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Web 2

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Web 2.

0 (also known as participative (or participatory) web and social web) refers to
websites that emphasize user-generated content, ease of use, participatory culture and
interoperability (i.e., compatibility with other products, systems, and devices) for end
users.

The term "Web 2.0" was coined by Darcy DiNucci, an information architecture
consultant, in her January 1999 . Darcy DiNucci published an article entitled
"Fragmented Future" in the Print magazine, in which the term Web 2.0 was first
introduced  Later it was popularized by Tim O'Reilly and Dale Dougherty at the first
Web 2.0 Conference in late 2004.

. The term refers to the development phase of the Web in which the content of websites
is created and shared primarily by the users themselves. Typical Web 2.0 examples
include social networking sites, web forums, internet encyclopedias, or photo/video
sharing portals. In 2004, Tim O'Reilly and Dale Dougherty held the first Web 2.0
conference, during which the term Web 2.0 was brought to the attention of a wider
public.

Although the term mimics the numbering of software versions, it does not denote a
formal change in the nature of the World Wide Web, but merely describes a general
change that occurred during this period as interactive websites proliferated and came to
overshadow the older, more static websites of the original Web.

A Web 2.0 website allows users to interact and collaborate with each other through social
media dialogue as creators of user-generated content in a virtual community. This
contrasts the first generation of Web 1.0-era websites where people were limited to
viewing content in a passive manner. Examples of Web 2.0 features include social
networking sites or social media sites (e.g., Facebook), blogs, wikis, folksonomies
("tagging" keywords on websites and links), video sharing sites (e.g., YouTube), image
sharing sites (e.g., Flickr), hosted services, Web applications ("apps"), collaborative
consumption platforms, and mashup applications.

Whether Web 2.0 is substantially different from prior Web technologies has been
challenged by World Wide Web inventor Tim Berners-Lee, who describes the term as
jargon. His original vision of the Web was "a collaborative medium, a place where we
[could] all meet and read and write".On the other hand, the term Semantic Web
(sometimes referred to as Web 3.0) was coined by Berners-Lee to refer to a web of
content where the meaning can be processed by machines

According to Best, the characteristics of Web 2.0 are rich user experience, user
participation, dynamic content, metadata, Web standards, and scalability. Further
characteristics, such as openness, freedom, and collective intelligence by way of user
participation, can also be viewed as essential attributes of Web 2.0. Some websites
require users to contribute user-generated content to have access to the website, to
discourage "free riding".

A list of ways that people can volunteer to improve Mass Effect Wiki on Wikia, an
example of content generated by users working collaboratively.

The key features of Web 2.0 include

1. Folksonomy – free classification of information; allows users to collectively


classify and find information (e.g. "tagging" of websites, images, videos or links)
2. Rich user experience – dynamic content that is responsive to user input (e.g., a
user can "click" on an image to enlarge it or find out more information)
3. User participation – information flows two ways between the site owner and site
users by means of evaluation, review, and online commenting. Site users also
typically create user-generated content for others to see (e.g., Wikipedia, an online
encyclopedia that anyone can write articles for or edit)
4. Software as a service (SaaS) – Web 2.0 sites developed APIs to allow automated
usage, such as by a Web "app" (software application) or a mashup
5. Mass participation – near-universal web access leads to differentiation of
concerns, from the traditional Internet user base (who tended to be hackers and
computer hobbyists) to a wider variety of users, drastically changing the audience
of internet users.

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