Executive summary Artistic international is a newly established company.

For time and being it is mainly focusing on the production of jute and some of the leather products. It is producing different kinds of jute bag, leather bag, leather and jute based sandal, hand made jute bags and hand made papers. Main emphasis is on the jute product because it is eco- friendly and causes minimal harm to the environment. In-order to produce best designs it has established separate designing house to fabricate varieties of innovative designs. It is using high quality machines and all the modern technology to produce branded products. It is always working hard to create friendly working environment and to provide best employees satisfaction. Management team is always working hard to provide timely delivery to maintain best customer satisfaction.

Jute goods Export earnings from jute sector marks a sharp rise in the first eight months of the current fiscal as exports in jute products rose by 49.18 per cent and raw jute by 28.89 per cent following growing demand for the eco-friendly fiber in the global market. Bangladesh earned $270.68 million from jute goods export against the target of $181.44 million and $128.70 million from raw jute export against a target of $99.85 million during the period according to a data released by the Export Promotion Bureau (EPB). Export earnings from jute goods were $177.42 million and from raw jute $87.83 million during the same period of the previous fiscal, which shows 52 per cent rise in export earning from jute goods and 46 per cent from raw jute in the current fiscal. The prime export promotion authority, EPB, fixed an export target of $282.71million for jute goods while raw jute export target was at $155.58 million for 2009-10 fiscal year. When countrys major export sectors posted a negative export growth performance of jute sector was bright during the said period, said a high official of commerce ministry. The performance would definitely encourage the exporters and the industry will regain its previous glory days, he hoped. The higher demand for biodegradable fiber across the world makes a fresh comeback for the jute sector as people are now looking for eco-friendly products replacing synthetics, according to the industry insiders. Despite the clouds of economic slowdown shipments of raw jute and jute were able to record a significant rise and that will definitely encourage us, they added. Meanwhile, prices of jute moved up substantially due demand hike from domestic and overseas markets, according to the jute millers. They also said these developments have

also helped well for the jute farmers, who have received good prices for their jute produce in the current season. Prospect of Bangladeshi sector seems to be bright as developed countries have started imposing ban on using polythene shopping bags, they added. Industry insiders said the countrys yearly jute production is near about 10 lakh tonne. But to grab the global demand it would require more or less one or two lakh tonne raw jute. So we should concentrate on more jute production to meet the additional export demand, they added. It is true that demand for diversified and value added jute products are growing in the international market as well as also on the domestic market. Many countries have imposed ban on polythene use in a bid to keep ecological balance and as well as restore the soil construction. Besides, most of the global cereals producing countries are using jute-sacking bags instead of synthetics bags to preserve food grains. We are the quality jute producing nation having good reputation since long so that these countries are giving priority to Bangladesh to outsource their demand, he added. He said: The demand might increase more or less 10 per cent from the existing level. So, to cater such demand we have to increase jute production immediately. Australia, Canada, USA, Belgium, India, Indonesia, Thailand, China, Pakistan and Philippines are showing keen interest for jute bags in the local markets. Many of the importers of those countries have contacted to the respective embassies and high commissions of Bangladesh expressing their interest to import jute bags. We are receiving huge enquiries regarding jute bag supply from these countries, said industry insiders. But we are in doubt whether we will be able to supply jute bags according to their demand due to demand and supply mismatch of raw jute, they added. While talking to The News Today president of Bangladesh Jute Goods Association Kazi Syedul Alam Babul said demand for jute goods, especially jute bags, is in high demand in the recent years. We are receiving substantial quantity of buying orders for value added jute goods. But we are refusing orders due to lack of capacity, he said. He said jute goods producers are getting good prices and the sector became feasible after long time. Currently Bangladesh exports over thousand types of jute goods as the local manufacturers could develop diversified products for different uses. Many exporters said demand for the golden fibre in India, Pakistan and China is a catalyst to export growth, which they said helped jute farmers receive well prices this year. Export price of raw jute is around Tk 13,000 a tonne, but its price becomes Tk 35,000 when it is converted to sacks, said millers. Bangladesh exports jute goods over 85 countries including Turkey, Iran and Belgium, Canada, Japan, EU and the United States. It also exports raw jute to 59 countries

including Brazil, Vietnam Thailand, China, Germany, India, Pakistan, Spain, and the USA and UK. In the fiscal year 2008-09 the countrys jute goods export was recorded at $269.25 million and raw jute export at $148.17million.

