B.E. Printing

ANNA UNIVERSITY, CHENNAI
UNIVERSITY DEPARTMENTS
B.E PRINTING AND PACKAGING TECHNOLOGY
REGULATIONS – 2019
CHOICE BASED CREDIT SYSTEM
THE VISION OF THE DEPARTMENT OF PRINTING TECHNOLOGY:

To achieve excellence in imparting knowledge based skill-sets emphasizing professionalism,
research and ethics to meet the challenges of the future trends and emerging needs of Printing
and Packaging industry.
THE MISSION OF THE DEPARTMENT OF PRINTING TECHNOLOGY:

 To evolve into a Centre of Excellence in Printing, Packaging and Publishing education,
training and research.
 To provide reliable technology services for fulfilling the dynamic needs of industry and
society.
 To impart knowledge, promote innovation and develop life skills.
 To produce competent engineers and lifelong learners.
PROGRAMME EDUCATIONAL OBJECTIVES (PEOs):

Printing Technology graduates are expected after graduation to the following (PEOs):
1. Have expertise in the field of printing, packaging & allied areas
2. Have successful career with high ethical standards to meet the industrial & societal needs.
3. Adapt to evolving technologies through life-long learning.
4. Practice profession with good communication and leadership skills.
5. Contribute to technology development through academic research and industrial practices.
PROGRAMME OUTCOMES (POs):

Engineering Graduates will be able to:
PO# Graduate Attributes Programme Outcomes

1 Engineering knowledge Apply knowledge of mathematics, basic science
and engineering science.
2 Problem analysis Identify, formulate and solve Printing, Packaging
and Publishing problems.
3 Design/development of solutions Design a system or process to suit the needs.
4 Conduct investigations of Conduct experiments & collect, analyze and

complex problems interpret the data.
5 Modern tool usage Apply various tools and techniques for effective
production.
6 The Engineer and society Conduct themselves to uphold the professional
and social obligations.
7 Environment and sustainability Design the product and system with
environmental consciousness and sustainable
development.
8 Ethics Uphold ethical values in industry, business and
society.
9 Individual and team work Be an effective team player using individual
attributes.
10 Communication Acquire proficiency in oral and written
communication.
11 Project management and Implement cost effective and improved system.
finance
12 Life-long learning Pursue professional development and learning as
a life-long activity.
PROGRAMME SPECIFIC OUTCOMES (PSOs):
1. To develop professionals of high learning capabilities to cater to the needs of contemporary

and emerging trends in the printing and packaging industry.
2. To enable the industry to advance further with the help of qualified personnel.
Program Programme Outcomes

Educational 1 2 3 4 5 6 7 8 9 10 11 12
Objectives
1        
2            
3       
4       
5        
MAPPING OF COURSE OUTCOMES WITH PROGRAMME OUTCOMES
PO1 PO2 PO3 PO4 PO5 PO6 PO7 PO8 PO9 PO10 PO11 PO12
Technical English
Engineering
Mathematics - I
Engineering
Physics
Engineering
SEM 1
Chemistry
Engineering
Graphics
Basic Sciences
Laboratory
Workshop    
Practices
Laboratory
Professional
Communication
Engineering
YEAR 1
Mathematics - II
Problem Solving            
and Python
Programming
Basics of Electrical     
and Electronics
Engineering
Engineering  
SEM 2
Mechanics
Chemistry for  
Printing
Technology
Problem Solving            
and Python
Programming
Laboratory
Electrical and      
Electronics
Engineering
Laboratory
Transform
Techniques and
Partial Differential
Equations
Mechanics of      
Materials
SEM 3
Fundamentals of        
Printing and
Packaging
Technology
Pre-press and      
Imaging
Technology
Y Digital Prepress        
E Laboratory I
A Materials Testing            
R
Laboratory
2
Total Quality      
Management
Colour      
Reproduction
Flexography and       
Converting
Process
Mechatronics     
SEM 4
Paper and Board        

Technology
Offset Printing           
Technology
Printing Machine           
Laboratory
Digital Prepress         
Laboratory II
Costing and       
Estimating for
Printing and
Packaging
Packaging          
Materials
Inks and Coatings           
S
E Package Design       
M Laboratory
Printing and     
5
Packaging Quality
Control Laboratory
Industrial Training/            
Internship
Y Environmental      
E
Sciences
A
R Packaging       
Techniques and
3 Processes
Print Finishing         
SEM 6
Gravure and    
Screen Printing
Colour        
Reproduction and
Management
Laboratory
Print Finishing         
Laboratory
Electronic         
Publishing
Print Operations        
Management
Digital Printing     
SEM 7
Crossmedia        
YEAR 4
Publishing
Laboratory
Project I            
Project II            
SEM 8
ANNA UNIVERSITY, CHENNAI
UNIVERSITY DEPARTMENTS
B.E. PRINTING AND PACKAGING TECHNOLOGY
REGULATIONS – 2019
CHOICE BASED CREDIT SYSTEM
CURRICULA AND SYLLABI FOR I - VIII SEMESTERS
SEMESTER I
Periods per TOTAL
SL. COURSE
COURSE TITLE CATEGORY Week CONTACT CREDITS
NO. CODE
L T P PERIODS
THEORY
1 HS5151 Technical English HSMC 4 0 0 4 4
2 MA5158 Engineering Mathematics - I BSC 3 1 0 4 4
3 PH5151 Engineering Physics BSC 3 0 0 3 3
4 CY5151 Engineering Chemistry BSC 3 0 0 3 3
5 GE5151 Engineering Graphics ESC 1 0 4 5 3
PRACTICAL
6 BS5161 Basic Sciences Laboratory BSC 0 0 4 4 2
7 GE5162 Workshop Practices ESC 0 0 4 4 2
Laboratory
TOTAL 14 1 12 27 21
SEMESTER II
Periods per TOTAL
SL. COURSE
NO. CODE
L T P PERIODS
THEORY
1 HS5251 Professional Communication HSMC 4 0 0 4 4
2 MA5252 Engineering Mathematics - II BSC 3 1 0 4 4
3 GE5153 Problem Solving and Python ESC 3 0 0 3 3
Programming
4 EE5251 Basics of Electrical and ESC 3 0 0 3 3
Electronics Engineering
5 GE5152 Engineering Mechanics ESC 3 1 0 4 4
6 CY5201 Chemistry for Printing BSC 3 0 0 3 3
Technology
PRACTICAL
7 GE5161 Problem Solving and Python ESC 0 0 4 4 2
Programming Laboratory
8 EE5261 Electrical and Electronics ESC 0 0 4 4 2
Engineering Laboratory
TOTAL 19 2 8 29 25
SEMESTER III
Periods per TOTAL

S. COURSE
NO CODE
L T P PERIODS
THEORY
1. Elective – Humanities I HSMC 3 0 0 3 3
2. MA5355 Transform Techniques BSC 3 1 0 4 4
and Partial Differential
Equations
3. ML5352 Mechanics of Materials ESC 3 0 0 3 3
4. PT5301 Fundamentals of Printing PCC 3 0 0 3 3
and Packaging
Technology
5. PT5302 Pre-press and Imaging PCC 3 0 0 3 3
Technology
PRACTICAL
6. PT5311 Digital Prepress PCC 0 0 4 4 2
Laboratory I
7. ML5312 Materials Testing PCC 0 0 4 4 2
Laboratory
TOTAL 15 1 8 24 20
SEMESTER IV
Periods per TOTAL

COURSE Week
S.No COURSE TITLE CATEGORY CONTACT CREDITS
CODE L T P PERIODS
THEORY
1 Elective – Humanities II HSMC 3 0 0 3 3
2 PT5401 Colour Reproduction PCC 3 0 0 3 3
3 PT5402 Flexography and PCC 3 0 0 3 3
Converting Process
4 ME5752 Mechatronics ESC 3 0 0 3 3
5 PT5403 Paper and Board PCC 3 0 0 3 3
Technology
6 PT5404 Offset Printing PCC 3 0 0 3 3
Technology
PRACTICAL
7 PT5411 Printing Machine PCC 0 0 4 4 2
Laboratory
8 PT5412 Digital Prepress PCC 0 0 4 4 2
Laboratory II
TOTAL 18 0 8 26 22
SEMESTER V
Periods TOTAL
COURSE per Week
CODE L T P PERIODS
THEORY
1. GE5451 Total Quality Management HSMC 3 0 0 3 3
2. PT5501 Costing and Estimating for PCC 3 0 0 3 3
Printing and Packaging
3. PT5502 Packaging Materials PCC 3 0 0 3 3
4. PT5503 Inks and Coatings PCC 3 0 0 3 3
5. Professional Elective I PEC 3 0 0 3 3
6. Audit Course – I* AC 3 0 0 3 0
PRACTICAL
7. PT5511 Package Design PCC 0 0 4 4 2
Laboratory
8. PT5512 Printing and Packaging PCC 0 0 4 4 2
Quality Control Laboratory
9. PT5513 Industrial EEC 0 0 4 4 2
Training/Internship**
TOTAL 18 0 12 30 21
*Audit course is optional.
** The students will undergo industrial training / Internship during previous vacation
SEMESTER VI
Periods TOTAL
COURSE
S.No COURSE TITLE CATEGORY per Week CONTACT CREDITS
CODE
L T P PERIODS
THEORY
1. GE5251 Environmental BSC 3 0 0 3 3
Sciences
2. PT5601 Packaging Techniques PCC 3 0 0 3 3
and Processes
3. PT5602 Print Finishing PCC 3 0 0 3 3
4. PT5603 Gravure and Screen PCC 3 0 0 3 3
Printing
5. Professional Elective II PEC 3 0 0 3 3
6. Open Elective I OEC 3 0 0 3 3
7. Audit Course – II* AC 3 0 0 3 0
PRACTICAL
8. PT5611 Colour Reproduction PCC 0 0 4 4 2
and Management
Laboratory
9. PT5612 Print Finishing PCC 0 0 4 4 2
Laboratory
TOTAL 21 0 8 29 22
*Audit course is optional.

SEMESTER VII
Periods per TOTAL

COURSE
S.No COURSE TITLE CATEGORY Week CONTACT CREDITS
CODE
L T P PERIODS
THEORY
1. PT5701 Electronic PCC 3 0 0 3 3
Publishing
2. PT5702 Print Operations PCC 3 0 0 3 3
Management
3. PT5703 Digital Printing PCC 3 0 0 3 3
4. Professional PEC 3 0 0 3 3
Elective III
5. Professional PEC 3 0 0 3 3
Elective IV
6. Open Elective II OEC 3 0 0 3 3
PRACTICAL
7. PT5711 Crossmedia PCC 0 0 4 4 2
Publishing
Laboratory
8. PT5712 Project I EEC 0 0 6 6 3
TOTAL 18 0 10 28 23
SEMESTER VIII
Periods TOTAL
COURSE per Week
CODE L T P PERIODS
THEORY
1 Professional Elective V PEC 3 0 0 3 3
2 Professional Elective VI PEC 3 0 0 3 3
PRACTICAL
3 PT5811 Project II EEC 0 0 16 16 8
TOTAL 6 0 16 22 14
TOTAL CREDITS 168
HUMANITIES AND SOCIAL SCIENCES (HSMC) – MANAGEMENT AND OTHERS
Sl. Course Course Title Periods per week Credits Semester

No Code L T P
1. HS5151 Technical English 4 0 0 4 1
2. HS5251 Professional Communication 3 1 0 4 2
3. GE5451 Total Quality Management 3 0 0 3 3
HSMC– ELECTIVES – HUMANITIES I (ODD SEMESTER)
Sl. Course Periods per week

Course Title Credits
No Code
Lecture Tutorial Practical
1. HU5171 Language and 3 0 0 3
Communication
2. HU5172 Values and Ethics 3 0 0 3
3. HU5173 Human Relations at Work 3 0 0 3
4. HU5174 Psychological Process 3 0 0 3
5. HU5175 Education, Technology and 3 0 0 3
Society
6. HU5176 Philosophy 3 0 0 3
7. HU5177 Applications of Psychology 3 0 0 3
in Everyday Life
HSMC– ELECTIVES – HUMANITIES II (EVEN SEMESTER)

Course Title Credits
No Code
Lecture Tutorial Practical
1. HU5271 Gender Culture and 3 0 0 3
Development
2. HU5272 Ethics and Holistic Life 3 0 0 3
3. HU5273 Law and Engineering 3 0 0 3
4. HU5274 Film Appreciation 3 0 0 3
5. HU5275 Fundamentals of Language 3 0 0 3
and Linguistics
6. HU5276 Understanding Society and 3 0 0 3
Culture through Literature
BASIC SCIENCE COURSE [BSC]
Periods per week
Sl. Course
Course Title L T P Credits Semester
No Code
1. MA5158 Engineering Mathematics - I 3 1 0 4 1

2. PH5151 Engineering Physics 3 0 0 3 1
3. CY5151 Engineering Chemistry 3 0 0 3 1
4. BS5161 Basic Sciences Laboratory 0 0 4 2 1
5. MA5252 Engineering Mathematics - II 3 1 0 4 2
CY5201 Chemistry for Printing 3 0 0 3 2
6. Technology
MA5355 Transform Techniques 3 1 0 4 3
7. and Partial Differential
Equations
8. GE5251 Environmental Sciences 3 0 0 3 6
ENGINEERING SCIENCE COURSE [ESC]

Course Title Credits Semester
No Code Lecture Tutorial Practical
1. GE5151 Engineering Graphics 1 0 4 3 1
2. GE5162 Workshop Practices 0 0 4 2 1
Laboratory
3. GE5153 Problem Solving and Python 3 0 0 3 2
programming
4. EE5251 Basics of Electrical and 3 0 0 3 2
Electronics Engineering
5. GE5152 Engineering Mechanics 3 0 0 3 2
6. Electrical and Electronics 0 0 4 2 2
EE5261 Engineering Laboratory
7. Problem Solving and Python 0 0 4 2 2
GE5161 Programming Laboratory
8. ML5352 Mechanics of Materials 3 0 0 3 2
9. ME5752 Mechatronics 3 0 0 3 4
PROFESSIONAL CORE COURSES [PCC]

Sl. Course Course Title Periods per week Credits Semester
No. Code L T P
1. PT5301 Fundamentals of Printing and 3 0 0 3 3
Packaging Technology
2. PT5302 Pre-press and Imaging 3 0 0 3 3
Technology
3. PT5311 Digital Prepress Laboratory I 0 0 4 2 3
4. ML5312 Materials Testing Laboratory 0 0 4 2 3
5. PT5401 Colour Reproduction 3 0 0 3 4
6. PT5402 Flexography and Converting 3 0 0 3 4
Process
7. PT5403 Paper and Board Technology 3 0 0 3 4
8. PT5404 Offset Printing Technology 3 0 0 3 4
9. PT5411 Printing Machine Laboratory 0 0 4 2 4
10. PT5512 Digital Prepress Laboratory II 0 0 4 2 4
11. PT5501 Costing and Estimating for 3 0 0 3 5
12. PT5502 Packaging Materials 3 0 0 3 5
13. PT5503 Inks and Coatings 3 0 0 3 5
14. PT5511 Package Design Laboratory 0 0 4 2 5
15. PT5512 Printing and Packaging 0 0 4 2 5
Quality Control Laboratory
16. PT5601 Packaging Techniques and 3 0 0 3 6
Processes
17. PT5602 Print Finishing 3 0 0 3 6
18. PT5603 Gravure and Screen Printing 3 0 0 3 6
19. PT5611 Colour Reproduction and 0 0 4 2 6
Management Laboratory
20. PT5612 Print Finishing Laboratory 0 0 4 2 6
21. PT5701 Electronic Publishing 3 0 0 3 7
22. PT5702 Print Operations Management 3 0 0 3 7
23. PT5703 Digital Printing 3 0 0 3 7
24. PT5711 Crossmedia Publishing 0 0 4 2 7
Laboratory
PROFESSIONAL ELECTIVE COURSES
SEMESTER V, ELECTIVE I
PERIODS
PER TOTAL
SL. COURSE
COURSE TITLE CATEGORY WEEK CONTACT CREDITS
NO. CODE
L T P PERIODS
1. PT5001 Colour Management System PEC 3 0 0 3 3
2. PT5002 Display and Signage Printing PEC 3 0 0 3 3
3. PT5003 Newspaper and Periodical PEC 3 0 0 3 3
Publishing
4. MF5071 Processing of Plastics PEC 3 0 0 3 3
SEMESTER VI, ELECTIVE II
PERIODS
TOTAL
SL. COURSE PER
COURSE TITLE CATEGORY CONTACT CREDITS
NO. CODE WEEK
PERIODS
L T P
1. PT5004 Web Offset Printing Technology PEC 3 0 0 3 3
2. PT5005 Digital Media Management PEC 3 0 0 3 3
3. PT5006 3D Printing PEC 3 0 0 3 3
4. IE5076 Safety Engineering and PEC 3 0 0 3 3
Management
5. GE5076 Professional Ethics in PEC 3 0 0 3 3
Engineering
SEMESTER VII, ELECTIVE III
PERIODS
PER TOTAL
SL. COURSE
COURSE TITLE CATEGORY WEEK CONTACT CREDITS
NO. CODE
L T P PERIODS
1. PT5007 Digital Data Handling PEC 3 0 0 3 3
2. PT5008 Printing Machine Design PEC 3 0 0 3 3
3. PT5009 Book Publishing PEC 3 0 0 3 3
4. ME5076 Marketing Management PEC 3 0 0 3 3
5. PT5010 Advertising Techniques PEC 3 0 0 3 3
SEMESTER VII, ELECTIVE IV

PERIODS
TOTAL
SL. COURSE PER
COURSE TITLE CATEGORY CONTACT CREDITS
NO. CODE WEEK
PERIODS
L T P
1. PT5011 Quality Control in Printing and PEC 3 0 0 3 3
Packaging
2. PT5012 Visual Communication PEC 3 0 0 3 3
3. PT5013 Healthcare Packaging PEC 3 0 0 3 3
4. IE5653 Reliability Engineering PEC 3 0 0 3 3
5. PT5014 Printed Electronics PEC 3 0 0 3 3
SEMESTER VIII, ELECTIVE V

PERIODS
TOTAL
COURSE PER
CODE WEEK
PERIODS
L T P
1. PT5015 Security Printing PEC 3 0 0 3 3
2. PT5016 Mass Communication PEC 3 0 0 3 3
3. PT5017 Packaging Applications PEC 3 0 0 3 3
4. MF5072 Sustainable Manufacturing PEC 3 0 0 3 3
5. PT5018 Speciality Printing PEC 3 0 0 3 3
SEMESTER VIII, ELECTIVE VI

PERIODS
TOTAL
COURSE PER
CODE WEEK
PERIODS
L T P
1. PT5019 Package Design and Standards PEC 3 0 0 3 3
2. PT5020 Creativity and Innovation in PEC 3 0 0 3 3
3. PT5021 Printing and Packaging PEC 3 0 0 3 3
Machinery Maintenance
4. ME5075 Entrepreneurship Development PEC 3 0 0 3 3
AUDIT COURSES (AC)
Registration for any of these courses is optional to students
Periods per week Total

Sl.
Course Course Title Contact Credits
No L T P
Code Periods
1. AD5091 Constitution of India 3 0 0 3 0
2. AD5092 Value Education 3 0 0 3 0
3. AD5093 Pedagogy Studies 3 0 0 3 0
4. AD5094 Stress Management by Yoga 3 0 0 3 0
5. AD5095 Personality Development
3 0 0 3 0
Through Life Enlightenment
Skills
6. AD5096 Unnat Bharat Abhiyan 3 0 0 3 0
7. AD5097 Essence of Indian 3 0 0 3 0
Knowledge Tradition
8. AD5098 Sanga Tamil Literature 3 0 0 3 0
Appreciation
EMPLOYABILITY ENHANCEMENT COURSES (EEC)

Course Title Credits Semester
No. Code Lecture Tutorial Practical
1 PT5513 Industrial Training/
0 0 4 2 4
Internship*
2 PT5712 Project I 0 0 6 3 7
3 PT5811 Project II 0 0 16 8 8
B.E. Printing and Packaging Technology

Sl. No. Subject Area I II III IV V VI VII VIII Credits
1 HSMC 4 4 3 3 3 0 0 0 17
2 BSC 12 7 4 0 0 3 0 0 26
3 ESC 5 14 5 3 0 0 0 0 27
4 PCC 0 0 8 16 13 13 11 0 61
5 PEC 0 0 0 0 3 3 6 6 18
6 OEC 0 0 0 0 0 3 3 0 6
7 EEC 0 0 0 0 2 0 3 8 13
8 AC 0 0 0 0 0 0 0 0 0
Total 21 25 20 22 21 22 23 14 168
HS5151 TECHNICAL ENGLISH L T P C
4 0 0 4
COURSE OBJECTIVES:
The first semester English course entitled ‘Technical English’ aims to,
 Familiarise first year students of engineering and technology with the fundamental aspects of
technical English.
 Develop all the four language skills by giving sufficient practice in the use of the skills in real
life contexts.
 Enhance the linguistic and communicative competence of first year engineering and
technology students.
UNIT I INTRODUCING ONESELF 12

Listening: Listening and filling a form, listening to speeches by specialists from various branches of
engineering and completing activities such as answering questions, identifying the main ideas of the
listening text, style of the speaker (tone and tenor) – Speaking: Introducing oneself –introducing
friend/ family - Reading: Descriptive passages (from newspapers / magazines)- Writing: Writing a
paragraph (native place, school life)- Grammar: Simple present, present continuous – Vocabulary
Development: One word substitution
UNIT II DIALOGUE WRITING 12

Listening: Listening to conversations (asking for and giving directions) –Speaking: making
conversation using (asking for directions, making an enquiry), Role plays-dialogues- Reading:
Reading a print interview and answering comprehension questions-Writing: Writing a checklist,
Dialogue writing- Grammar: Simple past – question formation (Wh- questions, Yes or No questions,
Tag questions)- Vocabulary Development: Stress shift, lexical items related to the theme of the
given unit.
UNIT III FORMAL LETTER WRITING 12

Listening: Listening to speeches by famous people and identifying the central message of the
speech – answering multiple-choice questions)-Speaking: Giving short talks on a given topic-
Reading: Reading motivational essays on famous engineers and technologists (answering open-
ended and closed questions)- Writing: Writing formal letters/ emails (Complaint letters)-Grammar:
Future Tense forms of verbs, subject and verb agreement-Vocabulary Development: Collocations –
Fixed expressions
UNIT IV WRITING COMPLAINT LETTERS 12

Listening: Listening to short talks (5 minutes duration and fill a table, gap-filling exercise) note
taking/note making- Speaking: Small group discussion, giving recommendations-Reading: Reading
problem – solution articles/essays drawn from various sources- Writing: Making recommendations –
Writing a letter/ sending an email to the Editor- note making- Grammar: Modals – Phrasal verbs –
cause and effect sentences- Vocabulary Development: Connectives, use of cohesive devices in
writing, technical vocabulary.
UNIT V WRITING DEFINITIONS AND PRODUCT DESCRIPTION 12

Listening: Listening to a product description (labeling and gap filling) exercises- Speaking:
Describing a product and comparing and contrasting it with other products- Reading: Reading
graphical material for comparison (advertisements)-Writing: Writing Definitions (short and long) –
compare and contrast paragraphs- Grammar: Adjectives – Degrees of comparison - compound
nouns- Vocabulary Development: Use of discourse markers – suffixes (adjectival endings).
TOTAL : 45 PERIODS
LEARNING OUTCOMES
At the end of the course the students will have gained,
 Exposure to basic aspects of technical English.
 The confidence to communicate effectively I various academic situations.
 Learnt the use of basic features of Technical English.
TEXT BOOK:
1. Revised Edition of ‘English for Engineers and Technologists’ Volume 1 published by Orient
Black Swan Limited 2019.
ASSESSMENT PATTERN
 Assessments will assess all the four skills through both pen and paper and computer based
tests.
 Assessments can be pen and paper based, quizzes.
MA5158 ENGINEERING MATHEMATI CS – I L T P C

(Common to all branches of B.E. / B.Tech. Programmes in 3 1 0 4
I Semester)
COURSE OBJECTIVES:
 To develop the use of matrix algebra techniques that is needed by engineers for
practical applications.
 To familiarize the students with differential calculus.
 To familiarize the student with functions of several variables. This is needed in many branches
of engineering.
 To make the students understand various techniques of integration.
 To acquaint the student with mathematical tools needed in evaluating multiple integrals and
their applications.
UNIT I MATRICES 12
Eigenvalues and Eigenvectors of a real matrix – Characteristic equation – Properties of eigenvalues
and eigenvectors – Cayley-Hamilton theorem – Diagonalization of matrices – Reduction of a quadratic
form to canonical form by orthogonal transformation – Nature of quadratic forms.
UNIT II DIFFERENTIAL CALCULUS 12

Limit of function – One sided limit – Limit Laws – Continuity – left and right continuity – types of
discontinuities – Intermediate Value Theorem – Derivatives of a function - Differentiation rules –
Chain rule – Implicit differentiation – logarithmic differentiation – Maxima and minima – Mean value
theorem – (Optional: Polar coordinate system – Differentiation in polar coordinates).
UNIT III FUNCTIONS OF SEVERAL VARIABLES 12

Partial derivatives – Homogeneous functions and Euler’s theorem – Total derivative – Differentiation
of implicit functions – Change of variables – Jacobians – Partial differentiation of implicit functions –
Taylor’s series for functions of two variables – Errors and approximations – Maxima and minima of
functions of two variables – Lagrange’s method of undetermined multipliers.
UNIT IV INTEGRAL CALCULUS 12

Definite and Indefinite integrals - Substitution rule - Techniques of Integration - Integration by parts,
Trigonometric integrals, Trigonometric substitutions, Integration of rational functions by partial fraction,
Integration of irrational functions - Improper integrals.
UNIT V MULTIPLE INTEGRALS 12

Double integrals – Change of order of integration – Double integrals in polar coordinates – Area
enclosed by plane curves – Triple integrals – Volume of solids – Change of variables in double and
triple integrals.
TOTAL :60 PERIODS
COURSE OUTCOMES:
At the end of the course the students will be able to
 Use the matrix algebra methods for solving practical problems.
 Apply differential calculus tools in solving various application problems.
 Able to use differential calculus ideas on several variable functions.
 Apply different methods of integration in solving practical problems.
 Apply multiple integral ideas in solving areas, volumes and other practical problems.
TEXT BOOKS:
1. Grewal B.S., “Higher Engineering Mathematics”, Khanna Publishers, 44th Edition, New Delhi,
2017.
2. James Stewart, "Calculus with Early Transcendental Functions", Cengage Learning, 6th
Edition, New Delhi,2013.
3. Joel Hass, Christopher Heil and Maurice D.Weir, "Thomas' Calculus", Pearson, 14th Edition,
New Delhi, 2018.
4. Narayanan S. and Manicavachagom Pillai T. K., “Calculus" Volume I and II,
S. Viswanathan Publishers Pvt. Ltd., Chennai, 2009.
REFERENCES:
1. Bali N., Goyal M. and Watkins C., “Advanced Engineering Mathematics”, Firewall Media (An
imprint of Lakshmi Publications Pvt., Ltd.,), 7th Edition, New Delhi, 2009.
2. Erwin Kreyszig, "Advanced Engineering Mathematics", John Wiley and Sons, 10th Edition,
New Delhi, 2015.
3. Greenberg M.D., “Advanced Engineering Mathematics”, Pearson Education2nd Edition, 5th
Reprint, Delhi, 2009.
4. Jain R.K. and Iyengar S.R.K., “Advanced Engineering Mathematics”,Narosa Publications, 5th
Edition, New Delhi, 2017.
5. Peter V.O’Neil, “Advanced Engineering Mathematics”, Cengage Learning India Pvt., Ltd, 7 th
Edition, New Delhi , 2012.
6. Ramana B.V., “Higher Engineering Mathematics”, Tata McGraw Hill Co. Ltd., 11th Reprint, New
Delhi, 2010.
PH5151 ENGINEERING PHYSICS L T P C

(Common to all branches of B.E / B.Tech programmes) 3 0 0 3
COURSE OBJECTIVES:
 To make the students in understanding the importance of mechanics.
 To equip the students on the knowledge of electromagnetic waves.
 To introduce the basics of oscillations, optics and lasers.
 To enable the students in understanding the importance of quantum physics.
 To elucidate the application of quantum mechanics towards the formation of energy bands in
crystalline materials.
UNIT I MECHANICS 9
Moment of inertia (M.I) - Radius of gyration - Theorems of M .I - M.I of circular disc, solid cylinder ,
hollow cylinder , solid sphere and hollow sphere - K.E of a rotating body – M.I of a diatomic molecule
– Rotational energy state of a rigid diatomic molecule - centre of mass – conservation of linear
momentum – Relation between Torque and angular momentum - Torsional pendulum.
UNIT II ELECTROMAGNETIC WAVES 9

Gauss’s law – Faraday’s law - Ampere’s law - The Maxwell’s equations - wave equation; Plane
electromagnetic waves in vacuum, Conditions on the wave field - properties of electromagnetic
waves: speed, amplitude, phase, orientation and waves in matter - polarization - Producing
electromagnetic waves - Energy and momentum in EM waves: Intensity, waves from localized
sources, momentum and radiation pressure - Cell-phone reception. Reflection and transmission of
electromagnetic waves from a non-conducting medium-vacuum interface for normal incidence.
UNIT III OSCILLATIONS, OPTICS AND LASERS 9

Simple harmonic motion - resonance - waves on a string - standing waves - traveling waves - Energy
transfer of a wave - sound waves - Doppler effect - reflection and refraction of light waves - total
internal reflection - interference - interferometers - air wedge experiment. Theory of laser -
characteristics - Spontaneous and stimulated emission - Einstein’s coefficients - population inversion
- Nd-YAG laser, CO2 laser, semiconductor laser - applications.
UNIT IV BASIC QUANTUM MECHANICS 9

Photons and light waves - Electrons and matter waves - The Schrodinger equation (Time dependent
and time independent forms) - meaning of wave function - Normalization - Particle in a infinite
potential well - Normalization, probabilities and the correspondence principle.
UNIT V APPLIED QUANTUM MECHANICS 9

The harmonic oscillator - Barrier penetration and quantum tunneling - Tunneling microscope -
Resonant diode - Finite potential wells - particle in a three dimensional box - Bloch’s theorem for
particles in a periodic potential, Kronig-Penney model and origin of energy bands.
TOTAL: 45 PERIODS
COURSE OUTCOMES:
After completion of this course, the students should able to
 Understanding the importance of mechanics.
 Express the knowledge of electromagnetic waves.
 Know the basics of oscillations, optics and lasers.
 Understanding the importance of quantum physics.
 Apply quantum mechanical principles towards the formation of energy bands in crystalline
materials.
TEXT BOOKS
1. D.Kleppner and R.Kolenkow. An Introduction to Mechanics. McGraw Hill Education, 2017.  
2. D.Halliday, R.Resnick and J.Walker. Principles of Physics. John Wiley & Sons, 2015.  
3. N.Garcia, A.Damask and S.Schwarz. Physics for Computer Science Students. Springer- Verlag,
2012.  
REFERENCES
1. R.Wolfson. Essential University Physics. Volume 1 & 2. Pearson, 2016.  
2. D.J.Griffiths. Introduction to Electrodynamics. Pearson Education, 2015
3. K.Thyagarajan and A.Ghatak. Lasers: Fundamentals and Applications. Springer, 2012.  
CY5151 ENGINEERING CHEMISTRY L T P C
(COMMON TO ALL BRANCHES) 3 0 0 3
COURSE OBJECTIVES:
 To introduce the basic concepts of polymers, their properties and some of the important
applications.
 To impart knowledge on the basic principles and preparatory methods of nanomaterials.
 To facilitate the understanding of the laws of photochemistry, photoprocesses and
instrumentation & applications of spectroscopic techniques.
 To familiarize the operating principles and applications of energy conversion, its processes and
storage devices.
 To inculcate sound understanding of water quality parameters and water treatment techniques.
UNIT I POLYMER CHEMISTRY 9

Introduction: Functionality-degree of polymerization. Classification of polymers- natural and synthetic,
thermoplastic and thermosetting. Types and mechanism of polymerization: addition (free radical,
cationic, anionic and living); condensation and copolymerization. Properties of polymers: Tg, tacticity,
molecular weight-weight average, number average and polydispersity index. Techniques of
polymerization: Bulk, emulsion, solution and suspension. Structure, Properties and uses of: PE,
PVC, PC, PTFE, PP, Nylon 6, Nylon 66, Bakelite, Epoxy; Conducting polymers – polyaniline and
polypyrrole.
UNIT II NANOCHEMISTRY 9
Basics-distinction between molecules, nanomaterials and bulk materials; size-dependent properties.
Types –nanoparticle, nanocluster, nanorod, nanowire and nanotube. Preparation of nanomaterials:
sol-gel, solvothermal, laser ablation, chemical vapour deposition, electrochemical deposition and
electro spinning. Characterization - Scanning Electron Microscope and Transmission Electron
Microscope - Principle and instrumentation (block diagram). Properties (optical, electrical,
mechanical and magnetic) and Applications of nanomaterials - medicine, agriculture, electronics and
catalysis.
UNIT III PHOTOCHEMISTRY AND SPECTROSCOPY 9

Photochemistry: Laws of photochemistry - Grotthuss-Draper law, Stark-Einstein law and Lambert-
Beer Law (derivation and problems). Photo physical processes – Jablonski diagram.
Chemiluminescence, photo-sensitization and photoquenching – mechanism and examples.
Spectroscopy: Electromagnetic spectrum - absorption of radiation - electronic, vibrational and
rotational transitions. Width and intensities of spectral lines. Atomic absorption spectroscopy, UV-Vis
and IR spectroscopy- principles, instrumentation (Block diagram) and applications.
UNIT IV ENERGY CONVERSIONS AND STORAGE 9

Nuclear fission - controlled nuclear fission - nuclear fusion - differences between nuclear fission and
fusion - nuclear chain reactions - nuclear energy - light water nuclear power plant – fast breeder
reactor. Solar energy conversion - solar cells. Wind energy. Batteries - types of batteries – primary
battery (dry cell), secondary battery (lead acid, nickel-cadmium and lithium-ion-battery). Fuel cells –
H2-O2 and microbial fuel cell. Explosives – classification, examples: TNT, RDX, Dynamite; Rocket
fuels and propellants – definition and uses.
UNIT V WATER TECHNOLOGY 9

Water – sources and impurities – water quality parameters: colour, odour, pH, hardness, alkalinity,
TDS, COD and BOD. Boiler feed water – requirement – troubles (scale & sludge, caustic
embrittlement, boiler corrosion and priming & foaming. Internal conditioning – phosphate, calgon and
carbonate treatment. External conditioning - zeolite (permutit) and ion exchange demineralization.
Municipal water treatment process – primary (screening, sedimentation and coagulation), secondary
(activated sludge process and trickling filter process) and tertiary (ozonolysis, UV treatment,
chlorination, reverse osmosis).
TOTAL: 45 PERIODS
COURSE OUTCOMES:
 To recognize and apply basic knowledge on different types of polymeric materials, their
general preparation methods and applications to futuristic material fabrication needs.
 To identify and apply basic concepts of nanoscience and nanotechnology in designing the
synthesis of nanomaterials for engineering and technology applications.
 To identify and apply suitable spectroscopic technique for material analysis and study different
forms of photochemical reactions.
 To recognize different forms of energy resources and apply them for suitable applications in
energy sectors.
 To demonstrate the knowledge of water and their quality in using at different industries.
TEXT BOOKS:
1. Jain P. C. & Monica Jain., “Engineering Chemistry”, 16th Edition, Dhanpat Rai Publishing
Company (P) Ltd, New Delhi, 2015.
2. Sivasankar B., “Engineering Chemistry”, Tata McGraw-Hill Publishing Company Ltd, New Delhi,
2012.
3. S.S.Dara, “A text book of Engineering Chemistry”, Chand Publications, 2014.
REFERENCES:
1. Schdeva M V, “Basics of Nano Chemistry”, Anmol Publications Pvt Ltd
2. B.Sivasankar, “Instrumental Methods of Analysis”, Oxford University Press. 2012.
3. Friedrich Emich, “Engineering Chemistry”, Scientific International Ltd.
4. V RGowariker, N V Viswanathan and Jayadev Sreedhar, “Polymer Science” New AGE
International Publishers, 2009.
GE5151 ENGINEERING GRAPHICS L T P C

1 0 4 3
COURSE OBJECTIVES:
The main learning objective of this course is to prepare the students for:
1. Drawing free hand sketches of basic geometrical shapes and multiple views of objects.
2. Drawing orthographic projections of lines and planes.
3. Drawing orthographic projections of solids.
4. Drawing development of the surfaces of objects.
5. Drawing isometric and perspective views of simple solids.
CONCEPTS AND CONVENTIONS (NOT FOR EXAMINATION) 1

Importance of graphics in engineering applications – Use of drafting instruments – BIS conventions
and specifications – Size, layout and folding of drawing sheets – Lettering and dimensioning.
UNIT I PLANE CURVES AND FREE HANDSKETCHING 14

Basic Geometrical constructions, Curves used in engineering practices-Conics – Construction of
ellipse, parabola and hyperbola by different methods – Construction of cycloid – construction of
involutes of square and circle – Drawing of tangents and normal to the above curves. Visualization
concepts and Free Hand sketching: Visualization principles – Representation of Three-Dimensional
objects – Layout of views- Free hand sketching of multiple views from pictorial views of objects
UNIT II PROJECTION OF POINTS, LINES AND PLANE SURFACES 15

