NEPAL BADMINTON PREMIER LEAGUE (NBPL)

(A BRAINCHILD OF API SPORTS NEPAL)

A BUSINESS PROPOSAL

SUBMITTED BY:

API SPORTS NEPAL

BASUNDHARA, KATHMANDU

January, 2023

Kathmandu, Nepal

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 TABLE OF CONTENTS

1. An introduction to API Sports 2

2. Objectives of API Sports 3

3. Strategies of API Sports 3

4. An overview of badminton leagues across the world 4

5. Current situation of badminton in Nepal 5

6. An introduction to Nepal Premier Badminton League (NPBL) 6

7. Need for Nepal Premier Badminton League (NBPL) 7

8. Playing format for Nepal Premier Badminton League 8

9. Nepal Premier Badminton League as a contributory project for sport’s promotion 9

10. Nepal Premier Badminton League as an opportunity for organizations 10

11. Nepal Premier Badminton League and need for sponsorship 11

12. Anticipated Expenditure of the Nepal Premier Badminton League 12

13. Request for sponsorship 13

REFERENCES 14

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1. An introduction to API Sports

API Sports is a new sports entertainment company in Nepal that has recently been established
to provide a platform for players and enthusiasts of diverse range of sports to compete, learn,
and have fun. Founded in 2020, API Sports is dedicated to providing an exciting and unique
experience that emphasizes the values of sportsmanship, health and wellness, and camaraderie.
API Sports is committed to providing the highest quality of sport for players of all ages and
skill levels in Nepal. The company offers a variety of leagues, tournaments, and other events
that cater to the needs of players and fans in a wide range of sports. API Sports is committed
to providing a safe and secure environment for all players, as well as a friendly and welcoming
atmosphere for all participants.

The mission of API Sports is to promote sports in Nepal by providing an environment that
fosters competition, learning, and fun. The company strives to ensure that all players have
access to quality facilities, coaching, and competitive opportunities. In addition, API Sports
aims to develop the skills of players and to create a sense of community among sport enthusiasts
in Nepal. API Sports strives to provide a comprehensive range of services and facilities to its
members. The company offers a wide variety of leagues, tournaments, and other events that
cater to the needs of players and fans. The company also provides quality coaching and
mentorship opportunities to help players develop their skills. API Sports also provides access
to quality sports equipment, apparel, and other supplies.

In addition to its competitive leagues, tournaments, and other events, API Sports also offers a
wide range of educational and social programs. These programs are designed to promote
different sports and to encourage physical activity and healthy living. API Sports also works to
support and promote the development of players through its various camps and clinics. API
Sports is committed to providing a safe and secure environment for all players and fans. The
company is also dedicated to providing a positive and friendly atmosphere for all participants.
API Sports is committed to promoting the values of sportsmanship and camaraderie, as well as
providing a safe and secure environment for all players.

API Sports is proud to be part of the growing sport community in Nepal and to be a leader in
providing quality services and facilities in Nepal. The company is committed to providing a
safe and supportive environment for all players, as well as promoting the values of
sportsmanship, health and wellness, and camaraderie. API Sports is determined to continue
providing a platform for players and fans to grow and develop their skills and to have fun while

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doing so. API Sports has been established to promote and develop the prospects of sports in
Nepal. API’s mission is to provide the best badminton experience for players of all skill levels
through competitive and recreational play. API strives to create an environment that is fun,
safe, and competitive while providing opportunities for players to grow both as individuals and
as a team. The organization hopes to build bridges between different communities and create a
diverse and inclusive sport culture.

2. Objectives of API Sports

API’s main goal is to increase participation in different sports in Nepal. To achieve this, API
has several objectives:

1. To increase awareness of sports in Nepal and create a positive image of the sport.

2. To organize and promote competitive tournaments to further the development of various

sports.