LIST OF CONTACTS: LIST OF BUYERS RELATED TO JUTE & LEATHER GOODS PRODUCT: ADROIT COLLECTION AFSARAS ANJANS ARANYA BANGLAR MELABIBIS COLLECTION CATS EYE CHANDRO BINDU DESHAL DOORJEE DREAMS FASHION HOUSE DRESSY DALEETC GRAMEEN POSHAK GRIHO KARUHANDI BAZAR ISHKA JATRA KARU SHOYLI KAY KRAFT KHAAKI KIMAYA KRITIKRISTI MELA KUMUDINI HANDICRAFT LABONNO LUBNANLUPIN Fashion MANTRA MOSHLIN MRINMOYEE NARI MELA NIPUN CRAFTS LIMITED NIRJOR NOBORUPA

NOGORDO LAOG ONNO MELA O2 FASHION LTD PRABARTANA PRIDE RANGRANGTA SMARTEX SOUL DANCE TRENDZ Issues Bangladesh produces world class leather in its primary form which could be very advantageous for it to establish a robust export oriented leather industry based on nearly hundred per cent value addition. But the prospects of the leather sector are being put on hold by inadequate policies and absence of effective law enforcement measures. Bangladesh has potentials for earning huge foreign exchanges from leather sector by exporting leather and leather goods. Bangladesh produces 190 million square feet of leather annually, while the earning from export from leather and leather goods was 229.72 million US dollar in 2002-2003. Footwear items have emerged as a prospective sector in the last few years and earned 35.06 million US dollar during 2002-2003 fiscal. Bangladesh Leather Sector Business Promotion Council (LSBPC) is supplementing the government efforts in developing and marketing of leather and leather goods. Artistic Technology & Idea is determined to generate more efficient technology and machinery goods for the footwear, leather goods products and garment sector by joining hands with the most recognized companies around the world. My company is determined for certain issues which will hold the market values and technological values in Bangladesh. My company is desperately looking forward for some issues, which are less negative and more productive and they are as follows: (1) Overcoming technological deficit as well as machinery development. (2) Providing training method for better use of technology. (3) Providing concrete podium for new generation quality maintaining environmental aspect. (4) Linking with recognized companies of this world for importing technology and machinery.

(5) Rectifying political contradiction as well as rumors regarding management of government laws. (6) Providing good environment for regulating fair business law and policies.

OBJECTIVE OF ARTISTIC TECHNOLOGY & IDEA:

consolidate its acquired leadership at the international level; promote the spreading of a modern company culture; favor global innovation, especially as concerns technology, safety, compatibility and quality;

Intervene at the commercial level for effectively internationalizing companies by developing marketing structures that are adequate for the specific requests coming from each country.

ACTIVITIES OF ARTISTIC TECHONOLOGY & IDEAS:

The promotion of training courses; The carrying out of feasibility studies for restructuring or creating new methods for better technology and machinery. The producing of publications (training booklets, marketable goods repertories).

Of equal importance is the company dedication to the development of new international instruments for identifying and certifying machine technical characteristics that represent the indispensable requisite for defining the concept of "safety", and, implicitly, the protecting of the quality of life on the job. Company profile: Artistic International established in Dhaka, Bangladesh in 2009 as a Jute & Leather goods manufacturer & export oriented company. It has maintained its strict business policy of high quality not the quantity. This has helped to achieve customer's confidence on its products and on the company. Jute and leather good products of this company are competing with other best brands of Asia and Europe and stand tall in the shelves of a few reputed supermarket chains. In the beginning of year 2010, it has diversified its product range from leather goods to jute bags and handicraft as well. Within a week, the business started to flow; a sample consignment got approved by JDPC and which is why, thanks to our experienced JDPC,

their designing team and the efficient workforce. The experiences gained from leather goods were utilized in the jute manufacturing process and it is deriving the bright future of the jute division of the company. The company has built its reputation with its products rather than with the help of marketing and display. Our goods reflect our company. We understand very well about our customers need like high quality products, their value for money and also immediate answers to their queries and more. We respond to that with the most effective methods in the industry. We always cautious about our customers value for money & look forward to their continued patronage in the form of repeated orders.