Orthographic projection- principles-Principle planes-First angle projection-Projection of points.
Projection of straight lines (only First angle projections) inclined to both the principal planes-
Determination of true lengths and true inclinations by rotating line method and trapezoidal method
and traces Projection of planes (polygonal and circular surfaces) inclined to both the principal planes
by rotating object method.
UNIT III PROJECTION OF SOLIDS 15
Projection of simple solids like prisms, pyramids, cylinder, cone and truncated solids when the axis is
inclined to both the principal planes by rotating object method and auxiliary plane method.
UNIT IV PROJECTION OF SECTIONED SOLIDS AND DEVELOPMENT OF

SURFACES 15
Sectioning of solids in simple vertical position when the cutting plane is inclined to the one of the
principal planes and perpendicular to the other – obtaining true shape of section. Development of
lateral surfaces of simple and sectioned solids – Prisms, pyramids cylinders and cones. Development
of lateral surfaces of solids with cut-outs and holes.
UNIT V ISOMETRIC AND PERSPECTIVE PROJECTIONS 12

Principles of isometric projection – isometric scale –Isometric projections of simple solids and
truncated solids - Prisms, pyramids, cylinders, cones- combination of two solid objects in simple
vertical positions and miscellaneous problems. Perspective projection of simple solids-Prisms
pyramids and cylinders by visual ray method and vanishing point method.
COMPUTER AIDED DRAFTING (DEMONSTRATION ONLY) 3

Introduction to drafting packages and demonstration of their use
TOTAL (L: 15 + P: 60)=75 PERIODS
COURSE OUTCOMES:
Upon completion of this course, the students will be able to:
1. Draw free hand sketching of basic geometrical shapes and multiple views of objects.
2. Draw orthographic projections of lines and planes
3. Draw orthographic projections of solids
4. Draw development of the surfaces of objects
5. Draw isometric and perspective views of simple solids.
TEXT BOOKS:
1. Bhatt, N. D.,Panchal V M and Pramod R. Ingle, “Engineering Drawing”, Charotar Publishing
House, 53rd Edition, 2014.
2. Parthasarathy, N. S. and Vela Murali, “Engineering Drawing”, Oxford University Press, 2015
REFERENCES:
1. Agrawal, B. and Agrawal C.M., “Engineering Drawing”, Tata McGraw, N.Delhi, 2008.
2. Gopalakrishna, K. R., “Engineering Drawing”, Subhas Stores, Bangalore, 2007.
3. Natarajan, K. V., “A text book of Engineering Graphics”, 28thEd., Dhanalakshmi Publishers,
Chennai, 2015.
4. Shah, M. B., and Rana, B. C., “Engineering Drawing”, Pearson, 2ndEd., 2009.
5. Venugopal, K. and Prabhu Raja, V., “Engineering Graphics”, New Age,2008.
Publication of Bureau of Indian Standards:

1. IS 10711 – 2001: Technical products Documentation – Size and lay out of drawing sheets
2. IS 9609 (Parts 0 & 1) – 2001: Technical products Documentation – Lettering.
3. IS 10714 (Part 20) – 2001 & SP 46 – 2003: Lines for technical drawings.
4. IS 11669 – 1986 & SP 46 – 2003: Dimensioning of Technical Drawings.
5. IS 15021 (Parts 1 to 4) – 2001: Technical drawings – Projection Methods.
Special points applicable to University Examinations on Engineering Graphics:

1. There will be five questions, each of either or type covering all units of the syllabus.
2. All questions will carry equal marks of 20 each making a total of 100.
3. The answer paper shall consist of drawing sheets of A3 size only.
4. The students will be permitted to use appropriate scale to fit solution within A3 size.
5. The examination will be conducted in appropriate sessions on the same day.
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BS5161 BASIC SCIENCES LABORATORY L T P C

(Common to all branches of B.E. / B.Tech Programmes) 0 0 4 2
PHYSICS LABORATORY: (Any Seven Experiments)
COURSE OBJECTIVES:
 To inculcate experimental skills to test basic understanding of physics of materials including
properties of matter, thermal and optical properties.
 To induce the students to familiarize with experimental determination of velocity of ultrasonic
waves and band gap determination.
LIST OF EXPERIMENTS:
1. Torsional pendulum - Determination of rigidity modulus of wire and moment of inertia of disc
2. Non-uniform bending - Determination of Young’s modulus
3. Uniform bending – Determination of Young’s modulus
4. Lee’s disc Determination of thermal conductivity of a bad conductor
5. Potentiometer-Determination of thermo e.m.f of a thermocouple
6. Laser- Determination of the wave length of the laser using grating
7. Air wedge - Determination of thickness of a thin sheet/wire
8. a) Optical fibre -Determination of Numerical Aperture and acceptance angle
b) Compact disc- Determination of width of the groove using laser.
9. Acoustic grating- Determination of velocity of ultrasonic waves in liquids.
10. Ultrasonic interferometer – determination of the velocity of sound and compressibility of
liquids
11. Post office box -Determination of Band gap of a semiconductor.
12. Spectrometer- Determination of wavelength using gating.
13. Photoelectric effect
14. Michelson Interferometer.
15. Estimation of laser parameters.
16. Melde’s string experiment
TOTAL: 30 PERIODS
COURSE OUTCOMES:
Upon completion of the course, the students will be able
 To determine various moduli of elasticity and also various thermal and optical properties of
materials.
 To determine the velocity of ultrasonic waves, band gap determination and viscosity of liquids
CHEMISTRY LABORATORY: (Minimum of 8 experiments to be conducted)
COURSE OBJECTIVES:
 To inculcate experimental skills to test basic understanding of water quality parameters, such
as, acidity, alkalinity, hardness, DO, chloride and copper.
 To induce the students to familiarize with electroanalytical techniques such as, pH metry,
potentiometry and conductometry in the determination of impurities in aqueous solutions.
 To demonstrate the analysis of metals and polymers by spectroscopy and viscometry methods.
LIST OF EXPERIMENTS:
1. Estimation of HCl using Na2CO3 as primary standard and Determination of alkalinity in
water sample.
2. Determination of total, temporary & permanent hardness of water by EDTA method.
3. Determination of DO content of water sample by Winkler‟s method.
4. Determination of chloride content of water sample by argentometric method.
5. Estimation of copper content of the given solution by Iodometry.
6. Determination of strength of given hydrochloric acid using pH meter.
7. Determination of strength of acids in a mixture of acids using conductivity meter.
8. Estimation of iron content of the given solution using potentiometer.
9. Estimation of iron content of the water sample using spectrophotometer (1, 10-
Phenanthroline / thiocyanate method).
10. Estimation of sodium and potassium present in water using flame photometer.
11. Determination of molecular weight of polyvinylalcohol using Ostwald viscometer.
12. Pseudo first order kinetics-ester hydrolysis.
13. Corrosion experiment-weight loss method.
14. Phase change in a solid.
TOTAL: 30 PERIODS
COURSE OUTCOMES:
 To analyse the quality of water samples with respect to their acidity, alkalinity, hardness and
DO.
 To determine the amount of metal ions through volumetric and spectroscopic techniques
 To determine the molecular weight of polymers by viscometric method.
 To quantitatively analyse the impurities in solution by electroanalytical techniques
 To design and analyse the kinetics of reactions and corrosion of metals
TEXT BOOKS:
1. Laboratory Manual- Department of Chemistry, CEGC, Anna University (2014).
2. Vogel‟s Textbook of Quantitative Chemical Analysis (8th edition, 2014).
GE5162 WORKSHOP PRACTICES LABORATORY L T P C

(Common to all Branches of B.E. / B.Tech. Programmes) 0 0 4 2
COURSE OBJECTIVES: The main learning objective of this course is to provide hands on training to
the students in:
1. Drawing pipe line plan; laying and connecting various pipe fittings used in common household
plumbing work; Sawing; planing; making joints in wood materials used in common household
wood work.
2. Wiring various electrical joints in common household electrical wire work.
3. Welding various joints in steel plates using arc welding work; Machining various simple
processes like turning, drilling, tapping in parts; Assembling simple mechanical assembly of
common household equipments; Making a tray out of metal sheet using sheet metal work.
4. Soldering and testing simple electronic circuits; Assembling and testing simple electronic
components on PCB.
GROUP – A (CIVIL & ELECTRICAL)
PART I CIVIL ENGINEERING PRACTICES 15
PLUMBING WORK:
a) Connecting various basic pipe fittings like valves, taps, coupling, unions, reducers,
elbows and other components which are commonly used in household.
b) Preparing plumbing line sketches.
c) Laying pipe connection to the suction side of a pump
d) Laying pipe connection to the delivery side of a pump.
e) Connecting pipes of different materials: Metal, plastic and flexible pipes used in
household appliances.
WOOD WORK:
a) Sawing,
b) Planing and
c) Making joints like T-Joint, Mortise joint and Tenon joint and Dovetail joint.
Wood Work Study:
a) Studying joints in door panels and wooden furniture
b) Studying common industrial trusses using models.
PART II ELECTRICAL ENGINEERING PRACTICES 15
WIRING WORK:
a) Wiring Switches, Fuse, Indicator and Lamp etc. such as in basic household,
b) Wiring Stair case light.
c) Wiring tube – light.
d) Preparing wiring diagrams for a given situation.
Wiring Study:
a) Studying an Iron-Box wiring.
b) Studying a Fan Regulator wiring.
c) Studying an Emergency Lamp wiring.
GROUP – B (MECHANICAL AND ELECTRONICS)
PART III MECHANICAL ENGINEERING PRACTICES 15
WELDING WORK:
a) Welding of Butt Joints, Lap Joints, and Tee Joints using arc welding.
b) Practicing gas welding.
BASIC MACHINING WORK:
a) (simple)Turning.
b) (simple)Drilling.
c) (simple)Tapping.
ASSEMBLY WORK:
a) Assembling a centrifugal pump.
b) Assembling a household mixer.
c) Assembling an air conditioner.
SHEET METAL WORK:
a) Making of a square tray
FOUNDRY WORK:
a) Demonstrating basic foundry operations.
PART IV ELECTRONIC ENGINEERING PRACTICES 15
SOLDERING WORK:
a) Soldering simple electronic circuits and checking continuity.
ELECTRONIC ASSEMBLY AND TESTING WORK:
a) Assembling and testing electronic components on a small PCB.
ELECTRONIC EQUIPMENT STUDY:

a) Studying a FM radio.
b) Studying an electronic telephone.
TOTAL (P: 60) = 60 PERIODS
COURSE OUTCOMES:
1. Draw pipe line plan; lay and connect various pipe fittings used in common household
plumbing work; Saw; plan; make joints in wood materials used in common household wood
work.
2. Wire various electrical joints in common household electrical wire work.
3. Weld various joints in steel plates using arc welding work; Machine various simple processes
like turning, drilling, tapping in parts; Assemble simple mechanical assembly of common
household equipments; Make a tray out of metal sheet using sheet metal work.
4. Solder and test simple electronic circuits; Assemble and test simple electronic components on
PCB.
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HS5251 PROFESSIONAL COMMUNICATION L T P C

4 0 0 4
COURSE OBJECTIVES
The course entitles ‘Professional Communication aims to,
 Improve the relevant language skills necessary for professional communication.
 Develop linguistic and strategic competence in workplace context.
 Enhance language proficiency and thereby the employability of budding engineers and
technologists.
UNIT I TECHNICAL COMMUNICATION 12
Listening: Listening to telephone conversations (intent of the speaker and note taking exercises)-
Speaking: Role play exercises based on workplace contexts, introducing oneself- Reading: Reading
the interview of an achiever and completing exercises (skimming, scanning and predicting)- Writing:
Writing a short biography of an achiever based on given hints- Grammar: Asking and answering
questions, punctuation in writing, prepositional phrases- Vocabulary Development: use of adjectives.
UNIT II SUMMARY WRITING 12

Listening: Listening to talks/lectures both general and technical and summarizing the main points-
Speaking: Participating in debates- Reading: Reading technical essays/ articles and answering
comprehension questions-Writing: Summary writing-Grammar: Participle forms, relative clauses-
Vocabulary Development: Use of compound words, abbreviations and acronyms.
UNIT III PROCESS DESCRIPTION 12

Listening: Listening to a process description and drawing a flowchart-Speaking: Participating in Group
Discussions, giving instructions- Reading: Reading instruction manuals- Writing: Writing process
descriptions- Writing instructions- Grammar: Use of imperatives, active and passive voice, sequence
words- Vocabulary Development: Technical jargon
UNIT IV REPORT WRITING 12

Listening: Listening to a presentation and completing gap-filling exercises- Speaking: Making formal
presentations- Reading: Reading and interpreting charts/tables and diagrams- Writing: Interpreting
charts/tables and diagrams, writing a report- Grammar: Direct into indirect speech, use of phrases-
Vocabulary Development: reporting words
UNIT V WRITING JOB APPLICATIONS 12

Listening: Listening to a job interview and completing gap=filling exercises- Speaking: Mock interview,
telephone interviews- Reading: Reading a job interview, SOP, company profile and completing
comprehension exercises- Writing: job applications and resumes and SOPs-Grammar: Present
perfect and continuous tenses- Vocabulary Development: Technical vocabulary.
TOTAL : 60 PERIODS
LEARNING OUTCOMES
At the end of the second semester the learners should be able to,
 Read and comprehend technical texts effortlessly.
 Write reports of a technical kind.
 Speak with confidence in interviews and thereby gain employability
TEXT BOOK:
1. Revised Edition of ‘English for Engineers and Technologists’ Volume 1 published by Orient
Black Swan Limited 2019.
ASSESSMENT PATTERN
 Assessments will assess all the four skills through both pen and paper and computer based
tests.
 Assessments can be pen and paper based, quizzes.
MA5252 ENGINEERING MATHEMATICS – II L T P C
(Common to all branches of B.E. / B.Tech. Programmes in 3 1 0 4
II Semester)
COURSE OBJECTIVES:
 To acquaint the students with the concepts of vector calculus which naturally arises in many
engineering problems.
 To develop an understanding of the standard techniques of complex variable theory in
particular analytic function and its mapping property.
 To familiarize the students with complex integration techniques and contour integration
techniques which can be used in real integrals.
 To acquaint the students with Differential Equations which are significantly used in
Engineering problems.
 To make the students appreciate the purpose of using transforms to create a new domain in
which it is easier to handle the problem that is being investigated.
UNIT I VECTOR CALCULUS 12

Gradient and directional derivative – Divergence and Curl – Irrotational and Solenoidal vector fields
– Line integral over a plane curve – Surface integral - Area of a curved surface - Volume integral -
Green’s theorem, Stoke’s theorem and Gauss divergence theorem – Verification and application in
evaluating line, surface and volume integrals.
UNIT II ANALYTIC FUNCTION 12

Analytic functions – Necessary and sufficient conditions for analyticity - Properties – Harmonic
conjugates – Construction of analytic function - Conformal mapping – Mapping by functions -
Bilinear transformation w  c  z, az, 1 / z, z .
2
UNIT III COMPLEX INTEGRATION 12

Line integral - Cauchy’s integral theorem – Cauchy’s integral formula – Taylor’s and Laurent’s series
– Singularities – Residues – Residue theorem – Application of residue theorem for evaluation of real
integrals – Use of circular contour and semicircular contour with no pole on real axis.
UNIT IV DIFFERENTIAL EQUATIONS 12

Method of variation of parameters – Method of undetermined coefficients – Homogenous equations
of Euler’s and Legendre’s type – System of simultaneous linear differential equations with constant
coefficients.
UNIT V LAPLACE TRANSFORMS 12

Existence conditions – Transforms of elementary functions – Transform of unit step function and unit
impulse function – Basic properties – Shifting theorems – Transforms of derivatives and integrals –
Initial and Final Value Theorems – Inverse Transforms – Convolution Theorem – Transform of
periodic functions – Application to solution of linear ordinary differential equations with constant
coefficients.
TOTAL : 60 PERIODS
COURSE OUTCOMES:
Upon successful completion of the course, students will be able to:
 Calculate grad, div and curl and use Gauss, Stokes and Greens theorems to simplify
calculations of integrals.
 Construct analytic functions and use their conformal mapping property in application
problems.
 Evaluate real and complex integrals using the Cauchy’s integral formula and residue
theorem.
 Apply various methods of solving differential equation which arise in many application
problems.
 Apply Laplace transform methods for solving linear differential equations.
TEXT BOOKS:
1. Erwin Kreyszig, "Advanced Engineering Mathematics", John Wiley and Sons, 10th Edition,
New Delhi, 2015.
2017.
REFERENCES:
2. Glyn James, “Advanced Modern Engineering Mathematics”, Pearson Education, 4th Edition,
New Delhi, 2011.
3. Jain R.K. and Iyengar S.R.K., “Advanced Engineering Mathematics”, Narosa Publications, 5th
4. Peter V.O’Neil, “Advanced Engineering Mathematics”, Cengage Learning India Pvt., Ltd, 7 th
5. Ramana B.V., “Higher Engineering Mathematics”, Tata McGraw Hill Co. Ltd., 11 th Reprint,
New Delhi, 2010.
GE5153 PROBLEM SOLVING AND PYTHON PROGRAMMING L T PC

3 0 0 3
COURSE OBJECTIVES:
 To know the basics of algorithmic problem solving.
 To develop Python programs with conditionals and loops.
 To define Python functions and use function calls.
 To use Python data structures - lists, tuples, dictionaries.
 To do input/output with files in Python.
UNIT I INTRODUCTION TO COMPUTING AND PROBLEM SOLVING 9

Fundamentals of Computing – Computing Devices – Identification of Computational Problems –
Pseudocodes and Flowcharts – Instructions – Algorithms – Building Blocks of Algorithms –
Introduction to Python Programming – Python Interpreter and Interactive Mode – Variables and
Identifiers – Arithmetic Operators– Values and Types – Statements.
SUGGESTED ACTIVITIES:
 Developing Pseudocodes and flowcharts for real life activities such as railway ticket booking
using IRCTC, admission process to undergraduate course, academic schedules during a
semester etc.
 Developing algorithms for basic mathematical expressions using arithmetic operations.
 Installing Python.
 Simple programs on print statements, arithmetic operations.
SUGGESTED EVALUATION METHODS:

 Assignments on pseudocodes and flowcharts.
 Tutorials on Python programs.
UNIT II CONDITIONALS AND FUNCTIONS 9

Operators – Boolean Values – Operator Precedence – Expression – Conditionals: If-Else Constructs
– Loop Structures/Iterative Statements – While Loop – For Loop – Break Statement – Function Call
and Returning Values – Parameter Passing – Local and Global Scope – Recursive Functions.
 Simple Python program implementation using Operators, Conditionals, Iterative Constructs
and Functions.
 Implementation of a simple calculator.
 Developing simple applications like calendar, phone directory, to-do lists etc.
 Flow charts for GCD, Exponent Functions, Fibonacci Series using conditionals and iterative
statements.
 External learning - Recursion vs. Iteration.

 Tutorials on the above activities.
 Group discussion on external learning.
UNIT III SIMPLE DATA STRUCTURES IN PYTHON 10

Introduction to Data Structures – List – Adding Items to a List – Finding and Updating an Item –
Nested Lists – Cloning Lists – Looping Through a List – Sorting a List – List Concatenation – List
Slices – List Methods – List Loop – Mutability – Aliasing – Tuples: Creation, Accessing, Updating,
Deleting Elements in a Tuple, Tuple Assignment, Tuple as Return Value, Nested Tuples, Basic Tuple
Operations – Sets.
 Implementing python program using lists, tuples, sets for the following scenario:
Simple sorting techniques
Student Examination Report
Billing Scheme during shopping.
 External learning - List vs. Tuple vs. Set – Implementing any application using all the three
data structures.

 Group Discussion on external learning component.
UNIT IV STRINGS, DICTIONARIES, MODULES 10

Strings: Introduction, Indexing, Traversing, Concatenating, Appending, Multiplying, Formatting,
Slicing, Comparing, Iterating – Basic Built-In String Functions – Dictionary: Creating, Accessing,
Adding Items, Modifying, Deleting, Sorting, Looping, Nested Dictionaries Built-in Dictionary Function –
Finding Key and Value in a Dictionary – Modules – Module Loading and Execution – Packages –
Python Standard Libraries.
 Implementing Python program by importing Time module, Math package etc.
 Creation of any package (student’s choice) and importing into the application.

UNIT V FILE HANDLING AND EXCEPTION HANDLING 7

Introduction to Files – File Path – Opening and Closing Files – Reading and Writing Files – File
Position – Exception: Errors and Exceptions, Exception Handling, Multiple Exceptions.
 Developing modules using Python to handle files and apply various operations on files.
 Usage of exceptions, multiple except blocks - for applications that use delimiters like age,
range of numerals etc.
 Implementing Python program to open a non-existent file using exceptions.
 Case Studies.
TOTAL: 45 PERIODS
COURSE OUTCOMES:
On completion of the course, students will be able to:
CO1: Develop algorithmic solutions to simple computational problems.
CO2: Develop and execute simple Python programs.
CO3: Write simple Python programs for solving problems.
CO4: Decompose a Python program into functions.
CO5: Represent compound data using Python lists, tuples, dictionaries etc.
CO6: Read and write data from/to files in Python programs.
CO1    
CO2    
CO3    
CO4      
CO5          
CO6            
TEXT BOOKS:
1. Reema Thareja, “Python Programming: Using Problem Solving Approach”, Oxford University
Press, 2017.
2. Allen B. Downey, “Think Python: How to Think Like a Computer Scientist”, Second Edition,
Shroff/O‘Reilly Publishers, 2016.
(http://greenteapress.com/wp/thinkpython/).
REFERENCES:
1. Guido van Rossum, Fred L. Drake Jr., “An Introduction to Python – Revised and Updated for
Python 3.2”, Network Theory Ltd., 2011.
2. John V Guttag, “Introduction to Computation and Programming Using Python”, Revised and
Expanded Edition, MIT Press , 2013
3. Charles Dierbach, “Introduction to Computer Science using Python”, Wiley India Edition, 2016.
4. Timothy A. Budd, “Exploring Python”, Mc-Graw Hill Education (India) Private Ltd., 2015.
5. Kenneth A. Lambert, “Fundamentals of Python: First Programs”, Cengage Learning, 2012.
EE5251 BASICS OF ELECTRICAL AND ELECTRONICS ENGINEERING L T P C

3 0 0 3
COURSE OBJECTIVES:
 To understand the basic concepts of electric circuits, magnetic circuits and wiring.
 To understand the operation of AC and DC machines.
 To understand the working principle of electronic devices and circuits.
UNIT I BASIC CIRCUITS AND DOMESTIC WIRING 9

Electrical circuit elements (R, L and C)-Dependent and independent sources – Ohm’s Law-
Kirchhoff’s laws - mesh current and node voltage methods (Analysis with only independent source) -
Phasors – RMS-Average values-sinusoidal steady state response of simple RLC circuits. Types of
wiring- Domestic wiring - Specification of Wires-Earthing-Methods-Protective devices.
UNIT II THREE PHASE CIRCUITS AND MAGNETIC CIRCUITS 9
Three phase supply – Star connection – Delta connection –Balanced and Unbalanced Loads- Power
in three-phase systems – Comparison of star and delta connections – Advantages-Magnetic circuits-
Definitions-MMF, Flux, Reluctance, Magnetic field intensity, Flux density, Fringing, self and mutual
inductances-simple problems.
UNIT III ELECTRICAL MACHINES 9

Working principle of DC generator, motor-EMF and Torque equation-Types –Shunt, Series and
Compound-Applications. Working principle of transformer-EMF equation-Operating principles of three
phase and single phase induction motor-Applications. Working principles of alternator-EMF equation-
Operating principles of Synchronous motor, stepper motor-Applications.
UNIT IV BASICS OF ELECTRONICS 9

Intrinsic semiconductors, Extrinsic semiconductors – P-type and N-type, P-N junction, VI
Characteristics of PN junction diode, Zener effect, Zener diode, Zener diode Characteristics-Rectifier
circuits-Wave shaping.
UNIT V CURRENT CONTROLLED AND VOLTAGE CONTROLLED DEVICES 9

Working principle and characteristics - BJT, SCR, JFET, MOSFET.
TOTAL: 45 PERIODS
COURSE OUTCOMES:
CO1 To be able to understand the concepts related with electrical circuits and wiring.
CO2 To be able to study the different three phase connections and the concepts of magnetic
circuits.
CO3 Capable of understanding the operating principle of AC and DC machines.
CO4 To be able to understand the working principle of electronic devices such as diode and
zener diode.
CO 5 To be able to understand the characteristics and working of current controlled and
voltage controlled devices.
CO1     
CO2      
CO3       
CO4       
CO5      
TEXT BOOKS:
1. Kothari DP and I.J Nagrath, “Basic Electrical and Electronics Engineering”, McGraw Hill
Education, 2014
2. Del Toro, “Electrical Engineering Fundamentals”, Second edition, Pearson Education, New
Delhi,1989.
3. John Bird, “Electrical Circuit theory and technology”, Routledge; 5th edition, 2013
REFERENCES:
1. Thomas L. Floyd, ‘Electronic Devices’, 10th Edition, Pearson Education, 2018.
2. Albert Malvino, David Bates, ‘Electronic Principles, McGraw Hill Education; 7th edition, 2017
3. Kothari DP and I.J Nagrath, “Basic Electrical Engineering”, McGraw Hill, 2010.
4. Muhammad H.Rashid, “Spice for Circuits and electronics”, 4th ed., Cengage India,2019.
GE5152 ENGINEERING MECHANICS L T P C
3 1 0 4
COURSE OBJECTIVES:
1. Applying the various methods to determine the resultant forces and its equilibrium acting on a
particle in 2D and 3D.
2. Applying the concept of reaction forces (non-concurrent coplanar and noncoplanar forces) and
moment of various support systems with rigid bodies in 2D and 3D in equilibrium. Reducing
the force, moment, and couple to an equivalent force - couple system acting on rigid bodies in
2D and 3D.
3. Applying the concepts of locating centroids/center of gravity of various sections / volumes and
to find out area moments of inertia for the sections and mass moment of inertia of solids.
4. Applying the concepts of frictional forces at the contact surfaces of various engineering
systems.
5. Applying the various methods of evaluating kinetic and kinematic parameters of the rigid
bodies subjected to concurrent coplanar forces.
UNIT I STATICS OF PARTICLES (9+3)

Fundamental Concepts and Principles, Systems of Units, Method of Problem Solutions, Statics of
Particles -Forces in a Plane, Resultant of Forces, Resolution of a Force into Components,
Rectangular Components of a Force, Unit Vectors. Equilibrium of a Particle- Newton’s First Law of
Motion, Space and Free-Body Diagrams, Forces in Space, Equilibrium of a Particle in Space.
UNITII EQUILIBRIUM OF RIGID BODIES (9+3)

Principle of Transmissibility, Equivalent Forces, Vector Product of Two Vectors, Moment of a Force
about a Point, Varignon’s Theorem, Rectangular Components of the Moment of a Force, Scalar
Product of Two Vectors, Mixed Triple Product of Three Vectors, Moment of a Force about an Axis,
Couple - Moment of a Couple, Equivalent Couples, Addition of Couples, Resolution of a Given Force
into a Force -Couple system, Further Reduction of a System of Forces, Equilibrium in Two and Three
Dimensions - Reactions at Supports and Connections.
UNITIII DISTRIBUTED FORCES (9+3)

Centroids of lines and areas – symmetrical and unsymmetrical shapes, Determination of Centroids by
Integration , Theorems of Pappus-Guldinus, Distributed Loads on Beams, Centre of Gravity of a
Three-Dimensional Body, Centroid of a Volume, Composite Bodies , Determination of Centroids of
Volumes by Integration.
Moments of Inertia of Areas and Mass - Determination of the Moment of Inertia of an Area by
Integration , Polar Moment of Inertia , Radius of Gyration of an Area , Parallel-Axis Theorem ,
Moments of Inertia of Composite Areas, Moments of Inertia of a Mass - Moments of Inertia of Thin
Plates, Determination of the Moment of Inertia of a Three-Dimensional Body by Integration
UNIT IV FRICTION (9+3)

The Laws of Dry Friction. Coefficients of Friction, Angles of Friction, Wedges, Wheel Friction. Rolling
Resistance, Ladder friction.
UNITV DYNAMICS OF PARTICLES (9+3)

Kinematics - Rectilinear Motion and Curvilinear Motion of Particles. Kinetics- Newton’s Second Law
of Motion -Equations of Motions, Dynamic Equilibrium, Energy and Momentum Methods - Work of a
Force , Kinetic Energy of a Particle, Principle of Work and Energy, Principle of Impulse and
Momentum, Impact, Method of Virtual Work - Work of a Force, Potential Energy, Potential Energy
and Equilibrium.
TOTAL (L: 45 + T: 15)=60 PERIODS
COURSE OUTCOMES:
1. Apply the various methods to determine the resultant forces and its equilibrium acting on a
particle in 2D and 3D.
2. Apply the concept of reaction forces (non-concurrent coplanar and noncoplanar forces) and
moment of various support systems with rigid bodies in 2D and 3D in equilibrium. Reducing
the force, moment, and couple to an equivalent force - couple system acting on rigid bodies in
2D and 3D.
3. Apply the concepts of locating centroids / center of gravity of various sections / volumes and
to find out area moments of inertia for the sections and mass moment of inertia of solids.
4. Apply the concepts of frictional forces at the contact surfaces of various engineering systems.
5. Apply the various methods of evaluating kinetic and kinematic parameters of the rigid bodies
subjected to concurrent coplanar forces.
TEXT BOOKS:
1. Beer Ferdinand P, Russel Johnston Jr., David F Mazurek, Philip J Cornwell, SanjeevSanghi,
Vector Mechanics for Engineers: Statics and Dynamics, McGraw Higher Education.,
11thEdition, 2017.
2. Vela Murali, “Engineering Mechanics-Statics and Dynamics”, Oxford University Press, 2018.
REFERENCES:
1. Boresi P and Schmidt J, Engineering Mechanics: Statics and Dynamics, 1/e, Cengage
learning, 2008.
2. Hibbeller, R.C., Engineering Mechanics: Statics, and Engineering Mechanics: Dynamics, 13th
edition, Prentice Hall, 2013.
3. Irving H. Shames, Krishna Mohana Rao G, Engineering Mechanics – Statics and Dynamics,
4thEdition, Pearson Education Asia Pvt. Ltd., 2005.
4. Meriam J L and Kraige L G, Engineering Mechanics: Statics and Engineering Mechanics:
Dynamics, 7th edition, Wiley student edition, 2013.
5. Timoshenko S, Young D H, Rao J V and Sukumar Pati, Engineering Mechanics, 5thEdition,
McGraw Hill Higher Education, 2013.
PO PSO
CO
1 2 3 4 5 6 7 8 9 10 11 12 1 2 3
1 0.9 0.6 0.6 0.3 0.6 0.9 0.3 0.3
2 0.9 0.6 0.6 0.3 0.6 0.9 0.3 0.3
3 0.9 0.6 0.9 0.3 0.6 0.9 0.3 0.6
4 0.9 0.6 0.9 0.3 0.6 0.9 0.3 0.6
5 0.9 0.6 0.9 0.3 0.6 0.9 0.3 0.6
CY5201 CHEMISTRY FOR PRINTING TECHNOLOGY L T P C

3 0 0 3
COURSE OBJECTIVES:
 To introduce the basic concepts of surface chemistry and corrosion.
 To impart knowledge on the properties of lubricants and understand the mechanism of adhesive
action.
 To familiarize the preparation and properties of various commercial polymers and composite
materials.
 To facilitate the understanding of alloys and its properties and application of physical
metallurgy.
 To inculcate understanding of principle, instrumentation and data analysis of instrumental
methods of analysis.
UNIT I SURFACE CHEMISTRY AND CORROSION 9

Adsorption-Types of adsorption-adsorption of gases on solids- adsorption from solutions-Types of
isotherms–Frendlich adsorption isotherm, Langmuir adsorption isotherm- colloids-types-
multimolecular, macromolecular, and associated colloids-preparation, purification and characteristics
of colloidal solutions-coagulation of sols-origin of charge on colloids-stability of colloids- protective
colloids-emulsions-gels and micelles-Corrosion-types, corrosion control; paints-constituents and their
functions- mechanism of drying of an oil paint.
UNIT II LUBRICANTS AND ADHESIVES 9
Lubricants and lubrication- functions-classification with examples-properties (viscosity index, flash
and fire point, oiliness, carbon residue, aniline point, cloud and pour point)-greases (calcium based,
sodium based, lithium based only)-solid lubricants-graphite and molybdenum sulphide. Adhesives-
adhesive action-development of adhesive strength-physical and chemical factors influencing
adhesive action-bonding process of adhesives-phenol formaldehyde resins, polyurethane, epoxy
resins and urea formaldehyde.
UNIT III POLYMERS, COMPOSITES AND FOAMS 9
Polymers-classification; commodity-polyethylene, polypropylene, polyvinyl chloride, polystyrene;
polyamide, polyethylene terephthalate, polycarbonate, acrylonitrile-butadiene-styrene,
specialtypolyether ether ketone, polyethersulfone, polyphenylene oxide- preparation, properties,
uses.Foams-polystyrene, polyurethane, polyolefins-characterization, development,
processing,applications. Composites-Introduction-definition-constitution-classification-applications of
composite materials-fiber reinforced composites-properties of reinforced composites.
UNIT IV ALLOYS AND PHYSICAL METALLURGY 9
Alloys: Introduction-definition-properties of alloys-significance of alloying, functions and effect of
alloying elements-ferrous alloys-heat treatment of steel- Nonferrous alloys: importance-brass, bronze,
aluminum alloys, solders, nickel alloys. Physical metallurgy- powder metallurgy- preparation of metal
powders (mechanical pulverization, atomatization, chemical reduction, electrolytic process and
decomposition)-mixed and blending, compacting – sintering– uses- advantages and limitations of
powder metallurgy.
UNIT V INSTRUMENTAL METHODS AND ANALYSIS 9
Principle-instrumentation-block diagram-data analysis and applications of: X-Ray diffraction analysis,
Microscopic analyses: Scanning Electron Microscopy, Tunneling Electron Microscopy. Thermal
methods: Thermo-gravimetric analysis, Differential thermal analysis. Chromatography-column
chromatography, TLC.
TOTAL : 45 PERIODS
COURSE OUTCOMES:
 To identify and apply basic concepts of surface chemistry in the preparation of colloids, gels and
micelles and apply in printing technology methods and applications to futuristic material
fabrication needs.
 To recognize and apply basic knowledge on lubricants and their application in printing press
and adhesives for packaging technology.
 To recognize and apply basic knowledge on different types of polymeric and composite
materials, their manufacturing and applications to innovative high performance material
needs.
 To identify and recognize the usage of alloys and powder metallurgy in the field of
printing technology.
 To demonstrate the knowledge of various instrumental methods of analysis in
characterisation of materials.
TEXT BOOKS:
1. Jain P.C. and Monica Jain, Engineering Chemistry, DhanpatRai Publishing Company (P) Ltd.,
New Delhi, 2014.
2. Dara. S. S., A Textbook of Engineering Chemistry, S. Chand & Company Ltd., New Delhi, 2010.
3. P. Kannan, A. Ravikrishnan., “Engineering Chemistry” Srikrishna Hitech Publishing Company.
2014.
REFERENCES :
1. Kenneth G. Budinski, Michael K. Budinski., Eastern Economy Edition. Ninth Edition, 2010.
2. Gauri Shankar Misra., Introductory polymer chemistry. New Age International, 2010.
3. B. Sivasankar., “Instrumental Methods of Analysis”, Oxford University Press, 2012.
GE5161 PROBLEM SOLVING AND PYTHON PROGRAMMING LABORATORY L T PC
0 0 4 2
COURSE OBJECTIVES:
 To understand the problem solving approaches.
 To learn the basic programming constructs in Python.
 To articulate where computing strategies support in providing Python-based solutions to real
world problems.
 To use Python data structures - lists, tuples, dictionaries.
 To do input/output with files in Python.
EXPERIMENTS:
1. Identification and solving of simple real life or scientific or technical problems, and developing
flow charts for the same.
2. Python programming using simple statements and expressions.
3. Scientific problems using Conditionals and Iterative loops.
4. Implementing real-time/technical applications using Lists, Tuples.
5. Implementing real-time/technical applications using Sets, Dictionaries.
6. Implementing programs using Functions.
7. Implementing programs using Strings.
8. Implementing programs using written modules and Python Standard Libraries.
9. Implementing real-time/technical applications using File handling.
10. Implementing real-time/technical applications using Exception handling.
11. Exploring Pygame tool.
12. Developing a game activity using Pygame like bouncing ball, car race etc.
TOTAL: 60 PERIODS
COURSE OUTCOMES:
On completion of the course, students will be able to:
CO1: Develop algorithmic solutions to simple computational problems
CO2: Develop and execute simple Python programs.
CO3: Structure simple Python programs for solving problems.
CO4: Decompose a Python program into functions.
CO5: Represent compound data using Python data structures.
CO6: Apply Python features in developing software applications.
CO1    
CO2    
CO3    
CO4      
CO5          
CO6            
EE5261 ELECTRICAL AND ELECTRONICS ENGINEERING LABORATORY L T P C
0 0 4 2
COURSE OBJECTIVES
1. To impart hands on experience in verification of circuit laws and measurement of circuit
parameters
2. To train the students in performing various tests on electrical motors.
3. It also gives practical exposure to the usage of CRO, power sources & function generators
LIST OF EXPERIMENTS
1. Verification of Kirchhoff’s Law.