3. To create programs to develop players’ skills and make the sports more accessible to all.

4. To create a safe and inclusive environment that promotes sportsmanship and fair play.

5. To encourage players to become more involved in their respective sports and to promote the
spirit of the game.

3. Strategies of API Sports

API will work to achieve its objectives through the following strategies:

1. Forming partnerships with local sports clubs and organizations to increase awareness of the
sport.

2. Developing and organizing competitive tournaments at the local and national level.

3. Creating programs to develop skills and knowledge for all skill levels.

4. Promoting a safe and inclusive environment for all players.

5. Working with local schools, colleges, and universities to promote different sports.

6. Supporting and promoting players and teams.

7. Working with sponsors to increase funding for the organization.

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8. Utilizing social media and other forms of digital media to promote sport culture in Nepal.

4. An overview of badminton leagues across the world

Badminton is a sport that is played all over the world. It is a popular game that is played in both
recreational and competitive settings. The game is enjoyed by people of all ages and abilities.
Badminton is a racket sport that is played with a shuttlecock and a racket. It is a fast-paced and
exciting game that can be played both indoors and outdoors.

The Badminton World Federation (BWF) is the international governing body of the sport. It is
responsible for the development and promotion of badminton worldwide. It also organizes the
major international badminton tournaments, including the Thomas Cup, Sudirman Cup, and
the BWF World Championships. The BWF organizes two major badminton leagues: the BWF
World Tour and the BWF World Championships. The BWF World Tour is an annual series of
tournaments in which the best players from around the world compete. It is divided into five
levels: Super Series, Grand Prix Gold, Grand Prix, International Series, and Future Series. The
top players in each tournament are awarded points that are used to determine their ranking. The
BWF World Championships is the most prestigious badminton tournament in the world. It is
held every two years and features the best players from all five levels of the BWF World Tour.
The top players in each tournament are awarded points that are used to determine the world
rankings.

In addition to the BWF World Tour and World Championships, there are a number of other
badminton leagues around the world. The All England Open Badminton Championships is one
of the oldest and most prestigious badminton tournaments in the world. It is held annually in
Birmingham, England and features the best players from around the world.

In Asia, there are a number of regional badminton leagues such as the Badminton Asia
Championships and the Badminton Asia Cup. These tournaments feature the best players from
around the continent and are a great way to see the top badminton players in action.

In Europe, there is the European Badminton League. This is a series of tournaments that
features the best players from Europe. There are also a number of national badminton leagues
in Europe, such as the German Badminton League, the French Badminton League, and the
Spanish Badminton League.

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In the Americas, there are several badminton leagues, including the Pan American Badminton
Championships, the USA Badminton League, and the Canadian Badminton League. These
tournaments feature the best players from the Americas and are a great way to see the top
badminton players in action.

Badminton is an exciting and fast-paced sport that is enjoyed by people of all ages and abilities.
The major badminton leagues around the world provide an opportunity to see the best players
in action and to witness some truly thrilling matches. Whether you’re a fan or a player,
badminton is a great way to have fun and stay active.

5. Current situation of badminton in Nepal

Badminton is becoming increasingly popular in Nepal and is now one of the most popular
sports in the country. The sport has been played in Nepal for many decades and is enjoyed by
both men and women. It is a game that requires skill, agility, and speed, and has the potential
to become one of the most successful sports in the country. Badminton in Nepal has been
growing steadily over the past few years. This is mainly due to the fact that badminton is very
affordable and is easy to learn. It is also a very popular form of recreation and entertainment,
and is widely played across the country.

The Nepal Badminton Association is the governing body of badminton in the country. It is
responsible for organizing tournaments, training and developing players, and managing the
national team. The association was formed in 1950 and has been actively promoting badminton
in the country since then. It is also a member of the Badminton World Federation (BWF),
which is the governing body for the sport internationally. The Nepal Badminton Association
has been quite successful in promoting the game in the country. Recently, it has been
organizing various tournaments, such as the Nepal Open, the Nepal National Championship,
and the Nepal U-19 Championship. These tournaments have been quite successful and have
attracted a lot of attention from players and spectators alike.