Personal profiles:
Khandakar Tariful Emran House 78, Road-12, Sector- 10, Uttara Model Town, Dhaka- 1230, Bangladesh. Contact: +8801673017608 E mail: ruponbang@yahoo.com tariful.emran@gmail.com Career Objective To develop my career in light of the experience of Mechanical Engineering through working in a well-reputed organization with honesty, dignity, proficiency and pride, where I can use my technical and interpersonal skills, creativity and above all my learning experiences to fulfill the organizational goal as well as personal growth. Working Experience: Sagittarians International Limited (India) Position: Associate (Bangladesh) Duration: 27march 2008 to April 2009 Job Responsibility Market developing & monitoring Installation in Footwear Industry Seals & Maintenance in Footwear Machinery.

Worker training after installation Worker training in operations system Worker training in maintenance system

Limex Technologys Ltd Sales & Service Engineer (Footwear & Leather Goods) Duration: May 2007 to January 2008 Job Responsibility Market developing & monitoring Installation in Footwear Industry Seals & Maintenance in Footwear Machinery. Worker training after installation Worker training in operations system Worker training in maintenance system Apex Adelchi Limited Maintenance Engineer Duration: 2006 to 2007 Job Responsibility Maintenance in lasting side & cutting side Professional Training: Training type Organization Duration Year : Industrial attachment training : Bangladesh Industrial Technical Assistant Corporation : Eight week : 2000

Educational Qualification Bachelor of Science in Mechanical Engineering CGPA : 3.15 out of 4; Appeared (where A=90+, B=80+ and C=70+) Department : Mechanical Engineering Major : Air condition and Refrigeration Institute : IUBAT International University of Business Agriculture and Technology Diploma in Engineering Year : 2001 Result : 2nd Division Department : Mechanical Institute : Maymensing Polytechnic Institute, Maymensing. Board : Bangladesh Technical Education Board, Dhaka Language Proficiency

Bangla: Proficient in speaking, reading, writing and listening English: Proficient in speaking, reading, writing and listening Hindi and Urdu: Have the capability for reasonable speaking and understanding Computer Skill Integrated Software: MS Office (MS Word, MS Excel, MS Power Point,) Operating System: Operating System Windows 98, 95, 2000, XP, Vista. Languages: Programming C Application Software: Auto CAD and other available softwares Internet: Internet surfing and browsing Other Skills Trained in various aspects of Mechanical Engineering Good Communication skill Skilled Public Speaker Experienced in academic research and surveying Curricular Activities Advisor to the President and life member of IUBAT GOLD, which is an extracurricular club of IUBAT-International University of Business Agriculture and Technology General Manager of IES (IUBAT Engineering Society) Personal Information Fathers Name Mothers Name Permanent Address Date of birth Nationality Religion : Khandakar Habibur Rahman : Khandakar Rabeya Rahman : Vill : Kunabary Bazar, Post: Gopalpur Police Station: Gopalpur, Dist: Tangail. : 30 June 1981 : Bangladeshi by birth : Islam

CONCLUSION: Companies in our era are extremely sensitive - as they must be - to demographic, political, technological and economic developments. Environmental changes most affect strategic perspective. With respect to the marketing mix, quality in the industry is a key factor. An effective marketing program brings together all of the elements of the marketing mix to achieve the companies marketing objectives by delivering to customers what they want and need. Thus, the most successful companies will be those that can meet these needs most effectively.