2. Steady state response of AC and DC circuits (Mesh, Node Analysis)
3. Frequency response of RLC circuits.
4. Measurement power in three phase circuits by two-watt meter method.
5. Regulation of single phase transformer.
6. Performance characteristics of DC shunt generator.
7. Performance characteristics of single phase induction motor.
8. Characteristics of PN diode and Zener diode
9. Characteristics of Zener diode
10. Half wave and full wave Rectifiers
11. Application of Zener diode as shunt regulator.
12. Characteristics of BJT and JFET
TOTAL: 60 PERIODS
COURSE OUTCOMES:
1. To become familiar with the basic circuit components and know how to connect them to
make a real electrical circuit;
2. Ability to perform speed characteristic of different electrical machines
3. Ability to use logic gates and Flip flops
MA5355 TRANSFORM TECHNIQUES AND PARTIAL DIFFERENTIAL L T PC

EQUATIONS 4 0 0 4
OBJECTIVES:
 To introduce the effective mathematical tools for the solutions of partial differential equations
that model physical processes;
 To introduce Fourier series analysis which is central to many applications in engineering :
 To develop the analytic solutions for partial differential equations used in engineering by
Fourier series;
 To acquaint the student with Fourier transform techniques used in wide variety of situations in
which the functions used are not periodic;
 To develop Z- transform techniques which will perform the same task for discrete time
systems as Laplace Transform, a valuable aid in analysis of continuous time systems.
UNIT I PARTIAL DIFFERENTIAL EQUATIONS 12

Formation – Solutions of first order equations – Standard types and Equations reducible to standard
types – Lagrange’s Linear equation – Solution of linear equations of higher order with constant
coefficients – Linear non-homogeneous partial differential equations.
UNIT II FOURIER SERIES 12

Dirichlet’s conditions – General Fourier series – Odd and even functions – Half-range Sine and
cosine series – Complex form of Fourier series – Parseval’s identity – Harmonic Analysis.
UNIT III APPLICATIONS OF PARTIAL DIFFERENTIAL EQUATION 12
Classification of partial differential equations- Method of separation of variables – Solutions of one
dimensional wave equation and one-dimensional heat equation – Steady state solution of two-
dimensional heat equation – Fourier series solutions in cartesian coordinates.
UNIT IV FOURIER TRANSFORM 12

Fourier integral theorem – Fourier transform pair - Sine and cosine transforms – Properties –
Transform of elementary functions – Convolution theorem – Parseval’s identity.
UNIT V Z – TRANSFORM AND DIFFERENCE EQUATIONS 12

Z-transform – Elementary properties – Inverse Z-transform – Convolution theorem – Initial and final
value theorems – Formation of difference equation – Solution of difference equation using Z -
transform.
TOTAL : 60 PERIODS
COURSE OUTCOMES :
At the end of the course, students will be able to
 Solve partial differential equations which arise in application problems.
 Analyze the functions as an infinite series involving sine and cosine functions.
 Obtain the solutions of the partial differential equations using Fourier series.
 Obtain Fourier transforms for the functions which are needed for solving application problems.
 Manipulate discrete data sequences using Z transform techniques.
TEXT BOOKS:
1. Erwin kreyszig, “Advanced Engineering Mathematics”, John Wiley & Sons,
th
10 Edition, New Delhi, 2015.
2017.
REFERENCES:
2. Glyn James, “Advanced Modern Engineering Mathematics”, Pearson Education,
4th Edition, New Delhi, 2011.
3. Peter V.O’Neil, “Advanced Engineering Mathematics”, Cengage Learning India Pvt., Ltd, 7th
4. Ramana, B.V. “Higher Engineering Mathematics”, Tata McGraw Hill,
11th Reprint, New Delhi, 2010.
ML5352 MECHANICS OF MATERIALS L T P C

3 0 0 3
COURSE OBJECTIVES:
The main learning objective of this course is to prepare students for:
1. Applying the principle concepts behind stress, strain and deformation of solids for various
engineering applications.
2. Analyzing the transverse loading on beams and stresses in beam for various engineering
applications.
3. Analyzing the torsion principles on shafts and springs for various engineering applications.
4. Analyzing the deflection of beams for various engineering applications.
5. Analyzing the thin and thick shells and principal stresses in beam for various engineering
applications
UNIT I STRESS, STRAIN AND DEFORMATION OF SOLIDS 9

Rigid bodies and deformable solids – Tension, Compression and Shear Stresses – Deformation of
simple and compound bars – Thermal stresses – Elastic constants – Volumertric strains
UNIT II TRANSVERSE LOADING ON BEAMS AND STRESSES IN BEAM 9
Beams – types transverse loading on beams – Shear force and bending moment in beams –
Cantilevers – Simply supported beams and over – hanging beams. Theory of simple bending
– Bending stress distribution – Flitched beams – Shear stress distribution.
UNIT III TORSION 9

Torsion formulation stresses and deformation in circular and hollows shafts – Stepped shafts –
Deflection in shafts fixed at the both ends – Stresses in helical springs – Deflection of helical springs,
carriage springs.
UNIT IV DEFLECTION OF BEAMS 9

Double Integration method – Macaulay’s method – Area moment Theorems for computation of slopes
and deflections in beams - Conjugate beam and strain energy – Maxwell’s reciprocal theorems.
UNIT V THICK & THIN SHELLS & PRINCIPAL STRESSES 9

Stresses in thin cylindrical shell due to internal pressure, circumferential and longitudinal stresses and
deformation in thin cylinders – spherical shells subjected to internal pressure – Deformation in
spherical shells – Lame’s theory – Application of theories of failure – Stresses on inclined planes –
principal stresses and principal planes – Mohr’s circle of stress.
TOTAL: 45 PERIODS
COURSE OUTCOMES:
1. Apply the principle concepts behind stress, strain and deformation of solids for various
engineering applications.
2. Analyze the transverse loading on beams and stresses in beam for various engineering
applications.
3. Analyze the torsion principles on shafts and springs for various engineering applications.
4. Analyze the deflection of beams for various engineering applications.
5. Analyze the thin and thick shells and principal stresses in beam for various engineering
applications.
TEXT BOOKS:
1. Bansal, R.K., Strength of Materials, Laxmi Publications (P) Ltd., 2007
2. Jindal U.C., Strength of Materials, Asian Books Pvt. Ltd., New Delhi, 2007
REFERENCES:
1. Egor. P.Popov “ Engineering Mechanics of Solids” Prentice Hall of India, New Delhi, 2001
2. Ferdinand P. Beer, Russell Johnson, J.r. and John J. Dewole Mechanics of Materials, Tata
McGraw Hill publishing ‘co. Ltd., New Delhi.
3. Hibbeler, R.C., Mechanics of Materials, Pearson Education, Low Price Edition, 2007.
4. Subramanian R., Strength of Materials, oxford University Press, Oxford Higher Education Series,
2007.
PSO1 PSO2 PSO3

C01 0.9 0.9 0.9 0.9 0.6

C02 0.9 0.9 0.9 0.9 0.6
C03 0.9 0.9 0.9 0.9 0.6
CO4 0.9 0.9 0.9 0.9 0.6
CO5 0.9 0.9 0.9 0.9 0.6
PT5301 FUNDAMENTALS OF PRINTING AND PACKAGING TECHNOLOGY L T P C
3 0 0 3
COURSE OBJECTIVES:
 To learn about the history of Printing and Packaging Technology
 To understand the principles of design
 To be familiar with various printing processes
 To acquire knowledge on the basics of packaging.
 To learn various stages in printing and packaging workflow.
UNIT I EVOLUTION OF PRINTING AND PACKAGING TECHNOLOGY 9

Introduction – History, Evolution of Printing Technology; Need and importance of Printing in human
history ; Technological Developments; History of Packaging, Materials used in Ancient Era, Modern
Packaging Industry, Recent Developments in Printing and Packaging Technology.
UNIT II PRINCIPLES OF DESIGN 9

Basic concepts of designing, Creativity, Steps in creativity; Typography; Visual ingredients of
graphic design; Design consideration; Symbols and logos. Layout – purpose & advantages; layout
styles; layout components; stages in preparing a layout; Marking-up; Dummy, Designing For Media,
Case studies.
UNIT III INTRODUCTION TO PRINTING PROCESSES 9

Types of process – Letterpress, Offset, Gravure, Flexography, Screen printing, Digital Printing
Processes; Overview on image carrier preparation and finishing operations for different types of
printing process.
UNIT IV FUNDAMENTALS OF PACKAGING 9

Packaging – Types, Functions; Packaging Materials; Package Design Considerations; Packaging
Applications – Food, Healthcare, Industrial and FMCG Products ; Environmental and Sustainability
issues.
UNIT V PRODUCTION PLANNING AND MANAGEMENT 9

Relationship between designer, customer and printer; selection and co-ordination of production
process; selection and specification of ink, paper and other materials; Package development Process
– Specifications, Package Designers Checklist, Managing Package function, Package Design and
Marketing studies.
TOTAL: 45 PERIODS
COURSE OUTCOMES:
Upon completion of the course, the student will be able to:
1. Explain the history and evolution of Printing and Packaging technology
2. Create layouts and designs for various printing and packaging products.
3. Identify the key characteristics of each printing process.
4. Comprehend the basics of packaging technology.
5. Manage production in printing and packaging industry
TEXT BOOKS:
1. Helmutt Kipphan, Handbook of Print Media, Springer, Heidelberg, 2000
2. Walter Soroka, Fundamentals of Packaging Technology, Institute of packaging
professionals, Fifth Edition, 2014.
REFERENCES:
1. Aaris Sherin, Irina Lee, Poppy Evans, The Graphic Design Reference & Specification Book,
Rockport Publishers, 2013
2. Pamela Mortimer, Document Design Primer, GATF, 2003
3. Poppy Evans and Mark A.Thomas, Exploring the Elements of Design, Delmar
Publishers, 2004
4. Robin McAllister, Design for Production, Delmar Publishers, 1997
5. T. M. Adams, D.D. Faux and L. T. Ricber, Printing Technology, Delmar Publications Inc., 1996
CO-PO Mapping:
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PT5302 PRE-PRESS AND IMAGING TECHNOLOGY L T P C

3 0 0 3
OBJECTIVES:
 To introduce the techniques in text encoding, representation and storage.
 To learn the file formats and processing of text, graphics and image in prepress.
 To comprehend the stages in digital prepress workflow.
 To explain the various halftoning techniques.
 To understand the working principle of imaging and output devices in prepress.
UNIT I TEXT 9
Text encoding - ASCII, Unicode; Text compression; Typeface - Anatomy, Taxonomy, Measurement,
Classification, Typeface family; Type spacing; Font - Types, Design, Metrics; Font engine and
rasterization - Hinting, Antialiasing, subpixel rendering; Font embedding; Font management; Web
fonts; Typography; Typesetting; Copy editing; Proof reading; ISO standards.
UNIT II GRAPHICS AND IMAGE 9

Originals for reproduction; Raster and vector images; Digital Image acquisition; Image sensors - PMT,
CCD, CMOS; Scanner - Working Principle, Types; Digital Camera - Working Principle, types; Image
acquisition factors - Dynamic range, Resolution, Tone value quantization, Storage, Compression
Techniques, File formats; Digital Image Processing.
UNIT III DIGITAL PREPRESS WORKFLOW 9

Page layout - Components, software; Postscript; PDF; Pre-flighting, Trapping, Proofing, Imposition -
Job planning considerations, Imposition schemes, Imposition sheet, Allowances, Software; Raster
image processors - structure, functions; Workflow management, Archiving, Versioning, Digital Asset
Management; Management Information Systems - CIP4, JDF;
UNIT IV SCREENING 9
Halftone - Need, Screen ruling, Dot shape, Screen angle, Rosette, Moire, Transferable tonal range,
Tone value sum, Tone value increase; Screening process - Conventional, Amplitude modulation,
Frequency modulation, Intensity modulation, Hybrid screening; Digital Halftoning - Thresholding,
Dithering, Clustered dots, Dispersed dots, Error diffusion; Quality - Resolution, Gray levels; Digital
Screening technologies - Rational Tangent, Supercell, Irrational.
UNIT V OUTPUT DEVICES 9

Laser sources - Types, Selection; Modulation - Direct, Acousto-optic, Electro-Optic, Spatial; Lens and
lens aberrations; Platesetters - Principle, Types; Densitometry - Optical density, Neugebauer, Murray
Davies equations; Densitometer, Dotmeter - Components, Working principle; Quality control in
platemaking; ISO standards.
TOTAL: 45 PERIODS
OUTCOMES:
Upon completion of the course, the student should be able to:
1. Apply typographic principles in graphic design and solve problems in font handling.
2. Summarize the working principle of image acquisition devices and factors affecting image
quality
3. Create imposition schemes and determine the job sequence, software and hardware
requirements in prepress workflow
4. Explain the need for halftoning, compare the digital halftoning and screening technologies and
choose appropriate settings in RIP.
5. Describe the components and construction of imaging devices, measuring devices and apply
quality standards in prepress.
TEXT BOOKS:
1. Helmut Kipphan, Handbook of Print Media, Springer-Verlag, 2001.
2. Kaj Johansson, Peter Lundberg, Robert Ryberg, A Guide to Graphic Print Production, Wiley,3rd
edition, 2011.
REFERENCES:
1. Daniel L. Lau, Gonzalo R. Arce, Modern Digital Halftoning, CRC Press, Second Edition, 2001.
2. Gerald F. Marshall and Glenn E. Stutz, Handbook of Optical and Laser Scanning, CRC Press,
2004.
3. Phil Green, Understanding digital colour, Blueprint, 1995.
CO-PO Mapping:
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PT5311 DIGITAL PREPRESS LABORATORY I L T PC

0 0 4 2
OBJECTIVES:
 To familiarize the tools and features of pagination and vector graphics design software.
 To learn formatting of text and concepts in bookwork.
 To understand the concept and application of layers in graphic design.
Creative Thinking
1. Thumbnails and Rough Sketch
2. Create artwork and design for print products
Pagination Software
1. Familiarization of software tool and basic typographic parameters
2. Create single and multiple columns
3. Tab setting and table edit
4. Create page by integrating text, graphics and images.
5. Create bookwork using advanced features.
Graphic Design Software
1. Introduction to vector graphic software features and tools
2. Creation of shapes & objects using drawing tools
3. Logo creation using object transformation tools
4. Graphic design for printed products
TOTAL: 60 PERIODS
OUTCOMES:
1. Reproduce page designs by applying typographic principles.
2. Create bookwork using master page and style sheets.
3. Replicate the given graphic design.
4. Create graphic design for various applications.
5. Prepare the artwork to suit production requirements.
CO-PO Mapping:
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ML5312 MATERIALS TESTING LABORATORY L T P C

0 0 4 2
COURSE OBJECTIVES:
1. To make the student familiarize with various mechanical testing.
2.
To offer hands-on training in the evaluation of mechanical properties and the standards.
3. To know the importance of testing standards.
To demonstrate the importance of stress-strain curves and resistance to indentation in
4.
materials selection.
5. To expose the different methods of evaluating the soundness of weldment.
LIST OF EXPERIMENTS
To perform tensile test and draw stress-strain plot, determination of yield/proof stress,
1.
Ultimate tensile strength, breaking stress and % elongation.
Comparison of the stress-strain curves of aluminium alloys, steels, polymers and
2.
composites.
3. To perform hardness test and determine hardness value using Rockwell Hardness/
Brinnel Tester.
4. To determine hardness distribution using Micro vicker’s hardness.
5. Determination of hardness by LEEB’s Hardness tester.
6. Determination of fracture toughness by charpy impact test.
To perform compression test and compare the compressive behaviour of steels/
7.
aluminium alloys.
8. To perform the torsion test.
9. To perform Longitudinal and transverse welds test.
10. To perform guide and root bend tests in welded specimen.
To perform Scratch hardness tests are to determine the hardness of a material to
11.
scratches and abrasion in Mohrs scale.
TOTAL : 60 PERIODS
COURSE OUTCOMES:
At the end of the course, the students will be able to:
1. Select a suitable mechanical test method to evaluate the properties of material.
2. Identify appropriate test method while performing failure analysis.
3. Use the stress-strain plot in materials selection.
4. Evaluate the soundness of the weldments.
5. Discriminate hardness and hardenability.
PSO PSO PSO

1 2 3
CO1 0.9 0.3
CO2 0.9 0.6 0.3
CO3 0.9 0.3 0.6
CO4 0.6 0.3 0.9 0.6
CO5 0.3 0.6 0.9
PT5401 COLOUR REPRODUCTION L T PC

3 0 0 3
OBJECTIVES:
 To learn the fundamental concepts of colour science, colour perception & measurement.
 To understand the principle of colour separation and colour reproduction in printing.
 To appreciate the impact of material variables on colour reproduction.
 To gain knowledge on systems approach to colour reproduction.
 To familiarize about proofing and colour control techniques.
UNITI COLOUR SCIENCE & MEASUREMENT 9

Light, colour, Light sources, Sample, Colour vision theories, Colour Perception, Colour appearance
models, Colour attributes, Colourant-illuminant interaction, CIE Colour System – Standard
observer, Colour matching experiment, Tristimulus values, Chromaticity diagram; Visual colour
order systems, Nearly uniform colour spaces, Colour mixing systems, Colour difference equations,
Colour measurement - Spectrophotometer, Colourimeter; ISO standards - Colour Viewing and
Measurement.
UNIT II PRINCIPLES OF COLOUR REPRODUCTION 9

Additive theory - Display systems; Subtractive theory - Photographic systems, Printing systems;
Colour halftoning; Colour originals - Types, Problems, Reproduction objectives, evaluation; Image
acquisition - Image capture distortions, Image processing distortions; Colour Separation, Black
generation - Skeletal black, UCR, GCR; High fidelity colour.
UNIT III SUBSTRATE AND INK 9

Substrates - Optical properties, Surface properties; Ink - Pigment colour, Transparency, Opacity,
Masstone, Undertone, Colour gamut, Tinctorial strength, Gloss, Colour fastness, Fluorescence,
Metallic appearance; Colour matching of inks - Classification of colourants, Spectral match,
Metameric match, Kubelka Munk Theory, Colour mixing laws, Visual based colour matching,
Instrumental based colour matching.
UNIT IV PRINTING SYSTEM ANALYSIS AND ADJUSTMENTS 9

Colour printing - Ink film thickness, Dot gain, Colour sequence, Ink trapping, Registration; Process
capability - Colour gamut, Additivity failure, Proportionality failure, image resolution; Process
characterization, Colour reproduction strategies - Tone reproduction, Colour balance, Component
approach, Integrative approach, fine tuning, related considerations; Colour Management Systems.
UNIT V PROOFING AND C OLOUR CONTROL 9

Colour proofing– Purpose, Classification, Proofing considerations, Matching proofs and press sheets, ISO
standards; Colour evaluation - colour bars, gray balance patches; Inline colour measurement devices -
Principle, Components; Colour exchange format (CxF/X), ISO standards, Emerging trends - Spot
colour characterization.
TOTAL: 45 PERIODS
OUTCOMES:
1. Represent colour using different colour models and calculate colour difference
2. Explain the principle of colour reproduction, evaluate colour originals and choose
appropriate reproduction objective.
3. Infer the influence of substrate and ink properties on colour reproduction.
4. Implement suitable method to control colour in press.
5. Analyze the quality of colour proofs and printed sheets.
TEXT BOOKS:
1. Abhay Sharma, “Understanding Colour Management”,Thomson Delmar, 2004
2. Gary Field, “Colour and its Reproduction”, 3rd edition, GATF Press, 2004
REFERENCES:
1. BernsRS, “Billmeyer & Saltzman‘s Principle of Colour Technology”,3rd Edition, Wiley, 2000
2. John A.C. Yule, “Principles of colour reproduction applied to photomechanical reproduction,
Colour photography and ink, paper and other related industries”, John Wiley & Sons, U.K.,
2001
3. Phil Green, “Understanding Digital Colour”, 2nd edition, GATF Press, 1999.
4. R. W. G. Hunt, “The Reproduction of Colour”, 6th Edition, Wiley, 2004.
CO-PO Mapping:
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PT5402 FLEXOGRAPHY AND CONVERTING PROCESS LTPC

3 003
OBJECTIVES:
 To learn the basic principles of flexographic printing and designing for flexo
 To understand the various plate preparation methods
 To learn the mounting and proofing methods
 To comprehend the parts of flexo press and its operation.
 To obtain knowledge on flexographic quality control principles
UNIT I INTRODUCTION 9
Flexography – Basic principle, advantages, limitations, applications; Designing for flexo - Type, Tint,
Vignette, Reverse, Registration tolerances, Barcode design; Template/Dieline preparation; Pre-
flighting; Proofing; Design considerations, Screening Technologies for flexo; Environment and safety
aspects; Ink, substrates.
UNIT II IMAGE CARRIER PREPARATION 9

Construction, Characteristics, Preparation - Moulded rubber plates, Sheet photopolymer plates,
Liquid photopolymer plates; Direct Imaged Plates - Image Masking Technologies, Equipments; Plate
considerations – plate handling, storage, wrap distortion, Ink and solvent compatibility, quality.
UNIT III PLATE MOUNTING AND PRESS CONFIGURATION 9

Plate mounting procedures - Optical, Pin Register, Microdot, Video, Sleeve; Mounting tapes - types,
properties, selection; Improving press performance through mounting; Proofing procedure. Press
types – stack, CI, inline, narrow web, wide web, corrugated post print; Variations of press – coating,
lamination, corrugated post printing; extruders, online digital printing; Printing station – fountain
rollers, anilox rollers, doctor blades, plate cylinders, impression rollers;
UNIT IV WEB HANDLING AND CONVERTING 9

Web Handling - Infeed, Outfeed, web guiding, pneumatic shafts and chucks; Web treatment and
processing - Film treating, Dryers, Cooling rollers, static electricity, substrate cleaning, varnishing;
Web inspection systems, Press Mechanics; Drives- Gear, Servo; Pressroom Practices ; inline
converting operations- coating, embossing, die cutting, slitting, perforating, bag making, filling,
folding, pasting;
UNIT V QUALITY CONTROL 9

Plate Standardization, ISO 12647-6, Flexo QC targets, Flexographic Print Evaluation, Job specific
print variables, Automatic viscosity controls; Colour Matching, Press Optimization, Fingerprinting,
Troubleshooting, Case studies.
TOTAL: 45 PERIODS
OUTCOMES:
1. State the factors influencing design for flexography.
2. Design and optimize the plate preparation process
3. Explain the steps in the image carrier preparation and mounting
4. Discuss about the working of flexographic press and its control.
5. Implement quality control in flexographic printing workflow
TEXT BOOKS:
1. Flexography : Principles & Practices, 6th Edition, Foundation of Flexographic Technical
Association, 2014.
2. FIRST: Flexographic Image Reproduction Specifications &Tolerances 5.0, 5th Edition,
Foundation of Flexographic Technical Association, 2014.
REFERENCES:
1. Anthony White, High Quality Flexography, Pira reviews of Printing, Pira International,1999.
2. Frederick R.Boyle, The Flexo Environment, Foundation of Flexographic Technical
Association, 2002.
3. Helmut Kipphan, Handbook of Print Media, Springer-Verlag, 2001
CO-PO Mapping:
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ME5752 MECHATRONICS L T PC
3 0 0 3
COURSE OBJECTIVES: The main learning objective of this course is to prepare the students for:
1. Selecting sensors to develop mechatronics systems.
2. Explaining the architecture and timing diagram of microprocessor, and also interpret and
develop programs.
3. Designing appropriate interfacing circuits to connect I/O devices with microprocessor.
4. Applying PLC as a controller in mechatronics system.
5. Designing and develop the apt mechatronics system for an application.
UNIT I INTRODUCTION AND SENSORS 9

Introduction to Mechatronics – Systems – Need for Mechatronics – Emerging areas of Mechatronics
– Classification of Mechatronics. Sensors and Transducers: Static and Dynamic Characteristics of
Sensor, Potentiometers – LVDT – Capacitance Sensors – Strain Gauges – Eddy Current Sensor –
Hall Effect Sensor –Temperature Sensors – Light Sensors.
UNIT II 8085 MICROPROCESSOR 9

Introduction – Pin Configuration - Architecture of 8085 – Addressing Modes – Instruction set, Timing
diagram of 8085.
UNIT III PROGRAMMABLE PERIPHERAL INTERFACE 9

Introduction – Architecture of 8255, Keyboard Interfacing, LED display – Interfacing, ADC and DAC
Interface, Temperature Control – Stepper Motor Control – Traffic Control Interface.
UNIT IV PROGRAMMABLE LOGIC CONTROLLER 9

Introduction – Architecture – Input / Output Processing – Programming with Timers, Counters and
Internal relays – Data Handling – Selection of PLC.
UNIT V ACTUATORS AND MECHATRONICS SYSTEM DESIGN 9

Types of Stepper and Servo motors – Construction – Working Principle – Characteristics, Stages of
Mechatronics Design Process – Comparison of Traditional and Mechatronics Design Concepts with
Examples – Case studies of Mechatronics Systems – Pick and Place Robot – Engine Management
system – Automatic Car Park Barrier.
TOTAL = 45 PERIODS
COURSE OUTCOMES: Upon completion of this course, the students will be able to:
1. Select sensors to develop mechatronics systems.
2. Explain the architecture and timing diagram of microprocessor, and also interpret and develop
programs.
3. Design appropriate interfacing circuits to connect I/O devices with microprocessor.
4. Apply PLC as a controller in mechatronics system.
5. Design and develop the apt mechatronics system for an application.
TEXT BOOKS:
1. Bolton W., “Mechatronics”, Pearson Education, 6th Edition, 2015.
2. Ramesh S Gaonkar, “Microprocessor Architecture, Programming, and Applications with the
8085”, Penram International Publishing Private Limited, 6th Edition, 2013.
REFERENCES:
1. Bradley D.A., Dawson D., Buru N.C. and Loader A.J., “Mechatronics”, Chapman and Hall,
1993.
2. Davis G.Alciatore and Michael B.Histand, “Introduction to Mechatronics and Measurement
systems”, McGraw Hill Education, 2011.
3. Devadas Shetty and Richard A. Kolk, “Mechatronics Systems Design”, Cengage Learning,
2010.
4. NitaigourPremchandMahalik, “Mechatronics Principles, Concepts and Applications”, McGraw
Hill Education, 2015.
5. Smaili.A and Mrad.F, “Mechatronics Integrated Technologies for Intelligent Machines”, Oxford
University Press, 2007.
PO PSO
CO
1 2 3 4 5 6 7 8 9 10 11 12 1 2 3
1 0.9 0.6 0.9
2 0.9 0.9 0.9
3 0.9 0.9 0.9
4 0.9 0.6 0.9 0.9
5 0.9 0.9 0.9
PT5403 PAPER AND BOARD TECHNOLOGY L T P C

3 0 0 3
OBJECTIVES:
 To study the fibrous and non fibrous processing
 To understand about paper manufacturing processes
 To learn the properties of paper and paper board and testing methods
 To be familiar with paper related problems in printing.
 To impart the knowledge about coating and coating techniques
UNIT I RAW MATERIALS & PROCESSING 9

Introduction to raw materials and processing, Sources, Kinds of cellulose fibres, De-barking, Pulping
– Mechanical, Thermo-mechanical and Chemical processes –Bleaching techniques – Stock
preparation – Beating & refining – Fillers, Sizing, Dyeing, bleaching –Non-fibrous additives,
consistency and other raw materials.
UNIT II MANUFACTURING 9
Paper making machines, Head boxes and inlets, sheet formation, wet pressing and drying –
mechanisms of drying, wires, felts, automation; Calendaring – types, winding process, Defects
arising during the winding process, Board manufacturing – cylinder machines.
UNIT III COATING & CLASSIFICATION 9

Paper and board coating – Pigments, binders, additives. Coating – weightage, t yp e s / Techniques
and metallization; Main classes of paper and board; paper and board sizes; paper requirements for
different printing processes; paper handling, De-Inking-methods, recycling, paper properties, end-
use; Environmental aspects and certification.
UNIT IV PROPERTIES 9
Structural – Formation, 2-sidedness, grain direction; Physical – GSM, caliper, bulk, porosity,
smoothness, dimensional stability, curl, moisture content and relative humidity, Cobb tester, Optical -
Gloss, brightness, Whiteness, colour, opacity; Chemical – pH, ash content, Taint and odor neutrality;
Mechanical – Tensile, burst, tear, internal bonding, fold endurance, stiffness, pick resistance,
absorbency, surface structure, surface smoothness and surface strength.
UNIT V PAPERAND PAPERBOARDRELATEDPROBLEMS INPRINTING 9
Fluff, hickies, picking, piling, slurring and doubling, curl, chalking, set-off, mottle, poor ink drying,
show through, strike through mis-register, static electricity, blistering, and web break.
TOTAL: 45 PERIODS
OUTCOMES:
1. Summarize the various sources for paper and board manufacturing process
2. Appraise the various Properties and testing of papers and paper board
3. Follow the standards used for testing of paper and board
4. Rectify the paper related problems in printing and packaging
5. Recognize the need, importance of corrugated box in printing and packaging applications.
TEXTBOOKS:
1. Lawrence H.Wilson, What the printer should know about paper, GATF Press, Third
Edition, 2000.
2. Lothar Gottsching & Heikki Pakarinen, Papermaking Science
andTechnology,Book7, Fapet Publishing, 2000
REFERENCES:
1. Bob Thompson, Printing Materials Science and Technology, PiraInternational
Publications 2nd edition,2004.
2. Charles Finley,PrintingPaperandInk,DelmarPublisher,1997.
3. Christopher J. Biermann, Handbook of Pulping and Papermaking,1996.
4. Herbert Holik, Handbook of Paper and Board,Wiley–VCH,2006.
5. John Christopher Roberts, Paper Chemistry, Springer, 1996
CO-PO Mapping:
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PT5404 OFFSET PRINTING TECHNOLOGY L T PC

3 0 0 3
OBJECTIVES:
 To study the principles of offset printing plates
 To acquire knowledge on sheet feeding and control
 To familiarize various cylinder configurations
 To understand the mechanisms of sheetfed offset printing machines
 To impart knowledge about materials and inline operations
UNIT I PRINCIPLES OF OFFSET PRINTING, PLATE CHEMISTRY &

PROCESSING 9
Principles of lithography, wetting of a solid surface by a liquid before and after surface treatment.
Base materials & properties – Aluminium, Stainless steel, Copper, Chromium, Nickel, Poly masters
and paper masters; Graining – types; Contact angle and wettability; Anodisation – Process; Plate
chemistry – Conventional plates, Photopolymer compounds, Digital Imaging Plates-Thermal
sensitive, Silver halide, Silver hybrid plates; Plate exposing unit; Light source – Types– advantages,
disadvantages, Plates for digital imaging-, sensitivity, chemistry, mechanism of image formation and
processing. Processless plates. Desensitizing process, gum, developing inks, lacquers and
asphaltum, Quality Control Aids.
UNIT II SHEET FEEDING AND CONTROL 9

Fundamental elements of offset printing machine. Sheet feeding requirements. Types of feeders,
sheet controls, drives, suction head mechanism, double sheet and no sheet detectors, side lays and
front lays. Non-stop feeders. Sheet insertion and transfer systems, working principle, relative merits.
UNIT III PRINTING UNIT CONFIGURATION 9
Various types of configurations, cylinder design, requirements, plate and blanket clamping
mechanisms. Gears, drives. Pressure setting, packing, print length variation, equal diameter, true
rolling principles. Grippers, settings. Sheet transfer in multi colour presses, reversal systems for
perfecting. Requirements of sheet delivery, quick delivery mechanisms. Anti set-off spray devices.
Feeders, delivery and other system requirements for metal printing machines, Computerized offset
machineries, Offset machine manufacturers - Major brands, Machine Formats, Technical comparison;
UNIT IV PRINTING BLANKETS, ROLLERS AND FOUNTAIN SOLUTION 9
Blanket types, requirements, manufacture, performance attributes. Rollers, types, properties,
behavior. Emulsification of ink and fountain solution, fluid behavior in a nip. Basic inking and
dampening system configuration. UV coaters and dryers; Fountain solution requirements,
composition, re-circulation system and dosing units, Ink/water balance.
UNIT V PRINTING AND INLINE OPERATIONS 9
Make-ready operations, multi colour printing, automatic plate fixing, computer controls in printing,
automatic blanket washing devices, roller washing solutions. Sheet coating systems, configuration
spot coating and varnishing, numbering. Types of Dryers. Print problem identification and quality
control strips, Test charts, ISO 12647-2. Emerging Trends - Automation, Print industry 4.0, Hybrid
presses;
TOTAL: 45 PERIODS
OUTCOMES:
1. Describe the principle of offset printing process and image carriers
2. Explain the sheet feeding mechanism
3. Infer the design principle of sheetfed offset machines
4. Identify factors influencing print quality
5. Demonstrate the sequence of press operating procedures and solve print problems
TEXT BOOKS:
2. Lloyd P. Dejidas, Thomas M. Destree, Sheetfed Offset Press Operating, GATF, 2005.
REFERENCES:
1. A.S.Porter, A Manual of Lithographic Press Operation, Lithographic Training Services, 1977
2. John MacPhee, Fundamentals of Lithographic Printing: Vol.I - Mechanics of Printing, GATF,
1998.
3. Thomas M. Destree, The PIA/GATF Guide to Troubleshooting for the Sheetfed Offset Press,
GATF, 2005
4. W.R.Durrant. R.E. Witeworth and C.W.Meacock, Machine Printing, Focal Press, London,
1973
CO-PO Mapping:
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PT5411 PRINTING MACHINE LABORATORY L T PC

0 0 4 2
OBJECTIVES:
 To understand the controls, settings and mechanisms of printing machines.
 To have hands on training in Semiautomatic and Automatic printing machine.
 To implement standard operating procedure for printing machines.
EXERCISES:
1. Study of controls, operations and specifications of printing machines.
2. Feeder setting and Plate fixing
3. Single colour printing in semi automatic offset machine.
4. Study of various mechanisms and settings.
5. Comparative study on different offset printing machines.
6. Single colour printing in automatic printing machine.
7. Roller and Cylinder pressure setting.
8. Study the effect of packing on print length.
9. Process colour printing in offset machine.
10. Densitometric measurements.
TOTAL: 60 PERIODS
OUTCOMES:
1. Summarize the standard operating procedure.
2. Operate a s heetfed offset press
3. Identify process control parameters
4. Standardize the machine and evaluate print quality
5. Demonstrate the practical knowledge and skills
CO-PO Mapping:
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PT5412 DIGITAL PREPRESS LABORATORY II L T PC

0 0 4 2
OBJECTIVES:
 To familiarize with the tools and features of image editing and colour correction software
 To learn about digital imposition and preparation of offset plates incorporating quality control
aids.
EXERCISES:
Image Editing and Colour Correction Software
1. Introduction to Raster Graphics Software Features and tools
2. Creative image design
3. File formats & Sampling
4. Tonal adjustment, Histogram analysis and equalization
5. Image editing using masking and special effects
Digital prepress workflow
1. Output file preparation - File Packages, Exporting file in various PDF Versions PDF –
Preparation, normalization
2. PDF – preflighting , Analyzing files for print production
3. Creating a digital imposition – Book Work, Multiple-Ups
4. Obtaining RIP output – Proofing, Plate
5. Exposure optimization and standardization
6. Preparing offset plates with quality aids
TOTAL : 30 PERIODS
OUTCOMES:
1. Design computer graphic image for print.
2. Perform image editing and create print ready file format
3. Generate PDF print ready files
4. Perform automatic workflow of jobs in prepress (Design and plan)
5. Understand the variables in plate making and standardize plate preparation
CO-PO Mapping:
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GE5451 TOTAL QUALITY MANAGEMENT LT PC

3 0 03
COURSE OBJECTIVES:
 Teach the need for quality, its evolution, basic concepts, contribution of quality gurus, TQM
framework, Barriers and Benefits of TQM.
 Explain the TQM Principles for application.
 Define the basics of Six Sigma and apply Traditional tools, New tools, Benchmarking and
FMEA.
 Describe Taguchi's Quality Loss Function, Performance Measures and apply Techniques like
QFD, TPM, COQ and BPR.
 Illustrate and apply QMS and EMS in any organization.
Introduction - Need for quality - Evolution of quality - Definition of quality - Dimensions of product and
service quality –Definition of TQM-- Basic concepts of TQM –-Gurus of TQM (Brief introduction) --
TQM Framework- Barriers to TQM –Benefits of TQM.
UNIT II TQM PRINCIPLES 9
Leadership - Deming Philosophy, Quality Council, Quality statements and Strategic planning-
Customer Satisfaction –Customer Perception of Quality, Feedback, Customer complaints, Service
Quality, Kano Model and Customer retention – Employee involvement – Motivation, Empowerment,
Team and Teamwork, Recognition & Reward and Performance Appraisal--Continuous process
improvement –Juran Trilogy, PDSA cycle, 5S and Kaizen - Supplier partnership – Partnering,
Supplier selection, Supplier Rating and Relationship development.
UNIT III TQM TOOLS & TECHNIQUES I 9

The seven traditional tools of quality - New management tools - Six-sigma Process Capability- Bench
marking - Reasons to benchmark, Benchmarking process, What to Bench Mark, Understanding
Current Performance, Planning, Studying Others, Learning from the data, Using the findings, Pitfalls
and Criticisms of Benchmarking - FMEA - Intent , Documentation, Stages: Design FMEA and
Process FMEA.
UNIT IV TQM TOOLS & TECHNIQUES II 9

Quality circles – Quality Function Deployment (QFD) - Taguchi quality loss function – TPM –
Concepts, improvement needs – Performance measures- Cost of Quality - BPR.
UNIT V QUALITY MANAGEMENT SYSTEM 9