The Nepal National Team has also been quite successful. The team has been consistently
competing in international tournaments, such as the Thomas Cup, Sudirman Cup, and the South
Asian Games. The team has also been quite successful in the Asian Games and has won several
medals. The team has even been able to qualify for the Olympics in the past. The success of
the national team has also resulted in an increase in the number of players and clubs in Nepal.
There are now several badminton clubs in the country, which are actively promoting the game

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and providing training and coaching to players. The clubs and the Nepal Badminton
Association are both working together to further promote the game in the country.

The Nepal Badminton Association is also working to improve the quality of badminton in the
country. It has been providing training and coaching to players and clubs to ensure that they
are well prepared for international tournaments. The association is also working to improve the
infrastructure of badminton in the country, such as establishing more courts and providing
better equipment. In conclusion, badminton in Nepal is rapidly growing and is becoming
increasingly popular in the country. The Nepal Badminton Association is doing its part to
promote the game and to improve the quality of the sport in the country. The success of the
national team has also resulted in an increase in the number of players and clubs in the country,
which is helping to further promote badminton in Nepal.

6. An introduction to Nepal Premier Badminton League (NPBL)

Nepal Premier Badminton League (NPBL) is a pioneering project launched by API Sports in
Nepal. It is the first of its kind badminton league in the country and is set to revolutionize
badminton in Nepal. The grand event will be held from 15th September to 30th September
2023.

The Nepal Premier Badminton League is the brainchild of API Sports, who have been working
for the last two years to bring this project to fruition. The idea is to create a platform for
badminton players to come together and showcase their skills. The league aims to bring
together the best badminton players from across the country and provide them with an
opportunity to compete at the highest level. The league will feature eight teams from eight
different cities in Nepal - Kathmandu, Pokhara, Bhaktapur, Chitwan, Biratnagar, Dharan,
Butwal and Mahendranagar. Each team will be comprised of six players - three men and three
women - who will compete against each other in a round-robin tournament format. The top
four teams will then progress to the knockout stages, with the winners of the knockout stages
being crowned the champions of the Nepal Premier Badminton League.

The league will feature some of the best badminton players from across the country, and the
competition is expected to be intense. The league will also feature a special ‘Rising Star’
category, which will give budding players the chance to showcase their talents. The league will
also feature a range of sponsors, including some of the biggest names in the industry. The event
will be broadcasted on various television channels and online platforms, giving it the much-

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needed exposure to reach a wider audience. The Nepal Premier Badminton League is an
ambitious project that is sure to revolutionize badminton in the country. It will provide a
platform for talented players to showcase their skills, and create a new generation of badminton
champions in Nepal. With the backing of API Sports, it is sure to be a grand success.

7. Need for Nepal Premier Badminton League (NBPL)

The Nepal Premier Badminton League (NBPL) is an upcoming badminton tournament that is
being organized by API Sports. It is the first-ever professional badminton league in Nepal and
will be organized on a yearly basis. The tournament is set to begin in September 2023 and will
feature some of the best badminton players from Nepal, India, and other countries around the
world.

Badminton is a sport that has enjoyed great popularity in Nepal for many years. Countless
people in the country have grown up playing the sport, both competitively and for recreation.
However, until recently, there was no professional badminton league in the country that could
provide a platform for the country’s top badminton players to showcase their skills and compete
against the best players from around the world.

The Nepal Premier Badminton League is an important step towards the development of
badminton in Nepal. It will provide an opportunity for the country’s top badminton players to
compete at the highest level and gain international exposure. The tournament will also provide
a platform for the younger generation of badminton players to hone their skills and gain
experience by playing against some of the best players in the world. The NBPL will also help
to promote the sport in Nepal and inspire more people to take up the sport. By creating a
professional tournament, the sport will receive more attention and visibility in the country. This
will help to create a larger fan base for the sport and make it more attractive to sponsors and
investors.

