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Food Product Development Notes

The document outlines the purpose and process of food product development to increase profits through innovative recipes, packaging, and fortification that attract new customers and markets while satisfying consumer demand. A cross-functional team includes food scientists, engineers, market experts, and regulatory specialists who generate ideas, conduct feasibility studies, test markets, and commercialize new products.

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Muhammad Asadullah
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Download as DOCX, PDF, TXT or read online on Scribd
153 views

Food Product Development Notes

The document outlines the purpose and process of food product development to increase profits through innovative recipes, packaging, and fortification that attract new customers and markets while satisfying consumer demand. A cross-functional team includes food scientists, engineers, market experts, and regulatory specialists who generate ideas, conduct feasibility studies, test markets, and commercialize new products.

Uploaded by

Muhammad Asadullah
Copyright
© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Food Product Development

Purpose:
 Innovative recepie
 To increase no. Of customer
 New customer
 Geographic markets
 Increasing profit
 Alleviating brand excitement
 Increasing market share
Innovation can be done by means of packaging, by fortification of products.
People involved in Product Development
 Food Scientists
 Food engineers
 Regulatory specialist
 Market experts
 Purchasing guru/experts
 Idea generation
 Screening of idea
 Feasibility report
 Financial report
 Regulatory report
 Test marketing
 Market selection
 Commercialization of the product
Idea Generation:
 Modification in existing products
 Social media trends
 Sales volume
 Analyzing foreign markets
 Mind storming
 Analyzing the consumer demand
 Society problems
 Discussions

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