Introduction-Benefits of ISO Registration-ISO 9000 Series of Standards-Sector-Specific Standards -
AS 9100, TS16949 and TL 9000-- ISO 9001 Requirements-Implementation-Documentation-Internal
Audits-Registration-ENVIRONMENTAL MANAGEMENT SYSTEM: Introduction—ISO 14000 Series
Standards—Concepts of ISO 14001—Requirements of ISO 14001-Benefits of EMS.
TOTAL: 45 PERIODS
COURSE OUTCOMES:
CO1: Ability to apply TQM concepts in a selected enterprise.
CO2: Ability to apply TQM principles in a selected enterprise.
CO3: Ability to understand Six Sigma and apply Traditional tools, New tools, Benchmarking and
FMEA.
CO4: Ability to understand Taguchi's Quality Loss Function, Performance Measures and apply QFD,
TPM, COQ and BPR.
CO5: Ability to apply QMS and EMS in any organization.
CO1  
CO2  
CO3  
CO4      
CO5    
TEXT BOOK:
1. Dale H.Besterfiled, Carol B.Michna,Glen H. Bester field,MaryB.Sacre,HemantUrdhwareshe and
RashmiUrdhwareshe, “Total Quality Management”, Pearson Education Asia, Revised Third
Edition, Indian Reprint, Sixth Impression,2013.
REFERENCES:
1. Joel.E. Ross, “Total Quality Management – Text and Cases”,Routledge.,2017.
2. Kiran.D.R, “Total Quality Management: Key concepts and case studies, Butterworth – Heinemann
Ltd, 2016.
3. Oakland, J.S. “TQM – Text with Cases”, Butterworth – Heinemann Ltd., Oxford, Third Edition,
2003.
4. Suganthi,L and Anand Samuel, “Total Quality Management”, Prentice Hall (India) Pvt. Ltd., 2006 .
PT5501 COSTING AND ESTIMATING FOR PRINTING AND PACKAGING L T PC

3 0 0 3
OBJECTIVES:
 To impart the knowledge basic concepts of costing and pricing
 To study the pricing, estimating and computer estimating process
 To understand the Cost estimating, Price estimating for various print jobs
 To analyze the cost and price for print finishing operations
 To familiarize the concepts on investment analysis
UNIT I COSTING AND PRICING 9

Costing systems - cost; profit; price; functions of costing; costing models; types of costing –
marginal costing, job costing, budgeting costing; types of budgets; budgetary control; sales
forecasts and budgets for printing and allied industries; relationship between cost control and
budgetary control.
UNIT II ESTIMATING 9
Cost estimating, price estimating, estimator needs; procedure for selling, estimating, pricing and
quoting for printing; estimating methods; production planning; computerized estimating.
UNIT III ESTIMATING MATERIALS FOR PROCESSES 9

Printing cost – Paper, sheet and web; ink; toners; pre-press; machine printing–sheet-fed offset, web
offset, flexography, gravure, screen printing, digital printing; post press; e-publishing. Packaging cost
– material cost, process cost and profit.
UNIT IV COST ANALYSIS 9

Classification of cost; elements of cost; costing of direct materials; costing of manual operations;
costing of machine operations; costing – type setting, scanning, plate-making, printing, binding and
finishing operations.
UNIT V INVESTMENTANALYSIS 9
Time value of money, compound value, present value, annuities, payback method, average rate of
return and internal rate of return method; Depreciation, Return on Investment, Return On Capital
Expenditure; Break even analysis-Calculation of breakeven point, margin of safety, sensitivity
analysis and profit graphs, Basics of Credit Management–AR, AP.
TOTAL: 45 PERIODS
OUTCOMES:
1. Estimate the cost of different materials used in printing
2. Identify the pricing, costing and budget system for printing
3. Apply the concepts of costing technique in Press, prepress and post press
4. Calculate the composite machine hour rate(CMHR)and budgeted hour rate(BHR) for
the machines used in printing
5. Do Investment analysis and breakeven analysis
TEXTBOOKS:
1. Hugh Speirs, Print Estimator’s Handbook, 2nd edition, PiraInternational Ltd., 2004
2. Prasanna Chandra, Financial Management, Theory and Practice, TataMcGrawHill,
NewDelhi,6thEd., 2004.
REFERENCES:
1. Cost Accounting for Printers, Part I and Part II, British Printing Industries Federation,
1982
2. Dipl.-Ing.B.D.Mendiratta,Printer’sCostingandEstimating,PrintingIndiaPublications
Pvt. Ltd., 1999.
3. Hugh M.Speirs, Print Estimators–The Handbook, BPIF, 1996.
4. K.S. Venkataraman and K.S. Balaraman, Estimating Methods and Cost
Analysis for Printers, Ramya Features and Publications,1987
CO-PO Mapping:
CO1 √ √ √ √ √
CO2 √ √ √ √ √
CO3 √ √ √ √ √
CO4 √ √ √ √ √
CO5 √ √ √ √ √ √
PT5502 PACKAGING MATERIALS L T PC

3 0 0 3
OBJECTIVES
 To introduce the fundamental knowledge in the different types of packaging materials
 To impart knowledge in the selection of suitable material for various packaging
applications.
 To identify the suitable packaging material for various applications.
 To give the knowledge on ancillary materials.
 To describe the various characterization and testing methods.
UNIT I PLASTICS 9
Polymers, Plastics in packaging – types, advantages; Flexible and Rigid packaging –
Properties, applications; Thermoplastic Materials, Thermoset Materials, Food grade plastics –
properties, processing methods, applications; Recycling; Biodegradable and Eco friendly
packaging - Advantages and disadvantages.
55
UNIT II WOOD, PAPER AND TEXTILE 9
Wood – Types, Materials, characteristic properties, application, Nature of wood, properties,
wood treatment; Textile – Types of cloth, properties, application; Paper and Board – Types,
Properties, Specialty papers for Packaging, Corrugated Boards – Types, Applications,
Specifications.
UNIT III GLASS AND METALS 9

Glass – Types, Properties, use, Chemistry, coatings, defects and application areas; Metals –
Tin, Steel, Aluminium – Cans, drums, lacquers, sheet – Materials, properties, treatment,
coatings, recycling process; Foil – Materials, characteristics, decoration, lamination and
metallization methods.
UNIT IV ANCILLARY MATERIALS 9

Closures and sealing – materials and properties. Cushioning Materials – properties and areas of
application. Lacquers – properties, uses; Special additives for food grade films; Nano materials,
Reinforcement – materials and properties.
UNIT V MATERIAL TESTING 9

Mechanical – Tensile, Tear, Burst, Impact; Barrier properties - WVTR , OTR , Adhesion test,
Optical – Gloss, haze and clarity; Chemical Resistance test – solvents and chemicals, Migration
test, Plastic material identification test, solvent retention; Hardness and corrosion test for
metals; Clarity and brittleness test for glass, Standards – ISO, ASTM, TAPPI, BIS.
TOTAL: 45 PERIODS
OUTCOMES
1. Analyze the suitable plastic packaging material for various applications.
2. Determine the appropriate paper and board for packaging applications
3. Categorize the suitable coating methods for packaging material.
4. Assess the correct ancillary materials for different applications.
5. Identify the quality control standards used for testing of packaging materials
TEXT BOOKS
1. S. Natarajan. M. Govindarajan, and B. Kumar Fundamental of Packaging Technology
PHI, New Delhi, 2014
2. Walter Soroka, Fundamentals of Packaging Technology, Institute of packaging
Professionals, Fourth Edition, 2010.
REFERENCES:
1. Bettine Boltres, “When Glass Meets Pharma: Insights about Glass as Primary Packaging
Material”, Editio Cantor, 2015.
2. Gordon L. Robertson, “Food Packaging: Principles and Practice”, Third edition, CRC
Press, 2016.
3. Mark J.Kirwan, “Handbook of Paper and Paperboard Packaging Technology”, Wiley –
Blackwell, 2012.
4. Selke, Susan EM, and John D. Culter. Plastics packaging: properties, processing,
applications, and regulations. Carl Hanser Verlag GmbH Co KG, 2016.
5. Shah, V. (2007). Handbook of plastics testing and failure analysis (Vol. 21). John Wiley &
Sons.
56
CO-PO Mapping:
CO1 √ √ √ √ √ √ √
CO2 √ √ √ √ √ √ √
CO3 √ √ √ √ √ √ √
CO4 √ √ √ √ √ √ √ √ √
CO5 √ √ √ √ √ √ √
PT5503 INKS AND COATINGS L T P C

3 0 0 3
OBJECTIVES:
 To study the raw materials for the preparation of printing inks
 To provide the knowledge on ink formulation and manufacturing methods
 To discuss the different specilaity inks and drying mechanism.
 To give the importance and types of various surface treatment methods and coatings.
 To analyse the ink related problems and testing methods.
UNIT I RAW MATERIALS 9

Colourants – Classification, preparation and properties; Inorganic – white and coloured, carbon
black, metallic, ultramarine and fluorescent; organic - Diarylide yellow, Hansa yellow,
Rhodamine, Lithol, Rubine; Dyestuffs and oils - Types, Preparation, Properties and uses;
Varnishes-types, applications; Solvents - General properties; Solvents like Hydrocarbon,
alcohols, glycols, ketones, esters and their properties; Resins – Natural Rosin and its
derivatives and Gumarabic; Synthetic – Rosin modified fumaric, maleic and phenolic, alkyds,
hydro carbons, polyamides, Polyvinyl, Epoxy resins, Acrylic resins, Ethyl Cellulose and
Nitrocellulose; Additives–Properties and applications Driers, Waxes, Antioxidants, plasticizers,
wetting agents, defoaming agents and Antiskinning agents.
UNIT II INK FORMULATION AND MANUFACTURING 9

Offset Inks – Pigments, Resins, Vehicles, Plasticizers, Additives, Ink dispersion, Ink rheology
and variables; Inks for sheet and web – Book printing, package printing, publication printing;
Flexography Inks – colourants, pigments and dyes, selection criteria, Ink vehicle and its
properties, resin types and selection criteria, Additives, Ink rheology, Inks for paper, plastics and
foil; Gravure Inks – colourants, Vehicles, solvents, Ink additives, Publication gravure inks,
Packaging and product inks, rheology; Screen inks - Constituents, Properties, Inks for
paperboard, plastic containers, textile inks, impervious substrates and metallic substrates;
Manufacturing methods – Paste inks, Liquid inks, premixing, Flowchart - Ball mill, Bead mill and
Triple roll mill.
57
UNIT III SPECIALITY INKS AND INK DRYING MECHANISMS 9
Metallic Inks, Fluorescent Inks, Fugitive, Penetrating, Magic Inks, Invisible Inks, Polybond Inks,
Mellow Inks, Carbonising Inks, Radiation curable inks-IR, UV & EB–Raw materials, equipment
used for drying; Security inks– Thermochromic and Photochromic; Nanoinks; Ink drying
mechanisms.
UNIT IV COATINGS AND SURFACE MODIFICATION 9

Importance and Scope of surface modification, Surface Energy, Role of surface roughness,
Methods – Chemical, Corona Treatment, Plasma Treatment, Laser assisted modification,
Coating types - Oil based, water based, UV and EB coatings and nano emulsions, Roller
coatings and Hybrid coatings - constituents, properties.
UNIT V TEST AND MEASUREMENTS 9

Viscosity, Tack, Colour, Gloss, Rub resistance, Length, Drying Characteristic, and Fineness of
grind gauge, light fastness, Effect of temperature and humidity; Standards on environmental
concerns, end use applications, Ink problems related to printing processes – Trouble shooting.
TOTAL: 45 PERIODS
OUTCOMES
1. Select suitable raw material for ink preparation.
2. Comprehend the manufacturing process of Inks.
3. Recognize the suitable ink drying mechanism
4. Select the coating and surface modification methods.
5. Follow the standards and rectify the problems used for testing of printing Inks.
TEXT BOOKS
1. Steven Abbott, Nigel Holmes, “Nanocoatings: Principles and Practice: From Research to
Production”, DesTECH Publications, 2013.
REFERENCES
1. Hans-Joachim Streitberger, Artur Goldschmidt, “Basics of Coating Technology”, European
Coatings Library, 2018.
2. Joanna Izdebska, Sabu Thomas, “Printing on Polymers”, Elsevier, 2016.
3. Robert Leach, “The Printing Ink manual”, Springer, 2012.
4. Sam Zhang, “Thin Films and Coatings”, CRC Press, 2016
5. Steven Abbott, Nigel Holmes, “Nanocoatings: Principles and Practice: From Research to
Production”, DesTECH Publications, 2013.
CO-PO Mapping:
CO1 √ √ √ √ √ √
CO2 √ √ √ √ √ √ √
CO3 √ √ √ √ √ √ √ √
CO4 √ √ √ √ √ √ √ √ √ √ √
CO5 √ √ √ √ √ √ √ √ √ √ √
58
PT5511 PACKAGE DESIGN LABORATORY L T P C
0 0 4 2
OBJECTIVES:
 To describe the role of graphic design in packaging
 To illustrate the design of labels for folding cartons
 To outline the utility of package structural designing software
 To illustrate the integration of graphic design in 3D structural design
 To illustrate the use of 3D modeling software to create simple packaging components
EXERCISES:
1. Graphic design for packaging applications
2. Designing Graphics for flexible pouches and metal cans
3. Designing for labels and folding cartons
4. Structural design for packaging applications
a. Parallel Tuck-in Carton layout preparation
b. Reverse Tuck-in carton layout preparation
c. Auto-lock bottom carton layout preparation
5. Integration and visualization of structural and graphic designs
6. Designing for multiple-ups using Package Designing software
7. Introduction to CAD/3D modeling software
8. Designing of simple packaging component in 3D
9. 3D designing of bottle
TOTAL: 60 PERIODS
OUTCOMES:
1. Create graphic design for packages
2. Design considering the structural aspects of packages
3. Optimise material usage in package design
4. Prepare multiple-ups suitable for real time production
5. Create simple 3D models of packaging components
CO-PO Mapping:
CO1    
CO2    
CO3    
CO4     
CO5   
59
PT5512 PRINTING AND PACKAGING QUALITY CONTROL LABORATORY L T P C
0 0 4 2
OBJECTIVES:
 To understand the testing and quality control of printing and packaging materials.
 To have hands on training in Instrumentation handling and testing
 To learn about performance properties of package materials
EXERCISES:
1. Determination of GSM for various substrates.
2. Determination of viscosity for Ink.
3. Determination of stiffness for paper and board
4. Determination of burst strength for paper and board
5. Determination of rub resistance for paper and board
6. Determination of COBB value for paper and board
7. Determination of tensile and compression strength
8. Determination of smoothness and porosity
9. Determination of WVTR for paper board and plastic film.
10. Determination of OTR for paper board and plastic film.
TOTAL:60 PERIODS
OUTCOMES:
1. Operate the quality control and testing equipment’s
2. Standardize the quality and performance of printing and packaging materials.
3. Create the standard working procedure for testing of packaging materials.
4. Implement various standards like ISO, TAPPI, ASTM and IS in testing.
5. Identify samples and sampling method for package testing.
CO-PO Mapping:
CO1     
CO2     
CO3     
CO4     
CO5     
60
PT5513 INDUSTRIAL TRAINING /INTERNSHIP L T PC
0 0 0 2
OBJECTIVES:
 To experience and understand real life situations in industrial organizations and their
related environments
 To accelerate the learning process of how student’s knowledge could be used in a
realistic way.
*The students have to undergo practical industrial training for four weeks (in second and third
year holidays) in industrial establishments.
I. At the end of the training they have to submit a report with following
information:
1. Profile of the Industry
2. Product range
3. Organization structure
4. Plant layout
5. Processes/Machines/Equipment/devices
6. Workflow & standard operating procedure
7. Safety measures
8. Projects undertaken during the training, if any
9. Learning points.
OUTCOMES:
1. Identify various new technologies and process involved in printing and packaging
industries
2. Solve printing and packaging problems.
3. Prepare technical report
CO-PO Mapping:
CO1            
CO2            
CO3            
61
GE5251 ENVIRONMENTAL SCIENCES L T P C
3 0 0 3
OBJECTIVES:
 To introduce the basic concepts of environment, ecosystems and biodiversity and
emphasize on the biodiversity of India and its conservation.
 To impart knowledge on the causes, effects and control or prevention measures of
environmental pollution and natural disasters.
 To facilitate the understanding of global and Indian scenario of renewable and non-
renewable resources, causes of their degradation and measures to preserve them.
 To familiarize the influence of societal use of resources on the environment and
introduce the legal provisions, National and International laws and conventions for
environmental protection.
 To inculcate the effect of population dynamics on human and environmental health and
inform about human right, value education and role of technology in monitoring human
and environmental issues.
UNIT I ENVIRONMENT, ECOSYSTEMS AND BIODIVERSITY 14

Definition, scope and importance of environment – need for public awareness - concept of an
ecosystem – structure and function of an ecosystem – producers, consumers and decomposers
– energy flow in the ecosystem – ecological succession – food chains, food webs and ecological
pyramids – Introduction, types, characteristic features, structure and function of the (a) forest
ecosystem (b) grassland ecosystem (c) desert ecosystem (d) aquatic ecosystems (ponds,
streams, lakes, rivers, oceans, estuaries) – Introduction to biodiversity definition: genetic,
species and ecosystem diversity – bio geographical classification of India – value of biodiversity:
consumptive use, productive use, social, ethical, aesthetic and option values – Biodiversity at
global, national and local levels – India as a mega-diversity nation – hot-spots of biodiversity –
threats to biodiversity: habitat loss, poaching of wildlife, man-wildlife conflicts – endangered and
endemic species of India – conservation of biodiversity: In-situ and ex-situ conservation of
biodiversity. Field study of common plants, insects, birds Field study of simple ecosystems –
pond, river, hill slopes, etc.
UNIT II ENVIRONMENTAL POLLUTION 8

Definition – causes, effects and control measures of: (a) Air pollution (b) Water pollution (c) Soil
pollution (d) Marine pollution (e) Noise pollution (f) Thermal pollution (g) Nuclear hazards – soil
waste management: causes, effects and control measures of municipal solid wastes – role of an
individual in prevention of pollution – pollution case studies – disaster management: floods,
earthquake, cyclone and landslides. Field study of local polluted site – Urban / Rural / Industrial
/ Agricultural.
UNIT III NATURAL RESOURCES 10

Forest resources: Use and over-exploitation, deforestation, case studies- timber extraction,
mining, dams and their effects on forests and tribal people – Water resources: Use and over-
utilization of surface and ground water, floods, drought, conflicts over water, dams-benefits and
problems – Mineral resources: Use and exploitation, environmental effects of extracting and
using mineral resources, case studies – Food resources: World food problems, changes caused
by agriculture and overgrazing, effects of modern agriculture, fertilizer-pesticide problems, water
logging, salinity, case studies – Energy resources: Growing energy needs, renewable and non
renewable energy sources, use of alternate energy sources. case studies – Land resources:
Land as a resource, land 47 degradation, man induced landslides, soil erosion and
desertification – role of an individual in conservation of natural resources – Equitable use of
resources for sustainable lifestyles. Field study of local area to document environmental assets
– river / forest / grassland / hill / mountain.
62
UNIT IV SOCIAL ISSUES AND THE ENVIRONMENT 7
From unsustainable to sustainable development – urban problems related to energy – water
conservation, rain water harvesting, watershed management – resettlement and rehabilitation of
people; its problems and concerns, case studies – role of non-governmental organization-
environmental ethics: Issues and possible solutions – climate change, global warming, acid rain,
ozone layer depletion, nuclear accidents and holocaust, case studies. – wasteland reclamation
– consumerism and waste products – environment protection act – Air (Prevention and Control
of Pollution) act – Water (Prevention and control of Pollution) act – Wildlife protection act –
Forest conservation act – enforcement machinery involved in environmental legislation- central
and state pollution control boards- Public awareness.
UNIT V HUMAN POPULATION AND THE ENVIRONMENT 6

Population growth, variation among nations – population explosion – family welfare programme
– environment and human health – human rights – value education – HIV / AIDS – women and
child welfare – role of information technology in environment and human health – Case studies.
TOTAL: 45 PERIODS
OUTCOMES:
 To recognize and understand the functions of environment, ecosystems and biodiversity
and their conservation.
 To identify the causes, effects and environmental pollution and natural disasters and
contribute to the preventive measures in the immediate society.
 To identify and apply the understanding of renewable and non-renewable resources and
contribute to the sustainable measures to preserve them for future generations.
 To recognize different forms of energy and apply them for suitable applications in for
technological advancement and societal development.
 To demonstrate the knowledge of societal activity on the long and short term
environmental issues and abide by the legal provisions, National and International laws
and conventions in professional and personal activities and to identify and analyse effect
of population dynamics on human value education, consumerism and role of technology
in environmental issues.
TEXT BOOKS:
1. Anubha Kaushik and C. P. Kaushik’s “Perspectives in Environmental Studies”, 6th Edition,
New Age International Publishers (2018).
2. Benny Joseph, ‘Environmental Science and Engineering’, Tata McGraw-Hill, New Delhi,
(2016).
3. Gilbert M.Masters, ‘Introduction to Environmental Engineering and Science’, 2nd edition,
Pearson Education (2004).
REFERENCE BOOKS:
1. R.K. Trivedi, ‘Handbook of Environmental Laws, Rules, Guidelines, Compliances and
Standards’, Vol. I and II, Enviro Media.
2. Cunningham, W.P. Cooper, T.H. Gorhani, ‘Environmental Encyclopedia’, Jaico Publ.,
House, Mumbai, 2001.
3. Dharmendra S. Sengar, ‘Environmental law’, Prentice hall of India PVT. LTD, New Delhi,
2007.
4. Rajagopalan, R, ‘Environmental Studies-From Crisis to Cure’, Oxford University Press
(2005).
5. Erach Bharucha “Textbook of Environmental Studies for Undergraduate Courses” Orient
Blackswan Pvt. Ltd. (2013).
63
PT5601 PACKAGING TECHNIQUES AND PROCESSES L T P C
3 0 0 3
OBJECTIVES:
 To understand the purpose of packaging design
 To study the different types of packaging process
 To understand the packaging testing methods
 To learn about package manufacturing process
 To implement procedure for quality control package testing
Need for packaging, functions of packaging and types of package, packaging hazards,
interaction of package and contents, shelf life, Packaging materials selection criteria,
Materials and machine interface, lifecycle assessment.
UNIT II PACKAGE DESIGN 9

Package design, Package specification Types of design, structural, graphics, Factors
influencing design, fundamentals of graphic layout design, Package colour - Selection
criteria - Applications, Types of load, unit load safe stacking load, elements and principles of
design, Structural design – cans, bottles, folding cartons, corrugated boxes, CAD
applications
UNIT III PACKAGING TYPES 9
Food, Pharmaceutical, FMCG, Industrial and Specialty packaging: Aerosol packaging, blister
packaging, Anti-static packaging, Aseptic packaging, Child resistant packages -closures,
Modified Atmospheric Packaging(MAP),Vacuum Packaging, Retort packaging, Eco-friendly
packaging, Export packaging, Labels, Closures and Cushioning in packaging.
UNIT IV MANUFACTURING PROCESSES 9

Folding carton manufacturing cutting; creasing; die making, punching, Cartoning
Machineries types, flexible pouches forming machines, corrugated box manufacturing
process, Rigid boxes manufacturing process, Drums-types, applications; Molded pulp
containers; Three piece and two piece can; seam treatment types, Collapsible tubes,
Flexible pouches forming machines; Metal foil packaging; bag making machinery-types;
packaging line automation.
UNIT V PACKAGE TESTING 9

Package Performance testing-test standards; drop test, inclined impact, horizontal impact,
vibration testing, stacking and compression test, rolling test, climatic test, rain test and
corrugated board testing.
TOTAL:45 PERIODS
OUTCOMES:
1. Articulate the types of packages and manufacturing processes.
2. Comprehend the importance of package design for various applications
3. Analyze various test methods for package suitability
4. Summarize the concepts of food, Pharma and FMCG packaging
5. To create the design of primary, secondary and tertiary packaging
TEXT BOOKS:
1. Bill Stewart, Packaging Design Strategies, PiraInternational Ltd, 2nd Edition 2004
2. Walter Soroka, Fundamentals of Packaging Technology, Institute of
packaging professionals, Fifth Edition,2014.
64
REFERENCES:
1. Arthur Hirsch, Flexible Food Packaging, Van Nostor and Reinhold, New York, 1991.
2. Aaron L. Brody & Kenneth S. Marsh, Encyclopedia of Packaging Technology, John Wiley
Inter science Publication, II Edition,1997.
3. Paine, Packaging Development, PIRA International,1990.
4. Walter Stern, Hand book of Package Design Research, Wiley Interscience,1981.
CO-PO Mapping:
CO1 √ √ √ √ √ √
CO2 √ √ √ √
CO3 √ √ √ √ √ √
CO4 √ √ √ √ √ √
CO5 √ √ √ √ √
PT5602 PRINT FINISHING L T PC

3 0 0 3
OBJECTIVES:
 To explain the print finishing workflow
 To illustrate the use of automatic and semi-automatic guillotine machine
 To illustrate the process involved in various securing operations,
 To illustrate the case making process for hard bound books
 To illustrate the controls, operations and Mechanisms of various print finishing
equipments.
UNIT I BINDING MATERIALS 9
Overview of binding and finishing; Print finishing – classification; materials; JDF and MIS in book
binding and print finishing, trends and developments in finishing operations; adhesives – types,
manufacturing, theory of adhesion; prevention of deterioration; Production control, Network
analysis and Quality control.
UNIT II GUILLOTINES 9
Joggers; cutting – overview, work preparation; cutting machine – parts, types of motion;
Principles of single knife guillotines, semi-automatic and automatic programming systems, three
knife trimmers; operation, mechanism and maintenance of guillotines; various adjustments;
operational procedure of sensors and hydraulic systems; problems and remedies during cutting.
UNIT III FOLDING 9
Principles of folding, types of folding for sheet and web, methods of feeding and delivery; folding
production line, folding terminology, folding diagram, folding scheme; problems involving folding;
mechanism, operation and adjustment of folding machines; additional features – fold gluing,
perforators, creasers and slitters.
UNIT IV GATHERING AND SECURING OPERATION 9

Principles of gathering, types of machines, feeders, delivery, inline production; Securing – types,
characterization; stitching – wire and thread; adhesive binding; sewing – types, feeders and
delivery; mechanical and loose leaf binding; materials, styles, purpose of each method.
65
UNIT V MISCELLANEOUS FINISHING OPERATION AND AUTOMATION IN
BINDING 9
Edge treatment – characterization, edge staining, bookmark, rounding, backing, headband,
edge treatment operation in production lines; case making – characterization, producing book
covers, case making, casing in, inserting jackets; principles and operation of embossing, foil
stamping – hot and cold, die-cutting, coating, indexing, round cornering, poly-bagging,
preventing transit marking; lamination – types; In-Line Gluing Equipment, Off-Line Scoring,
Shrink Wrapping, Automated OffLine Kit Fulfillment, Integrated Off-Line Card and Label, Hybrid
finishing formats and equipments, materials handling and mailing.
TOTAL: 45 PERIODS
OUTCOMES:
1. Outline and discuss the print finishing workflow
2. Examine and operate automatic and semi-automatic guillotine machines
3. Plan the sequences suitable for various types of securing operations
4. Design and construct hard case for book binding
5. Examine and operate various print finishing machineries
TEXT BOOKS:
1. A. G. Martin, Finishing Process in Printing, Focal press Ltd., Britain, 1980.
2. T. J. Tedesco, Binding, Finishing and Mailing: The Final World, GATF press, Pittsburgh,
2005.
REFERENCES:
1. Arthur W. Johnson, The practical guide to Craft Book Binding, Thames and Hudson,
1985
2. Arthur W. Johnson, Book Binding, Thames and Hudson, 1984
4. Ralph Lyman, Binding and finishing, GATF, 1993
5. T. M. Adams, D.D. Faux and L. T. Ricber, Printing Technology, Delmar Publications Inc.,
1996
CO-PO Mapping:
CO1     
CO2      
CO3        
CO4       
CO5      
66
PT5603 GRAVURE AND SCREEN PRINTING L T PC
3 0 0 3
OBJECTIVES:
 To introduce the principles of gravure printing process and cylinder preparation
techniques.
 To gain knowledge on components of gravure printing machines.
 To understand the principles of screen printing process and stencil preparation method.
 To learn about the types of screen printing machines.
 To know about the print problems & quality control techniques in gravure and screen
printing process.
UNIT I GRAVURE PROCESS AND IMAGE CARRIER PREPARATION 9

Process characteristics, cylinder construction – design, balancing; electro plating and polishing -
copper, chrome; reuse of cylinder; cylinder layout; chemical etching - masking, etching bath,
spray etching; electromechanical - cell configuration, cell volume, stylus angle, line screen,
moire, engraving time, electromechanical engraver; laser engraving - cylinder materials, laser
sources, direct process, indirect process, cell structure, laser engraver; electron beam
engraving; Wrap around plates; Quality Control for cylinders, Cylinder inspection systems,
UNIT II GRAVURE PRINTING MACHINE 9

Doctor blade assembly – conventional, reverse angle, holder, loading, doctor and back-up
blades; oscillation, positioning; impression rollers – types, loading, deflection; electrostatic assist
impression system; inking system – types; dryer – types; Press design – types; in feed and out
feed coating; lamination, inline solventless lamination; inline converting operations; power
transmission system.
UNIT III SCREEN PRINTING COMPONENTS 9

Process characteristics; essential components; Screen fabrics – types, fabric terminology, fabric
selection; frames – types; fabric tension characteristics; tension measurement; squeegees –
types, techniques, selection, maintenance and blade sharpening; substrates and inks; screen
printed products.
UNIT IV STENCIL PREPARATION AND PRESSES 9

Stencil types – Direct stencil, indirect stencil, capillary film – stencil exposure, stencil
preparation; stencil selection; presses – graphic presses, textile presses, and container printing;
dryers – types.
UNIT V PRINT PROBLEMS AND QUALITY CONTROL 9

Print problems and remedies; quality control aids; maintenance; health and safety issues; waste
disposal and environmental safeguards. Machine manufacturers - Major brands, Machine
Formats, Technical comparison; ISO - 12647- 5;
TOTAL: 45 PERIODS
OUTCOMES:
1. Summarize the characteristics of gravure printing process and discuss about the methods of
cylinder engraving.
2. Explain the components and operation of the different types of gravure presses
3. Analyze the process characteristics of screen printing technology and relate print quality
with the selection of printing components.
4. Compare the stencil preparation techniques and select the type of screen printing press
based on the application requirements.
5. Apply quality control concepts and solve print problems in gravure and screen printing
processes
67
TEXT BOOKS:
1. Gravure: Process and Technology, Gravure Education Foundation, 2003
2. Kaj Johansson, Peter Lundberg, Robert Ruberg, A Guide to Graphic Print Production,
Wiley, 2002
REFERENCES:
1. Harry B. Smith, Modern Gravure Technology, Pira reviews of Printing, Pira
International,1994
2. Ingram, Samuel, Screen Printing Primer, GATF press, 2nd Edition, 1999.
3. NIIR Board, Screen Printing Technology Handbook, Asia Pacific Business Press Inc.,
2004
4. Samuel B. Hoff, Screen Printing – A Contemporary Approach, Delmar Publishers,1997.
5. William Appleton, Screen Printing, PIRA International, 1994.
CO-PO Mapping:
CO1       
CO2   
CO3     
CO4    
CO5         
PT5611 COLOUR REPRODUCTION AND MANAGEMENT LABORATORY L T PC

0 0 4 2
OBJECTIVES:
 To understand the influence of device settings in image acquisition and learn the tonal
and colour adjustments
 To understand colour management options in various stages of prepress workflow
EXERCISES:
1. Monitor profiling and colour management settings
2. Image acquisition and analysis
3. Colour correction
4. Creating output profiles
5. Generation of soft proof and digital proof
6. Colour measurement and evaluation
7. RGB and CMYK workflow
8. Colour separation with different black generation settings
9. Colour reproduction comparison using various substrates
10. Colour reproduction evaluation - ISO standards
11. Introduction to numerical computing software for image editing.
TOTAL: 60 PERIODS
OUTCOMES:
1. Perform image acquisition, colour correction and image analysis.
2. Create profiles for various devices.
3. Evaluate quality of proof and print for given quality standards.
4. Perform colour conversion for different colour reproduction objectives.
5. Customize software and RIP settings for given press parameters.
68
CO-PO MAPPING:
CO1 √ √ √ √ √ √ √
CO2 √ √ √ √ √
CO3 √ √ √ √ √ √
CO4 √ √ √ √ √ √ √
CO5 √ √ √ √ √ √ √
PT5612 PRINT FINISHING LABORATORY L T PC

0 0 4 2
OBJECTIVES:
 To explain the print finishing workflow
 To illustrate the use of automatic and semi-automatic guillotine machine
 To illustrate the process involved in various securing operations,
 To illustrate the case making process for hard bound books
 To illustrate the controls, operations and Mechanisms of various print finishing
equipments.
I STUDY OF VARIOUS CONTROLS, OPERATION AND MECHANISMS OF
1. Programmable Cutting Machine
2. Folding Machine
3. Perfect Binding Machine
4. Wire Stitching Machine
5. Lamination Machine (Wet and Dry types)
II MECHANICAL AND LOOSE LEAF BINDING

1. Comb binding
2. Spiral binding
3. Wire-o-binding
III PREPARATION OF
1. End Papers
2. Case Bound
3. Perfect Bound
4. Saddle and Side stitch Binding
TOTAL: 60 PERIODS
OUTCOMES:
1. Outline and discuss the print finishing workflow
2. Examine and operate automatic and semi-automatic guillotine machines
3. Plan the sequences suitable for various types of securing operations
4. Design and construct hard case for book binding
5. Examine and operate various print finishing machineries
69
CO-PO MAPPING:
CO1     
CO2      
CO3        
CO4       
CO5      
PT5701 ELECTRONIC PUBLISHING L T PC

3 0 0 3
OBJECTIVES:
1. To understand the basics of Online Publishing concepts and avenues.
2. To learn the importance of layout and design in areas of publishing
3. To familiarize electronic publishing models and workflow software.
4. To comprehend various software tools in designing e-publishing
5. To design and launch website for online publishing
Internet, WWW, Web2.0, Broadband, Print On-demand, e-Book, e-Journals,
e-Newspaper, internet advertising, Digital libraries, e-Readers – e-Ink, e-paper, Electronic
Publishing- Advantages, Issues.
UNIT II TYPE OF PUBLISHING 9

Areas of publishing – Legal, STM, Book Publishing – Manuscript, Anatomy of a book, Layout &
Design, Journal Publishing – Layout & Design, Web Publishing – Layout & Design, Accessibility,
usability, standards, Publishing on Handheld devices – Layout & Design , - Reference database
– PUBMED, Index – author, volume, keyword.
UNIT III WORKFLOW 9

Authors, Publishers, e Publishing Companies; Workflow – Receiving Jobs (FTP), Pre-editing,
Copy editing, Proof reading, Graphics, Pagination, Quality Control, Output – Print, Proof, Web,
Handheld devices(file formats) ; Workflow softwares, Publishing Management System:
Publication representation; Publication environments; Publication node structure; Version
management; Content objects & processing objects; Publication naming; Information sharing
Hypertext and its principle.
UNIT IV SOFTWARES & TOOLS 9

Conventional workflow, XML workflow, STM Typesetting softwares, Pagination softwares,
Image manipulation softwares, Markup languages – fundamentals, Presentation technologies
(HTML, CSS, WML, XSL/XSL-FO), Representation technologies (XML, DTD, W3C XML
Schema, ) Transformation technologies (SAX, DOM, XSLT), Scripting languages (ASP, JS,
Perl), Unicodes for non-English characters.
70
UNIT V PRODUCTION AND MAINTENANCE OF WEBSITE 9
Digital Business models in Internet, Marketing, Future publishing Models, Recent trends in e-
publiing; Design and Construction – Testing, Launch and Handover – Maintenance – Review
and Evaluation and Scripts, Develop Portfolios in the Form of Web Pages which have to be
uploaded in Free Public Domains.
TOTAL: 45 PERIODS
OUTCOMES:
1. Summarize the avenues of electronic publishing
2. Develop and design layouts for various digital gadgets.
3. Distinguish the functions of various modules of a workflow software
4. Choose proper software for web presentation and transformation language.
5. Construct and launch a website for publishing.
TEXT BOOKS:
1. Peter K. Ryan, Careers in Electronic Publishing, The Rosen Publishing Group, 2013
2. Robert Campbell, Ed Pentz,, Ian Borthwick, Academic and Professional Publishing,
Elsevier, 2012
REFERENCES:
1. Eric Ladd, Jim O’ Donnel, Using HTML 4, XML and Java, Prentice Hall of India – QUE,
1999
2. Harold Henke, Electronic Books and e-Publishing: A Practical Guide for Authors,
Springer Science & Business Media,2001
3. Rae A. Earnshaw, Huw Jones, John A. Vince, Digital Media and Electronic Publishing,
Academic Press, 2007.
4. Richard Guthrie, Publishing: Principles and Practice, SAGE, 2011
5. Thomas A. Powell, ―The Complete Reference–Web Design‖, Tata McGraw Hill, Third
Edition, 2003.
CO-PO Mapping:
CO1 √ √ √ √ √
CO2 √ √ √ √
CO3 √ √ √ √ √
CO4 √ √ √ √ √ √
CO5 √ √ √ √ √ √
PT5702 PRINT OPERATIONS MANAGEMENT L T PC