The NBPL is also an important step towards the development of badminton in the country. The
tournament will provide a platform for the top players from Nepal to gain international
exposure and recognition. This will help them to secure sponsorships and endorsements, which
will in turn help them to further their badminton careers. It will also help to create a larger
badminton community in Nepal, which will help to create a bigger market for the sport and
attract more investments.

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Nepal Premier Badminton League is an important step in the development of badminton in
Nepal. It will provide a platform for the country’s top players to gain international recognition
and exposure. It will also help to promote the sport in the country and create a larger fan base.
Finally, it will help to create a larger badminton community in Nepal, which will attract more
investments and help the sport to grow in the country.

8. Playing format for Nepal Premier Badminton League

Nepal Premier Badminton League (NPBL) is an upcoming tournament to be held in

Kathmandu and will feature eight teams from different cities and towns of Nepal. Each team
consists of five players, two men and three women.

The tournament will follow a two-phase format, with the first phase being the group stage,
followed by the knock-out stage. The group stage consists of two groups of four teams each,
with each team playing three matches against the other three teams in their group. At the end
of the group stage, the top two teams from each group qualify for the knock-out stage.

The knock-out stage consists of four rounds – the quarterfinals, semifinals, third-place match
and the grand final. The quarterfinals are contested between the four teams that have qualified
from the group stage. The winners of the quarterfinals advance to the semifinals, with the
winners of the semifinals advancing to the grand final. The losers of the semifinals compete in
the third-place match for the bronze medal. The winner of the grand final is crowned the NPBL
champion.

The tournament will be played in a best-of-three format, with a best-of-five format being used
for the grand final. All matches will be played on the same court and there are no restrictions
on the number of times a player can participate in a match. The tournament will follow a point
system, with points being awarded to the winning team in each match. The team with the
highest number of points at the end of the tournament is declared the winner.

We expect that the Nepal Premier Badminton League will become one of the most popular
badminton events in the country, attracting large crowds and generating significant media
coverage. It will be an important event for the development of the sport in Nepal and will
provide an opportunity for the best players in the country to showcase their skills.

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9. Nepal Premier Badminton League as a contributory project for sport’s promotion

Nepal Premier Badminton League (NPBL) is a new concept of badminton league in Nepal,
which is designed to promote badminton as a sport in Nepal. It is a league, which consists of
eight teams competing against each other in a round-robin tournament format. The NPBL is a
great initiative for the development and promotion of badminton in Nepal.

The primary objective of the Nepal Premier Badminton League is to provide the fans with
quality badminton entertainment, while also providing a platform for the local players to
showcase their talent and improve their skills. The league will also provide a platform for the
players to gain international exposure. The NPBL will be held over a span of two months in
the city of Kathmandu.

The Nepal Premier Badminton League will provide a platform for the players to hone their
skills and gain exposure to international level badminton. This will help them gain the
necessary knowledge and experience to compete in international tournaments and represent
their country at the highest level. The NPBL will also provide an opportunity for the local
players to enhance their skills and gain recognition for their talent. This will open new avenues
for them to pursue and will help them move up the ladder of success.

The league will also help in increasing the level of competition in badminton in Nepal. This is
because the NPBL will have a higher level of competition than the other badminton
tournaments in Nepal. This will help the players to gain experience and hone their skills in a
competitive environment. This will also help in inspiring the young players to take up
badminton as a sport and motivate them to pursue it as a career.

The NPBL will also help in developing the infrastructure of badminton in Nepal. This is
because the league will involve many international teams and players, who will require the
necessary facilities to play their matches. The league will also require the construction of
badminton courts in the cities where the matches will be held. This will help in developing the
infrastructure of badminton in Nepal and help in the development of the sport.

The Nepal Premier Badminton League will also help in creating better awareness about
badminton in Nepal. This is because the league will be broadcasted in Nepal and on
international television. This will help in creating awareness about badminton and will help in
popularizing the sport. This will also help in inspiring the young players to take up badminton
as a sport and motivate them to pursue it as a career.

