the policy cycle approach has development framework’ (Edwards 2000) as
failed to resolve the issue of Sydney’s airport anything other than a mechanism that smooths
location. a process once decisions have been made, or a
Arguably, if policy issues are relatively mechanism to handle relatively uncomplicated
straightforward a solution may be reached by matters. This, in one sense, should not come as
way of consulting with the community and the a surprise, for, as Vigor (2002) has soundly
© National Council of the Institute of Public Administration, Australia 2003
70 Everett