3 0 0 3
OBJECTIVES:
 To understand the concepts of scheduling and its importance in the printing Industry.
 To acquire knowledge about the various applications of inventory and project
management with respect to the printing Industry.
 To sequence printing jobs in a printing organization
 To extrapolate networking to planning jobs in a printing and packaging company
 To design the day to day management plan for the functioning of a printing and
packaging organization
71
Organization Structure – Sole Proprietor, Partnership, Limited Company, Administrative office
routine, Forms used, Processing orders; Facility location decision making – Economic analysis
– Qualitative factor Analysis – Layout of the factory – Analysis & selection; Human Factors -
Consideration of man & machine, job design; Ergonomics – Working environment, Worker
safety.
UNIT II SEQUENCING 9
Gantt chart, Algorithms for solving sequencing problems – Processing of N jobs through
2 machines, n jobs through 3 machines, n jobs on K machines, Assignments and
transportation algorithms, Production Line Balancing
UNIT III INVENTORY MANAGEMENT 9

Definition & purpose, Inventory classification, EOQ, Materials handling & Warehousing.
UNIT IV MATERIALS & CAPACITY REQUIREMENT PLANNING 9

MRP, CRP–Concepts & applications, Aggregate planning & Master Scheduling, ERP–
Concepts and systems.
UNIT V NETWORK MODELS 9

Introduction, PERT & CPM models, Network construction, Problems, Resource analysis &
allocation, Replacement analysis, Application & case studies.
TOTAL: 45 PERIODS
OUTCOMES:
1. Discuss the working of printing organization
2. Calculate ideal sequencing time using various algorithms and models
3. Solve inventory management problems
4. Discuss materials and capacity requirement planning
5. Plan Network models for printing and packaging industries
TEXT BOOKS:
1. Joseph G.Monks, “Operations Management – Theory and Problems”, Mc Graw
Hill International Ltd., 2003.
2. N.D.Vohra, “Quantitative techniques in management”, Tata McGraw Hill
Publishing Co.Ltd., 2003.
REFERENCE BOOK:
1. U.K.Srivastava, G.V.Shenory & S.C.Sharma, “Quantitative techniques for
Managerial decisions”, New Age international (P) Ltd., Publishers – Formerly
Wiley Eastern Ltd., 2001.
CO-PO Mapping:
CO1     
CO2       
CO3       
CO4       
CO5       
72
PT5703 DIGITAL PRINTING L T PC
3 0 0 3
OBJECTIVES:
 To discuss on the components of digital workflow
 To discuss about electrophotography, ionography and magnetography
 To discuss about ink jet and nanographic printing
 To discuss about thermography and electrography
 To discuss about applications of digital printing techniques
UNIT I PRINCIPLES AND BASIC COMPONENTS 9

Variable Data Printing; Print on Demand; Evolution – Computer to Press, Computer to Print;,
Non-Impact Printing Technologies - Overview, Process characteristics, economics, job
suitability; Computer to Print systems – Ddigital Front Engine, Components, Architecture, Inline
Print Finishing; ISO Standards
UNIT II ELECTROPHOTOGRAPHY, IONOGRAPHY & MAGNETOGRAPHY 9

Principle of Electrophotography, Imaging Systems, Inking Unit (Developing Unit) and Toner
Fixing and Cleaning, Conception of the Printing Unit, Ionography, Printing Unit, Imaging System
and the Principle of Ionography, Printing Unit Concepts and Printing Systems based on
Ionography; Principle of Magnetography, Imaging System for Magnetography, Examples of
Applications/Printing Systems
UNIT III INK JET & NANOGRAPHIC PRINTING 9

Overview of Ink Jet Technologies and Processes, Continuous Ink Jet, Drop on Demand Ink Jet
Technologies, Structure of Ink Jet Arrays, Printing Systems based on Ink Jet Technology for
Multicolour Printing (Selection); Nanographic printing – Principle, Inks, Press configuration;
UNIT IV THERMOGRAPHY AND ELECTROGRAPHY 9

Overview of Thermography, Technologies, Thermal Transfer Printing Systems, Thermal
Sublimation Printing Systems, Electrography, Photography, “X”-Graphy, TonerJet Printing
Technology, Elcography, Direct Imaging Printing Technology, Assessment of New Types of NIP
Technologies.
UNIT V APPLICATIONS 9
Hybrid Printing Systems – Configuration, Integration, Applications; Printed Electronics,
Photography, Coding, Display and Signages, Textiles, Security Printing – Inks, Substrates,
Digital Press configurations, Major manufacturers;
TOTAL: 45 PERIODS
OUTCOMES:
1. Explain and illustrate the workflow for digital printing techniques
2. Explain the working principles of electrophotography, ionography and magnetography
3. Explain the working principles of ink jet and nanographic printing
4. Explain the working principles of thermography and electrography
5. Compare and contrast the applications of digital printing technologies
TEXT BOOKS:
1. Harald Johnson, Mastering Digital Printing, Cengage Learning PTR; 2 edition, 2004
2. Mitchell Rosen, Noboru Ohta, Colour Desktop Printer Technology, CRC Press, 2006
REFERENCE:
1. Helmut Kipphan, Handbook of Print Media, Springer Verlag, 2001
73
CO-PO Mapping:
CO1    
CO2     
CO3     
CO4     
CO5     
PT5711 CROSSMEDIA PUBLISHING LABORATORY L T PC

0 0 4 2
OBJECTIVES:
 To understand various technologies in creating a website
 Explore various style sheets to adapt for various gadgets
 Learn to include different media in websites.
EXERCISES:
1. Creating 2D animation and 3D animation
2. Audio & Video editing
3. Creating simple presentations
4. Introduction to html
5. Creating static web page
6. Creating tables and forms
7. Web page design with style sheet
8. Web page design with column design style sheet
9. Introduction to XML
10. Cross Media layout designing XSLT
11. Online publishing forum/ blog
12. Cross Media publishing
TOTAL: 60 PERIODS
OUTCOMES:
1. Create 2D and 3D animation by incorporating all media
2. Design simple and dynamic web pages.
3. Build and embed a web page for dynamic data handling.
4. Apply XML concept in e-publishing
5. Construct a style sheet for different gadgets.
CO-PO Mapping:
CO1 √ √ √ √ √ √
CO2 √ √ √ √ √ √
CO3 √ √ √ √ √ √
CO4 √ √ √ √ √
CO5 √ √ √ √ √ √
74
PT5712 PROJECT I L T PC
0 0 6 3
OBJECTIVES:
 To develop the ability to solve a specific problem right from its identification and literature
review till the successful solution of the same.
 To train the students in preparing project reports and to face reviews and viva voce
examination.
A Project topic must be selected by the students in consultation with their guides. The aim of the
project work is to deepen comprehension of principles by applying them to a new problem which
may be the design and fabrication of a device for a specific application, a research project with a
focus on an application needed by the industry/society, a computer project, a management
project or a design project. A project report is required at the end of the semester.
OUTCOMES:
1. Define the problem and state the objectives.
2. Identify ways to solve the problem.
3. Implement the solution and analyze its effectiveness.
4. Prepare a technical report.
CO-PO Mapping:
CO1 √ √ √ √ √ √ √ √ √ √ √ √
CO2 √ √ √ √ √ √ √ √ √ √ √ √
CO3 √ √ √ √ √ √ √ √ √ √ √ √
CO4 √ √ √ √ √ √ √ √ √ √ √ √
PT5811 PROJECT II LT PC
0 0 16 8
OBJECTIVES:
 To develop the ability to solve a specific problem right from its identification and literature
review till the successful solution of the same.
 To train the students in preparing project reports and to face reviews and viva voce
examination.
A Project topic must be selected by the students in consultation with their guides. The aim of the
project work is to deepen comprehension of principles by applying them to a new problem which
may be the design and fabrication of a device for a specific application, a research project with a
focus on an application needed by the industry/society, a computer project, a management
project or a design project. A project report is required at the end of the semester.
75
OUTCOMES:
1. Define the problem and state the objectives.
2. Identify ways to solve the problem.
3. Implement the solution and analyze its effectiveness.
4. Prepare a technical report.
CO-PO Mapping:
CO1 √ √ √ √ √ √ √ √ √ √ √ √
CO2 √ √ √ √ √ √ √ √ √ √ √ √
CO3 √ √ √ √ √ √ √ √ √ √ √ √
CO4 √ √ √ √ √ √ √ √ √ √ √ √
PT5001 COLOUR MANAGEMENT SYSTEM L T PC

3 0 0 3
OBJECTIVES:
 To learn the fundamentals of colour management system.
 To understand the device variables and procedure for device characterization.
 To comprehend issues in colour conversion.
 To familiarize about press standardization.
 To gain knowledge about colour management workflows
UNIT I COLOUR MANAGEMENT BASICS 9

Need for colour management, Device characteristics, Closed and Open loop colour control,
International colour consortium – standards, profiles, profile types; Colour Management -
Components, steps, workflow; Colour tolerances – dE, dE00, dE CMC, weighting factors;
Colour measurement devices - types, calibration, accuracy, sampling size, sample type
(textile/metallics/pearlescent/translucent), measurement condition; Standards – ISO, ASTM,
DIN.
UNIT II DEVICE CHARACTERIZATION 9

Profile structure, Lookup table construction, Profile Connection Space, Test targets, Profiling
software; Device characterization methods-Numerical, LUT; Calibration and characterization of
display, scanner, digital camera, cellphone/tablets, press and proofer; Profile quality evaluation;
Profile editing.
UNIT III CONVERSION 9

CMM - functions, static, dynamic; Gamut boundaries, Gamut mapping – influencing factors,
algorithms, Rendering Intent, ICC limitations - Effect of optical brighteners, Black point
compensation, Black channel preservation, Optimization of colour transforms; Device link
profiles, Colour servers, Colour Appearance Models; ICCMax – spectral transform, BRDF,
calculator transform; Brand/Spot colour matching – gamut limitations, substrate considerations
76
UNIT IV PRESS STANDARDISATION 9
Variables in printing process, Test forms, Press standardization, Optimization - Gravure,
Flexography, Offset, Screen, Digital; ISO standards; Press Certifications – G7, PSO, Japan
Colour, FOGRA; Colour conformance software
UNIT V COLOUR WORKFLOW 9

Colour features and Settings – Operating system, Prepress software, Press (RIP), Print driver;
Colour profiles – Input, Output, Simulation; Standard colour spaces – AdobeRGB, USSWOP,
GRACoL, Fogra; Embedded profiles; Grayscale profile; Soft Proofing, Digital proofing, Spot
colour workflow and colour matching; Colour Vision tests; Production workflows - Data format,
Configurations, Colour conversions; Internet workflow, Colour Science in other fields (textile,
food, astronomy, medical, cosmetics), Case studies.
TOTAL: 45 PERIODS
OUTCOMES:
1. Infer the steps in implementing colour management system and choose suitable
device configuration for colour measurement following quality standards.
2. Create profiles for display, input and output devices.
3. Explain the gamut mapping concepts by applying boundary constraints
4. Design methodology to standardize the various printing processes as per ISO
standards
5. Reproduce and match colour across various devices and software applications
TEXT BOOKS:
1. Abhay Sharma, Understanding Colour Management, Thomson Delmar, 2004.
2. Phil Green, Michael Kriss,Colour Management: Understanding and Using ICC profiles,
The Wiley-IS&T Series in Imaging Science and Technology, 2010
REFERENCES:
1. Adams R.M. & Weisberg J.B., GATF Practical Guide to Colour Management, 2nd. Ed.,
GATF Press, 2000
2. Bruce Fraser, Chris Murphy, & Fred Bunting, Real World Colour Management, 2nd
Edition, Peachpit Press
3. Mark D.Fairchild, Colour Appearance Models, Second Edition, John Wiley & Sons Ltd.,
2005
4. Phil Green, Lindsay MacDonald, Colour Engineering, John Wiley & Sons Ltd., 2002
CO-PO Mapping:
CO1 √ √ √
CO2 √ √ √ √
CO3 √ √ √ √
CO4 √ √ √ √ √ √
CO5 √ √ √ √ √
77
PT5002 DISPLAY AND SIGNAGE PRINTING L T P C
3 0 0 3
OBJECTIVES:
 To understand the features of sign and display industry.
 To acquire knowledge about various materials used in displays.
 To learn about the printing techniques used in display and signage industry.
 To understand the different types of converting operations.
 To study about the types of print products for display and signage industry.
Sign and Display Industry Overview; Visual Branding; Marketing Campaigns; Seasonal
promotions and one-off events; File formats - DWG, DXF; Plotting; Resolution, Sign Creation
Software - Features.
UNIT II MATERIALS 9
Product Requirements - Durability, Light Fastness, Weather Resistance, Fire Resistance and
Retardancy; Types, Properties and applications of signage and display materials - Paper,
Paperboard, Corrugated boards, Sublimation transfer papers, Textile, vinyl, polyester, nylon,
satin, Metallized Films, Glass, Ceramics; Inks - Aqueous, solvent, UV, Latex; Ink, Substrate –
Compatibility.
UNIT III PRINTING TECHNIQUES 9

Machine configurations, features - Wide format Inkjet Printing, Thermography, Screen Printing;
Selection of printing process - Media Handling, Size, Resolution, Speed, Colours; Printing
Problems - Cockling, Banding, Media Distortion;
UNIT IV CONVERTING 9
Banner - Pole Pockets, Wind Pockets, Grommets, Taping, Seaming, Welding; Coating;
Lamination - Thermal, Pressure Sensitive; Digital Finishing - Knife Cutters, Routers, Creasers,
Laser engravers, Heat Sealers; Cut-to-Print Systems;
Outdoor Graphics - Building coverings and wraps, Flexface billboards, Backlit signage: day and
night, Banners, Fleet graphics, Vehicle wraps, Transit and informational signage; Point-of-
Purchase (POP) Displays - Rigid POP displays, 3D POP displays, Open-box packages and
displays, In-store promotions; Indoor Graphics - Branding Promotion, Popup displays, Posters,
Backlit signage: day and night, Exhibition and event graphics, Floor and window graphics,
Backdrops, Electro Luminance Printing.
TOTAL: 45 PERIODS
OUTCOMES:
1. Identify the requirements of printed products for signage industry.
2. Select suitable material based on the requirement.
3. Comprehend the various printing technologies used in display and signage industry.
4. Appraise different types of converting operations in display and signage production.
5. Analyze the various applications of display and signage in day-to-day use.
TEXT BOOKS:
1. Elizabeth Allen, Sophie Trianta phillidou Dara, The Manual of Photography and Digital
Imaging, Tenth edition, Focal Press, 2009
2. Helmut Kipphan, Handbook of Print Media, GATF, 2001
78
REFERENCES:
1. Ian M. Hutchings, Graham D. Martin, Inkjet Technology for Digital Fabrication, John
Wiley & Sons, 2013.
2. Vincent Blyden, Graphic Communication Materials and Processes, BookSurge
Publishing, 2008
CO-PO Mapping:
CO1 √ √ √ √
CO2 √ √ √ √
CO3 √ √ √ √
CO4 √ √ √
CO5 √ √ √ √ √ √
PT5003 NEWSPAPER AND PERIODICAL PUBLISHING L T PC

3 0 0 3
OBJECTIVES:
 To provide detailed knowledge on the operations of newspaper and magazine
companies.
 To provide exposure to the basic concepts of news and editing.
 To impart knowledge on the workflow of digital prepress and periodical digital output.
 To understand the different workflow of prepress, press and post press.
 To impart knowledge on editorial process, production workflows and legal issues
UNIT I NEWSPAPER ORGANISATION & MANAGEMENT 9

Organizational structure & functions - Owner, editorial organization, management, Incoming
materials, financial aspects, Production, advertising, distribution and promotion. Role of copy
editors, city editors, news editors, editorial cartoonist, artists, Sunday editor, sports editor,
business editor, journalist & reports; editorial responsibilities.
UNIT II NEWS AND EDITING 9

Basic determinants of News; Impact, unusual and prominent; Additional determinants of
news; Conflict, proximity, timeliness, currency, gathering the news, sources of news; Beat
system, interviewing, wire services, syndicate, news writing, copy preparation, features &
reviews, editorial and opinion column, sports, photo production; Editing - manuscript editing,
creative and substantive editing, technical editing.
UNIT III PERIODICAL PUBLISHING 9

Types of magazines, Difference between writing for a magazine & newspaper, structure of a
magazine’s editorial department & roles, Designing a layout for magazine, story design, page
design, web design; Redesigning.
UNIT IV PRODUCTION & WORKFLOW 9

Manuscript from editorial organization: Layout & design, composition; Advertisements, Digital
Newsroom, Archival of news; Press & web publishing workflows, RSS, Distributed production
workflow; Press, Paper, Finishing; Off-prints and re-prints.
79
UNIT V LEGAL ASPECTS 9
The press and the law liabilities, defense against libel, mitigation & damages, Digital Rights
Management, Watermarking, Readership strategies & trends, Distribution model for
newspapers & magazines, Future developments.
TOTAL: 45 PERIODS
OUTCOMES:
1. Comprehend the operations of newspaper and magazine companies and their
organizational structure
2. Analyze the concepts on news and editing
3. Assess the production and workflow of newspaper and magazine organizations
TEXT BOOKS:
1. Carter Nancy M. ,The Computerization of Newspaper Organizations, University
Press of America , 2002
2. Daryl R. Moen, Newspaper Layout & Design: A Team Approach ,Iowa State Press,
2000
REFERENCES:
1. Helmut Kiphhan, Handbook of Print Media, Springer Verlag, 2001
2. James E. Pollard, Principles Of Newspaper Management, Mcgraw-Hill Book
Company, Inc, 1937
3. Melvin Mencher, Basic News Writing, Wm.C.Brown Company Publishers, Dubuque,
Iowa, 1983.
4. Robert H.Bohle, From News to Newsprint, Prentice Hall Inc., 1992
5. William L.Rivers, Magazine Editing in the 80’s, Wadsworth Publishing
Company,Belmont, California, 1983.
6. William L.Rivers, News Editing in the 80’s, Wadsworth Publishing Company,
Belmont, California, 1983.
CO-PO Mapping:
CO1 √ √ √ √
CO2 √ √ √ √
CO3 √ √ √
CO4 √ √ √
CO5 √ √ √ √
MF5071 PROCESSING OF PLASTICS L T PC

3 0 0 3
COURSE OBJECTIVES:
 To introduce types of plastics and properties

 To equip the students with the knowledge of processes utilized in developing materials or
making components using plastics
 To introduce joining and machining of plastics
 To impart knowledge in preparation of polymer composites.
 To develop the competence in major industrially practiced plastic processing techniques
with sustainability.
80
UNIT I INTRODUCTION TO PLASTICS 9
Introduction to polymers and plastics-Plastics- -Glass thermal properties-Mechanical Properties
–Rheological properties- Additives, colourants and fillers- Classification - Thermoplastics:
Acrylic, ABS. Nylon, PLA, Polycarbonate, Polyethylene, Polypropylene, Polystyrene, Polyvinyl
chloride, Teflon-Thermosets: Polyester, Polyurethanes, Bakelite, Duroplast, Urea-
formaldehyde foam, Epoxy ,Polyimides, Furan resins ,Silicone- Properties and applications.
UNIT II PROCESSING OF THERMOPLASTICS AND THERMOSETS 9

Principle, advantages, disadvantages and applications- Processing of thermoplastics :
Extrusion, Injection Molding, Blow moulding, Rotational Molding, Calendaring, Film Blowing
Thermoforming, Foaming- -Processing of thermosets: Compression Molding, Transfer
Molding, Injection Molding, Jet Moulding, Liquid Resin Molding, Resin Transfer Molding(RTM),
Reaction Injection Molding (RIM). Rotational Molding (Rotomolding), Laminated plastics-
Casting-Powder coating processes.
UNIT III JOINING AND MACHINING OF PLASTICS 9

Mechanical fastening- Press Fit-snap fit - Adhesive bonding : Theories of Adhesion- Thermal
welding : Direct thermal welding processes: Heated tool welding, Hot gas welding- Indirect
Thermal welding processes: Friction or spin welding, Induction welding, Ultrasonic and vibration
welding, Dielectric welding- Solvent cementing-Machining of plastics.
UNIT IV REINFORCED PLASTICS 9

Reinforced plastics (Composites) - Hand layup – Sprayup- Vaccum and Pressure bag
moulding- Matched die molding. -Continuous laminating - Pultrusion - Injection molding-
Filament winding - Prepregs -Sheet molding compound -Bulk molding compound- - principle,
advantages, disadvantages and applications.
UNIT V SUSTAINABLE PLASTICS 9

Polymer Products: case Studies-Sustainability: Overview-Survey of polymer waste disposal
methods- Recycling: Identical products, Low demand products-Recycling and reclamation
equipments-Depolymerisation-Incineration-Biodegradability-Source Reduction.
TOTAL: 45 PERIODS
COURSE OUTCOMES:
The students shall be able to
 CO1: Identify various processing methods used for different types of plastics and their
useful properties in daily life.
 CO2: Select suitable process for application requirements.
 CO3: Select various machining variables used for joining and machining plastic
components.
 CO4: Select suitable process for polymer matrix composites.
 CO5: Be concerned with sustainable practice and its requirement
PO PSO
CO
1 2 3 4 5 6 7 8 9 10 11 12 1 2 3
1 0.6 0.9 0.6 0.6
2 0.6 0.9 0.6 0.9
3 0.6 0.9 0.6 0.9
4 0.6 0.6 0.6 0.6 0.6 0.6 0.9 0.6 0.9
5 0.6 0.6 0.6 0.6 0.6 0.9 0.9 0.9 0.9
81
TEXT BOOKS:
1. Belofsky K., Plastics: “Product Design and Process Engineering” Hanser Gardner
Publications., United States, 1995, ISBN: 9781569901427,1-56990-142-2,1-56990-179-
1,3-446-17417-6,3-446-18155-5.
2. Charles A. Harper , “Handbook of Plastics Technologies: The Complete Guide to
Properties and Performance”, 2nd Edition, McGraw-Hill Education., United States,
2006.ISBN: 0071460683, 978-0071460682.
REFERENCES:
1. David H. Morton-Jones and John W. Ellis, “Polymer Products Design, Materials and
Processing”,1st Edition, Chapman and Hall., United Kingdom, 1986, ISBN-13: 978-94-
010-8320-1e-ISBN-13: 978-94-009-4101-4.
2. Joseph P. Greene, “Sustainable Plastics: Environmental Assessments of Biobased,
Biodegradable, and Recycled Plastics”,1st Edition, John Wiley & Sons Ltd, United States,
2014,ISBN: 978-1-118-10481-1.
3. Kobyashi A., “Machining of Plastics”,1st edition, Mc-Graw Hill. United States
1981,ISBN 0070352666 , 9780070352667.
4. Muccio E.A., “Plastics processing technology” ,1st edition, ASM International., United
States 1994. ISBN: 0871704943, 978-0871704948.
5. NIIR Board, “Polymers and Plastics Technology Handbook” ,1st edition, Asia Pacific
Business Press Inc., India ,2004, ISBN 8178330768, 9788178330761.
PT5004 WEB OFFSET PRINTING TECHNOLOGY L T P C

3 0 0 3
OBJECTIVE:
 To study the principles of web feeding and controls
 To understand the web offset machine configuration
 To learn about dampening & inking systems
 To acquire knowledge on drying and chilling systems
 To familiarize on mailroom operations
UNIT I PRESS CLASSIFICATION AND INFEED UNITS 9

Development, Classification – blanket-to-blanket, in-line, common impression; Job suitability
and factors to be considered for selection, presses – Full size, narrow web presses and
continuous stationery; Roll stands; Automatic pasters – Zero speed and Flying pasters; Web
pre-conditioners, infeed units, dancing roller types, design, tension control systems. Reel
handling and storage; Requirements of paper-roll and web.
UNIT II PRINTING UNIT 9

Printing Unit – plate cylinder, blanket cylinder, lock-up mechanisms, cylinder pressure and
timing, unit configuration, webbing up options; Automatic webbing up device, control of fan out
using buzzle wheels and air guns; web aligner concepts; Web break detectors &Severers;
Cylinder drives; Circumferential and lateral movement of plate cylinder; Automatic register
control system, concepts and design; Shaft less drives, automation in closed loop controls.
82
UNIT III INKING & DAMPENING SYSTEMS 9
Inking system: requirements, design concepts, types of ink metering, roller train design, form
rollers, heat generation, ghosting. Ink agitators, automatic ink pumping systems. Roller setting.
Dampening system: requirements, types, metering methods, column control. Keyless inking,
Alcohol damping, spray, brush dampeners. Test forms. Print quality, measurement and control
systems, ISO 12647-3. Web offset printing problems, solutions and paper waste control.
UNIT IV DRYING, CHILLING, FOLDING AND SHEETING UNITS 9

Dryers: need, types, construction and working. Silicone coating, Chilling units, construction.
Operational care and maintenance. Folders, types and delivery, Settings & Adjustments; Former
and its adjustment, Balloon formers and insertions R.T.F., nip rollers, turner bars, bay windows,
side and cut off margin controls. Inline finishing-gluers, paster wheels, pattern gluers,
segmented gluers, envelope pattern gluers, backbone gluers. Kickers, markers, perforators,
slitters, operation and maintenance. Sheeting device and mechanism, inline stitchers, Semi
commercial – concepts, problems, challenges
UNIT V MAIL ROOM OPERATION 9

Products, sizes, formats, sections, Pagination, single/double/quadruple production, speed, time
schedules, conveyor system, counter stackers, wrapping requirements, strapping requirements.
Bundle addressing, system and control, online trimmers, copy counting mechanisms,
Programming and Telescopic conveyor for truck loading, copy storage system, Inserting,
Diverters & Kickers Web Offset machine manufacturers - Major brands, Machine Formats,
Technical comparison; Emerging Trends - Lean Production, VDP & Inkjet Integration, Value
addition.
TOTAL: 45 PERIODS
OUTCOMES:
1. Analyze different configurations, components and mechanisms of a web offset machine
2. Identify and solve problems related to runnability and printability of substrates
3. Summarize the design concepts of inking and dampening system and devise methods to
ensure conformance to quality standards.
4. Explain the construction of drying, chilling and folding units
5. Describe the components of mailroom system
TEXT BOOKS:
1. Daniel G. Wilson and GATF Staff, Web Offset Press Operating, Fifth edition, GATF
Press, USA, 2003
2. W.R. Durrant, Web Control: A Handbook for the Web Printer, 1997
REFERENCES:
1. David B. Crouse, Web Offset Press Troubles, GATF Press, 1984
3. John MacPhee, Fundamentals of Lithographic Printing Vol.I Mechanics of Printing,
GATF Press, 1998
CO-PO Mapping:
CO1 √ √ √ √ √
CO2 √ √ √ √
CO3 √ √ √ √ √
CO4 √ √ √ √ √
CO5 √ √ √ √ √ √ √
83
PT5005 DIGITAL MEDIA MANAGEMENT L T P C
3 0 0 3
OBJECTIVES:
 To outline and discuss digital media contents
 To discuss the basic concepts of managing digital content.
 To list and explain various content protection techniques of digital media.
 To explain the digital rights management methods
 To outline and discuss current issues and developments
UNIT I DIGITAL MEDIA 9

Overview of multimedia contents, Content acquisition & development, Product development &
design- Designing Publications, Designing content Components, Digital Media Storage,
Marketing (Circulation management, Single copy sales), Pricing, Distribution – crossmedia, file
download security and sharing.
UNIT II DIGITAL ASSET MANAGEMENT 9

DAM Components, Functions, Relationships with other systems, including ERP, DCM, ECM,
DMM, WCM, CMS, CRM and DRM, Metadata, cataloguing, indexing and retrieval- standards for
production and content description, Accounting for Authors, Accounting for Acquisition sources.
UNIT III CONTENT PROTECTION TECHNIQUES 9

Encryption, stegnography, watermarking, robustness and implementation, considerations,
examples of media protection schemes, CCS, CGMS, HDCP, Type of contents, copyrights,
patents, trade marks, trade secrets, licensing agreements, web posting policies, copyright and
patent laws, fair uses, privacy regulations, piracy, DMCA, ISP obligations and liabilities,
UNIT IV DIGITAL RIGHTS MANAGEMENT 9

Digital right models, transactions, types of rights and licenses, DRM system architecture,
content server, license server, secure platform. Digital Millennium Copyright Act
UNIT V CURRENT ISSUES AND DEVELOPMENT 9

Copyright laws, balance between rights enforcement and fair uses, changing landscape in
content distributions, recent enforcement cases. Security Applications-OS, Network , Web page,
Online transactions.
TOTAL: 45 PERIODS
OUTCOMES:
1. Explain the contents and principles of digital media dissemination and distribution
process.
2. Apply the concepts of Content Management System.
3. Describe the intricacies in digital content protection techniques
4. Restate the concepts of intellectual property rights for digital content.
5. Analyze current issues and development aspects of digital media management
TEXT BOOKS :
1. Curtis Poole, Janette Bradley, Reference Developer's Digital Media Reference: New Tools,
New Methods, Taylor & Francis, 2013
2. Dr Andreas Mauthe, Dr Peter Thomas, Professional Content Management Systems: Handling
Digital Media Assets, John Wiley & Sons, 2005.
84
REFERENCES:
1.John Rice and Brian Mckerman (Editors), Peter Bergman, Creating Digital Content,
McGraw- Hill, USA, 2010
CO-PO Mapping:
CO1    
CO2      
CO3     
CO4   
CO5    
PT5006 3D PRINTING L T P C
3 0 0 3
OBJECTIVES:
 To discuss on basics of 3D printing
 To explain the principles of 3D printing technique
 To explain and illustrate inkjet technology
 To explain and illustrate laser technology
 To discuss the applications of 3D printing
Introduction; Design considerations – Material, Size, Resolution, Process; Modelling and
viewing - 3D; Scanning; Model preparation – Digital; Slicing; Software; File formats
UNIT II PRINCIPLE 9
Processes – Extrusion, Wire, Granular, Lamination, Photopolymerisation; Materials - Paper,
Plastics, Metals, Ceramics, Glass, Wood, Fiber, Sand, Biological Tissues, Hydrogels,
Graphene; Material Selection - Processes, applications, limitations;
UNIT III INKJET TECHNOLOGY 9

Printer - Working Principle, Positioning System, Print head, Print bed, Frames, Motion control;
Print head Considerations – Continuous Inkjet, Thermal Inkjet, Piezoelectric Drop-On-Demand;
Material Formulation for jetting; Liquid based fabrication – Continous jet, Mulitjet; Powder based
fabrication – Colourjet.
UNIT IV LASER TECHNOLOGY 9

Light Sources – Types, Characteristics; Optics – Deflection, Modulation; Material feeding and
flow – Liquid, powder; Printing machines – Types, Working Principle, Build Platform, Print bed
Movement, Support structures;
UNIT V INDUSTRIAL APPLICATIONS 9

Product Models, manufacturing – Printed electronics, Biopolymers, Packaging, Healthcare,
Food, Medical, Biotechnology, Displays; Future trends;
TOTAL: 45 PERIODS
85
OUTCOMES:
1. Outline and examine the basic concepts of 3D printing technology
2. Outline 3D printing workflow`
3. Explain and categorise the concepts and working principles of 3D printing using inkjet
technique
4. Explain and categorise the working principles of 3D printing using laser technique
5. Explain various method for designing and modeling for industrial applications
TEXT BOOKS:
1. Christopher Barnatt, 3D Printing: The Next Industrial Revolution, CreateSpace Independent
Publishing Platform, 2013.
2. Ian M. Hutchings, Graham D. Martin, Inkjet Technology for Digital Fabrication, John Wiley &
Sons, 2013.
REFERENCES:
1. Chua, C.K., Leong K.F. and Lim C.S., Rapid prototyping: Principles and applications,
second edition, World Scientific Publishers, 2010
2. Ibrahim Zeid, Mastering CAD CAM Tata McGraw-Hill Publishing Co., 2007
3. Joan Horvath, Mastering 3D Printing, APress, 2014
CO-PO Mapping:
CO1   
CO2    
CO3    
CO4    
CO5    
IE5076 SAFETY ENGINEERING AND MANAGEMENT L T PC

3 0 0 3
OBJECTIVES:
 Identify unsafe conditions and recognize unsafe alerts.
 Interpret the rules and regulations for safety operations.
 Capable of solving problem of accidents.
 Capable of solving the present for criticizing the present for improved safety.
 Collaborate and modify processes / procedures for safety.
Evolution of modern safety concepts – Fire prevention – Mechanical hazards – Boilers,
Pressure vessels, Electrical Exposure.
UNIT II CHEMICAL HAZARDS 9

Chemical exposure – Toxic materials – Radiation Ionizing and Non-ionizing Radiation -
Industrial Hygiene – Industrial Toxicology.
UNIT III ENVIRONMENTAL CONTROL 9

Industrial Health Hazards – Environmental Control – Industrial Noise - Noise measuring
instruments, Control of Noise, Vibration, - Personal Protection.
86
UNIT IV HAZARD ANALYSIS 9
System Safety Analysis –Techniques – Fault Tree Analysis (FTA), Failure Modes and Effects
Analysis (FMEA), HAZOP analysis and Risk Assessment.
UNIT V SAFETY REGULATIONS 9

Explosions – Disaster management – catastrophe control, hazard control, Factories Act, Safety
regulations Product safety – case studies.
TOTAL: 45 PERIODS
OUTCOMES:
Students will be able to
CO1 : Identify and prevent chemical, environmental mechanical, fire hazard .
CO2 : Collect, analyze and interpret the accidents data based on various safety techniques.
CO3 : Apply proper safety techniques on safety engineering and management .
CO4 : Able to perform hazard analysis.
CO5 : Aid to design the system with environmental consciousness by implementing safety
regulation.
CO1    
CO2    
CO3       
CO4          
CO5        
TEXT BOOK:
1. John V.Grimaldi, “Safety Management”, AITB S Publishers, 2003.
REFERENCES:
1. David L.Goetsch, “Occupational Safety and Health for Technologists”, Engineers and
Managers, Pearson Education Ltd. 5th Edition, 2005.
2. Deshmukh L M, “Industrial Safety Management”, Tata McGraw-Hill Publishing Company
Ltd.,2005
3. Safety Manual, “EDEL Engineering Consultancy”, 2000.
GE5076 PROFESSIONAL ETHICS IN ENGINEERING L T PC

3 0 0 3
OBJECTIVES
 Identify the core values that shape the ethical behavior of an engineer.
 Utilize opportunities to explore one’s own values in ethical issues.
 Become aware of ethical concerns and conflicts.
 Enhance familiarity with codes of conduct.
 Increase the ability to recognize and resolve ethical dilemmas.
UNIT I ENGINEERING ETHICS 9

Senses of ‘Engineering Ethics’ – Variety of moral issues – Types of inquiry – Moral dilemmas –
Moral Autonomy – Kohlberg’s theory – Gilligan’s theory – Consensus and Controversy –
Professions and Professionalism - Professional Ideals and Virtues – Uses of Ethical Theories.
87
UNIT II ENGINEERING AS SOCIAL EXPERIMENTATION 9
Engineering as Experimentation – Engineers as responsible Experimenters – Research Ethics -
Codes of Ethics - Industrial Standards - A Balanced Outlook on Law – The Challenger Case
Study
UNIT III ENGINEER’S RESPONSIBILITY FOR SAFETY 9

Safety and Risk – Assessment of Safety and Risk – Risk Analysis – Reducing Risk – The
Government Regulator’s Approach to Risk - l Case Studies Chernoby and Bhopal
UNIT IV RESPONSIBILITIES AND RIGHTS 9

Collegiality and Loyalty – Respect for Authority – Collective Bargaining – Confidentiality –
Conflicts of Interest – Occupational Crime – Professional Rights – Employee Rights –
Intellectual Property Rights (IPR) - Discrimination
UNIT V GLOBAL ISSUES 9

Multinational Corporations – Business Ethics - Environmental Ethics – Computer Ethics - Role
in Technological Development – Weapons Development – Engineers as Managers –Consulting
Engineers – Engineers as Expert Witnesses and Advisors – Honesty – Moral Leadership –
Sample Code of Conduct
TOTAL: 45 PERIODS
OUTCOMES:
At the end of this course, the students should be able to:
CO1: Use ethical theories in the professional life
CO2: Do social experimentation with engineering approaches
CO3: Follow safety norms in the engineering practices
CO4: Confidence in their approaches and claim their rights
CO5: Take moral leadership with the knowledge in global practices

CO1      

CO2      

CO3      

CO4      

CO5      
TEXT BOOKS
1. Charles E Harris, Michael S Pritchard and Michael J Rabins, “Engineering Ethics
Concepts and Cases”, Cengage Learning., Belmont, 2009, ISBN-13: 978-0-495-50279-1
ISBN-10: 0-495-50279-0.
2. Mike Martin and Roland Schinzinger, “Introduction To Engineering Ethics”, 2nd Edition
McGraw Hill., New York, 2010, ISBN 978-0-07-248311-6—ISBN 0-07-248311-3.
88
REFERENCES
1. Charles D Fleddermann, “Engineering Ethics”, 4th edition, Prentice Hall., New Mexico,
Newjersey, 1999, ISBN-13: 978-0-13-214521-3 , ISBN-10: 0-13-214521-9
2. David Ermann and Michele S Shauf, “Computers, Ethics and Society”, Oxford University
Press,United Kingdom , 2002, ISBN: 9780195143027.
3. Edmund G Seebauer and Robert L Barry, “Fundamentals of Ethics for Scientists and
Engineers”, 1st edition, Oxford University Press, United Kingdom, 2000, ISBN-13: 978-
0195134889, ISBN-10: 0195134885
4. John R Boatright, “Ethics and the Conduct of Business”, 8th edition Pearson Education,
Boston, 2017,ISBN-10:9789352862306, ISBN-13:978-9352862306
5. Prof. (Col) P S Bajaj and Dr. Raj Agrawal, “Business Ethics – An Indian Perspective”,
Wiley, 2004, ISBN-10: 8177221671 ISBN -13: 9788177221671.
PT5007 DIGITAL DATA HANDLING L T P C