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Moreover, NBPL will contribute in increasing the economic benefits of badminton in Nepal.
This is because the league will help in creating a platform for the players to gain recognition
and international exposure. This will help in increasing the economic benefits of badminton in
Nepal as the players will be able to earn more money through the international tournaments.

Nepal Premier Badminton League is a great initiative for the development and promotion of
badminton in Nepal. The league will help in providing the players with an opportunity to hone
their skills and gain exposure to international level badminton. This will also help in increasing
the level of competition in badminton in Nepal and will help in developing the infrastructure
of badminton in Nepal. The league will also help in creating better awareness about badminton
in Nepal and will help in increasing the economic benefits of badminton in Nepal.

10. Nepal Premier Badminton League as an opportunity for organizations

The Nepal Premier Badminton League (NPBL) will be an annual tournament organized by API
Sports and so far, is the only badminton league in the country. The NPBL will be a unique
tournament, as it will be the first and only badminton league in Nepal.

The NPBL provides many different opportunities and advantages to different organizations in
Nepal, including sponsorships, advertising, media exposure, and a platform to promote their
products and services. It is also an important tool for the development of badminton in Nepal,
as it gives the players from different countries an opportunity to compete against each other
and gain more experience.

The most obvious benefit for organizations to connect with the NPBL is the sponsorship
opportunities. Through sponsoring the league, organizations can gain significant exposure to
the public, as the NPBL is the only badminton tournament in Nepal. This exposure can be used
to promote products and services, as well as build brand recognition, loyalty, and trust.
Sponsoring the NPBL also gives organizations an opportunity to demonstrate their
commitment to the development of badminton in Nepal, while also helping to improve the
overall quality of the tournament.

Moreover, organizations can benefit from the media exposure and coverage that the NPBL
provides. Through the media coverage, organizations can gain more visibility and create more
awareness about their products and services. This can be especially beneficial for smaller
organizations, as the media coverage can help to increase their reach to a wider audience, which
can lead to increased sales and increased profits.

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Organizations can also use the NPBL as a platform to promote their products and services. For
example, organizations can use the tournament as an opportunity to introduce new products, or
to highlight existing ones. This can be done through partnering with the NPBL, or through
using it as a platform to launch campaigns. Additionally, organizations can use the tournament
as a platform to build relationships and networks with other organizations and individuals,
which can open up new business opportunities.

Finally, organizations can use the NPBL to gain insight into the badminton market in Nepal.
Through the tournament, organizations can gain an understanding of the current trends in
badminton, as well as the preferences of the players, which can be used to develop and improve
their products and services.

NPBL provides many different opportunities and advantages to different organizations in

Nepal. By connecting with the NPBL, organizations can gain significant exposure, media
coverage, and a platform to promote their products and services, as well as gain insight into the
badminton market in Nepal. This connection can be beneficial for both the organizations and
the NPBL, as it can help to improve the overall quality of the tournament and the development
of badminton in Nepal.

11. Nepal Premier Badminton League and need for sponsorship

Nepal, a small country located in South Asia, has seen tremendous growth in the field of sports,
with badminton being one of the most popular sports in the country. In order to further promote
the sport and to give it a professional platform, API Sports has contemplated to launch the
Nepal Premier Badminton League (NPBL). The aim of the league is to create a platform for
the country’s top badminton players to compete against each other and to increase the profile
of the sport in Nepal.

The NPBL is set to begin in April 2023 and will feature eight teams, each representing a city
in Nepal. The teams are Kathmandu, Pokhara, Chitwan, Bharatpur, Butwal, Birgunj, Dang and
Janakpur. Each team will consist of six players, including four men and two women. The league
will be played over a period of six weeks and will feature both singles and doubles match.

The NPBL is a great opportunity for the development of badminton in Nepal. However, for
this to be successful, it will require sponsorship. Sponsorship is essential for the success of the
league as it will help to cover the costs of organizing the league and ensure that the players and

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teams are adequately compensated for their efforts. Furthermore, it will help to create an
environment in which the sport can be promoted and developed.

API has already taken steps to attract sponsors for the league. It has launched an official website
and social media accounts, where it is actively promoting the league and asking for
sponsorships. It is also in talks with various companies and organizations in Nepal and abroad
to become sponsors. API is also aware that sponsorships can be a challenging task, given the
limited resources and budget that the organization has. Hence, API has come up with different
strategies and initiatives to attract sponsors. These include offering promotional benefits such
as logo placements on team jerseys, banners, and other marketing materials, as well as offering
discounts on tickets and merchandise. Additionally, API is hoping to attract sponsors by
offering them access to exclusive events and activities related to the league.

The NPBL is a great initiative that can help to promote badminton in Nepal and create a
platform for the country’s top players to compete. However, for it to be successful, it will
require sponsorships. API has already taken various steps to attract sponsors and is confident
that it will be able to secure the necessary funding. With the right support and sponsorship, the
NPBL can be a great success and help to boost the profile of badminton in Nepal.

12. Anticipated Expenditure of the Nepal Premier Badminton League

Table 1: Anticipated Expenditure

S.N Description Amount (in NPR)
1. Venue Rental 200,000
2. Equipment 200,000
3. Marketing and Publicity 300,000
4. Player/Team Fees 300,000
5. Referees 30,000
6. Security 30,000
7. Trophies 30,000
8. Refreshment 30,000
9. Travel Expenses 20,000
10. Miscellaneous 10,000
Total 1,020,000

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13. Request for sponsorship

We at API Sports are passionate about the sport and its potential to create a sense of unity and
camaraderie in our local community. We are writing to you to request sponsorship for our
badminton league. We are hoping to create an event that will bring together people from all
around the area to participate in a sport that we all love. We believe that this league will be an
excellent opportunity for everyone to come together and enjoy the sport of badminton. We have
created a detailed plan of action for our badminton league. Our goal is to create a league that
is accessible to everyone in the local community in Nepal. We plan to provide our participants
with the best possible facilities and equipment. We will also be offering a variety of levels of
play so that everyone from beginners to experts can participate. We plan to offer a variety of
tournaments and competitions throughout the year that will attract even more people to the
league.

We believe that our badminton league will be a great opportunity for your company to become
involved in the local community. We are confident that our league will be a great way to
promote your brand and show your commitment to the local community. We are confident that
this league will be an excellent way to bring people together and promote the sport of
badminton. We are confident that this badminton league will be an excellent way to promote
your brand and show your support for the local community. We thank you for considering our
request for sponsorship and look forward to hearing from you.

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REFERENCES

1. Online, N. S. (2020, January 16). Badminton rackets handed over to the Nepal Badminton
Association. SpotlightNepal. Retrieved January 12, 2023, from
https://www.spotlightnepal.com/2020/01/16/badminton-rackets-handed-over-nepal-
badminton-association/

2. News, N. (n.d.). Badminton players prepare for the upcoming Olympics. nepalnews.
Retrieved January 12, 2023, from https://nepalnews.com/s/sports/nepali-badminton-
players-prepare-for-the-upcoming-olympics

3. Yellow.Place. (n.d.). Nepal Badminton Association - Kathmandu, Nepal. Yellow.Place.

Retrieved January 12, 2023, from https://yellow.place/en/nepal-badminton-
association-kathmandu-nepal

4. Lim, P.H., & Aman, M.S. (2017). The History of Modern Organized Badminton and the
Men’s Team Thomas Cup Tournaments, 1948–1979. The International Journal of the
History of Sport, 34(7-8), 676-696, DOI: 10.1080/09523367.2017.1389904

5. Encyclopedia Britannica, inc. (n.d.). Badminton. Encyclopedia Britannica. Retrieved

January 12, 2023, from https://www.britannica.com/sports/badminton

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