3 0 0 3
OBJECTIVES
 To gain knowledge on the workflow of digital prepress production
 To get exposure to the basic concepts of networking
 To infer the different types of file formats and their compression techniques
 To understand the database management system
 To learn about security issues in computing.
UNITI DIGITAL PRE PRESS 9

Software used – Processing, Normalization, Page layout preparation, Preflighting-
Parameters and their importance; Imposition – schemes, software and Workflows,
Optimization, RIP- Structure and Functions, OPI, Trapping, Postscript, PDF- Versions,
Structure; CIP4 – JDF, JMF.
UNIT II NETWORKING 9
Data transmission fundamentals, Communication media; LAN, WAN, MAN; Network
topologies; Network Standards: OSI Model; Network protocols – TCP/IP and UDP; Network
node components – Hubs, Bridges, Routers, Gateways, Switches; Fundamental concepts of
IoT, Artificial Intelligence and Deep learning.
UNIT III FILE FORMATS &COMPRESSION TECHNIQUES 9

File format – EPS, DCS, JPEG, GIF, TIFF, PNG, PDF, Comparison of file formats; Overview
of compression techniques - Lossy & Lossless compression, RLE, Huffman
compression, LZW, DCT.
UNITIV DATABASE MANAGEMENT 9

Database - system structure architecture, Database languages, Query processing, Data
storage, Backup & Recovery, Distributed databases, Cloud databases, Data warehousing,
Data mining; Digital Asset Management. Introduction to Bigdata and Data Analytics.
UNITV SECURITY IN COMPUTING 9

Principles of network security, Digital watermarking, Data encryption standard, Digital
signature, Fire walls, Intrusion Detection Systems, Secure e-mail, Digital Rights
Management; Information security in India.
TOTAL: 45 PERIODS
89
OUTCOMES:
1. Identify individual steps involved in digital prepress production workflow
2. Understand Networking concepts and applications
3. Choose suitable file format for images based on publishing mode
4. Apply knowledge of database management in digital data handling
5. Understand various security features in computing and Digital rights
management practices.
TEXT BOOKS:
1. Abraham Silberschatz, Henry F. Korth, S. Sudharshan, Database System Concepts,
Sixth Edition, Tata Mcgraw Hill, 2013
2. Helmut Kipphan, Handbook of Print Media, Springer Verlag, 2001
REFERENCES:
1. Charles P. Pfleeger, Shari Lawrence Pfleeger, Security in Computing, Fourth
Edition, Pearson Hall, 2006
2. Douglas E. Comer, Computer Networks and Internets, 2nd Edition, Pearson
Education
3. Larry L. Peterson, Bruce S. Davie, Computer Networks: A Systems Approach, Fifth
Edition, Morgan Kaufmann Publishers Inc., 2011
4. Mani Subramanian, Network Management: Principles & Practice, Pearson
Education India, 2010
5. SanjivPurba, Handbook of Data Management, Viva Books Private Ltd., 1999
CO-PO Mapping:
CO1 √ √
CO2 √ √ √
CO3 √ √ √ √
CO4 √ √ √ √ √
CO5 √ √ √ √ √ √ √
PT5008 PRINTING MACHINE DESIGN L T PC

3 0 0 3
OBJECTIVES:
 To explain the principles and procedure for machine design
 To explain about shafts, couplings and cylinders
 To explain and discuss about gears
 To explain and discuss about gear boxes
 To discuss and explain about cams, clutches and brakes
Introduction to the design process - factors influencing machine design, selection of materials
based on mechanical properties Direct, Bending and torsional stress equations calculation of
principle stresses Electric motor classification, Motor selection: Speed-Torque curves, Speed
control of electrical motors, Design of Flat belts and pulleys - Selection of V belts and pulleys –
Design of Transmission chains and Sprockets. Selection of pulleys and sprockets for the above
transmission systems.
90
UNIT II SHAFTS, COUPLINGS AND CYLINDERS 9
Design of solid and hollow shafts based on strength, rigidity and critical speed – Keys, key ways
and splines – crankshafts - Rigid and flexible couplings. Static and Dynamic balancing- Rotating
and Reciprocating masses, Balancing machine; Cylinders–Thin and thick cylinders.
UNIT III GEARS 9

Law of Gearing, Tooth Profile, Speed ratios and number of teeth-Force analysis -Tooth stresses
- Dynamic effects – Fatigue strength - Factor of safety - Gear materials – Design of straight
tooth spur & helical gears – Pressure angle in the normal and transverseplane- Equivalent
number of teeth-forces for helical gears.
UNIT IV GEAR BOXES 9

Straight bevel gear, Worm Gear: Merits and demerits- terminology, materials-forces and
stresses, efficiency. Geometric progression - Standard step ratio - Ray diagram, kinematics
layout -Design of sliding mesh gear box -Constant mesh gear box. – Design of multi speed gear
box.
UNIT V CAMS CLUTCHES AND BRAKES 9

Cam Design: Types, Timing Diagram-Follower types-pressure angle and under cutting base
circle determination-forces and surface stresses. Design of plate clutches –axial clutches-cone
clutches-internal expanding rim clutches-shoe and band brakes - external shoe brakes –
Internal expanding shoe brake -Electromagnetic clutches.
TOTAL : 45 PERIODS
Note: (Use of P S G Design Data Book is permitted in the University examination)
OUTCOMES:
Upon completion of this course the student will be able to :-
1. Compare and discuss the basic concepts of machine element design
2. Predict and complete the design of machine elements like shafts, couplings and
cylinders
3. Examine and complete the design various types of gears
4. Examine and complete the design of gear boxes
5. Examine and complete the design of cams, clutches and brakes
TEXT BOOKS:
1. Bhandari V, Design of Machine Elements, 3rd Edition, Tata McGraw-Hill Book Co, 2010.
2. Joseph Shigley, Charles Mischke, Richard Budynas and Keith Nisbett, Mechanical
Engineering Design, 8th Edition, Tata McGraw-Hill, 2008.
REFERENCES:
1. Bernard Hamrock, Steven Schmid,Bo Jacobson, Fundamentals of Machine Elements, 2nd
Edition, Tata McGraw-Hill Book Co., 2006.
2. C.S.Sharma, Kamlesh Purohit, Design of Machine Elements, Prentice Hall of India, Pvt.
Ltd., 2003.
3. Gitin Maitra,L. Prasad Hand book of Mechanical Design, 2nd Edition, Tata McGraw-
Hill,2001.
4. Prabhu. T.J., Design of Transmission Elements, Mani Offset, Chennai, 2000.
5. Sundararajamoorthy T. V, Shanmugam .N, Machine Design, Anuradha Publications,
Chennai, 2003.
91
CO-PO Mapping:
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CO5       
PT5009 BOOK PUBLISHING L T PC

3 0 03
OBJECTIVES:
 To impart knowledge on areas of publishing, editorial process, production management,
distribution methods and legal aspects involved in book publishing.
 To understand the components of digital workflow
 To carryout the production and cost estimation for book production.
 To promote the basic understanding of sales techniques, promotion channels and
distribution.
 To impart knowledge on legal aspects of book publishing.al issues.
UNIT I PUBLISHING ORGANISATION 9

Areas of publishing – General publishing, Educational publishing, Professional publishing,
Reference publishing, Publishing text books for children, Publishing house role –
Commissioning editor, Desk editor, Designer, Production manager, Sales/Marketing
manager, Publishing manager
UNIT II EDITORIAL PROCESS AND DEVELOPMENT 9

Copy editing , Page makeup, Proofs; Book editor – Multipurpose functions; Discussion with
author; Editing educational material, Decision making role; Editorial technique – Style sheet.
Reference aids; Author and his manuscript – Unsolicited manuscripts; Author – Publisher
relationship, Professional guides and Societies, Literary agency.
UNIT III PRODUCTION & ESTIMATING IN BOOK PUBLISHING 9

Pre-production planning, manuscript, layout & design, imposition, composition, anatomy of
books; Printing techniques; Production process; Technical aspects of production; Quality
control – proofing stage; Finishing operations; Financial aspects; First copy cost,
manufacturing cost, overheads; Economics of publishing – net book, non-net book, variation
in price, published price of the book.
UNIT IV PROMOTION CHANNELS, DISTRIBUTION OUTLETS AND SALES

TECHNIQUES 9
Direct promotion techniques, mail order advertising, subscription books, direct mail promotion,
library purchases, export and import of books, publishers and booksellers catalogues,
publicity campaign, paperback distribution, the central book clearing house, economics of
distribution, the role of booksellers, book marketing council, book development council.
92
UNIT V DIGITAL PUBLISHING AND LEGAL ASPECTS OF BOOK PUBLISHING 9
Software needs, manuscript formats and file management, editing tools, web design and
publishing; copy right, types of agreement between author and publishers, agreement of sale
of translation rights, illustration and artwork agreement, the outright sale of the copyright,
profit sharing agreement, the royalty system, commission agreement.
TOTAL: 45 PERIODS
OUTCOMES:
1. Identify the responsibilities and functions of publishing house.
2. Analyze the author publisher relationship and editor’s functions.
3. Analyze book distribution and copyright agreements.
TEXT BOOKS:
1. D Richard Guthrie, Publishing Principle and Practice, Fifth Edition, 2011
2. Pete Masterson, Book Design and Production, Aeonix Publishing, Second Edition,
2007
REFERENCES:
1. Adrain Bullock, Book Production, Routledge, First Edition, 2012
2. Frania Hall, The business of Digital Publishing, Routledge, Fifth Edition, 2013
3. G.S.Jolly, Book Publishing Management, Har-Anand Publication, First Edition, 2009.
4. Lynette Owen, Clark’s Publishing Agreements: A Book of Precedents, Bloombury
Publications, Ninth Edition, 2013
5. Giles Clark and Angus Phillips, Inside Book Publishing, Routledge, Fifth Edition, 2014
WEB RESOURCES:
1. www.esl-lab.com
CO-PO Mapping:
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CO5 √ √ √ √
ME5076 MARKETING MANAGEMENT L T PC

3 0 03
COURSE OBJECTIVES:
1. Explaining the basic concepts in marketing.
2. Explaining the various buying behaviour methods.
3. Analyzing the various product pricing concepts.
4. Analyzing the various marketing planning principles and its strategies.
5. Describing the trends of advertising, sales promotion methods..
93
UNIT I CONCEPTS IN MARKETING 9
Definition, Marketing Process, Dynamics, Needs, Wants and Demands, Marketing Concepts,
Environment, Mix, Types, Philosophies, Selling vs Marketing, Consumer Goods, Industrial
Goods.
UNIT II BUYING BEHAVIOUR AND MARKET SEGMENTATION 9

Cultural, Demographic factors, Motives, Types, Buying Decisions, Segmentation factors,
Demographic, Psycho graphic and Geographic Segmentation, Process, Patterns. Services
marketing and Industrial marketing.
UNIT III PRODUCT, PRICE AND MARKETING RESEARCH 9

Product, Classifications of product, Product Hierarchy, Product Life Cycle, New product
development, Branding. Price: Objectives, Pricing Decisions and Pricing Methods, Pricing
Management, Introduction, Uses, Process of Marketing Research.
UNIT IV MARKETING PLANNING AND STRATEGY FORMULATION 9

Components of a Marketing Plan, Strategy Formulation and the Marketing Process,
Implementation, Portfolio Analysis, BCG, GEC, DPM, Ansoff Grids.
UNIT V ADVERTISING, SALES PROMOTION AND DISTRIBUTION 9

Advertising-Characteristics, Impact, Goals, Types, Sales Promotion – Point of purchase, Unique
Selling Propositions, Characteristics, Wholesaling, Retailing, Channel Design, Logistics, Modern
Trends in Retailing, Modern Trends, e-Marketing.
Total (L: 45) = 45 Periods
COURSE OUTCOMES:
1. Explain the basic concepts in marketing.
2. Explain the various buying behaviour methods.
3. Analyze the various product pricing concepts.
4. Analyze the various marketing planning principles and its strategies.
5. Describe the trends of advertising, sales promotion methods.
TEXT BOOKS:
1. Govindarajan. M, “Marketing management – concepts, cases, challenges and trends”,
Prentice hall of India, second edition, 2007.
2. Philip Kolter& Keller, “Marketing Management”, Prentice Hall of India, XII edition, 2006
REFERENCES:
1. Adrain palmer, “Introduction to marketing theory and practice”, Oxford university press IE
2004.
2. Czinkota&Kotabe, “Marketing management”, Thomson learning, Indian edition 2007.
3. Donald S. Tull and Hawkins, “Marketing Research”, Prentice Hall of Inida-1997.
4. Philip Kotler and Gary Armstrong “Principles of Marketing” Prentice Hall of India, XII Edn,
2000.
5. Ramasamy and Namakumari, “Marketing Management: Planning, Implementation and
Control, Macmillan and Company”, 2002.
PO PSO
CO
1 2 3 4 5 6 7 8 9 10 11 12 1 2 3
1 0.3 0.6 0.6 0.3 0.6 0.3 0.6 0.3 0.6
2 0.3 0.6 0.6 0.3 0.6 0.3 0.6 0.3 0.6
3 0.3 0.6 0.6 0.3 0.6 0.3 0.6 0.3 0.6
4 0.3 0.6 0.6 0.3 0.6 0.3 0.6 0.3 0.6
5 0.3 0.6 0.6 0.3 0.6 0.3 0.6 0.3 0.6
94
PT5010 ADVERTISING TECHNIQUES L T PC
3 0 0 3
OBJECTIVES:
 To understand the concepts of Advertising and the role of the media
 To discuss about advertising production and business in detail
 To discuss advertising planning in detail
 To give examples of advertising production
 To explain the functioning of advertising agencies
Advertising concept, development and scope of advertising, economic and Social roles of
advertising, legal aspects of advertising, major institutions Involved in advertising. Meaning
of consumer behavior. How marketing firms use consumer behavior, characteristics of
advertising communications, achieving desired responses, stimulating attention and
facilitating retention, human needs as a basis for appeals. Role of printing presses in
advertising.
UNIT II ADVERTISING PLANNING 9

Factors involved in advertising planning decision making, basis for advertising Objectives,
Methods of Measuring Advertising Effectiveness.
UNIT III ADVERTISING MEDIA AND MEDIA PLANNING 9

Media concept, structure of media, media characteristics, publication media, TV and Ratio,
direct mail and POP, out of home advertising. Media planning concept, media decision tools,
media plan, media plan strategy, media buying and scheduling. Internet and Mobile Phone
Advertising.
UNIT IV ADVERTISING PRODUCTION 9

Copy concept, copy structure, essentials of a copy, creative approaches and styles, copy
testing criteria, types of copy testing, validity and reliability of copy test. Advertising design,
layout, visualization, principles of advertising design, contribution of visual elements, what to
picture, how to choose colour, test of a good layout, production of print advertising, production
of TV/Radio commercials.
UNIT V ADVERTISING BUSINESS AND COORDINATION 9

Historical development, advertising agencies, special service groups. Coordination with
personal selling and distribution channels, cooperative advertising and public relation,
advertising and product management. Advertising campaign concept, planning and execution
of campaign, evaluation of the campaign.
TOTAL: 45 PERIODS
OUTCOMES:
1. State the concepts and the importance of advertising.
2. Analyze the planning aspects of advertising
3. Explain the functioning of advertising in the various media
4. Discuss various advertising production methods
5. Develop advertising campaigns.
TEXT BOOKS:
1. David A.Aaker, Rajeev Batra, John G.Myers, “Advertising Management”, Prentice Hall
Inc., 1999.
2. Maurice I.Mandell, “Advertising”, Prentice Hall Inc., 1999
95
REFERENCES:
1. Leon G.Schiffman and Leslie Lajar Konar, “Consumer Behaviour”, Prentice Hall Inc.,
1996.
2. Loudon, Della Bitta, “Consumer Behaviour concepts and Application”,
McGraw Hill, 1996.
3. Wells, Burnett and Moriarty, “Advertising; Principles & Practice”, Prentice Hall Inc., 2002.
CO-PO Mapping:
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CO2     
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PT5011 QUALITY CONTROL IN PRINTING AND PACKAGING L T PC

3 0 03
OBJECTIVES:
 To impart knowledge about principles of quality
 To learn the basic process control tools and sampling
 To implement quality control procedure for press incoming materials
 To design test chart and learn control procedures in various stages of printing
 To develop quality monitoring checklist for print standards
UNIT I FUNDAMENTALS OF QUALITY 9

Fundamental concepts of Quality, Quality Cost, Specification of Quality, Quality inspection,
Quality Challenges in printing; Records - types, maintenance; Pre press quality control; Quality
of originals, Input Resolution, File-formats, Linearization, Calibration and Profile creation, Image
editing, anti aliasing, trapping, image mixing, Pre-flight Check, Proofing, RIP, Simulation of
Proof to-Press, Output/Imaging.
UNIT II STATISTICAL PROCESS CONTROL 9

Introduction to Statistical Process Control, Statistical Quality Control tools; Types of Variation,
Control charts for Variable and attribute data, Acceptance sampling for attributes, Acceptance
sampling for variables, Operation Characteristics curve, Selection and collection of data,
Interpretation of data and statistical inference, Data analysis using statistical software like
Minitab, SPSS, SAS.
UNIT III PACKAGING MATERIAL'S QUALITY CONTROL 9

Quality control procedure and practices used in receiving inventory inventory management -
Paper and board, Glass, Metals, Plastic and wood, Testing of printability - surface properties,
optical properties, ink characteristics, press performance and post print performance testing,
Aspects of suitability of packaging material for various packaging applications - performance
testing - Physical, chemical and biological characteristics
UNIT IV PACKAGE PRINTING QUALITY CONTROL 9

Process variability and measures of variability, Process inspection and control procedures for
every production department, waste and spoilage reduction, Press Characterization (finger
printing) and standardization, Various test forms used for standardization; Quality control in
conversion process.
96
UNIT V STANDARDS 9
Principles of print standards, Types of Standards such as ISO/PSO, TAPPI, CGATS, CIE, ICC,
Media Standard, DIN, ASTM, ANSI developing of quality monitoring checklists for all processes,
checklists of definable and measurable attributes of products
TOTAL: 45 PERIODS
OUTCOMES:
1. Implement ISO standards in prepress
2. Apply statistical process control tools and quality standards
3. Evaluate quality of incoming materials and outgoing products
4. Identify instruments required for implementing quality
5. Analyze the Print standards and establish process control checklist
TEXT BOOKS:
1. Joseph M. Juran, Joseph A. De Feo, Juran's Quality Handbook, Tata McGraw Hill
Publication, 6th edition, 2010.
2. Miles Southworth & Donna Southworth, Quality and Productivity in the Graphic Arts, Graphic
Arts Publishing Company, 1990
REFERENCES:
1. Apfelberg, H.L., Apfelberg, M.J., Implementing Quality Management in Graphic A
2. Brian Rothery, ISO 9000, Productivity & Quality, Publishing Private Ltd., 1992
3. Douglas C. Montgomery, Introduction to Statistical Quality Control, John Wiley, 1985
4. Kelvin Tritton, Colour Control for Lithography, PIRA International, 1992
5. Ken Holmes, Implementing ISO 9000, 2nd edition, PIRA International, 1995
6. Mortimer, A., Colour Reproduction in Printing Industry, PIRA International, 1991. 103
7. Phil Green, (1992), Quality Control for Print Buyers, Blue Print.
8. Ronald E. Todd, Printing Inks – Formulation Principles, Manufacture and Quality Control
Testing Procedures, PIRA International,1994
CO-PO Mapping:
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CO2 √ √ √ √
CO3 √ √ √ √ √
CO4 √ √ √ √
CO5 √ √ √ √ √ √ √
PT5012 VISUAL COMMUNICATION L T PC

3 0 0 3
OBJECTIVES:
 To understand the Importance of Visual Communication
 To infer the basic concepts in creating visual images
 To analyze the various vehicles of Visual communication
 To be aware of fundamentals in film making process
 To learn about various applications in different media
97
Visual arts history from cave drawings to video painting, identifying and analyzing hidden
languages in various media and cultures, Need and importance of Communication,
Communication theories and models.
UNIT II PRINCIPLES OF VISUAL COMMUNICATION 9
Psychology of human vision, How the eye and brain process image, Visual grammar, Colour
form, Depth and movement, Visual theories, Perception, Semiotics, Visual story creation;
Principles of Design – The applications of design principles in creating visual images.
UNIT III VISUAL ANALYSIS 9
Visual persuasion and propaganda, Understanding an image - Analysis Models, Visual image
analysis – Perspectives, stereotypes and the media, Ethics of visual story telling; Standard
Observer.
UNIT IV BASICS OF FILMMAKING 9

Planning, pre-production- Concept / Story development, Scripting / Screen play writing,
Budgeting, Casting, Locations, Financing. Production-Shooting, Direction & Cinematography.
Post production- Editing, Sound recording, Dubbing, Special effects, Graphics & Final mixing.
Distribution & Exhibition.
UNIT V APPLICATION OF VISUAL COMMUNICATION 9

Overview of print, Photography, Video and audio media, Study of techniques and methods of
applying visual communication in newspapers, magazines, video, internet, advertising and
public relations .Analysis of a visual event–film, TV, photo exhibit, advertisements, Case
studies, Standard observer.
TOTAL: 45 PERIODS
OUTCOMES:
1. Apply the principles of visual communication to various media.
2. Design using the various visual communication theories.
3. Analyze images and visual arts effectively
4. Understand various processes involved in film making
5. Develop Visual Communications in day to day usage.
TEXT BOOKS:
1. Bo Bergström, Essentials of Visual Communication, Laurence King Publishing, 2012
2. Rick Williams, Julianne Newton, Visual Communication: Integrating Media, Art, and
Science, Routledge, 2014
REFERENCES:
1. Gregg Beryman, Notes on Graphic Design & Visual Communication, Crisp Publications,
1990.
2. Gunther R.Krers, Theo Van Ceeuwen, Routledge, Gunther R.Grers, Reading Images –
The Grammar of Visual Design, Routledge Publishers, 1995.
3. Horn, Robert, Visual Language, Macro UV Publishers, 1999.
4. Kosternics, Charles and David Roberts, Designing Visual Language,2ndEdition, Allyn &
Bacon, 1999
5. Lucienne Roberts, Jonathan Baldwin, Visual Communication: From Theory to Practice,
AVA Publishing, 2012
6. Paul Martin Lester, Visual Communication; Images with Messages, 3rd Edition,
Thomson/Wadsworth, Belmont, California, 2003.
98
CO-PO Mapping:
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PT5013 HEALTHCARE PACKAGING L T PC

3 0 0 3
OBJECTIVES:
 To provide an understanding of regulatory expectations and standards for design control
of pharmaceutical/medical device package manufacturing, distribution and various
strategies for validation
 To explain about special requirements of pharmaceutical and medical products
 To provide knowledge about licensing and legislative requirements
 To describe about the various types of packaging for pharmaceutical and medical
products
 To understand the usage of various packaging materials in healthcare sectors
UNIT I BASICS OF PHARMACEUTICAL PACKAGING AND PROCESS 9

Types of Pharmaceutical products, Physical forms, Levels of Packaging, approved materials,
Packaging Materials for tablets, capsules, syrups, ointments, Dry powders sprays, I.V. fluids,
pre-fillable inhalers, pre-fillable syringes, Parental vials, ampoules, product spoilage
mechanisms. Pharmaceutical good manufacture requirements, Pharmaceutical machinery-
filling and sealing machines for injection, infusion and screw neck bottles, ampoules, prefilled
syringes and cartridges, parental stoppers, flip-top closures, unit dose packaging, bulk package,
universal product code, global trade number, package inserts, smart labels
UNIT II BASICS OF MEDICAL DEVICE PACKAGING AND MATERIALS 9

Overview of Medical Devices, Medical Device Class, Medical Device Packaging and Packaging
Requirements, compliant related to packaging; Package Materials-Types of Packaging, Levels
of Packaging, Packaging Materials, Paper & Speciality Papers, Glass, Metals, Composites,
Regenerated Cellulose Films; Design Control-, Why Design Control is required?, Design
Control Elements, Package Specifications- Packaging Material Specification for different
Materials, Package Material Characteristics, Advantages and Limitations, Package
Construction, Package Sealing, Qualification Considerations, Process Control & Capability, and
Package Integrity Testing. Functions of Healthcare Packages; Protection, Identification,
Process ability, Package Integrity, Packaging requirements for reusable medical devices in
healthcare
UNIT III PACKAGE STERILIZATION METHODS 9
Terminologies & Definitions, Types of Sterilization, Sterilizing Methods/ Agent, Variables that
affect sterilization , Pros & Cons of each method with respect to the packaging, MSI / PSI / SAL,
Heat Sterilization & Suitable Package Material, Dry, Wet (Steam), Gaseous Sterilization &
Suitable Package Material, Ionizing Radiation Sterilization & Suitable Package Material, Gas
Plasma Sterilization & Suitable Package Material, Liquid Sterilization & Suitable Package
Material, Shelf Life stability study –ASTM F 1980, Aseptic Presentation, Storage Autoclave
Case System & Instrument Cassette Designs.
99
UNIT IV PACKAGE VALIDATION: PACKAGE FUNCTIONAL TESTING 9
Packaging System, Protective Package, Sterile Barrier System (SBS), COBB, Grammage,
types of seals, seal/closure evaluation, Physical Testing for sterile package integrity, Tensile
strength test, Tear strength test, Impact strength test, Puncture resistance test, Air permanency
test, Microbial barrier test, Basis weight, Oxygen Transmissibility rate, Flexural Durability, Static
Electricity Thickness & density. Distribution Testing Standards-Distribution- Definition,
Hazards, ISO requirement; D4169 – 14-Terminology, Distribution cycles, Distribution Standards;
Distribution Tests-Box compression strength, ECT, RCT, inclined impact test, Drop and
vibration Test, Stack strength analysis, Transit pack leak study, Box stability Test and
theoretical estimation of top load, Pallet Assembly and configuration (Optimization), Ancillary
material requirements for pallet forming and its importance
UNIT V INTERNATIONAL STANDARDS & COMPLIANCE 9

Overview of medical device Quality System - ISO 13485, US FDA- 21 CFR 820 and EU MDR-
745/2017. Healthcare Packaging international standards / ISO 11607 Part 1,2 & EN 868-1,
Transport Simulation tests per ASTM D 4169, ASTM D4332. Healthcare Packaging Labeling
and Barcode Labelling -21 CFR 801 – Labeling, 21 CFR 830- Unique Device Identifier(UDI) &
Packaging Symbols Used in Labeling – ISO 15223
TOTAL: 45 PERIODS
OUTCOMES:
1. Introduces the Quality System Regulations, offers extensive syllabus on international
standards requirements on pharmaceutical and medical devices packaging and how
these regulations can improve the safety and efficacy of medical products
2. Understand legislative and statutory requirements for medical package
3. Select appropriate packaging material and package design for various pharmaceutical
products
4. Acquire knowledge on selecting suitable dispensing techniques for health care products
5. Summarize the packaging technology and security features in pharmaceutical packaging
REFERENCES:
1. Medical Device Packaging Handbook, 2nd edition Revised and Expanded; Max Sherman
2. Pharmaceutical Packaging Handbook, Edward Bauer
3. ISO 13485- Medical Device – Quality Management Systems Requirements for regulatory
purposes
4. US FDA 21 CFR 820: Medical Devices – Quality system regulations
5. ISO 11607- 1 & 2: Packaging for Terminally sterilized Medical Devices
6. ISO 15223: Medical Devices – Symbols to be used medical devices labels, Labeling and
information to be supplied
7. US FDA 21 CFR 801: Healthcare Labeling
8. 21 CFR 830: Unique Device Identified
9. ASTM D 4169: Standard Practice for Performance Testing of Shipping Containers and
Systems
10. ASTM F 1980: Standard Guide for Accelerated Aging of Sterile Barrier Systems for Medical
Devices
CO-PO Mapping:
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100
IE5653 RELIABILITY ENGINEERING L T P C
3 0 0 3
OBJECTIVES:
 Describe reliability concepts.
 Teach the students in filling the life data into theoretical distribution.
 Teach the students in reliability evaluation of various configuration.
 Describe knowledge in reliability monitoring methods.
 Appraise effectively various techniques to improve reliability of the system.
UNIT I RELIABILITY CONCEPT 9

Reliability definition –Reliability parameters- f(t), F(t) and R(t) functions- Measures of central
tendency – Bath tub curve – A priori and posteriori probabilities of failure – Component mortality
- Useful life.
UNIT II LIFE DATA ANALYSIS 9
Data classification – Non parametric methods: Ungrouped, Grouped, Complete, Censored data
– Time to failure distributions - Survival graphs – Probability plotting: Exponential, Weibull -
Goodness of fit tests – -Bartlett's test, KS test, chi-square test.
UNIT III RELIABILITY ESTIMATION 9
Series parallel configurations – Parallel redundancy – m/n system – Complex systems: RBD
approach – Baye’s method – Minimal path and cut sets - Fault Tree analysis – Standby system.
UNIT IV RELIABILITY MANAGEMENT 9

Reliability testing: Failure terminated test – Time terminated test – Upper and lower MTBFs –
Sequential Testing – Reliability growth monitoring – Reliability allocation.
UNIT V RELIABILITY IMPROVEMENT 9

Analysis of downtime – Repair time distribution – Maintainability prediction – Measures of
maintainability – Availability definitions – System Availability – Replacement decisions –
Economic life.
TOTAL: 45 PERIODS
OUTCOMES:
CO1: Students will be able to conduct failure data analysis.
CO2: Students will be able to estimate reliability of standard systems as well as complex
systems.
CO3: Students will be able to explore reliability management tools and techniques.
CO4: Students will be able to contribute in maintainability and availability demonstration
programs.
CO5: Students will be able to take decisions on inspection and replacement.
CO1    
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CO3        
CO4       
CO5   
TEXT BOOK:
1. Charles E.Ebeling, “An Introduction to Reliability and Maintainability Engineering”, TMH, 2007
101
REFERENCE:
1. Roy Billington and Ronald N. Allan, “Reliability Evaluation of Engineering Systems”,
Springer, 2007.
PT5014 PRINTED ELECTRONICS LTPC

3 003
OBJECTIVES:
 To explain the basics of printed electronics and its applications
 To list and outline the printing techniques used in electronic products manufacturing
 To list and outline the materials used for printed electronics
 To describe and discuss the basics of semiconductors and substrates
 To list and discuss the standard interconnection methods
Printing Technology in Electronics Manufacturing, PE Technology and Its Benefits, PE Products
and Trends, Lighting, Organic/Inorganic Photovoltaics, Displays, Integrated Smart Systems,
RFID, Other Electronics and Components
UNIT II PRINTING TECHNOLOGY 9

Printing Parameters, Screen Printing, Inkjet Printing, Fast Printing: Flexo Printing and Offset-
Gravure Printing, Fine Pattern Printing: Nanoimprint, µCP, and Electrostatic Inkjet, Laser-
Induced Forward Transfer, Post-treatment Process
UNIT III MATERIALS FOR PRINTED ELECTRONICS 9

Varieties of Conducting Materials, Metallic Nanoparticles, Metal-Organic Decomposition Ink,
Nanowires; Applications to Transparent Conductive Films, Low Temperature Fabrication of
Metal Nanowire TCF
UNIT IV SEMICONDUCTORS AND SUBSTRATES 9

Semiconductor Category and History, Organic Semiconductors, Oxide Semiconductors, Other
Semiconductors; Substrate-Polymeric film, glass, paper; Barrier Film Technology
UNIT V INTERCONNECTION AND STANDARDS 9

Choice of Interconnection Methods- Soldering, Adhesives; Conductive Adhesives- Isotropic
Conductive Adhesives- Anisotropic Conductive Adhesives- Interconnection Reliability;
Standards-ISO, IEC, IEE, IPC.
TOTAL: 45 PERIODS
OUTCOMES:
1. Explain and restate the basics of printed electronics
2. Compare and contrast the suitability of printing processes for various electronic products
3. Compare and discuss about the materials and the techniques involved in printed
electronics
4. List and discuss the basics of semiconductors and substrates
5. Outline and restate various standards in printed electronics
TEXT BOOKS:
1. Katsuaki Suganuma 'Introduction to Printed Electronics', Springer, 2014
102
REFERENCES:
1. John Birkenshaw 'Printed Electronics' Pira International, 2004
2. Jutta E. M Rasp 'Flexible and Printed Electronics Explained: Technology and
Commercial Applications', John Wiley & Sons, Limited, 2015.
CO-PO Mapping:
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PT5015 SECURITY PRINTING L T P C

3 0 03
OBJECTIVES:
 To discuss the need for security printing.
 To list and explain the types of security inks
 To list and explain the types of security substrates
 To identify and explain the security printing techniques
 To explain various security printing applications
Need for Security printing – special issues, counterfeiting -Creation & Graphics, Making of a
bank note, Circulation & Bank maintenance- RBI specifications- General security aspects of
currencies- Importance of Academic and industrial security- types of products – Suitable
Printing techniques for various applications
UNIT II SECURITY INKS 9

Types of security printing inks-Invisible ink, thermochromic ink, solvent sensitive ink, optically
variable ink, magnetic ink, biometric ink, fugitive ink, secondary fluorescing ink, indelible inks,
Invisible Phosphorescent inks, Water Resistant Inks.
UNIT III SECURITY SUBSTRATES 9

Security Fibres, , Fluorescent Hilites, Iridescent coating, Security threads, Holographic foil,
Colour centered paper, Chemical reactive, chemically void, toner fused paper, visible security
fibers, invisible fluorescent fibers and other security papers.
UNIT IV SECURITY PRINTING TECHNOLOGIES 9

Water marking – Digital Watermark -Holograms, rainbow printing, micro lines, Micro-dot,
guilloches, numbering, Line-printing, stamp embossing, hot-foil-embossing, embossing /
punching, customer - designed hologram, Principles of Bar coding, Types of Coding EAN 13
Code, Code 39 ACA.
103
Security design and processes for various print products: Bar-codes, Holograms, cheque
printing- MICR cheques and Reserve Bank of India (RBI) specifications, finishing, paper
specifications- Manufacturing process of – Bank Notes – Business forms – Certificates-
Passports – Packaging - Card printing. Security Labels- substrates, content; Label
authentication and protection- Logo, Adhesive types- low residue, high residue, self voiding,
secutiy cuts, security threads, Types of marking-on-asset marking, online authentication and
item level traceablity.
OUTCOMES:
1. Explain the basic concepts of security printing.
2. Illustrate and classify the security inks
3. Identify and utilize the advantages of security inks and substrates
4. Develop security techniques as per the requirement
5. Categorise and recommend suitable security printing technique for appropriate
applications
TEXT BOOKS:
1. Richard D. Warner, Richard M. Adams, “Introduction to Security Printing”, PIA/GATF
Press, 2005
REFERENCES:
1. A.S. Bhaskar Raj, Barcode Technology and Implementation, McGraw Hill, 2007.
2. Developments in Security Labels and Tags, Rudie Lion, Pria International Ltd.
3. Martin Monestics, The Art of Paper Currency, Quarlet Books Ltd.,1983.
CO-PO Mapping:
CO1  
CO2      
CO3      
CO4      
CO5      
PT5016 MASS COMMUNICATION L T P C

3 0 0 3
OBJECTIVES:
• To understand the concepts of verbal and non-verbal communication
• To learn and practice news reporting and editing
• To gain knowledge about the process of writing articles
• To understand the concepts of broadcast journalism
• To appraise the applications of Audio and video communication
Communication and its types, History and evolution of communication, Communication theories,
Verbal and non-verbal communication, formal and informal communication, Role of mass media
in society. Current trends in communication
104
UNIT II NEWS REPORTING AND EDITING 9
Fundamentals of reporting, news gathering, evaluation, news writing & newsroom procedures,
Depth reporting, Trend reporting, Investigative reporting, Economic and Science reporting,
Preparation of news copy for publication, Copy reading, Rewriting, Proof reading, Page making,
Typography, Picture editing.
UNIT III WRITING 9

Newspaper feature and magazine, non-fiction writing, writing editorials, analytical articles,
reviews, columns, commentaries & analysis.
UNIT IV BROADCAST JOURNALISM 9

Gathering & reporting news for radio & television. The structure, functions and administration of
a news and public affairs department in a broadcast station. Radio/TV station management.
UNIT V AUDIO-VISUAL COMMUNICATION 9

Audio-visual aids & techniques, use of non-projected and projected aids as black boards,
Charts, Graphs, Film appreciation, principles and techniques of various types of communication
research.
TOTAL: 45 PERIODS
OUTCOMES:
1. Understand and Apply communication theories in Mass Media
2. Gather news and convert it into a news report for publishing
3. Develop content for different media
4. Analyze the functionary of Radio and Television Media
5. Use the various tools and techniques for audio visual communication
TEXT BOOKS
1. Keval J. Kumar, Mass Communication in India, Jaico Publishing, 2014
2. Nick Couldry, Media, Society, World: Social Theory and Digital Media Practice,
Wadsworth Publishing, 2015.
REFERENCES:
1. Arthur Asa Berger, Essentials of Mass Communications Theory, SAGE Publications, 1995.
2. Denis McQualil, Mass Communication Theory; An Introduction to Theories of Mass
Communication, 5th Edition, Melvin L.DeFluer, Sandra Bale-Rokeach, Sage Publications,
1999.
3. Jennings Bryant, Dolfzillmann, Media Effects; Advances in Theory and search, 2nd Edition,
Lea Publishers, 2002.
4. Melvin L. Deflear, Sandra Bale-Rokeach, Theories of Mass Communication, 5th Edition,
Allyn and Bacon Publishers, 1999.
5. Stanley J.Baran, Dennis K.Davis, Mass Communication Theory Foundations, Ferment and
Future, 3rd Edition, Wadsworth Publishing, 2002.
CO-PO Mapping:
CO1 √ √ √
CO2 √ √ √ √
CO3 √ √ √ √ √ √
CO4 √ √ √ √ √ √
CO5 √ √ √ √ √
105
PT5017 PACKAGING APPLICATIONS L T P C
3 0 0 3
OBJECTIVES
 To introduce the fundamental knowledge in the different package applications.
 To provide an overall knowledge about the various packaging technologies
 To explain about the food packaging materials and technologies
 To describe about the various technologies used in packaging beverages
 To discuss the challenges in electronics packaging.
Introduction to Packaging, Definitions, Functions, Package Environments, Environment Grid and
Innovation, Demands and challenges, Packaging sustainability, Environmental Issues,
Packaging waste management, Life cycle assessment, Social and legislative considerations.
UNIT II FOOD PACKAGING 9

Introduction, Factors affecting product quality and shelf life, Migration from packaging to foods,
Shelf life determination and testing, Mass transfer, Permeation – Importance, Effect of Time,
Temperature, Moisture, Gases, Permeation mechanism, Fick’s law, Knudsen diffusion,
Hydrodynamic flow of gases, Antimicrobial packaging, Product fragrance and packaging
material interactions.
UNIT III BEVERAGE PACKAGING 9

Introduction, Water – Indices of failure, Packaging, Carbonated soft drinks – Glass, Metal,
Plastics, Coffee – Roasted Whole beans, Roasted and ground coffee, Instant Coffee, Tea –
Black and Green Tea, Juices – Beer – Wine.
UNIT IV PHARMACEUTICAL PACKAGING 9

Introduction, Function, Regulatory aspects, spoilage mechanisms, Drugs, Generic Medicines,
Pharmaceutical product types, Material Types - Package requirements, Packaging design
making process, Packaging structure, Unit dose packaging, sterile product packaging,
Packages for semi solid and liquid, Primary and secondary packaging types.
UNIT V ELECTRONICS PACKAGING 9

Overview, Challenges, Materials, Properties – Mechanical, Electrical, Thermal, Physical,
Manufacturability properties, Composite electronic packaging, Conducting polymer composites,
Packaging Level – First, Second, Third.
TOTAL: 45 PERIODS
OUTCOMES
1. Explain the fundamental knowledge in the different package applications.
2. Classify the various packaging methods in food packaging applications.
3. Discuss the various materials used for beverage packaging
4. Discover the suitable packaging type.
5. Detect and overcome the challenges in Electronics packaging.
REFERENCES:
1. Edward Bauer, “Pharmaceutical Packaging Handbook”, CRC Press, 2016
2. Gordon L. Robertson, “Food Packaging: Principles and Practice”, Third edition, CRC Press,
2016.
3. Michael Pecht, Rakish Agarwal, F. Patrick, “Electronic Packaging – Material and their
Properties”, CRC Press, 2017
4. Selke, Susan EM, and John D. Culter. Plastics packaging: properties, processing,
applications, and regulations. Carl Hanser Verlag GmbH Co KG, 2016.
106
CO-PO Mapping:
CO1 √ √ √ √
CO2 √ √ √ √ √ √ √ √ √ √
CO3 √ √ √ √ √ √ √ √ √ √
CO4 √ √ √ √ √ √ √ √ √ √ √
CO5 √ √ √ √ √ √ √ √ √ √ √
MF5072 SUSTAINABLE MANUFACTURING LT P C

3 0 0 3
COURSE OBJECTIVES:
 To impart knowledge on sustainable manufacturing polices
 To introduce the best practices for sustainable manufacturing,
 To introduce lean manufacturing practices
 To be acquainted with selection of sustainable machinery with lower energy
consumption.
 To provide knowledge in hazardous management and recyclability.
UNIT I SUSTAINABLE MANUFACTURING AND POLICIES 9

Introduction to sustainable manufacturing - Origins of sustainable manufacturing - Sustainable
manufacturing concepts - Indian/European/US environmental policies - Legislative, cultural,
societal and political issues - Sustainable quality systems - Emission less manufacturing -
Comparison between green, eco-manufacturing, eco- machining, clean manufacturing and
sustainable manufacturing.
UNIT II SUSTAINABILITY MANUFACTURING BEST PRACTICES 9

Introduction to best practices of sustainability manufacturing – Manufacturability issues in
sustainable product design - Environmentally conscious design/manufacturing processes -
Societal impact - Product functionality, serviceability, maintainability, upgradability - Innovative
product/process designs for sustainability - Preservation of sustainable development.
UNIT III LEAN MANUFACTURING AND GREEN ENERGY 9

Introduction to lean Manufacturing - Lean manufacturing tools - Comparison of conventional
manufacturing and lean Manufacturing - Advantages and Limitations of lean Manufacturing.
Introduction to green energy concepts - Green house effect - Global warming - Climate change -
Environmental degradation– Environmental pollution – Pollution due to manufacturing industries
- Remedies.
UNIT IV SUSTAINABLE MACHINERY AND ENERGY CONSUMPTION 9

Selection of appropriate machine, materials, energy, resource utilisation for sustainability
manufacturing – Performance evaluation of different machinery and its components in terms of
energy consumption - Causes for inefficient operations of machinery – Scope for energy
conservation - World energy consumption - Determination of power demand and consumption -
Comparison of power generation cost using renewable and non- renewable sources.
107
UNIT V HAZARDOUS MANAGEMENT AND RECYCLABILITY 9
Introduction to hazardous management in industries – Need for hazardous waste management -
Appropriate method of collection, storage, transport and disposal of hazardous waste -
Hazardous waste prevention and Life cycle assessment - Advantages and limitations of
hazardous management - Recyclability: Recycling, recharging, disassembly, recovery,
remanufacturing - End-of-life and product take-back issues - Training of next generation
workforces for sustainable manufacturing.
TOTAL : 45 PERIODS
COURSE OUTCOMES:
At the end of this course the student shall be able to:
 CO1: Identify the best practices for sustainable manufacturing in industries,
 CO2: Describe the various policies for sustainability manufacturing.
 CO3: Implement lean principles to reduce industrial wastes
 CO4: look for selection of sustainable machinery with lower energy consumption.
 CO5: Recognize hazardous management techniques and safe practices.
PO PSO
CO
1 2 3 4 5 6 7 8 9 10 11 12 1 2 3
1 0.6 0.6 0.9 0.9 0.9 0.3 0.6
2 0.6 0.9 0.9 0.9 0.3 0.6
3 0.6 0.6 0.6 0.6 0.6 0.6 0.9 0.9 0.9 0.9 0.9
4 0.6 0.6 0.6 0.6 0.6 0.6 0.9 0.9 0.9 0.9 0.9
5 0.6 0.6 0.6 0.6 0.6 0.6 0.9 0.9 0.9 0.9 0.9
TEXT BOOKS:
1. Davim, J.P., “Sustainable Manufacturing”, John Wiley & Sons.,United States, 2010,ISBN:
978-1-848-21212-1,
2. Günther Seliger, Marwan M.K. Khraisheh and JawahirI.S., “Advances in Sustainable
Manufacturing”, Springer Berlin Heidelberg., London, ISBN 978-3-642-20183-7,2011.
REFERENCES:
1. Clive George and Colin Kirkpatrick., “Impact Assessment and Sustainable Development”,
Edward Elgar Publishing Ltd., United States, 2007,ISBN: 978 1 84542 787 0
2. Craig B. Smith , Kelly E. Parmenter., “Energy Management Principles: Applications,
Benefits,Savings”,2nd edition, Elsevier;,2015.ISBN: 9780128026441,9780128025062.
3. Davim J. Pauls, “Green Manufacturing Processes and Systems”, Springer.,Germany
2013,ISBN: 9783642337925.
4. Dornfield David, “Green Manufacturing”, Springer., Germany,2012, ISBN 978-1-4419-6016-
0.
5. Günther Seliger, “Sustainability in Manufacturing: Recovery of Resources in Product and
Material Cycles”, Springer Berlin Heidelberg,2010., ISBN 978-3-540-49871-1.
108
PT5018 SPECIALITY PRINTING L T P C
3 0 0 3
OBJECTIVES:
 To discuss the advanced reproduction techniques in printing.
 To explain the graphic design concepts for different applications.
 To compare and discuss various unconventional printing processes
 To describe and explain the various aspects of aesthetic improvement
 To describe and discuss speciality printing finishing operation.
Different types of specialty printing, Functions, Anti- counterfeiting features, Currency printing,
Intaglio printing, Postage Stamp printing, Map printing, MICR, Hologram, Semiconductor
lithography, Advance printing techniques.
UNIT II SPECIALITY DESIGN 9

Graphic Design - concept, graphic, logo, page, product, brand, label and advanced concepts;
Digital printing techniques; prototypes
UNIT III SPECIALITY PRINTING 9

Concepts, techniques and applications - Pad printing, textile printing, tissue paper printing;
printed electronics - solar cell, talking book, visiting cards; POD, direct mailers, thermography,
lenticular printing, Braille printing; security printing- overt and covert printing, Water transfer
printing, 3D printing, Decals,
UNIT IV VALUE ADDITION PROCESSES 9

UV coating- matt, gloss, cold, textured, metallic coating, applications; varnishes- types,
selection, blind emboss, de-bossing; laminations –types, materials , techniques; Foiling - Hot,
cold;
UNIT V SPECIALITY FINISHING OPERATIONS 9

Menu card printing and folding, value added features- phaidon mailer, z-bind, greeting card with
special fold, reception cards- valley and mountain fold, duplexing, perforation, brochures ;
Diecut- Hugo Boss, etched and laser, kiss cut cards – security features. Premium packages
TOTAL : 45 PERIODS
OUTCOMES:
1. Outline the basic concepts of speciality printing
2. Compare and contrast innovative design for printed products using specialty printing
techniques.
3. Compare and contrast various types of speciality printing processes
4. Plan and compose value addition to existing print design
5. Compare and contrast various specialtiy print finishing operations
TEXT BOOKS:
1. Megan Fishpool,” Hybrid Prints Printmaking Handbooks ”, A&C Black, 2009
2. Poppy Evans, Aaris Sherin, Irina Lee,” The Graphic Design Reference & Specification
Book: Everything Graphic Designers Need to Know Every Day ”, Rockport Publishers,
2013.
REFERENCES:
1. Helmut Kipphan, "Handbook of Print Media", GATF, 2001
2. Jutta E. M Rasp, "Flexible and Printed Electronics Explained: Technology and
Commercial Applications", John Wiley & Sons, Limited, 2015.
109
3. John Dawson, ”The Complete guide to prints and printmaking: techniques and
materials”, Excalibur Books, 1981, digitized Jun 2010.
4. Jessica C. White, ” Letterpress Now: A DIY Guide to New & Old Printing Methods”,
Sterling Publishing Company, Incorporated, 2013.
CO-PO Mapping:
CO1     
CO2    
CO3   
CO4   
CO5   
PT5019 PACKAGE DESIGN AND STANDARDS L T PC

3 0 0 3
OBJECTIVES:
 To discuss about the basics of packaging and merchandising
 To discuss on the basic concepts in package designing, design considerations and
design workflow.
 To discuss and illustrate the components of package graphic designs
 To discuss and illustrate the components of package structural designs
 To discuss about the package designing and performance simulation software
Packaging and Modern Merchandising, Marketing Requirements, Brand Management, Product
Lifecycle, Planning for change, Basic considerations of package development –structural
development, packaging coordination, graphics, packaging line engineering, cost of
development; Economic considerations: package cost vs. product cost
UNIT II PACKAGE DEVELOPMENT 9

Managing the Packaging Function, Project Scope, Consumer Research, Behavioral Measures,
Eye Tracking and the features of a package, Optimizing Package Design, Package
Development Process, Specifications, Benchmarks, Package Designer’s, Checklist, Introduction
of testing and evaluation methods.
UNIT III GRAPHIC DESIGN 9

Demographics and Psychographics, The Retail Environment, Fundamental Messages, Equity
and Brand Names, Role of Graphics, Text, Colour, Graphic Design Basics, Package Design and
Marketing Studies, Package Aesthetics, Decoration Aspects, Layout and Feature Selection.
UNIT IV STRUCTURAL DESIGN 9

Predicting package performance, Role of Structure, Structural Design – folding cartons, cans,
glass containers, plastic containers, bags and pouches; Die-making, Drawing, Moulds,
Prototypes, Samples, Design Standards.
UNIT V SOFTWARES FOR DESIGNING 9

CAD software for Package Designing, drafting, mould design; Simulation software for package
performance and manufacturing.
TOTAL: 45 PERIODS
110
OUTCOMES
Upon completion of the course, the student will be able to:-
1. Explain the basic concepts of packaging and merchandising
2. Explain and illustrate the package development process
3. Explain and illustrate the graphic designing process with respect to various relevant
factors
4. Explain and illustrate various structural aspects of package designing
5. Explain and utilize package designing and performance simulation software
TEXT BOOKS
1. Marianne R. Klimchuk and Sandra A. Krasovec, “Packaging Design: Successful Product
Branding from Concept to Shelf”, Wiley, 2006,
2. Walter Soroka, “Fundamentals of packaging technology”, 3rd Edition, Institute of
packaging professionals, Naperville, Illinois, USA, 2002
REFERENCES
1. Aaron L. Brody and Kenneth S. Marsh, “The Wiley Encyclopedia of Packaging
Technology”, 1997
2. Giles Calver, “What is Packaging Design?: Essential design handbook”, Rotovision,
2004
3. Steven DuPuis, John Silva, ”Package Design Workbook: The Art and Science of
Successful Packaging”, Rockport Publishers, 2008
CO-PO Mapping:
CO1      
CO2           
CO3      
CO4         
CO5           
PT5020 CREATIVITY AND INNOVATION IN PRINTING AND PACKAGING L T P C

3 0 0 3
OBJECTIVES:
 Understand the nuances involved in Creativity & Innovation.
 Describe the applications of thinking and visualization in printing and packaging
 Get hands on experience in applying creativity in problem solving.
 Produce creative ideas using Brainstorming
 Explain the various methods of innovation in the Printing and packaging industry
Need for Creative and innovative thinking for quality, components of Creativity, Methodologies
and approaches, individual and group creativity, organizational role in creativity, types of
innovation, barriers to innovation, innovation process, establishing criterion for assessment of
creativity & innovation.
111
UNIT II THINKING AND VISUALIZATION 9
Definitions and theory of functioning of mind heuristics and models: attitudes, Approaches and
Actions that support creative thinking - Advanced study of visual elements and principles- line,
plane, shape, form, pattern, texture gradation, colour psychology & symmetry. Techniques to
enhance visualization – provocation, cross fertilize, mastermind, OPV, Brain gym.
UNIT III CREATIVITY 9

Methods and tools for Directed Creativity – Basic Principles – Tools that prepare the mind for
creative thought – stimulation – creativity techniques in Package design– Inspiration,
Clarification, Distillation, Perspiration, Evaluation and Incubation – Creativity and Motivation.
UNIT IV CREATIVE PROBLEM SOLVING 9

Generating and acquiring new ideas, product design, service design – case studies and hands-
on exercises, stimulation tools and approaches, six thinking hats, lateral thinking – Individual
activity, group activity, Brainstorming, Brain writing, Design thinking in Printing and Packaging
UNIT V INNOVATION 9
Achieving Creativity – Introduction- the essential factors – Innovator’s solution – creating and
sustaining successful growth – Disruptive Innovation models – Patents, IPR methods laws and
regulations
TOTAL: 45 PERIODS
OUTCOMES:
1. Overcome barriers and blocks in creative thinking process
2. Combine the different techniques in creative thinking and its applications
3. Discover creative ways of designing packages
4. Design new products in Printing and packaging using creativity tools
5. Discuss innovation and the ways and means of obtaining patents
TEXT BOOKS :
1. Think!: Before It's Too Late by Edward de Bono, Random House books, 2017
2. Mastering the Dynamics of Innovation by James M. Utterback, Harvard Business School
Papper back 2017
REFERENCES:
1. The Creative Mind: Myths and Mechanisms by Margaret A. Boden, Routlege Publishers
London, 2018
2. Creative Cognition: Theory, Research, and Applications by Ronald A. Finke, Thomas B.
Ward, and Steven M. Smith, MIT Press Papaerback edition, 2018
3. The Accidental Creative: How to Be Brilliant at a Moment's Notice By, Todd Henry, Penguin
Publishers, 2017
CO-PO Mapping:
CO1     
CO2     
CO3     
CO4     
CO5     
112
PT5021 PRINTING AND PACKAGING MACHINERY MAINTENANCE L T PC
3 0 03
OBJECTIVES:
 To provide an overview about maintenance management.
 To impart knowledge on maintenance activities & its schedule.
 To learn about the concepts of total productive maintenance.
 To understand the procedures involved in erection and techniques to evaluate machine
condition.
 To comprehend the factors to be considered for replacement and reconditioning.
UNIT I MAINTENANCE MANAGEMENT PERSPECTIVE 9
Objectives and functions, Problems and challenges, Organisation, Maintenance methods,
Criticality determination, Categorization, Economic aspects of maintenance. Emerging trends.
UNIT II TOTAL PLANNED MAINTENANCE 9

System components, documentation, facility register, records, safety related issues. Spare parts
management. Maintenance schedules and control system. Inspection and lubrication, purpose,
lubricants, lubricating systems.
UNIT III TOTAL PRODUCTIVE MAINTENANCE 9

Six big losses, measuring the losses. Evaluating equipment effectiveness. Prepress
maintenance, Press maintenance, Printing and packaging equipment maintenance. Electrical
components maintenance: Motors, Electric brakes. Mechanical components maintenance: types
of gears, cams, levers, Bearings, Clutches, Drives, printing and packaging machines.
UNIT IV ERECTION AND TESTING 9

Foundation requirements, Condition based maintenance: Condition monitoring, Techniques,
Vibration analysis, Thermography, Non destructive testing methods and diagnostic instruments.
UNIT V RECONDITIONING AND REPLACEMENT THEORY 9

Repairs and reconditioning methods for various parts, roller copperising, re-rubberizing.
Replacement models - Replacement policy, replacement of items, Determination of average life.
TOTAL: 45 PERIODS
OUTCOMES:
1. Analyze the basic concepts of maintenance management
2. Create a maintenance schedule based on criticality and economics
3. Evaluate equipment effectiveness
4. Identify the stages of machine erection and testing
5. Determine the replacement policy
TEXT BOOKS:
1. P.Goplakrishnan, A.K.Banerji, Maintenance and Spare Parts Management, Prentice-
Hall of India, 2013
2. Venkataraman.K, Maintenance Engineering and Management, Prentice-Hall of India,
Private Limited., 2007.
REFERENCES:
1. H.P.Garg, Industrial Maintenance, S.Chand & Company Ltd., 1990.
2. Herschell L. Apfelberg, Maintaining Printing Equipment, GATF Press,1984
3. Keith Mobley, Lindley Higgins, Darrin Wikoff, Maintenance Engineering Handbook,
McGraw– Hill,2008
4. Kenneth E.Rizzo, Total Production Management, Second Edn., GATF Press, 2008
5. N.D.Vohra, Quantitative Techniques in Management, Tata McGraw – Hill Publishing Co. Ltd,
2006
113
CO1  
CO2    
CO3     
CO4     
CO5    
ME5075 ENTREPRENEURSHIP DEVELOPMENT L T PC

3 0 0 3
COURSE OBJECTIVES: The main learning objective of this course is to prepare the students
for:
1. Explaining the types, characteristics of entrepreneurship and its role in economic
development.
2. Applying the theories of achievement motivation and the principles of entrepreneurship
development program to enterprise.
3. Selecting the appropriate form of business ownership in setting up an enterprise.
4. Applying the fundamental concepts of finance and accounting to enterprise.
5. Identifying sickness in industry, selecting the appropriate corrective measures, and
identifying the growth strategies in enterprise.
UNIT I ENTREPRENEURSHIP 9
Entrepreneur – Characteristics – Types of Entrepreneurs – Difference between Entrepreneur
and Intrapreneur – Role of Entrepreneurship in Economic Development – Factors Affecting
Entrepreneurial Growth – Economic, Non Economic, Government Actions.
UNIT II MOTIVATION 9
Entrepreneurial Motivation: Theories and Factors, Achievement Motivation –Entrepreneurial
Competencies – Entrepreneurship Development Programs – Need, Objectives – Business
Game, Thematic Apperception Test, Self Rating, Stress management.
UNIT III BUSINESS 9
Small Enterprises – Definition, Characteristics, Project Identification and selection – Project
Formulation: Significance, content, formulation of project report – Project Appraisal: Concept
and method – Ownership Structures: Selection & Pattern.
UNIT IV FINANCING AND ACCOUNTING 9
Finance: Need, Sources, Capital Structure, Term Loans – Accounting: Need, Objectives,
Process, Journal, Ledger, Trial Balance, Final Accounts – Working Capital Management:
Significance, Assessment, Factors, Sources, Management.
UNIT V SUPPORT TO ENTREPRENEURS 9
Sickness in small Business: Concept, Signals, Symptoms, Magnitude, Causes and
Consequences, Corrective Measures – Government Policy for Small Scale Enterprises –
Growth Strategies in Small Scale Enterprise – Institutional Support to Entrepreneurs: Need and
Support – Taxation Benefits to Small Scale Industry: Need, Depreciation, Rehabilitation,
Investment.
TOTAL = 45 PERIODS
114
COURSE OUTCOMES:
1. Explain the types, characteristics of entrepreneurship and its role in economic
development.
2. Apply the theories of achievement motivation and the principles of entrepreneurship
development program.
3. Select the appropriate form of business ownership in setting up an enterprise.
4. Apply the fundamental concepts of finance and accounting to enterprise.
5. Identify sickness in industry, select the appropriate corrective measures, and identify the
growth strategies in enterprise.
TEXT BOOKS:
1. S.S.Khanka, “Entrepreneurial Development” S.Chand& Co. Ltd. Ram Nagar New
Delhi,1999.
2. Kurahko&Hodgetts, “ Entrepreneurship – Theory, process and practices”, Thomson learning
6th edition.
REFERENCES:
1. Charantimath, P. M., Entrepreneurship Development and Small Business Enterprises,
Pearson, 2006.
2. Hisrich R D and Peters M P, “Entrepreneurship” 5th Edition Tata McGraw-Hill, 2002.
3. Mathew J Manimala,” Entrepreneurship theory at cross roads: paradigms and praxis” Dream
tech, 2nd edition 2006.
4. Rabindra N. Kanungo, “Entrepreneurship and innovation”, Sage Publications, New Delhi,
1998.
5. Singh, A. K., Entrepreneurship Development and Management, University Science Press,
2009.
PO PSO
CO
1 2 3 4 5 6 7 8 9 10 11 12 1 2 3
1 0.6 0.3 0.3 0.3 0.3
2 0.6 0.3 0.3 0.3 0.3 0.3
3 0.6 0.6 0.6 0.3 0.3 0.9 0.3 0.3
4 0.6 0.3 0.6 0.3 0.3 0.3 0.3
5 0.6 0.6 0.3 0.3 0.3 0.3
AD5091 CONSTITUTION OF INDIA L T P C

3 0 0 0
OBJECTIVES:
 Teach history and philosophy of Indian Constitution.
 Describe the premises informing the twin themes of liberty and freedom from a civil
rights perspective.
 Summarize powers and functions of Indian government.
 Explain emergency rule.
 Explain structure and functions of local administration.
History of Making of the Indian Constitution-Drafting Committee- (Composition & Working) -
Philosophy of the Indian Constitution-Preamble-Salient Features
115
UNIT II CONTOURS OF CONSTITUTIONAL RIGHTS & DUTIES 9
Fundamental Rights-Right to Equality-Right to Freedom-Right against Exploitation Right to
Freedom of Religion-Cultural and Educational Rights-Right to Constitutional Remedies
Directive Principles of State Policy-Fundamental Duties
UNIT III ORGANS OF GOVERNANCE 9

Parliament-Composition-Qualifications and Disqualifications-Powers and Functions-Executive
President-Governor-Council of Ministers-Judiciary, Appointment and Transfer of Judges,
Qualifications Powers and Functions
UNIT IV EMERGENCY PROVISIONS 9

Emergency Provisions - National Emergency, President Rule, Financial Emergency
UNIT V LOCAL ADMINISTRATION 9

District’s Administration head- Role and Importance-Municipalities- Introduction- Mayor and role
of Elected Representative-CEO of Municipal Corporation-Pachayati raj- Introduction- PRI- Zila
Pachayat-Elected officials and their roles- CEO ZilaPachayat- Position and role-Block level-
Organizational Hierarchy (Different departments)-Village level- Role of Elected and Appointed
officials-Importance of grass root democracy
TOTAL: 45 PERIODS
OUTCOMES:
CO1: Able to understand history and philosophy of Indian Constitution.
CO2: Able to understand the premises informing the twin themes of liberty and freedom from a
civil rights perspective.
CO3: Able to understand powers and functions of Indian government.
CO4: Able to understand emergency rule.
CO5: Able to understand structure and functions of local administration.
CO1  
CO2  
CO3  
CO4  
CO5  
TEXT BOOKS:
1. Basu D D, Introduction to the Constitution of India, Lexis Nexis, 2015.
2. Busi S N, Ambedkar B R framing of Indian Constitution, 1st Edition, 2015.
3. Jain M P, Indian Constitution Law, 7th Edn., Lexis Nexis, 2014.
4. The Constitution of India (Bare Act), Government Publication,1950
AD5092 VALUE EDUCATION LT P C

3 00 0
OBJECTIVES:
 Develop knowledge of self-development
 Explain the importance of Human values
 Develop the overall personality through value education
 Overcome the self destructive habits with value education
 Interpret social empowerment with value education
116
UNIT I INTRODUCTION TO VALUE EDUCATION 9
Values and self-development –Social values and individual attitudes, Work ethics, Indian vision
of humanism, Moral and non- moral valuation, Standards and principles, Value judgements
UNIT II IMPORTANCE OF VALUES 9

Importance of cultivation of values, Sense of duty, Devotion, Self-reliance, Confidence,
Concentration, Truthfulness, Cleanliness. Honesty, Humanity, Power of faith, National Unity,
Patriotism, Love for nature, Discipline
UNIT III INFLUENCE OF VALUE EDUCATION 9

Personality and Behaviour development - Soul and Scientific attitude. Positive Thinking,
Integrity and discipline, Punctuality, Love and Kindness, Avoid fault Thinking, Free from anger,
Dignity of labour, Universal brotherhood and religious tolerance, True friendship Happiness Vs
suffering, love for truth.
UNIT IV REINCARNATION THROUGH VALUE EDUCATION 9

Aware of self-destructive habits, Association and Cooperation, Doing best for saving nature
Character and Competence –Holy books vs Blind faith, Self-management and Good health,
Science of reincarnation
UNIT V VALUE EDUCATION IN SOCIAL EMPOWERMENT 9

Equality, Non violence, Humility, Role of Women, All religions and same message, Mind your
Mind, Self-control, Honesty, Studying effectively
TOTAL: 45 PERIODS
OUTCOMES:
CO1 – Gain knowledge of self-development
CO2 – Learn the importance of Human values
CO3 – Develop the overall personality through value education
CO4 – Overcome the self destructive habits with value education
CO5 – Interpret social empowerment with value education
CO1   
CO2    
CO3    
CO4   
CO5   
REFERENCES:
1. Chakroborty , S.K. “Values and Ethics for organizations Theory and practice”, Oxford
University Press ,New Delhi
117
AD5093 PEDAGOGY STUDIES L T P C
3 0 0 0
OBJECTIVES:
 Understand the methodology of pedagogy.
 Compare pedagogical practices used by teachers in formal and informal classrooms in
developing countries.
 Infer how can teacher education (curriculum and practicum) and the school curriculum and
guidance materials best support effective pedagogy.
 Illustrate the factors necessary for professional development.
 Identify the Research gaps in pedagogy.
UNIT I INTRODUCTION AND METHODOLOGY 9

Aims and rationale, Policy background, Conceptual framework and terminology - Theories of
learning, Curriculum, Teacher education - Conceptual framework, Research questions -
Overview of methodology and Searching.
UNIT II THEMATIC OVERVIEW 9

Pedagogical practices are being used by teachers in formal and informal classrooms in
developing countries - Curriculum, Teacher education.
UNIT III EVIDENCE ON THE EFFECTIVENESS OF PEDAGOGICAL PRACTICES 9

Methodology for the in depth stage: quality assessment of included studies - How can teacher
education (curriculum and practicum) and the school curriculum and guidance materials best
support effective pedagogy? - Theory of change - Strength and nature of the body of evidence
for effective pedagogical practices - Pedagogic theory and pedagogical approaches - Teachers’
attitudes and beliefs and Pedagogic strategies.
UNIT IV PROFESSIONAL DEVELOPMENT 9

Professional development: alignment with classroom practices and follow up support - Peer
support - Support from the head teacher and the community - Curriculum and assessment -
Barriers to learning: limited resources and large class sizes
UNIT V RESEARCH GAPS AND FUTURE DIRECTIONS 9

Research design – Contexts – Pedagogy - Teacher education - Curriculum and assessment -
Dissemination and research impact.
TOTAL: 45 PERIODS
OUTCOMES:
 Understand the methodology of pedagogy.
 Understand Pedagogical practices used by teachers in formal and informal classrooms
in developing countries.
 Find how can teacher education (curriculum and practicum) and the school curriculum
and guidance materials best support effective pedagogy.
 Know the factors necessary for professional development.
 Identify the Research gaps in pedagogy.
CO1 
CO2 
CO3 
CO4 
CO5 
118
REFERENCES:
1. Ackers J, Hardman F (2001) Classroom interaction in Kenyan primary schools,
Compare, 31 (2): 245-261.
2. Agrawal M (2004) Curricular reform in schools: The importance of evaluation, Journal of
Curriculum Studies, 36 (3): 361-379.
3. Akyeampong K (2003) Teacher training in Ghana - does it count? Multi-site teacher
education research project (MUSTER) country report 1. London: DFID.
4. Akyeampong K, Lussier K, Pryor J, Westbrook J (2013) Improving teaching and learning
of basic maths and reading in Africa: Does teacher preparation count? International
Journal Educational Development, 33 (3): 272–282.
5. Alexander RJ (2001) Culture and pedagogy: International comparisons in primary
education. Oxford and Boston: Blackwell.
AD5094 STRESS MANAGEMENT BY YOGA LTPC

30 00
OBJECTIVES:
 Develop healthy mind in a healthy body thus improving social health also improve efficiency
 Invent Do’s and Don’t’s in life through Yam
 Categorize Do’s and Don’t’s in life through Niyam
 Develop a healthy mind and body through Yog Asans
 Invent breathing techniques through Pranayam
UNIT I INTRODUCTION TO YOGA 9

Definitions of Eight parts of yog. ( Ashtanga )
UNIT II YAM 9
Do`s and Don’t’s in life.
Shaucha, santosh, tapa, swadhyay, ishwarpranidhan
UNIT III NIYAM 9

Do`s and Don’t’s in life.
Ahinsa, satya, astheya, bramhacharya and aparigraha
UNIT IV ASAN 9
Various yog poses and their benefits for mind & body
UNIT V PRANAYAM 9
Regularization of breathing techniques and its effects-Types of pranayam
TOTAL: 45 PERIODS
OUTCOMES:
CO1 – Develop healthy mind in a healthy body thus improving social health also improve
efficiency
CO2 – Learn Do’s and Don’t’s in life through Yam
CO3 – Learn Do’s and Don’t’s in life through Niyam
CO4 – Develop a healthy mind and body through Yog Asans
CO5 – Learn breathing techniques through Pranayam
119
CO1   
CO2   
CO3   
CO4   
CO5   
REFERENCES:
1. “Rajayoga or conquering the Internal Nature” by Swami Vivekananda, Advaita Ashrama
(Publication Department), Kolkata
2. ‘Yogic Asanas for Group Tarining-Part-I” : Janardan Swami Yogabhyasi Mandal, Nagpur
AD5095 PERSONALITY DEVELOPMENT THROUGH LIFE ENLIGHTENMENT L T P C

SKILLS 3 0 00
OBJECTIVES:
 Develop basic personality skills holistically
 Develop deep personality skills holistically to achieve happy goals
 Rewrite the responsibilities
 Reframe a person with stable mind, pleasing personality and determination
 Discover wisdom in students
UNIT I NEETISATAKAM-HOLISTIC DEVELOPMENT OF PERSONALITY - I 9

Verses- 19,20,21,22 (wisdom) - Verses- 29,31,32 (pride & heroism) – Verses- 26,28,63,65
(virtue)
UNIT II NEETISATAKAM-HOLISTIC DEVELOPMENT OF PERSONALITY - II 9

Verses- 52,53,59 (dont’s) - Verses- 71,73,75,78 (do’s)
UNIT III APPROACH TO DAY TO DAY WORK AND DUTIES 9

Shrimad Bhagwad Geeta: Chapter 2-Verses 41, 47,48 - Chapter 3-Verses 13, 21, 27, 35
Chapter 6-Verses 5,13,17,23, 35 - Chapter 18-Verses 45, 46, 48
UNIT IV STATEMENTS OF BASIC KNOWLEDGE – I 9

Statements of basic knowledge - Shrimad Bhagwad Geeta: Chapter2-Verses 56, 62, 68
Chapter 12 -Verses 13, 14, 15, 16,17, 18
UNIT V PERSONALITY OF ROLE MODEL - SHRIMAD BHAGWADGEETA 9

Chapter2-Verses 17, Chapter 3-Verses 36,37,42 - Chapter 4-Verses 18, 38,39 Chapter18 –
Verses 37,38,63
TOTAL: 45 PERIODS
120
OUTCOMES:
CO1: To develop basic personality skills holistically
CO2: To develop deep personality skills holistically to achieve happy goals
CO3: To rewrite the responsibilities
CO4: To reframe a person with stable mind, pleasing personality and determination
CO5: To awaken wisdom in students
CO1  
CO2  
CO3  
CO4  
CO5  
REFERENCES:
1. Gopinath,Rashtriya Sanskrit Sansthanam P, Bhartrihari’s ThreeSatakam , Niti-sringar-
vairagya, New Delhi,2010
2. Swami Swarupananda , Srimad Bhagavad Gita, Advaita Ashram,Publication Department,
Kolkata,2016.
AD5098 SANGA TAMIL LITERATURE APPRECIATION L T PC

3 0 0 0
COURSE OBJECTIVES:
The main learning objective of this course is to make the students an appreciation for:
1. Introduction to Sanga Tamil Literature.
2. ‘Agathinai’ and ‘Purathinai’ in Sanga Tamil Literature.
3. ‘Attruppadai’ in Sanga Tamil Literature.
4. ‘Puranaanuru’ in Sanga Tamil Literature.
5. ‘Pathitrupaththu’ in Sanga Tamil Literature.
UNIT I SANGA TAMIL LITERATURE AN INTRODUCTION 9

Introduction to Tamil Sangam – History of Tamil Three Sangams – Introduction to Tamil
Sangam Literature – Special Branches in Tamil Sangam Literature - Tamil Sangam
Literature’s Grammar - Tamil Sangam Literature’s parables.
UNIT II ‘AGATHINAI’ AND ‘PURATHINAI’ 9

Tholkappiyar’s Meaningful Verses – Three literature materials – Agathinai’s message -
History of Culture from Agathinai – Purathinai – Classification – Mesaage to Society from
Purathinai.
UNIT III ‘ATTRUPPADAI’. 9

Attruppadai Literature – Attruppadai in ‘Puranaanuru’ - Attruppadai in ‘Pathitrupaththu’ –
Attruppadai in ‘Paththupaattu’.
UNIT IV ‘PURANAANURU’ 9
Puranaanuru on Good Administration, Ruler and Subjects – Emotion & its Effect in
Puranaanuru.
121
UNIT V ‘PATHITRUPATHTHU’ 9
Pathitrupaththu in ‘Ettuthogai’ – Pathitrupaththu’s Parables – Tamil dynasty: Valor,
Administration, Charity in Pathitrupaththu - Mesaage to Society from Pathitrupaththu.
TOTAL (L: 45) = 45 PERIODS
COURSE OUTCOMES: Upon completion of this course, the students will be able to:
1. Appreciate and apply the messages in Sanga Tamil Literature in their life.
2. Differentiate ‘Agathinai’ and ‘Purathinai’ in their personal and societal life.
3. Appreciate and apply the messages in ‘Attruppadai’ in their personal and societal life.
4. Appreciate and apply the messages in ‘Puranaanuru’ in their personal and societal life.
5. Appreciate and apply the messages in ‘Pathitrupaththu’ in their personal and societal
life.
REFERENCES:
1. Sivaraja Pillai, The Chronology of the Early Tamils, Sagwan Press, 2018.
2. Hank Heifetz and George L. Hart, The Purananuru, Penguin Books, 2002.
3. Kamil Zvelebil, The Smile of Murugan: On Tamil Literature of South India, Brill Academic
Pub, 1997.
4. George L. Hart, Poets of the Tamil Anthologies: Ancient Poems of Love and War,
Princeton University Press, 2015.
5. Xavier S. Thani Nayagam, Landscape and poetry: a study of nature in classical Tamil
poetry, Asia Pub. House, 1967.
CO PO PSO
1 2 3 4 5 6 7 8 9 10 11 12 1 2 3
1 0.9 0.6
2 0.9 0.6
3 0.9 0.6
4 0.9 0.6
5 0.9 0.6
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HSMC– ELECTIVES – HUMANITIES I (ODD SEMESTER)
HU5171 LANGUAGE AND COMMUNICATION L T PC

3 0 0 3
COURSE DESCRIPTION
This course offers an introduction to language and communication. The primary goal of this
course is to familiarize students with key ideas related to communication using language as well
as non verbal means. Ideas related to the use of language and the underlying power structures
are also examined. The course also examines the role of media in communication and in the
dissemination of ideas as well as opinions.
Objectives
 To familiarize students with the concept of communication using linguistic and non
linguistic resources.
 To help students ask critical questions regarding facts and opinions.
 To provide students with the material to discuss issues such as language and power
structures.
 To help students think critically about false propaganda and fake news.
Learning Outcomes
 Students will be able to use linguistic and non linguistic resources of language in an
integrated manner for communication.
 Students will be able to analyse communication in terms of facts and opinions.
 Students will be able to discuss, analyse and argue about issues related to language
and power.
UNIT I LINGUISTIC AND NON-LINGUISTIC RESOURCE OF COMMUNICATION: 9
a) Writing and Speech
b) Distinction between language structure and language use, form and function, acceptability
and grammaticality
c) Gestures and Body language, pictures and symbols, cultural appropriacy
d) Communicative Competency, context and situation, combination of linguistic and non-
linguistic
elements of communication
UNIT II STRUCTURE OF WRITING/CONVERSATION: 9

a) Language skills and the communication cycle; speaking and listening, writing and reading
b) Initiating and closing conversations, intervention, turn taking
c) Writing for target reader, rhetorical devices and strategies
d) Coherence and Cohesion in speech and writing
UNIT III POWER STRUCTURE AND LANGUAGE USE: 9
a) Gender and language use
b) Politeness expressions and their use
c) Ethical dimensions of language use
d) Language rights as part of human rights
UNIT IV MEDIA COMMUNICATION: 9
a) Print media, electronic media, social media
b) Power of media
c) Manufacturing of opinion, fake news and hidden agendas
UNIT V PERSUASIVE COMMUNICATION AND MISCOMMUNICATION: 9
a) Fundamentals of persuasive communication
b) Persuasive strategies
c) Communication barriers
TOTAL : 45 PERIODS
123
TEXT BOOKS:
1. Austin, 1962, J.L. How to do things with words. Oxford: Clarendon Press. Grice, P.1989.
Studies in the way of words. Cambridge, M.A: Harvard University Press.
2. Chomsky, N.1966. Aspects of the theory of syntax, The MIT press, Cambridge. Chomsky,
N.2006. Language and Mind, Cambridge University Press.
3. Hymes. D.N. 1972, On communication competence in J.B. Pride and J.Holmes (ed),
Sociolinguistics, pp 269-293, London Penguin.
4. Gilbert, H.Harman, 1976. Psychological aspect of the theory of syntax in Journal of
Philosophy, page 75-87.
5. Stephen. C. Levenson, 1983, Pragmatics, Cambridge University press.
6. Stangley, J. 2007. Language in Context. Clarendon press, Oxford. 7. Shannon, 1942. A
Mathematical Theory of Communication. 8. Searle, J.R. 1969. Speech acts: An essay in
the philosophy of language. Cambridge: Cambridge University Press.
HU5172 VALUES AND ETHICS L T P C

3 0 0 3
OBJECTIVES:
 Teach definition and classification of values.
 Explain Purusartha.
 Describe Sarvodaya idea.
 Summarize sustenance of life.
 Conclude views of hierarchy of values.
UNIT I DEFINITION AND CLASSIFICATION OF VALUES 9

Extrinsic values- Universal and Situational values- Physical- Environmental-Sensuous-
Economic-Social-Aesthetic-Moral and Religious values
UNIT II CONCEPTS RELATED TO VALUES 9

Purusartha-Virtue- Right- duty- justice- Equality- Love and Good
UNIT III IDEOLOGY OF SARVODAYA 9

Egoism- Altruism and universalism- The Ideal of Sarvodaya and Vasudhaiva Kutumbakam
UNIT IV SUSTENANCE OF LIFE 9

The Problem of Sustenance of value in the process of Social, Political and Technological
Changes
UNIT V VIEWS ON HIERARCHY OF VALUES 9

The Problem of hierarchy of values and their choice, The views of Pt. Madan Mohan Malviya
and Mahatma Gandhi
TOTAL: 45 PERIODS
OUTCOMES:
CO1: Able to understand definition and classification of values.
CO2: Able to understand purusartha.
CO3: Able to understand sarvodaya idea.
CO4: Able to understand sustenance of life.
CO5: Able to understand views of hierarchy of values.
124
CO1   
CO2   
CO3   
CO4   
CO5   
TEXT BOOKS:
1. AwadeshPradhan :MahamanakeVichara. (B.H.U., Vanarasi-2007)
2. Little, William, : An Introduction of Ethics (Allied Publisher, Indian Reprint 1955)
3. William, K Frankena : Ethics (Prentice Hall of India, 1988)
HU5173 HUMAN RELATIONS AT WORK L T PC

3 0 0 3
OBJECTIVES:
 Illustrate human relations at work its relationship with self.
 Explain the importance of interacting with people at work to develop teamwork.
 Infer the importance of physical health in maintaining human relations at work.
 Describe the importance of staying psychologically healthy.
 Identify the essential qualities for progressing in career.
UNIT I UNDERSTANDING AND MANAGING YOURSELF 9

Human Relations and You: Self-Esteem and Self-Confidence: Self-Motivation and Goal Setting;
Emotional Intelligence, Attitudes, and Happiness; Values and Ethics and Problem Solving and
Creativity.
UNIT II DEALING EFFECTIVELY WITH PEOPLE 9
Communication in the Workplace; Specialized Tactics for Getting Along with Others in the
Workplace; Managing Conflict; Becoming an Effective Leader; Motivating Others and
Developing Teamwork; Diversity and Cross-Cultural Competence.
UNIT III STAYING PHYSICALLY HEALTHY 9
Yoga, Pranayam and Exercise: Aerobic and anaerobic.
UNIT IV STAYING PSYCHOLOGICALLY HEALTHY 9
Managing Stress and Personal Problems, Meditation.
UNIT V DEVELOPING CAREER THRUST 9

Getting Ahead in Your Career, Learning Strategies, Perception, Life Span Changes, and
Developing Good Work Habits.
TOTAL: 45 PERIODS
OUTCOMES:
Students will be able to
CO1: Understand the importance of self-management.
CO2: Know how to deal with people to develop teamwork.
CO3: Know the importance of staying healthy.
CO4: Know how to manage stress and personal problems.
CO5: Develop the personal qualities essential for career growth.
125
CO1      
CO2       
CO3      
CO4       
CO5       
TEXT BOOK:
1. Dubrien, A. J. (2017). Human Relations for Career and Personal Success: Concepts,
Applications, and Skills, 11th Ed. Upper Saddle River, NJ: Pearson.
REFERENCES:
1. Greenberg, J. S. (2017). Comprehensive stress management (14th edition), New York:
McGraw Hill.
2. Udai, Y. (2015). Yogasanaurpranayam. New Delhi: N.S. Publications.
HU5174 PSYCHOLOGICAL PROCESSES L T PC

3 0 0 3
COURSE DESCRIPTION
Psychological Processes course is designed for students to be aware of the basic principles of
psychology for the better understanding of people’s psyche and behaviour around them. This
course enables learners to use the optimal use of different forms of thinking skills and thereby
results in effective communication in diverse situations. Every unit of the syllabus highlights the
psychological process of people, the most powerful and constructive use of perceptions.
OBJECTIVES
The major objectives of this course is
 To develop students’ awareness – on psychology, learning behavior and usage of
perception effectively.
 To learn to use the various kinds of thinking in a formal context.
 To critically evaluate content and comprehend the message on the bases of perception,
personality and intelligence.
UNIT I INTRODUCTION
What is psychology? - Why study psychology? - Psychology as science – Behavior and its role
in human communication – socio-cultural bases of behaviour – Biological bases of behavior -
Brain and its functions – Principles of Heredity – Cognition and its functions Fields of
psychology – Cognitve and Perceptual – Industrial and Organizational.
UNIT II SENSORY & PERCEPTUAL PROCESSES

Some general properties of Senses: Visual system – the eye, colour vision – Auditory system –
Hearing, listening, Sounds - Other senses - Selective attention; physiological correlates of
attention; Internal influences on perception learning – set - motivation & emotion - cognitive
styles; External influences on perception figure and ground separation – movement –
organization – illusion; Internal- external interactions: Constancy - Depth Perception- Binocular
& Monocular Perception; Perceptual defense & Perceptual vigilance; Sensory deprivation -
Sensory bombardment; ESP - Social Perception.
126
UNIT III COGNITION & AFFECT
Learning and memory – philosophy of mind – concepts - words – images – semantic features –
Association of words – Repetition – Retrieval – Chunking - Schemata - Emotion and motivation
– nature and types of motivation – Biological & Psychosocial motivation – nature and types of
emotions – physiological & cognitive bases of emotions – expressions of emotions – managing
negative emotions - enhancing positive emotions.
UNIT IV THINKING, PROBLEM-SOLVING & DECISION MAKING
Thinking skills – Types of thinking skills – Concrete & Abstract thinking – Convergent &
Divergent - Analytical & Creative thinking – Problem & Possibility thinking – Vertical & Lateral
thinking – Problem solving skills – stages of problem solving skills – Decision making - intuition
and reasoning skills - Thinking and language - The thinking process- concepts, problem solving,
decision-making, creative thinking; language communication.
UNIT V PERSONALITY & INTELLIGENCE
Psychological phenomena & Attributes of humans - cognition, motivation, and behavior -
thoughts, feelings, perceptions, and actions – personality dimensions, traits, patterns -
Specialized knowledge, performance accomplishments, automaticity or ease of functioning,
skilled performance under challenge - generative flexibility, and speed of learning or behavior
change.
REFERENCES
1. Morgan, C.T.and King, R.A (1994) Introduction to Psychology, Tata McGraw Hill Co Ltd,
New Delhi.
2. Robert A. Baron (2002), Psychology, 5th Edition, Prentice Hall, India.
3. Michael W.Passer, Ronald E.smith (2007), Psychology: The science of mind and
Behavior,3rd Edition Tata McGraw-Hill Edition.
4. Robert S.Feldman (2004) Understanding Psychology 6th Edition Tata McGraw – Hill.
5. Endler, N. S., & Summerfeldt, L. J. (1995). Intelligence. personality. psychopathology. and
adjustment. In D. H. Saklofske & M. Zeidner (Eds.). International handbook of personality
and intelligence (pp. 249-284). New York: Plenum Press.
6. Ford, M. E. (1994). A living systems approach to the integration of personality and
intelligence. In R. J. Sternberg. & P. Ruzgis (Eds.). Personality and intelligence
(pp. 188-21 7). New York: Cambridge University Press.
7. De Bono, E (1990) Lateral Thinking, Harper Perennial, New York.
HU5175 EDUCATION, TECHNOLOGY AND SOCIETY L T PC

3 0 0 3
COURSE DESCRIPTION
This course introduces students to multidisciplinary studies in Education, Technology and
Society. Students will get an understanding of the relationship between education, technology
and society. They will also learn about the long lasting impact of good education in a
technologically advanced society.
COURSE OBJECTIVES:
The course aims
 To help learners understand the basics of different types of technology utilised in the
field of education
 To make them realize the impact of education in society
 To make them evolve as responsible citizen in a technologically advanced society
127
LEARNING OUTCOMES
By the end of the course, learners will be able to
 Understand the various apps of technology apps and use them to access, generate and
present information effectively.
 Apply technology based resources and other media formats equitably, ethically and
legally.
 Integrate their technical education for betterment of society as well as their personal life.
UNIT I INDIAN EDUCATION SYSTEM

Gurukul to ICT education – Teacher as facilitator – Macaulay’s Minutes – English medium vs
Regional medium – Importance of Education in Modern India - Challenges in Education
UNIT II LEARNING THEORIES
Learning Theories – Behaviorism – Cognitivism – Social Constuctivism – Humanism Learning
Styles – Multiple Intelligences – Emotional Intelligence – Blooms Taxonomy
UNIT III TECHNOLOGICAL ADVANCEMENTS

Web tools – Social media in education – elearning – MOOCs – Mobile assisted learning –
Learning Apps – Blended learning - Self-directed learning
UNIT IV EDUCATIONAL TECHNOLOGY

Technological implications on Education – Teaching, Learning & Testing with Technology -
Advantages and drawbacks – Critical analysis on the use of technology
UNIT V ETHICAL IMPLICATIONS

Plagiarism – Online Copyright issues – Ethical and value implications of education and
technology on individual and society.
TOTAL:45 PERIODS
TEACHING METHODS
Teaching modes include guest lectures, discussion groups, presentations, visual media, and a
practicum style of learning.
[
EVALUATION
As this is course is not a content based course, it focuses more on the ethical use of technology
in education and society, and so, evaluation can be based on assignments and discussions. So
there is no need for an end semester examination. Internals marks can be taken for the total
marks.
INTERNAL (100 % WEIGHTAGE)
(a) Written Test (40 marks)
(b) Assignment: Write a real time report of the technology use in any school / college (15 marks)
(c) Presentation: Students choose any one of the technological tools and present its relevance
to education and society (15 marks)
(d) Group discussion: Students discuss in groups on case studies relating to various challenges
in education and technology use in society (20 marks)
(e) Blog entry: Making weekly blog posts in Class Blog on the topics related to the course
posted by the instructor and commenting on others’ posts. (10 marks)
REFERENCES
1) Education and Social order by Bertrand Russel
2) Theories of learning by Bower and Hilgard
3) Technology and Society by Jan L Harrington
128
HU5176 PHILOSOPHY L T P C
3 0 0 3
OBJECTIVES
 To create a new understanding by teaching philosophy through a comparison of Indian
and Western traditions.
 To Fosters critical thinking and imagination by dealing with inter-related concepts in
literature and science.
 To bridge the gap between the sciences and humanities through introspective analyses.
 To nurture an understanding of the self and elucidates ways to progress towards a
higher understanding of one’s self and others.
UNIT I KNOWLEDGE 9
Knowledge (Vidya) Versus Ignorance (Avidya)- Brihadaranyaka Upanishad. Unity and
Multiplicity – Isha Upanishad. What is True Knowledge? Ways to True Knowledge. Introduction
to Philosophy of Yoga, Socratic Debate, Plato’s Views. Asking and Answering Questions to
Stimulate Critical Thinking and to Draw Ideas. Argumentative Dialogues. Dialectical Methods to
Arrive at Conclusions.
UNIT II ORIGIN 9
Origin of Universe And Creation – ‘Nasidiya Sukta’ in Relation With Big Bang Theory. Greek
Concept of Chaos. The Concept of Space – Space as the Final Goal – Udgitha. Relationship
Between Teacher And Student – The Knowledge Of Combinations, Body And Speech – Siksha
Valli – Taittriya Upanishad.
UNIT III WORD 9

Aum- Speech and Breath as Pair – Chandogya Upanishad and Brihadaryanaka Upanishad.
Significance of Chants, Structure of Language and Cosmic Correspondences. The Non-Dual
Word – Bhartrihari’s Vakyapadiyam. Sphota-Ultimate Reality Expressed Through Language.
Intention. Thought ‘Sabdanaor’ and Speaking.
UNIT IV KNOWLEDGE AS POWER/OPPRESSION 9

Power- as Self-Realization in Gita. Krishna’s Advice to Arjuna on How to Conquer Mind. Francis
Bacon – Four Idols – What Prevents One From Gaining Knowledge? Michel Foucault-
Knowledge as Oppression. Panopticon. Rtam (Truth) and Satyam (Eternal Truth).
UNIT V SELF KNOWLEDGE/BRAHMAN 9

Knowledge about Self, Transcendental Self. The Different Chakras and the Stages of
Sublimation. Philosophy of Yoga and Siva for Union of Mind and Body. Concept of Yin/Yang.
Aspects of the Feminine / Masculine.
TOTAL : 45 PERIODS
OUTCOMES:
On completion of the course, the students will be able to:
1. Think sceptically, ask questions and to arrive at deductions.
2. Connect and relate different branches of thought.
3. Comprehends the relation between language, thought and action.
4. Arrive at a better understanding of self and others and forms a new outlook.
REFERENCES:
1. Swami Nikhilananda: The Upanishads, Swami Nikhilananda, Advaita Ashrama, Kolkata.
2. Swamy Tapasyananda: Srimad Bhagavad Gita, The Scripture of Mankind, Sri
Ramakrishna Math, Chennai.
3. Subrahmanyam, Korada: Vakyapadiyam of Bhartrhari Brahmakanda, Sri Garib Dass
series.
129
4. Swami Lokeswarananda: Chandogya Upanishad, Swami Lokeswarananda, Ramakrishna
Mission Institute of Culture, Kolkata.
5. Brahma, Apuruseya: The Four Vedas: Translated in English.
6. Haich, Elizabeth: Sexual Energy and Yoga.
7. Bacon, Francis: Power as Knowledge
8. Vlastos, Gregory: Socrates Ironist and Moral Philosopher.
9. Plato: The Republic, Penguin.
10. Gutting, Garry: Foucault A Very Short Introduction, Oxford.
HU5177 APPLICATIONS OF PSYCHOLOGY IN EVERYDAY LIFE LTPC

3 003
Nature and fields.
UNIT II PSYCHOLOGY IN INDUSTRIES AND ORGANIZATIONS 9

Job analysis; fatigue and accidents; consumer behavior.
UNIT III PSYCHOLOGY AND MENTAL HEALTH 11

Abnormality, symptoms and causes psychological disorders
UNIT IV PSYCHOLOGY AND COUNSELING 7

Need of Counseling, Counselor and the Counselee, Counseling Process, Areas of
Counseling.
UNIT V PSYCHOLOGY AND SOCIAL BEHAVIOUR 11

Group, group dynamics, teambuilding, Prejudice and stereotypes; Effective Communication,
conflict and negotiation.
TOTAL: 45 PERIODS
TEXT BOOKS
1. Schultz, D. & Schultz, S.E. (2009). Psychology and Work Today (10th ed.). New
Jersey:Pearson/Prentice Hall
2. Butcher, J. N., Mineka, S., & Hooley, J. M. (2010). Abnormal psychology (14th ed.). New
York: Pearson
3. Gladding, S. T. (2014). Counselling: A comprehensive profession. New Delhi: Pearson
Education
4. Aronson, E., Wilson, T. D., & Akert, R. M. (2010). Social Psychology (7th Ed.).
Upper Saddle River, NJ: Prentice Hall
130
HSMC– ELECTIVES – HUMANITIES II (EVEN SEMESTER)
HU5271 GENDER, CULTURE AND DEVELOPMENT LTPC

3003
COURSE DESCRIPTION
This course offers an introduction to Gender Studies that asks critical questions about the
meanings of sex and gender in Indian society. The primary goal of this course is to familiarize
students with key issues, questions and debates in Gender Studies, both historical and
contemporary drawing from Indian literature and media studies, to examine cultural
assumptions about sex, gender, and sexuality. This course integrates analysis of current events
through student presentations, aiming to increase awareness of contemporary and historical
experiences of women, and of the multiple ways that sex and gender interact with class, caste
and other social identities. This course also seeks to build an understanding of the concepts of
gender, gender-based violence, sexuality, and rights and their impact on development through a
number of discussions, exercises and reflective activities.
Objectives
 To familiarize students with the concepts of sex and gender through literary and media
texts.
 To help students ask critical questions regarding gender roles in society.
 To provide students with the material to discuss gender issues such as gender based
discrimination, violence and development.
 To help students think critically about gender based problems and solutions.
Learning Outcomes
 Students will be able to critically read literary and media texts and understand the
underlying gender perspectives in them.
 Students will be able to analyse current social events in the light of gender perspectives.
 Students will be able to discuss, analyse and argue about issues related to gender and
their impact on society, culture and development.
UNIT I: Introduction to Gender
 Definition of Gender
 Basic Gender Concepts and Terminology
 Exploring Attitudes towards Gender
 Social Construction of Gender
Texts:
1. Sukhu and Dukhu (Amar Chitra Katha)
2. The Cat who Became a Queen (Folk tale, J. Hinton Knowles, Folk-Tales of Kashmir.
London: Kegan Paul, Trench, Trübner, and Company, 1893, pp. 8-10.)
UNIT II: Gender Roles and Relations
 Types of Gender Roles
 Gender Roles and Relationships Matrix
 Gender-based Division and Valuation of Labour
Texts:
1. Muniyakka (Short Story, Lakshmi Kannan, Nandanvan and Other Stories, Hyderabad:
Orient Blackswan, 2011)
2. Video: Witness: Freeing Women From Cleaning Human Waste (2014, HRW, Manual
Scavenging, India)
131
UNIT III: Gender Development Issues
 Identifying Gender Issues
 Gender Sensitive Language
 Gender, Governance and Sustainable Development
 Gender and Human Rights
 Gender and Mainstreaming
Texts:
1. The Many Faces of Gender Inequality (Essay, Amartya Sen, Frontline, Volume 18 - Issue 22,
Oct. 27 - Nov. 09, 2001)
2. Tell Us Marx (Poem, Mallika Sengupta, Translated by Sanjukta Dasgupta)
UNIT IV: Gender-based Violence

 The concept of violence
 Types of Gender-based violence
 The relationship between gender, development and violence
 Gender-based violence from a human rights perspective
Texts:
1. Lights Out (Play, Manjula Padmanabhan)
2. Lights Out (Video of play enacted)
UNIT V: Gender and Culture

 Gender and Film
 Gender, Media and Advertisement
Texts:
1. Mahanagar (Movie: Satyajit Ray)
2. Beti Bachao Beti Padhao Advertisements
READINGS: Relevant additional texts for readings will be announced in the class. Classes will
consist of a combination of activities: dialogue-based lectures, discussions, collaborative
learning activities, group work and in-class assignments.
ASSESSMENT AND GRADING:

Discussion & Classroom Participation: 20%
Project/Assignment: 30%
End Term Exam: 50%
HU5272 ETHICS AND HOLISTIC LIFE L T PC

3 0 0 3
OBJECTIVES:
 To emphasize the meaning and nature of ethics, human values and holistic life for
leading a good, successful and happy life through continuous examination of thoughts
and conduct in day to day life.
 To understand the status and responsible role of individual in abatement of value crisis
in contemporary world in order to develop a civilized and human society.
Understanding the process of ethical decision making through critical assessment of
incidents/cases of ethical dilemmas in personal, professional and social life.
 To view the place of Ethics and Human Values in the development of individual and
society through identification and cross examination of life values and world view of
his/her role models in society.
132
UNIT I HUMAN LIFE, ITS AIM AND SIGNIFICANCE
The concept of a successful life, happy life and a meaningful life, Ethical and decision making
capability and its development: Meaning of Ethical dilemma, sharing real life experiences.
UNIT II CREATIVE AND LEADERSHIP ABILITY AND THEIR DEVELOPMENT

Intellectual, Emotional, Creative, Ethico - spiritual development, Aesthetic sense, Self-
dependency, Activeness, Development of positive attitude.
UNIT III HARMONY IN PERSONAL AND SOCIAL LIFE:

Concept of personal and group Ethics; Balance between - rights and duties-welfare of self and
welfare of all, Creating a value based work culture in hostel, classroom and other places in the
campus and society.
UNIT IV CHARACTER, RIGHTEOUSNESS AND VIRTUES FOR A

MEANINGFUL LIFE
Egolessness, Humility, Righteousness, Purity, Truthfulness, Integrity, Self-restraint, Self-control,
Sense of responsibility, Empathy, Love, Compassion, Maitri / Comradeship, Cooperation,
Tolerance.
UNIT V DILEMMA BETWEEN MATERIALISTIC DEVELOPMENT AND

HUMAN WELFARE
Science, Technology, Consumerism, Relation with Nature and Environment, New dimension
of Global Harmony: Democracy, Equality, Social Justice
TOTAL: 45 PERIODS
OUTCOMES:
1. Enable students to understand the concept of contemporary ethics at different levels:
Individual, local and Global and enable them to cross examine the ethical and social
consequences of the decisions of their life-view and world view.
2. Develop the ability of students to create a balance between their individual freedom
and social responsibilities and enable them to identify the personal, professional and
social values and integrate them in their personality after cross examination.
3. Enable students to cross examine their earlier decisions taken in life and understand the
meaning of ethical dilemma to overcome the ethical dilemmas and engage in critical
reflection.
4. Develop positive habits of thought and conduct and work cohesively with fellow beings
who have variety of strengths, experiences, shortcomings and challenges, hence to
enable them to handle diverse type of personalities.
5. Enable students to develop a method for making ethically sound decisions for
themselves, within hostels, classrooms, university campus and society.
HU5273 LAW AND ENGINEERING L T PC

3 0 0 3
UNIT I THE LEGAL SYSTEM: SOURCES OF LAW AND THE COURT STRUCTURE 9
Enacted law -Acts of Parliament are of primary legislation, Common Law or Case law- Principles
taken from decisions of judges constitute binding legal rules. The Court System in India and
Foreign Courtiers. (District Court, District Consumer Forum, Tribunals, High Courts,
Supreme Court) Arbitration: As an alternative to resolving disputes in the normal courts, parties
who are in dispute can agree that this will instead be referred to arbitration.
133
UNIT II LAWS 9
Basic principles of contract law, sale of goods law, laws relating to industrial pollution,
accident, environmental protection, health and safety at work, patent law, constitutional law: the
supreme law of the land, Information technology law and cyber crimes.
UNIT III BUSINESS ORGANISATIONS 9

Sole traders (Business has no separate identity from you, all business property belongs to you).
Partnerships: Types of Partnerships - Limited Liability Partnership, General Partnership, Limited
Partnerships. Companies: The nature of companies, Classification of companies, Formation of
companies, Features of a public company, Carrying on business, Directors– Their Powers and
Responsibilities/Liabilities.
UNIT IV LAW AND SOCIETY 9

Interdisciplinary nature of law, legal ideologies/philosophy/ schools of jurisprudence.
UNIT V CASE STUDIES 9

Important legal disputes and judicial litigations
TOTAL: 45 PERIODS
HU5274 FILM APPRECIATION L T PC

3 0 0 3
COURSE DESCRIPTION
This is an intensive course designed to promote comprehensive understanding and insights into
the nature of cinema and other related forms and practices. Movies, though at times are used
more as escapism, they are also a true art form and expressive tool used by writers, directors
and actors. This course will explore the aesthetics of cinema, the concepts behind storytelling
and various other elements of a film. It will also explore the impact of movies in our society and
in our lives. It also encourages students to use films as a medium to analyse visual texts and
read underlying messages.
OBJECTIVES:
 To help learners understand the various movie genres and its types.
 To understand various elements that contributes to film making.
 To make them realize the impact of film in society.
 To analyse the visual media and interpret the underlying messages.
UNIT I THE COMPONENTS OF FILMS 9

Story, Screenplay & Script – Actors – Director – Crew Members – Mis En Scene – Structure of
A Film – Narrative Elements – Linear & Non-Linear – Types of Movie Genres: Mysteries,
Romantic Comedies, Horror Etc.
UNIT II EVOLUTION OF FILM 9

History of Films – Early Cinema – Silent Movies – Talkies – Film Language, Form, Movement –
Film Theories – Realist, Auteurists, Feminist, Psychonalyic, Idealogical Theories.
UNIT III FILMS ACROSS THE WORLD 9
European Films – Russian Films – Japanese Films – Korean Films – Hollywood Film – Studio
Culture – All Time Great Movies.
UNIT IV INDIAN FILMS 9
The Early Era – History Of Indian Cinema – Movies for Social Change – Hindi Movies that
Created Impact – Regional Movies – Documentaries – Cultural Identity.
134
UNIT V INTERPRETING FILMS 9
Film Criticism & Appreciation – Censorship in Movies – Cultural Representation in Movies –
Television – New Media & Online Media – Films Beyond Entertainment.
TOTAL: 45 PERIODS
OUTCOMES
 Recognize types of films, their impact on society and their roles in our lives.
 Have an understanding of the concepts of storytelling, Mise en Scene, and other
elements of film making.
 Interpret the underlying messages in the movies.
Teaching Methods
 Each unit consists of reading materials, learning activities videos, websites. Students are
expected to watch movies sometimes in class and at times at home and discuss in
class.
Evaluation
 As this is course is critical appreciation course on films, there is no written end semester
examination. The course is more on learning how to critically analyse a movie and
appreciate its finer elements. Therefore evaluation can be based on assignments and
discussions. Internals marks can be taken for the total marks.
Internal (100 % weightage)
 Assignment 1: Write a movie review with critical analysis (20 marks).
 Assignment 2 : Write a script for a scene taken from a short story / novella (20 marks).
 Presentation: Students choose any one topic related to films and present it to the
audience. (25 marks)
 Group discussion: Students discuss in groups on the various aspects of movies and its
impact on society. (25 marks)
 Blog entry: Making weekly blog posts in Class Blog on the topics related to the course
posted by the instructor and commenting on others’ posts. (10 marks)
REFERENCES
1. A Biographical Dictionary of Film by David Thomson, Secker & Warburg, 1975
2. Signs and Meaning in the Cinema by Peter Wollen, Secker & Warburg, 1969
3. The World Viewed by Stanley Cavell 1971
4. Film Style and Technology: History and Analysis by Barry Salt, Starword, 1983
5. The Encyclopedia of Indian Cinema Edited by Ashish Rajadhyaksha and Paul Willemen,
BFI, 1994.
HU5275 FUNDAMENTALS OF LANGUAGE AND LINGUISTICS L T P C

3 0 0 3
OBJECTIVES
 To broadly introduce students to the formal and theoretical aspects of linguistics.
 To enable learners to understand the various practical applications of language and
recent findings in the field of applied linguistics.
135
CONTENTS: -
UNIT I LANGUAGE AND LINGUISTICS: AN OVERVIEW 9

Language and Linguistics-Linguistic Knowledge-Knowledge of Sound Systems & Words –
Creativity of Language – Relationship of form and meaning. Grammar – descriptive,
prescriptive, universal-Human Language – Animal Language – Sign Language- Computers and
Language.
UNIT II MORPHOLOGY - WORDS OF LANGUAGE 9

Content and function words – morphemes -free & bound –prefixes – suffixes – roots and stems
–inflectional and derivational morphology-compound words and their formation – malapropisms
– slips of the tongue.
UNIT III SYNTAX- THE SENTENCE PATTERNS OF LANGUAGE AND SEMANTICS-THE

MEANING OF LANGUAGE 9
Syntax : Rules of Syntax- Sentence Structure-Structural Ambiguity-Syntactic Categories.
Semantics: Lexical Semantics – Anomaly-Metaphors- Idioms- Synonyms – Antonyms –
Homonyms -Pragmatics– Speech Acts
UNIT IV PHONETICS – THE SOUNDS OF LANGUAGE 9

Speech sounds- Introduction to branches of Phonetics- The Phonetic Alphabet – IPA –
Consonants - Vowels – Diphthongs- Tone and Intonation.
UNIT V APPLIED LINGUISTICS - THE PRACTICAL APPLICATIONS OF LANGUAGE 9

Language learning and teaching (ELT)- lexicography-translation studies-computational
linguistics-neurolinguistics (speech pathology and language disorders)- forensic linguistics –
sociolinguistics.
TOTAL : 45 PERIODS
Teaching Methods:
Lectures, discussion.
Evaluation Internal and External:
Internal: 2 written tests + assignments, seminars, project (50+15+15+20).
External: A 3 hour written exam (50 marks)
REFERENCES:
1.Victoria Fromkin, Robert Rodman, Nina Hyams.2019.An Introduction to
Language.USA.CENGAGE.11th edition
2. Cook. G,2003. Applied linguistics.UK: Oxford University Press.
HU5276 UNDERSTANDING SOCIETY AND CULTURE THROUGH LITERATURE L T P C

3 003
OBJECTIVES
 To internalize the importance of language by understanding its role in the transformation
of man.
 To look at language, literature and culture as locus of identity and change.
 To extract meaning from existing literatures and cultures.
 To identify meanings in modern life by reconnecting with lost cultures.
136
UNIT I INTRODUCTION
Why study literature? Tracing the origin – pictures. Tokens as precursors of writing.
Movement from three dimensions to two dimensions- Pictography. From visual to oral -
Logography. Reading out literature to young children- Edmund J Farrell.
UNIT II READING CULTURE
Reading culture through language, signs and consumables- Roland Barthes. Culture through
poems- Nissim Ezekiel’s ‘The night of the Scorpion’ . ‘Nothing’s Changed’- Tatamkhulu Afrika-
Apartheid. Ruskin Bond- ‘Night train at Deoli’- How real life is different from movies.
UNIT III IDENTIFYING MEANING

Searching and locating meaning through literature. Looking for order in a chaotic world. The
Myth of Sisyphus (Albert Camus) and Adi Shankar’s ‘Jagat Mithya’- the world as an illusion. The
Indian version as ‘meaningless meaning’.
UNIT IV POST MODERNISM

‘If on a winter’s night a traveler’- Italo Calvino. The book about the reader- the experience
of reading as reading. Metafiction. Selfie Culture. Visual Culture as purpose of modern life.
UNIT V RETURNING TO PICTURES
Literature of the present- Emphasis on the visual world. Twitterature. SMS. Whatsapp
language. Consumer culture. Change in fixed gender notions. Interactive sessions.
Introspection.
Reading list
1. Bond, Ruskin: ‘Night train at Deoli’
2. Ezekiel, Nissim: ‘The Night of the Scorpion’
3. Afrika,Tatamkhulu: ‘Nothing’s Changed’
4. Barthes, Roland: Mythologies
5. Shankaracharya: Viveka Chudamani
6. Camus, Albert- The Myth of Sisyphus
7. Calvino, Italo: If on a winter’s night a traveler
8. Farrell, Edmund J: ‘Listen, my children, and you shall read’
OUTCOMES
 Can identify the connections among language, literature and culture.
 Is able to relate between seemingly different aspects of life.
 Understands the fractions in modern life and can assimilate meanings.
137

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ANNA UNIVERSITY, CHENNAI

THE VISION OF THE DEPARTMENT OF PRINTING TECHNOLOGY:

THE MISSION OF THE DEPARTMENT OF PRINTING TECHNOLOGY:

PROGRAMME EDUCATIONAL OBJECTIVES (PEOs):

PROGRAMME OUTCOMES (POs):

PO# Graduate Attributes Programme Outcomes

4 Conduct investigations of Conduct experiments & collect, analyze and

PROGRAMME SPECIFIC OUTCOMES (PSOs):

1. To develop professionals of high learning capabilities to cater to the needs of contemporary

Program Programme Outcomes

Paper and Board        

Periods per TOTAL

Periods per TOTAL

*Audit course is optional.

*Audit course is optional.

Periods per TOTAL

Sl. Course Course Title Periods per week Credits Semester

HSMC– ELECTIVES – HUMANITIES I (ODD SEMESTER)

Sl. Course Periods per week

HSMC– ELECTIVES – HUMANITIES II (EVEN SEMESTER)

Sl. Course Periods per week

1. MA5158 Engineering Mathematics - I 3 1 0 4 1

ENGINEERING SCIENCE COURSE [ESC]

PROFESSIONAL CORE COURSES [PCC]

PROFESSIONAL ELECTIVE COURSES

SEMESTER VI, ELECTIVE II

SEMESTER VII, ELECTIVE IV

SEMESTER VIII, ELECTIVE V

SEMESTER VIII, ELECTIVE VI

Registration for any of these courses is optional to students

Periods per week Total

EMPLOYABILITY ENHANCEMENT COURSES (EEC)

B.E. Printing and Packaging Technology

UNIT I INTRODUCING ONESELF 12

UNIT II DIALOGUE WRITING 12

UNIT III FORMAL LETTER WRITING 12

UNIT IV WRITING COMPLAINT LETTERS 12

UNIT V WRITING DEFINITIONS AND PRODUCT DESCRIPTION 12

MA5158 ENGINEERING MATHEMATI CS – I L T P C

UNIT II DIFFERENTIAL CALCULUS 12

UNIT III FUNCTIONS OF SEVERAL VARIABLES 12

UNIT IV INTEGRAL CALCULUS 12

UNIT V MULTIPLE INTEGRALS 12

PH5151 ENGINEERING PHYSICS L T P C

UNIT II ELECTROMAGNETIC WAVES 9

UNIT III OSCILLATIONS, OPTICS AND LASERS 9

UNIT IV BASIC QUANTUM MECHANICS 9

UNIT V APPLIED QUANTUM MECHANICS 9

UNIT I POLYMER CHEMISTRY 9

UNIT III PHOTOCHEMISTRY AND SPECTROSCOPY 9

UNIT IV ENERGY CONVERSIONS AND STORAGE 9

UNIT V WATER TECHNOLOGY 9

GE5151 ENGINEERING GRAPHICS L T P C

CONCEPTS AND CONVENTIONS (NOT FOR EXAMINATION) 1

UNIT I PLANE CURVES AND FREE HANDSKETCHING 14

UNIT II PROJECTION OF POINTS, LINES AND PLANE SURFACES 15

UNIT IV PROJECTION OF SECTIONED SOLIDS AND DEVELOPMENT OF

UNIT V ISOMETRIC AND PERSPECTIVE PROJECTIONS 12

COMPUTER AIDED DRAFTING (DEMONSTRATION ONLY) 3

Publication of Bureau of Indian Standards: