CV Professor Md. Zahir Uddin Arif 21-03-2023

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CV Professor Md. Zahir Uddin Arif
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Md. Zahir Uddin Arif

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Curriculum Vitae
Prof. Md. Zahir Uddin Arif
Postal Address: Professor and Former Chairman, Department of
Marketing, Faculty of Business Studies, Jagannath University,
9-10, Chittaranjan Avenue, Dhaka-1100, Bangladesh, www.jnu.ac.bd
Cell # +88 01711372177,
E-mail Id: mjarif2004@yahoo.com (Primary), mjarif2006@gmail.com
(Secondary), arif@mkt.jnu.ac.bd (Institutional/Official)
Zoom Id: 8958463651 (PW: upon request),
Google Meet Web Link: https://meet.google.com/omx-iqbo-gmf
Ph.D./M.Phil./M.S./MBA Thesis Supervisor and Foreign External Examiner of Different Universities

Keynote Speaker, Technical Session Chair, Track Chair and International Advisory Board Member of
International Conferences
Editor, Associate Editor, Editorial Reviewer and Editorial Advisory Board Member of Scopus, Web of
Science and Other Internationally Indexed and Impact Factor Journals and Edited Books
Visiting Professor, Bharath University (BIHER), Tamil Nadu and Burdwan University, West Bengal, India
HR & Marketing Consultant/Advisor, Top Talents, Cairo, Egypt. https://toptalents-eg.com/
Trustee Board Member, Crown University Intl. Chartered Inc., Santa Cruz; Argentina, USA, India,
Liberia and partner campuses worldwide. https://www.crownintl.education/grand-board-of-trustees/
Syndicate Member & Academic Council Member, Global University Bangladesh, Barishal.
www.globaluniversity.edu.bd
Co-Founder & Founding President, Bangladesh Renaissance Foundation (BRF)
Advisor, Tourism TV Bangladesh, and Bangladesh Tourism Explorers Association (BTEA).
https://www.bteabd.com/
Treasurer, Executive Committee, Jagannath University Teachers Association (JnUTA) 2017 & 2020-2021
Profile (CV & Biography): @LinkedIn: https://www.linkedin.com/in/professor-md-zahir-uddin-arif-95b69413/,
@Researchgate: https://www.researchgate.net/publication/348371965_CV_Professor_Md_Zahir_Uddin_Arif,
@Publons-Web of Science: https://publons.com/researcher/3949619/professor-md-zahir-uddin-arif/
@Jagannath University, Bangladesh: http://jnu.ac.bd/profile/portal/web/475,
@EMRBI, EU: https://emrbi.org/consultant-md-zahir-uddin-arif/, @ORCID: https://orcid.org/0000-0001-8214-3192
@IIMP, Bramptom, Ontario, Canada: http://www.theiimp.ca/executive.htm,
@Yolasite: http://www.zahiruddinarif.yolasite.com/
Publications: @ResearchGate: https://www.researchgate.net/profile/Md_Zahir_Uddin_Arif2/research,
@Google Scholar: https://scholar.google.com/citations?user=QlgRujYAAAAJ&hl=en,
@Academia Edu: https://independent.academia.edu/ArifMZU,
@Publons-Web of Science: https://publons.com/researcher/3949619/professor-md-zahir-uddin-arif/publications/,
@Semantic Scholar: https://www.semanticscholar.org/author/Md.-Zahir-Uddin-Arif/144577913
@AD Scientific Index 2023: https://www.adscientificindex.com/scientist/md-zahir-uddin-arif/3484089
1. ACADEMIC INFORMATION
 Completed Research Academy Program, M3 Center for Hospitality Technology and
Innovation, Muma College of Business, University of South Florida, USA with
collaboration of Association of North America Higher Education International
(ANAHEI) in 2021.
Resource Person: Professor Dr. Muharrem Tuna, Honorary President of MTCON,
Professor Dr. Cihan Cobanoglu, M3 Center Director, Professor, University of South
Florida, USA and President, Association of North America Higher Education
International (ANAHEI), and Dr. Fizan Ali, Associate Professor, University of South
Florida, USA and Director, ANAHEI.
 Completed Advanced Research Training under TSIDP Sub-Project (CP # 3381),
HEQEP, UGC, funded by World Bank as a part of collaboration with University of
Prof. Md. Zahir Uddin Arif 1

Canberra, Canberra, ACT 2601, Australia in 2016.
Resource Person: Professor Ali Quazi, Professor of Marketing, Faculty of Business,
Government & Law, University of Canberra, Canberra, Australia. www.canberra.edu.au
 Completed Research Training and Development Program (four advanced statistical
workshops, one literature review and theory development workshop, one NVivo
qualitative data analysis workshop), Faculty of Business, Government & Law, University
of Canberra, Canberra, ACT 2601, Australia as a World Bank Fellow under TSIDP Sub-
Project (CP # 3381), HEQEP, UGC, funded by World Bank in 2015.
Resource Persons: Dr. A. Saleh, Dr. Joelle Vandermensbrugghe and Dr. Melki Ferdian,
Faculty of Business, Government & Law, University of Canberra, Canberra, Australia.
www.canberra.edu.au
 M.Phil. (64 Credits, 2 Years’ Program) in Economics, Institute of Humanities and
Social Sciences (I.H.S.), National University (NU), Gazipur, Bangladesh (Formerly at
Own Campus for one of the Advanced Research Institutes of NU, Formerly
Regional Center, Shankar, Dhanmondi, Dhaka). www.nu.edu.bd
Position: Stood 1st position with distinction (85%-89% Marks) among the 72 Research Students
of all disciplines (12 disciplines) of the 3rd batch of this M.Phil Program with the completion of
64 credits including 16 disciplinary and multi-disciplinary courses, internship and thesis.
Title of M.Phil Thesis: Factors Influencing the Consumers’ Buying Decision Process for
Motor Cars: A Study in Dhaka City.
Field of Study: Consumer Behavior
Thesis/Dissertation Supervisor: Professor Dr. Mustafa Kamal Mujeri, Executive Director,
Institute of Inclusive Finance & Development (InM), Formerly Director General, Bangladesh
Institute of Development Studies (BIDS), Dhaka, Formerly Chief Economist, Bangladesh
Bank and Formerly Professor of Economics, Rajshahi University, Bangladesh.
 Bachelor of Commerce (Honors) & Master of Commerce (1st Class) in Marketing, Department
of Marketing (www.dumarketing.ac.bd), University of Dhaka, Dhaka, Bangladesh.
 Secondary School Certificate (SSC) in Humanities Group with 1st Division from Asmat Ali Khan
(A. K.) Institution, Barishal & Higher Secondary School Certificate (HSC) in Commerce Group
with 1st Division from Govt. Syed Hatem Ali College, Barishal under Jessore Board, Bangladesh.
2. WORK EXPERIENCES
 Working experience at various national and international reputed
organizations/institutions/universities in the field of academia and research.
A. PRESENT TEACHING, RESEARCH AND PH.D/M.PHIL/M.S./MBA THESIS
SUPERVISING & ADJUDICATING/EXAMINING EXPERIENCES
i. Principal Research Supervisor, Health-Care.Solutions, Palash Bhaban, Kadamtala
Road, Poddar Bari, Natun Bazar, Chandpur-3300, Bangladesh since June 1, 2021,
Tuesday.
Job Nature: Casual, Freelance, On the Weekend/at Leisure Time, Need-based
Description of Current Role:

As a Principal Research Supervisor, I am supervising the healthcare related research
project entitled "Effectiveness of Integrated Social Marketing Communications for
Creating Health Awareness among Diabetes Patients: An Empirical Study in
Bangladesh".

Also, I am playing an active role in designing, implementing and evaluating health
programs and interventions for non-communicable diseases.
Major Tasks and Responsibilities:

1. Assisting and supervising in research proposal development;
2. Assisting and supervising research design and methodology development;
3. Supervising data collection and analysis maintaining healthcare-related research
protocol;
4. Planning and organizing the operations of the research unit, including protocol and
systems, staffing, and budgeting;
5. Assisting in all aspects of study design, implementation, and ensuring compliance
with ethical protocols;
6. Providing technical leadership and supervising the research-related staff engaged in
the execution of research protocol;
7. Developing and/or adapting, implementing, and evaluating specific research and
data collection methodologies, protocols, systems, and techniques that are appropriate
to the area of research; and
8. Participating in designing health programs and interventions.
ii. Professor, Department of Marketing, Faculty of Business Studies, Jagannath

University, Dhaka-1100, Bangladesh since December 13, 2013, Thursday (afternoon).
http://jnu.ac.bd/profile/portal/web/475, https://dept.jnu.ac.bd/portal/faculty/marketing/faculty_members.html
Conducting Courses in M.Phil, MBA, EMBA/MBA (Professional) & BBA Programs at

Different Semesters
 Strategic Marketing  Consumer Behavior  Integrated Marketing Communication
 Marketing Management  Selling & Sales Management  Principles of Marketing-II
 Microeconomics  Organizational Behavior  Principles of Management
 Entrepreneurship Development  Human Resource Management  Macroeconomics
iii. Ph.D, M.Phil, MBA, EMBA and BBA Thesis Supervisor/Co-Supervisor and
Examiner/Adjudicator/Foreign External Expert Member of various universities of
home and abroad.
Research Supervision of Research Fellows: Ph.D- 2, M.Phil- 2, MBA, EMBA/PMBA &
BBA- 250+ in Jagannath University and M.Phil- 1 in National University, Bangladesh.
Examined/Adjudicated Ph.D & M.S./M.Phil Thesis- 5 and MBA, EMBA & BBA
Thesis/Master Paper/Internship Report- 300+ of various universities of home and abroad.
B. PREVIOUS TEACHING & RESEARCH SUPERVISING EXPERIENCES

(Total 19 Years 6 Months 10 Days = 5 Years 2 Months 6 Days as Associate Professor + 4 Years
5 Days as Assistant Professor [2 Years 9 Months 5 Days + 1 Year 3 Months] + 10 Years 3 Months 29
Days as Lecturer [5 Years 11 Months 3 Days + 3 Years 1 Month 14 Days + 1 Year 3 Months 12 Days])
i Associate Professor, Department of Marketing, Faculty of Business Studies,
Jagannath University, Dhaka-1100, Bangladesh from October 8, 2013 (afternoon) to
December 13, 2018 Thursday (before noon) (5 Years 2 Months 6 Days).
http://jnu.ac.bd/profile/portal/web/475
a. Conducting Courses in MBA, EMBA & BBA Programs at Different Semesters
 Consumer Behavior  Product and Brand Management  Marketing Management
 Customer Relationship Management (CRM)  Principles of Management  Managerial
Economics  Integrated Marketing Communication (IMC)  Strategic Marketing  Business
Communication  Organizational Behavior  Introduction to Sociology & Psychology
b. Master Paper/Dissertation/Thesis/Internship Report Supervisor and Examiner,

Research Programs, Department of Marketing, Faculty of Business Studies, Jagannath
University, Dhaka, Bangladesh.
ii. Assistant Professor, Department of Marketing, Jagannath University, Dhaka-1100,

Bangladesh from January 4, 2011 to October 8, 2013 before noon (2 Years 9 Months 5 Days).
a. Conducting Courses in MBA, EMBA & BBA Programs at Different Semesters
 Brand Management  Customer Relationship Management (CRM)  Service
Marketing  Managerial Economics  Competitive Analysis for Business Decision
 Integrated Marketing Communication (IMC)  Principles of Management
 Organizational Behavior and Management Change  Economic Development of
Bangladesh  Micro Economics  Macro Economics
b. Report/Master Paper/Dissertation/Thesis Supervisor, Internship and Research
Programs, Department of Marketing, Faculty of Business Studies, Jagannath University,
Dhaka, Bangladesh.
iii. Lecturer, Marketing Department, National University (NU) (a full-pledged
government financed public university of Bangladesh), Gazipur-1704, Bangladesh from
February 1, 2005 to January 3, 2011 (5 Years 11 Months 3 Days). www.nu.edu.bd
a. Conducted courses in M.Phil. & Ph.D. Course Work at Gazipur Central Campus of
National University, Bangladesh: ‘Consumer Behavior’ and ‘Advanced Marketing
Research’ at Marketing Department as full time Faculty Member and ‘Strategic
Management’ at Management Department as Visiting Faculty Member.
b. Conducted courses as Visiting Faculty Member in BBS Program of Marketing
Department and Finance Department at Govt. Titumir College, Dhaka as an Affiliated
and Extended Campus of NU: Principles of Marketing.
c. Conducted courses as Visiting Faculty Member in BBS & MBS Programs of Marketing
Department at Mirpur College, Dhaka as an Affiliated and Extended Campus of NU:
Principles of Marketing, Marketing Management, Export-Import Management,
Consumer Behavior, and Strategic Marketing.
iv. Assistant Professor, Department of Business Administration, Bangladesh University, 15/1,
Iqbal Road, Mohammadpur, Dhaka-1207, Bangladesh from November 1, 2003 to January 31,
2005 (1 Year 3 Months). Conducted courses in BBA and MBA Programs. www.bu.edu.bd
v. Lecturer, Department of Marketing, Dhaka Commerce College, Mirpur, Dhaka,
Bangladesh at the undergraduate (four-year long BBS Honors Program) and the
graduate (one-year long Master’s Program) level of this renowned institution of
Bangladesh as an affiliated and extended/off-campus of National University, Gazipur,
Bangladesh from September 17, 2000 to October 31, 2003 (3 Years 1 Month 14 Days).
Conducted courses in B.Com. (Pass and Honors) & M.Com Program.
www.dcc.edu.bd, https://www.dcc.edu.bd/messages?messageid=101
vi. Lecturer, Department of Marketing, Abudharr Ghifari College, Malibag, Dhaka,
Bangladesh at the postgraduate (two-year long Master’s Program) level of this
renowned institution of Bangladesh as an affiliated and extended/off-campus of
National University, Gazipur, Bangladesh from June 5, 1999 to September 16, 2000 (1
Year 3 Months 12 Days). Conducted courses in M.Com Program: Industrial
Psychology (Part-I, Preliminary Master’s), Marketing Management, International
Marketing, Marketing Research (Part-II, Master’s final year). www.agc.edu.bd
C. EXPERIENCES IN ADMINISTRATIVE SERVICES, RESEARCH, SYLLABUS

DEVELOPMENT, ACADEMIC COUNCIL, BOASR AND OTHER COMMITTEES

i. Worked as Member, Syllabus Committee, BBA, MBA & M.Phil Program, Department
of Marketing, Faculty of Business Studies, Jagannath University, Dhaka, Bangladesh
in 2019.
ii. Member, Board of Advanced Studies & Research (BOASR) for M.Phil & Ph.D
Programs, Jagannath University, Dhaka, Bangladesh since April 28, 2019.
iii. Member, Executive Committee, Faculty of Business Studies, Jagannath University, Dhaka,
Bangladesh since April 24, 2019 as per section 2 (2)(C) of JnU Act by the Vice-Chancellor.
iv. Worked as Program Director, MBA (Evening) Program, Department of Marketing,
Faculty of Business Studies, Jagannath University, Dhaka, Bangladesh from March 23,
2018 to May 02, 2019 (2nd Phase).
v. Worked as Member, Faculty Admission & Coordination Committee, MBA (Evening)
Program, Faculty of Business Studies, Jagannath University, Dhaka, Bangladesh from
March 23, 2018 to May 02, 2019 (2nd Phase).
vi. Worked as Chairman, Department of Marketing, Faculty of Business Studies,
Jagannath University, Dhaka, Bangladesh from March 6, 2016 to November 23, 2017 (1
Year 8 Months 19 Days).
vii. Worked as Program Director, MBA (Evening) Program, Department of Marketing,
Faculty of Business Studies, Jagannath University, Dhaka, Bangladesh from May 1, 2015
to March 20, 2016 (10 Months 20 Days) (1st Phase).
viii. Worked as Member, Faculty Admission & Coordination Committee, MBA (Evening)
Program, Faculty of Business Studies, Jagannath University, Dhaka, Bangladesh from
May 1, 2015 to March 20, 2016 (10 Months 20 Days) (1st Phase).
ix. Worked as Assistant Proctor, Jagannath University, Dhaka, Bangladesh from February 5,
2015 to February 4, 2017 (2 Years).
x. Worked as Member, Coordination Committee, MBA (Evening) Program, Department
of Marketing, Faculty of Business Studies, Jagannath University, Dhaka, Bangladesh
from May 1, 2013 to April 30, 2015 (2 Years). Also worked as Member Secretary of that
committee from October 8, 2013 afternoon to April 30, 2015.
xi. Worked as Member, Academic Council, Jagannath University, Dhaka, Bangladesh from
March 6, 2016 to November 23, 2017.
xii. Worked as Member, Board of Advanced Studies for M.Phil & Ph.D Program, Jagannath
University, Dhaka, Bangladesh from March 6, 2016 to November 23, 2017.
xiii. Worked as Member, Executive Committee, Faculty of Business Studies, Jagannath
xiv. Worked as Member, Formation Committee, Bureau of Business Research, Faculty of
Business Studies, Jagannath University, Dhaka, Bangladesh.
xv. Member, Planning Committee, Academic Committee, Committee of Courses
(Syllabus Development Committee), and Investigation Committee (over time),
Department of Marketing, Jagannath University, Dhaka, Bangladesh.
xvi. Worked as Chairman, Seminar Committee, Department of Marketing, Jagannath
University, Dhaka, Bangladesh from 2011 to 2016.
xvii. Worked as Member, Central Transportation Committee, Jagannath University, Dhaka,
Bangladesh.
xviii. Worked as Head, Marketing Discipline (M.Phil. & Ph.D Programs), Business Studies
Group, National University, Gazipur-1704, Bangladesh from February 1, 2005 to
January 3, 2011.
xix. Worked as Member, Syllabus Committee, M.Phil & Ph.D Course Work, National
University, Bangladesh.
xx. Worked as Member, Vigilance Team, National University, Gazipur, Bangladesh
during 2005-2010.

xxi. Worked as Member, Seminar Committee, Department of Marketing, Dhaka
Commerce College, Dhaka, Bangladesh in 2002.
xxii. Worked as Member, Vigilance Team, National University, Bangladesh in the
Examination of Bachelor Degree (Pass & Subsidiary), 2001 during working in Dhaka
Commerce College.
D. EXPERIENCES IN UGC & WORLD BANK FUNDED HEQEP PROJECTS

i. Worked as Deputy Sub-Project Manager, TSIDP Sub-Project (CP# 3381) Management
Team, Department of Marketing, Jagannath University, Dhaka, Bangladesh under
Higher Education Quality Enhancement Project (HEQEP), UGC of Bangladesh,
funded by IDA/World Bank from November 10, 2015 to April 30, 2017 (1 Year 5
Months 21 Days). Amount of Grants: BDT. 1,44,9900 (Approx.)
ii. Worked as Member, TSIDP Sub-Project (CP # 3381) Management Team, Department
of Marketing, Jagannath University, Dhaka, Bangladesh under Higher Education
Quality Enhancement Project (HEQEP), UGC of Bangladesh, funded by IDA/World
Bank from July 1, 2014 to November 9, 2015 (1 Year 4 Months 09 Days). Amount of
Grants: BDT. 1,44,99,000 (Approx.).
iii. Worked as Head, Self Assessment Committee (SAC), Department of Marketing,
Jagannath University, Dhaka, Bangladesh under Institutional Quality Assurance Cell
(IQAC), HEQEP, UGC of Bangladesh, funded by World Bank from November, 2016 to
December 2018. Amount of Grants: BDT. 9,58,000 (approx.).
iv. Reviewed & Moderated the Final Examination Question Papers of BBA & MBA
Programs with written expert opinion & comments and provided a format of a
standardized question paper to be followed as an External Expert for Self Assessment
Works of Self Assessment Committee (SAC), Department of Business
Administration, City University, Dhaka, Bangladesh organized by the City
University’s Institutional Quality Assurance Cell (IQAC), HEQEP, UGC of
Bangladesh, funded by World Bank on March 12, 2018.
v. Conducted workshop for the Faculty Members of Department of Business
Administration, City University, Dhaka, Bangladesh on ‘Curriculum Design, Course
outline and Lesson Plan Development in Outcome Based Education’ and reviewed
existing curriculum, syllabus, course outline & lesson plan as an External Expert for
Self Assessment Works of Self Assessment Committee (SAC), Department of
Business Administration, City University, Dhaka, Bangladesh organized by the City
University’s Institutional Quality Assurance Cell (IQAC), HEQEP, UGC of
Bangladesh, funded by World Bank on May 3, 2018.
E. EXPERIENCES IN EXTRA & CO-CURRICULAR ACTIVITIES

i. Worked as Chief Advisor, Marketing Club, Department of Marketing, Faculty of
Business Studies, Jagannath University, Dhaka, Bangladesh from May 18, 2016 to
November 23, 2017.
ii. Worked as Chief Advisor, Marketing Debating Club (MDC), Department of
Marketing, Faculty of Business Studies, Jagannath University, Dhaka, Bangladesh.
iii. Chairman, Seminar & Workshop Committee, Department of Marketing, Faculty of
Business Studies, Jagannath University, Dhaka, Bangladesh since 2017.
iv. Award Leader, Jagannath University Chapter, The Duke of Edinburgh's International
Award Foundation, Bangladesh.
v. Worked as Member Secretary, Celebration Committee & Co-Initiator of The 1st
Bangladesh Peace Festival on the occasion of International Day of Peace Festival on
21st September, 2014, held at the Jagannath University Campus, Dhaka, jointly
organized by Bangladesh Renaissance Foundation (BRF) and Jagannath University, in

association with Mr. Shahriar Alam, MP, Honorable State Minister of Foreign Affairs,
Government of the People’s Republic of Bangladesh, Dr. Mijanur Rahman, Professor of
Marketing, University of Dhaka & Honorable Vice-Chancellor, Jagannath University,
Embassy of Japan in Bangladesh, Health & Hope Hospital, Haq’s Bay, Pathikrit
Foundation (Sanskriti Bikash Kendra), Dhaka, Bangladesh.
vi. Worked as Member, Celebration Committee & Co-Initiator of The 2nd Bangladesh
Peace Festival on the occasion of International Day of Peace Festival on 21st September,
2015, held at the TSC Auditorium, University of Dhaka, Dhaka, jointly organized by
Bangladesh Renaissance Foundation (BRF), Jagannath University and Bangladesh
Peace Council, in association with Mr. Mozzaffar Hossain Paltu, Vice-President,
World Peace Council & President, Bangladesh Peace Council, Dr. Mijanur Rahman,
Professor of Marketing, University of Dhaka & Honorable Vice-Chancellor, Jagannath
University, Embassy of Germany in Bangladesh, Health & Hope Hospital, Haq’s Bay,
Pathikrit Foundation (Sanskriti Bikash Kendra), Dhaka, Bangladesh.
vii. Worked as Coordinator, Motivational Workshop for 2000 New Entrepreneurs (E2K-
2013), jointly organized by Dhaka Chamber of Commerce and Industry (DCCI) and
Jagannath University, Dhaka, Bangladesh, held at the Jagannath University Central
Auditorium on July 29, 2013.
F. VISITING PROFESSOR/VISITING FACULTY

Visiting Professor/Visiting Faculty Member/Visiting Speaker of different reputed
universities of home and abroad, affiliated colleges of National University of
Bangladesh & professional institutes at BBA, MBA, EMBA, M.Phil, Ph.D, Post-graduate
Diploma and Professional Chartered Certified Programs (Major Courses of Marketing,
Management, HR & Economics and other Multi-Disciplinary Courses) at different
semesters/sessions.
i. School of Management and Commerce, Bharath Institute of Higher Education and
Research (BIHER- Deemed-to-be University), Chennai, Tamil Nadu, India.
ii. Department of Business Administration, University of Burdwan, Burdwan, West
Bengal, India.
iii. Bangladesh Institute of Management (BIM), Sobahanbag, Dhanmondi, Dhaka,
Bangladesh at Post-graduate Diploma in Marketing Management (Conducted
International Marketing, Consumer Behavior and Sales Management courses).
iv. Institute of Bankers, Bangladesh (IBB) at Banking Diploma Program to the Bank
Officers of different public & private commercial banks of Bangladesh [Conducted
Marketing of Financial Services (MFS) course].
v. Institute of Chartered Accountants of Bangladesh (ICAB), Kawran Bazar, Dhaka,
Bangladesh at CA Professional Examination-III level (CA Final Level) (Conducted
Strategic Management course).
vi. Jagannath University (JnU), Dhaka, Bangladesh at MBA Program, Department of Accounting
and Information Systems (Conducted Strategic Marketing and Promotion course).
vii. Jagannath University (JnU), Dhaka, Bangladesh at MBA Program, Department of
Management Studies [Conducted Total Quality Management (TQM) course].
viii. Visiting Supervisor, MBA Internship and Research Program, Department of
Accounting and Information Systems, Jagannath University (JnU), Dhaka, Bangladesh.
ix. East West University (EWU), Dhaka, Bangladesh (Conducted Marketing Management
course).
x. Ahsanullah University of Science & Technology, Dhaka, Bangladesh at MBA Program
(Principles of Marketing and Marketing Management courses).
xi. ASA University Bangladesh, Dhaka, Bangladesh at MBA Program (Conducted

Industrial Relations and Brand Management courses).
xii. Southeast University (SEU) at MBA Program & BBA Program (Conducted
Compensation Management, Training & Development, Industrial Relations,
Organizational Behavior, Consumer Behavior, Strategic Marketing, and Service
Marketing courses).
xiii. Stamford University Bangladesh (SUB), Dhaka, Bangladesh at MBA Program
(Conducted Marketing Management, Strategic Marketing, Product & Brand
Management, Consumer Behavior, Industrial Relations, HR Planning & Policy, Career
Planning & Development and Conflict Management courses).
xiv. Northern University Bangladesh (NUB) at MBA Program (Conducted Marketing
Communication, Service Marketing and Marketing Management courses) and at BBA
Program (Conducted Advertising & Sales Management, Customer Relations (CRM),
Network Relationship & Supply Chain Management and Marketing Research courses).
xv. City University (CU) at MBA & BBA Program (Conducted Human Resources
Management, Training & Development, Compensation Management, Industrial
Psychology, International Business, Marketing Management, Marketing Research,
Brand Management, Consumer Behaviour, Advertising, Selling & Salesmanship,
Strategic Management, Small Business Management and Business Strategy courses).
xvi. Govt. Titumir College, Dhaka, Bangladesh at undergraduate (Honors) program in its
Marketing Department and Finance Department (Conducted Principles of Marketing course).
xvii. Mirpur College, Dhaka, Bangladesh at undergraduate (Honors) and graduate
(Master’s) programs in its Marketing Department (Conducted Principles of Marketing,
Marketing Management and Strategic Marketing courses).
3. LIST OF PEER REVIEWED PUBLICATIONS (YEAR-WISE)

 Total No. of Peer Reviewed Publications: 39 (32+6+1), available for reading and
citations at: https://www.researchgate.net/profile/Md_Zahir_Uddin_Arif2/research
Peer Reviewed Printed Publications (including Internationally Indexed
Journals/Book Chapters with Impact Factor): 32
Peer Reviewed and Internationally Indexed Open Access Journal Publications with
Impact Factor: 6
International Publication in the Book of Conference Proceedings, approved and indexed
by ISI Conference Proceedings Citation Index of Thomson Reuters– an integrated index
within Web of Science, i.e. Double Blind Peer Reviewed Article in the Edited Book: 1
A. PEER REVIEWED PUBLICATIONS AS PROFESSOR

i. Khan, M. R., Arif, M. Z. U. & Ali, M. (2023), “Consumers’ Perceptions towards Brand
Preference: Cell Phones Perspectives”, International Journal of Management Studies(IJMS)
[ISSN 2232-1608(Print), E-ISSN 2180-2467], Vol. 30, No. 2, published by Universiti Utara
Malaysia, indexed by Clarivate Analytics, Emerging Sources Citation Index (ESCI, WoS)
(Accepted on 19 March 2023). http://www.ijms.uum.edu.my/(SecondAuthor)
ii. Islam, M. S. & Arif, M. Z. U. (2022), “Impacts of Competitive Price Reduction Policy on
Consumers’ Trust in the Supermarket Industry”, International Journal of Trade & Commerce
(IJTC) [ISSN: 2277-5811 (Print), E-ISSN: 2278-9065], Vol. 11, No.2, July-December, pp. 278-
307, published by Indian Institute of Advanced Research in Trade & Commerce (IIARTC),
Faculty of Commerce & Business Administration, Meerut College, and Society for Global
Studies & Research (SGSR), Meerut, U.P., India. Printed & Website.
https://sgsrjournals.co.in/issue.php?JId=1&VNo=11&INo=2&Y=2020&M=July-
December (Second & Corresponding Author)
iii. Rahman, K. T. & Arif, M. Z. U. (2021), “Impacts of Binge-Watching on Netflix during

the COVID-19 Pandemic”, South Asian Journal of Marketing (SAJM) [ISSN: 2719-2377
(Print), E-ISSN: 2738-2486], Vol. 2, No. 1, pp. 97-112, published by Emerald Publishing,
Bingley, West Yorkshire, United Kingdom and managed by the Faculty of Management
Studies, Sabaragamuwa University of Sri Lanka on behalf of the Sri Lanka Institute of
Marketing (SLIM) as an official journal of SLIM. Printed & Website.
https://www.emerald.com/insight/content/doi/10.1108/SAJM-05-2021-
0070/full/html, https://doi.org/10.1108/SAJM-05-2021-0070 (Second &
Corresponding Author).
**Recognized as a Sample article of South Asian Journal of Marketing.
***Emerald Literati Award Winner 2022 for this published paper as the Outstanding
Paper, South Asian Journal of Marketing, Published by Emerald Publishing Limited,
United Kingdom.
iv. Bhakat, R. S. & Arif, M. Z. U. (2021), “Challenges Faced and Preparedness of FMCG
Retail Supply Chain During COVID-19”, In Sakthivel A. R., Kandasamy J., Davim J. P.
(eds) Managing Supply Chain Risk and Disruptions: Post COVID-19 [ISBN 978-3-030-
72574-7 (Print), E-ISBN 978-3-030-72575-4], pp. 19-27, 25 June. Management and
Industrial Engineering. Springer, Cham. Printed & Website.
https://doi.org/10.1007/978-3-030-72575-4_2 (Second Author)
v. Rahman, K. T. & Arif, M. Z. U. (2020), “Working from Home during the COVID-19
Pandemic: Satisfaction, Challenges and Productivity of Employees”, International Journal
of Trade & Commerce (IJTC) [ISSN: 2277-5811 (Print), E-ISSN: 2278-9065], Vol. 9, No. 2,
July-December, pp. 282-294, published by Indian Institute of Advanced Research in
Trade & Commerce (IIARTC), Faculty of Commerce & Business Administration, Meerut
College, and Society for Global Studies & Research (SGSR), Meerut, U.P., India. Printed
& Website.
https://sgsrjournals.co.in/issue.php?JId=1&VNo=9&INo=2&Y=2020&M=July-
December (Second & Corresponding Author)
vi. Hossain, A., Arif, M. Z. U. & Saha, N. (2020), “Developing a Brand Identification
Strategy for Non-Governmental Organizations (NGOs): A Descriptive View of Experts”,
Jahangirnagar University Journal of Business Research (JUJBR) [ISSN: 1681-9748 (Print)],
Vol. 21, June, pp. 141-166, Institute of Business Administration (IBA-JU), Jagangirnagar
University, Savar, Dhaka, Bangladesh. Printed.
(Second & Corresponding Author)
vii. Arif, M. Z. U., Sarker, M. A. H. & Haider, M. S. (2020), “Marketing System of Plastic Door
in Bangladesh: A Study on Aziz Pipes Limited”, International Journal of Trade & Commerce
(IJTC) [ISSN: 2277-5811 (Print), E-ISSN: 2278-9065], Vol. 9, No. 1, January-June, pp. 200-
212, published by Indian Institute of Advanced Research in Trade & Commerce (IIARTC),
Faculty of Commerce & Business Administration, Meerut College, and Society for Global
Studies & Research (SGSR), Meerut, U.P., India. Printed & Website.
https://sgsrjournals.co.in/issue.php?JId=1&VNo=9&INo=1&Y=2020&M=Jan-June (First
& Corresponding Author)
B. PEER REVIEWED PUBLICATIONS AS ASSOCIATE PROFESSOR

i. Rahaman, M. M. & Arif, M. Z. U. (2018), “Framework of Information Technology
Infrastructure in Practices of Management Information Systems at Customer-Centric
Service Organization: Case-Based Approach”, ANVESHAK, International Journal of
Management (AIJM) [ISSN: 2278-8913 (Print), E-ISSN: 2350-0794], Indira Institute of
Management, Pune (IIMP), India, Vol. 7, No. 2, July, pp. 21-39. Printed. (Second &
Corresponding Author)
ii. Arif, M. Z. U. & Balo, B. K. (2017), “Application of 4Ps Model of McCarthy in the

Marketing of the Eco-Friendly and Hygienic Brand- Bashundhara Tissue: Empirical
Evidence from Bangladesh”, ANVESHAK, International Journal of Management (AIJM)
[ISSN: 2278-8913 (Print), E-ISSN: 2350-0794], Indira Institute of Management, Pune
(IIMP), India, Vol. 6, No. 2, July, pp. 68-91. Printed. (First Author)
iii. Arif, M. Z. U. (2017), “দািরে র বহমা কতা এবং দাির িবেমাচন কৗশল: ি ত বাংলােদশ”
(“Multidimensionality of Poverty and Strategies for Poverty Alleviation: Perspective
Bangladesh”) (in Bangla), Bangladesh Arthoniti Samity Samoyiki-2017, a Periodical of
Bangladesh Economic Association, published by Bangladesh Economic Association
(BEA), January, pp. 15-26. Printed. http://bea-bd.org/site/images/pdf/sam17.pdf,
(Sole Author). Editor: Dr. Jamaluddin Ahmed, FCA, General Secretary, Executive Committee 2015-
2017, Bangladesh Economic Association and Chairman, Emerging Credit Rating Ltd. (ECRL),
http://emergingrating.com/index.php/staff/dr-jamaluddin-ahmed-fca/
iv. Arif, M. Z. U., Hasan, M. & Karim, M. M. (2017), “Factors Influencing Job Satisfaction of
Employees of Private Commercial Banks in Bangladesh”, International Journal of Trade &
Commerce (IJTC) [ISSN: 2277-5811 (Print), E-ISSN: 2278-9065], Vol. 6, No. 1, January-
June, published by Indian Institute of Advanced Research in Trade & Commerce
(IIARTC), Faculty of Commerce & Business Administration, Meerut College, and
Society for Global Studies & Research (SGSR), Meerut, U.P., India. Printed. (First &
v. Islam, M. F. & Arif, M. Z. U. (2016), “Impact of Corporate Social Cause & Advertising
Expenditure on Profitability of Dutch Bangla Bank Limited”, Hind Business Review
(ISSN: 2454-4256), Commerce Forum, Department of Commerce, Assam University,
Silchar, India, Vol. 2, No. 1, pp. 66-71. Printed. (Second & Corresponding Author)
vi. Arif, M. Z. U. & Rahman, M. Z. (2016), “Socio-economic Advantages and Challenges of
Mobile Remittance Services in Bangladesh”, ANVESHAK, International Journal of
Management (AIJM) [ISSN: 2278-8913 (Print), E-ISSN: 2350-0794], Indira Institute of
Management, Pune (IIMP), India, Vol. 5, No. 2, July, pp. 57-77. Printed. (First &
vii. Arif, M. Z. U. (2016), “Using the 7Ps of Booms and Bitner as Controllable Tactical
Marketing Tools: An Exploratory Study on Selected Super Shops in Bangladesh”,
International Journal of Trade & Commerce (IJTC) [ISSN: 2277-5811 (Print), E-ISSN: 2278-
9065], Vol. 5, No. 1, January-June, pp. 12-29, published by Indian Institute of Advanced
Research in Trade & Commerce (IIARTC), Faculty of Commerce & Business
Administration, Meerut College, and Society for Global Studies & Research (SGSR),
Meerut, U.P., India. Printed. (Sole Author)
viii. Arif, M. Z. U. (2015), “Health & Environmental Benefits of Organic Food Consumption
than Conventional Food: An Exploratory Analysis”, International Journal of Trade &
Commerce (IJTC) [ISSN: 2277-5811 (Print), E-ISSN: 2278-9065], Vol. 4, No. 2, July-
December, pp. 302-314, published by Indian Institute of Advanced Research in Trade &
Commerce (IIARTC), Faculty of Commerce & Business Administration, Meerut College,
and Society for Global Studies & Research (SGSR), Meerut, U.P., India. Printed. (Sole
Author)
ix. Arif, M. Z. U. (2015), “Bangladesh Peace Festival: A New Dimension in the Way of Peace
Marketing”, Peace, Vol. 2, September 21, published by Bangladesh Renaissance
Foundation in the 2nd Bangladesh Peace Festival with association of Jagannath University,
Dhaka, Bangladesh and Bangladesh Peace Council on the occasion of United Nations
International Day of Peace on September 21. Printed. (Sole Author)
x. Arif, M. Z. U. (2015), “Grievances and Industrial Relations in the Ready-made Garments
Industry of Bangladesh with Special Reference to Falcon Group Limited”, ANVESHAK,
International Journal of Management (AIJM) [ISSN: 2278-8913 (Print), E-ISSN: 2350-0794],

Indira Institute of Management, Pune (IIMP), India, Vol. 4, No. 2, July, pp. 189-216.
Printed. (Sole Author)
xi. Arif, M. Z. U. (2015), “Analysis of Customer Perception on the Core Service Quality of
Freight Forwarding Business of Kuehne + Nagel Ltd.: Empirical Evidence from
Bangladesh”, International Journal of Trade & Commerce (IJTC) [ISSN: 2277-5811 (Print), E-
ISSN: 2278-9065], Vol. 4, No. 1, January-June, pp. 218-232, published by Indian Institute
of Advanced Research in Trade & Commerce (IIARTC), Faculty of Commerce &
Business Administration, Meerut College, and Society for Global Studies & Research
(SGSR), Meerut, U.P., India. Printed. (Sole Author)
xii. Arif, M. Z. U. (2014), “Women Empowerment and Poverty Reduction through
Participation of Women in Micro-Finance with Reference to Bangladesh”, ANVESHAK,
International Journal of Management (AIJM) [ISSN: 2278-8913 (Print), E-ISSN: 2350-0794],
Indira Institute of Management, Pune (IIMP), India, Vol. 3, No. 5, June, pp. 41-52.
Printed. (Sole Author)
xiii. Arif, M. Z. U., Rahman, M. I., Reza, S. M. & Osman, A. R. (2013), “A Comparative Study on
Job Satisfaction among the Teachers of Affiliated Public and Private Colleges of National
University of Bangladesh with Special Reference to Dhaka City”, International Journal of
Trade & Commerce (IJTC) [ISSN: 2277-5811 (Print), E-ISSN: 2278-9065], Vol. 2, No. 2, July-
and Society for Global Studies & Research (SGSR), Meerut, U.P., India. Printed. (First &
xiv. Mukit, D. M. A., Uddin, M. M., Islam, M. T. & Arif, M. Z. U. (2013), “Stock Market
Development and Economic Growth: An Evidence from SAARC Countries”,
ANVESHAK, International Journal of Management (AIJM) [ISSN: 2278-8913 (Print), E-ISSN:
2350-0794], Indira Institute of Management, Pune (IIMP), India, Vol. 2, No. 2, December,
pp. 45-60. Printed. (Fourth & Corresponding Author)
C. PEER REVIEWED PUBLICATIONS AS ASSISTANT PROFESSOR

i. Ahmad, A. F. W., Parvez, M. S. & Arif, M. Z. U. (2013), “Fakruddin Foods: Which Way
to Go?- A Case Study”, International Journal of Trade & Commerce (IJTC) [ISSN: 2277-5811
(Print), E-ISSN: 2278-9065], Vol. 2, No. 1, January-June, pp. 11-36, published by Indian
Institute of Advanced Research in Trade & Commerce (IIARTC), Faculty of Commerce
& Business Administration, Meerut College, and Society for Global Studies & Research
(SGSR), Meerut, U.P., India. Printed. (Third & Corresponding Author)
ii. Arif, M. Z. U. (2013), “A Study on Increasing Establishment of Superstore in Bangladesh
with Special Reference to Dhaka City”, ANVESHAK, International Journal of Management
(AIJM) [ISSN: 2278-8913 (Print), E-ISSN: 2350-0794], Indira Institute of Management,
Pune (IIMP), India, Vol. 1, No. 2, January, pp. 9-34. Printed. (Sole Author)
iii. Islam, M. S., Arif, M. Z. U. & Islam, M. N. (2012), “Measuring Trustworthiness toward
Online Shopping Websites: An Empirical Study”, ASA University Review [ISSN: 1997-
6925 (Print)], Vol. 6, No. 2, July-December, pp. 223-236, Centre for Socio-Economic
Research, ASA University Bangladesh. Printed. (Second & Corresponding Author)
iv. Rashid, A. K. M. S. & Arif, M. Z. U. (2012), “Effects of Civilian and Military Consumption
on South and East Asian Countries: A Panel Data Analysis”, International Journal of Trade
& Commerce (IJTC) [ISSN: 2277-5811 (Print), E-ISSN: 2278-9065], Vol. I, No. 2, July-
and Society for Global Studies & Research (SGSR), Meerut, U.P., India. Printed. (Second

v. Arif, M. Z. U. (2011), “Environmental Disasters and their Socio-economic Impacts in
Bangladesh with Special Reference to Dhaka City”, Southeast University Journal of
Business Studies [ISSN: 1815-3267 (Print)], Vol. VII, No. 1 & 2, January-December
(Released in April, 2013), pp. 11-25, Published by Center for Business Research,
Southeast University, Dhaka, Bangladesh. Printed. (Sole Author)
vi. Arif, Z. U. & Islam, R. (2012), “Capital Accumulation Process of Real Estate Business
and Its Impact in the Socio-economic Context of Bangladesh”, ANVESHAK, International
Journal of Management (AIJM) [ISSN: 2278-8913 (Print), E-ISSN: 2350-0794], Vol. 1, No. 1,
June, pp. 9-17, Published by Indira Institute of Management, Pune (IIMP), India.
Printed. (First & Corresponding Author)
vii. Arif, M. Z. U. (2012), “বাংলােদেশর ি েত অথ ৈনিতক বৃ অজন: সমতা বনাম অসমতা”
(“Acquiring Economic Growth in the Context of Bangladesh: Equality versus
Inequality”) (in Bangla), Bangladesh Arthoniti Samity Samoyiki-2012, a Periodical of
Bangladesh Economic Association, published by Bangladesh Economic Association,
July, pp. 43-56. Printed. (Sole Author). http://bea-
bd.org/site/images/pdf/journal/Samoeki-2012.pdf, Editor: Professor Dr. Toufic Ahmad
Choudhury, General Secretary, Executive Committee 2010-2012, Bangladesh Economic
Association and Director General, Bangladesh Institute of Bank Management (BIBM).
viii. Rashid, A. K. M. S. & Arif, M. Z. U. (2012), “Does Military Expenditure Influence
Economic Growth in Developing Countries? A Cointegration Analysis”, Researchers
World-Journal of Arts, Science and Commerce [ISSN: 2231-4172 (Print), E-ISSN: 2229-4686],
Vol. III, Issue 3(1), July, pp. 92-99. Printed & Website (PDF copy of the article is also
available in the Journal’s Archive at
http://www.researchersworld.com/index.php/rworld/article/view/545). (Second &
ix. Arif, M. Z. U. & Ahammed, F. (2010), “An Innovative Approach to Overcome Financial
Barrier for Meeting Lighting Needs of Rural Markets by Solar Energy”, Bangladesh
Journal of Political Economy [ISSN: 2227-3182 (Print)], Vol. 26, No. 1, June (Released in
June, 2012), pp. 219-224, published by Bangladesh Economic Association (BEA).
x. Arif, M. Z. U. & Haider, M. S. (2010), “Mobile Commerce from the View of Its Technical
Prerequisites and Few Potential Areas of Uses in Bangladeshi Businesses”, Bangladesh
Journal of Political Economy [ISSN: 2227-3182 (Print)], Vol. 26, No. 2, December (Released
in June, 2012), pp. 215-230, published by Bangladesh Economic Association (BEA).
Note: Bangladesh Journal of Political Economy is an International Peer Reviewed Journal with
its reputation for the publication. Member of Advisory Editorial Board: Noble Laureate
Professor Dr. Amartya Sen, Editor: Economist Professor Dr. Abul Barkat, President,
Bangladesh Economic Association.
xi. Arif, M. Z. U. & Uddin, M. N. (2012), “Vulnerability of Women and Girls to HIV/AIDS
and Its Impact in the Developing Countries with Reference to Bangladesh”, Marketing
Review [ISSN: 2222-9159 (Print)], Vol. 2, No. 1, January-June, pp. 91-106. Printed. (First
xii. Arif, M. Z. U., Faruque, M. O. & Sarkar, U. (2012), “Impact of Good Governance on the
Corporate Governance of Bangladesh”, International Journal of Research in Commerce &
Management (ISSN: 0976-2183), Vol. III, Issue VIII, August, pp. 6-8. Website. (PDF copy
of the article is available in the Journal’s Archive at
http://ijrcm.org.in/article_info.php?article_id=2058). (First & Corresponding Author)
xiii. Rashid, A. K. M. S. & Arif, M. Z. U. (2012), “Budgetary Trade-Offs between Military and

Education/Health Expenditures in Developing Countries: A Panel Data Analysis”,
International Journal of Research in Computer Application & Management (ISSN: 2231-1009),
Vol. II, Issue VIII, August, pp. 1-6. Website (PDF copy of the article is available in the
Journal’s Archive at http://ijrcm.org.in/article_info.php?article_id=2091). (Second &
xiv. Arif, M. Z. U., Rahaman, M. M. & Uddin, M. N. (2012), “Role of Management
Information Systems in Managerial Decision Making of Organizations in the Global
Business World”, International Journal of Research in Commerce, IT & Management (ISSN:
2231-5756), Vol. II, Issue VI, June, pp. 14-18. Website (PDF copy of the article is
xv. Rashid, A. K. M. S., Arif, M. Z. U. & Hoque, M. N. (2012), “Determinants of Military
Expenditure in Developing Countries and Their Effects on the Economy”, International
Journal of Research in Commerce, Economics & Management (ISSN: 2231-4245), Vol. II, Issue
I, January, pp. 16-20. Website (PDF copy of the article is available in the Journal’s
Archive at http://ijrcm.org.in/article_info.php?article_id=1249). (Second &
xvi. Hossain, M. M., Arif, M. Z. U. & Uddin, M. N. (2011), “Influence of International Labor
Migration and Remittances on Poverty Reduction in Bangladesh”, International Journal of
Research in Computer Application & Management (ISSN: 2231-1009), Vol. I, Issue IX,
November, pp. 21-26. Website (PDF copy of the article is available in the Journal’s
Archive at http://ijrcm.org.in/article_info.php?article_id=1006). (Second &
xvii. Arif, M. Z. U., Islam, M. N. & Islam, M. S. (2011), “Opportunities of Tourism Sector in
Bangladesh”, International Journal of Research in Commerce, IT & Management (ISSN: 2231-
5756), Vol. I, Issue VI, November, pp. 10-17. Website (PDF copy of the article is
D. PEER REVIEWED PUBLICATIONS AS LECTURER

i. Baten, A., Khaleque, A. & Arif, M. Z. U. (2006), “Productivity Growth of Large-Scale
Manufacturing Industries Sector in Bangladesh: An Econometric Analysis”, The Cost and
Management [ISSN: 1817-5090 (Print)], Vol. 34, No. 1, January-February, pp. 80-88,
Institute of Cost & Management Accountants of Bangladesh (ICMAB), Dhaka,
Bangladesh. Printed. (Third & Corresponding Author)
ii. Saifuddin, K., Arif, M. Z. U. & Mahmood, M. I. (2006), “Psychological and Economic
Impacts of Man-Made Reformation of Natural-Rivering System”, Southeast University
Journal of Business Studies [ISSN: 1815-3267 (Print)], Vol. II, No. 1, January-June, pp. 121-
133, Published by Center for Business Research, Southeast University, Dhaka,
Bangladesh. Printed. (Second & Corresponding Author)
E. PEER REVIEWED PUBLICATION IN EDITED BOOK

i. Arif, Z. U. (2008), “Women Empowerment through Micro-Finance: Perspective
Bangladesh”, In Demetris Vrontis, Yaakov Weber, Rudi Kaufmann and Shlomo Tarba
(eds.), European and Mediterranean Trends and Challenges in the 21 st Century, EuroMed
Academy of Business 1st Conference Book of Proceedings (Book Series) (ISBN: 978-9963-634-58-
3), pp. 667-679, EuroMed Press, Cyprus. The Book of Conference Proceedings is approved
and indexed by ISI Conference Proceedings Citation Index of Thomson Reuters– an
integrated index within Web of Science (WoS). PDF copy of the article is available in the

Archive of EuroMed Research Business Institute (EMRBI) at http://emrbi.org/wp-
content/uploads/2014/09/euromed-1-2008.pdf (Sole Author)
4. PUBLICATION IN THE INTERNATIONAL NEWSLETTER

i. Arif, M. Z. U. (2013), “Academic Accreditation Committee Moves Forward with
CMMP® Designations”, In Hermans, C., Šegota, T., Pedro, S., Fleming, K. and Hussain,
N. (eds.), IIMP® Newsletter, Vol. 1, Issue 2, April, published by International Institute of
Marketing Professionals (IIMP®), 24-499 Ray Lawson Blvd., P.O. Box 185, Brampton,
Ontario L6Y 4E6, Canada,. http://www.theiimp.org/PDF/IIMP-Newsletter-2013-04.pdf
5. RESEARCH PAPERS AT THE NATIONAL & INTERNATIONAL CONFERENCES

i. Arif, M. Z. U., Khan, M. R. & Hossain, S. M. K. (2020), “Bangladeshi Private
Commercial Banks' Expected Service Quality Towards E-Consumers' Banking Service
and Technology Satisfaction During the Covid-19”, presented at the 9th Annual Banking
Conference 2022, Bangladesh Institute of Bank Management (BIBM), Mirpur, Dhaka,
Bangladesh, 27th - 28th August. (First Author)
ii. Rahman, K. T. & Arif, M. Z. U. (2020), “Binge-Watching on Netflix during COVID-19
Pandemic: An Empirical Study in Bangladesh’’, presented at the International
Conference on the theme “New Normal and COVID-19 on Economics, Business Strategies
and Management of Supply Chain’’, organized by Entrepreneurial Economists Club,
Dhaka School of Economics, A Constituent Institute of University of Dhaka, Dhaka,
Bangladesh, 22nd August. (Second Author)
iii. Arif, M. Z. U. (2015), “দািরে র বহমা কতা এবং দাির িবেমাচন কৗশল: ি ত বাংলােদশ”
(“Multidimensionality of Poverty and Strategies for Poverty Alleviation: Perspective
Bangladesh” in Bangla Language), presented at the 19th Biennial Conference 2015 (8-10th
January) on the theme “Rethinking Political Economy and Development” of Bangladesh
Economic Association at the Auditorium of Engineers Institutions Bangladesh, Dhaka,
9th January. (Sole Author)
iv. Arif, M. Z. U. & Siddique, M. K. A. (2012), “The Upsurge of 1969 in Bangladesh: A
Socio-economic Explanation’’, presented at the 8th International Conference of History
Academy at Asiatic Society of Bangladesh Auditorium, Dhaka, Bangladesh, 17th
February. (First Author)
v. Arif, Z. U. & Islam, R. (2012), “Capital Accumulation Process of Real Estate Business
and Its Impact in the Socio-economic Context of Bangladesh”, presented at the Indo-
Bangladesh Conference 2012 (22-24th April) on the theme “Exploring Sub-regional
Cooperation in the Context of India-Bangladesh Relations: Society, History, Science and
Culture” at Assam University, Silchar, India, 23rd January. (First Author)
vi. Arif, M. Z. U., Faruque, M. O. & Sarkar, U. (2012), “Impact of Good Governance on the
Corporate Governance of Bangladesh”, presented at the Indo-Bangladesh Conference
2012 (22-24th April) on the theme “Exploring Sub-regional Cooperation in the Context of
India-Bangladesh Relations: Society, History, Science and Culture” at Assam University,
Silchar, India, 23rd January. (First Author)
vii. Hossain, M. M., Arif, M. Z. U. & Uddin, M. N. (2011), “Influence of International Labor
Migration and Remittances on Poverty Reduction in Bangladesh”, presented at the
seminar on the occasion of 150 Years’ Birthday Celebration of the great Scientist Acharya
Prafulla Chandra Roy, in Kolkata, India, 2nd August. (Second Author)
viii. Arif, M. Z. U., Islam, M. N. & Islam, M. S. (2011), “Opportunities of Tourism Sector in
Bangladesh”, presented at the seminar on the occasion of 150 Years’ Birthday Celebration
of the great Scientist Acharya Prafulla Chandra Roy, in Kolkata, India, 2nd August. (First
Author)

ix. Arif, M. Z. U. (2010), “বাংলােদেশর ি েত অথ ৈনিতক বৃ অজন: সমতা বনাম অসমতা”
(“Acquiring Economic Growth in the Context of Bangladesh: Equality versus
Inequality”) (in Bangla), presented at the 17th Biennial Conference 2010 (8-10th April) on
the theme “Economy at the Golden Jubilee of War of Liberation: Bangladesh We Want to See”
of Bangladesh Economic Association at Osmani Memorial Auditorium, Dhaka, 9th April.
(Sole Author)
x. Arif, M. Z. U. & Ahammed, F. (2010), ”An Innovative Approach to Overcome Financial
Barrier for Meeting Lighting Needs of Rural Markets by Solar Energy”, presented in the
17th Biennial Conference 2010 (8-10th April) on the theme “Economy at the Golden Jubilee of
War of Liberation: Bangladesh We Want to See” of Bangladesh Economic Association at
Osmani Memorial Auditorium, Dhaka, 9th April.
The paper was also presented in a modified form at the National Seminar on Renewable Energy
2011 on the theme “Technical and Economic Challenges for Taking Solar Power to All”, jointly
organized by Bangladesh Solar Energy Society and Renewable Energy Research Centre,
University of Dhaka at the Auditorium of the Renewable Energy Research Centre, University of
Dhaka, Dhaka, 6th April, 2011. (First Author)
xi. Arif, M. Z. U. & Haider, M. S. (2010), “Mobile Commerce from the View of Its Technical
Prerequisites and Few Potential Areas of Uses in Bangladeshi Businesses”, presented at
the 17th Biennial Conference 2010 (8-10th April) on the theme “Economy at the Golden
Jubilee of War of Liberation: Bangladesh We Want to See” of Bangladesh Economic
Association at The Institution of Engineers Bangladesh, Dhaka, 10th April. (First Author)
xii. Arif, M. Z. U., Rahman, M. I., Reza, S. M. & Osman, A. R. (2008), “Job Satisfaction among
Public and Private College Teachers of Dhaka City: A Comparative Analysis”, The
EuroMed (European-Mediterranean) Annual Conference Proceedings on “European and
Mediterranean Trends and Challenges in the 21st Century”, based on a double blind review
under the authors guideline of EuroMed Journal of Business, Marseille, France, 17-18th
November. (First Author)
xiii. Arif, M. Z. U., Chisty, K. K. S. & Uddin, G. M. (2008), “Work Values: Evidence and
Analysis in Context of Bangladesh Corporate Sector”, The EuroMed (European-
Mediterranean) Annual Conference Proceedings on “European and Mediterranean Trends and
Challenges in the 21st Century”, based on a double blind review under the authors guideline
of EuroMed Journal of Business, Marseille, France, 17-18th November. (First Author)
xiv. Arif, M. Z. U. (2008), “Scope and Challenges in Marketing of Pharmaceutical Products
in the Healthcare Sector of Bangladesh: A Case Study on Sanofi-Aventis in Bangladesh”,
The EuroMed (European-Mediterranean) Annual Conference Proceedings on “European and
Mediterranean Trends and Challenges in the 21 st Century”, based on a double blind review
under the authors guideline of EuroMed Journal of Business, Marseille, France, 17-18th
November. (Sole Author)
xv. Arif, M. Z. U. & Uddin, M. N. (2008), “The Impact of ICT in the Banking Sector of
Bangladesh”, The EuroMed (European-Mediterranean) Annual Conference Proceedings on
“European and Mediterranean Trends and Challenges in the 21 st Century”, based on a double
blind review under the authors guideline of EuroMed Journal of Business, Marseille,
France, 17-18th November. (First Author)
xvi. Arif, M. Z. U. & Sarker, M. A. H. (2008), “Marketing of Plastic Door in Dhaka City: A
Study on Aziz Pipes Ltd.”, The EuroMed (European-Mediterranean) Annual Conference
Proceedings on “European and Mediterranean Trends and Challenges in the 21 st Century”,
based on a double blind review under the authors guideline of EuroMed Journal of
Business, Marseille, France, 17-18th November. (First Author)
xvii. Saifuddin, K. & Arif, M. Z. U. (2008), “Psychological Health in Relation with
Environmental-Noise Perception”, The EuroMed (European-Mediterranean) Annual
Conference Proceedings on “European and Mediterranean Trends and Challenges in the 21 st

Century”, based on a double blind review under the authors guideline of EuroMed
Journal of Business, Marseille, France, 17-18th November. (Second Author)
xviii. Arif, M. Z. U., Hasan, M. & Karim, M. M. (2008), ”Factors Influencing the Employee
Satisfaction of Private Sector Banks in Bangladesh”, The EuroMed (European-Mediterranean)
Annual Conference Proceedings on “European and Mediterranean Trends and Challenges in the
21st Century”, based on a double blind review under the authors guideline of EuroMed
Journal of Business, Marseille, France, 17-18th November. (First Author)
xix. Arif, M. Z. U. (2007), “Introduction of Integrated Approach and Its Impact on Sustainable
Socio-economic Development of Rural Poor People: A Study on Micro-financing Scheme
of Association for Social Advancement (ASA)”, The Biennial Conference Proceedings on
“Creating Sustainability within Our Midst: Challenge for the 21st Century” of The United States
Society for Ecological Economics (USSEE) based on a double blind review, Pace
University, New York, USA (Jointly organized by the USSEE and the Pace University), 23-
27th June. USD 1,000 was approved by the Conference Organizing Committee as a grant
for the purpose. (Sole Author)
xx. Arif, M. Z. U. (2007), “Market Potentiality of Beximco Pharmaceuticals Ltd. in South
Africa: An Evaluation”, The International Conference Proceedings on “Re-inventing
Sustainability: A Climate for Change” of The Australia New Zealand Society for Ecological
Economics (ANZSEE) based on a double blind review, Noosaville, Queensland,
Australia, 3-6th July. (Sole Author)
xxi. Arif, M. Z. U. (2006), “Environmental Disasters in Bangladesh with Special Reference to
Dhaka City”, The Ninth Biennial International Conference Proceedings of The International
Society for Ecological Economics (ISEE), USA based on a double blind peer review,
Indian Habitat Center, New Delhi, India organized by Indian Society for Ecological
Economics (ISEE), 15-18th December. (Sole Author)
6. RESEARCH PROJECTS IN PIPE LINE/WORKING PAPERS

i. “Consumer Education for Organic Food Consumption in Bangladesh”.
ii. “Consumers’ Perceptions towards Consumer Rights in the Banking Sector of
Bangladesh”, BDT. 1,00,000 research grant of University Grants Commission,
Bangladesh has been awarded for the research project.
iii. “Analysis of Consumers’ Perceptions towards Organic Foods in Bangladesh with
Special Reference to Dhaka City”, Winner of research grant of University Grants
Commission, Bangladesh has been awarded for the research project.
iv. “Peace Marketing in the Global Village: A New Dimension in the Modern Marketing”.
v. “Application of Modern Marketing Concepts: A New Dimension in the Marketing
Management”.
vi. “Women in Sociology: A New Paradigm Emerged in the Intellectual Networks”.
7. OTHER PREVIOUS RESEARCH WORKS

i. Research works had to complete as a partial fulfilment of academic courses under the
supervision of different faculties of the Department of Marketing, University of Dhaka
and the Department of Economics, Institute of Humanities and Social Sciences (I.H.S.),
National University, Gazipur, Bangladesh. As a result, research papers were prepared
as a partial requirement of M.Phil Program in Economics at Institute of Humanities and
Social Sciences (I.H.S.), National University, Bangladesh under the direct supervision of
Professor Dr. Mustafa Kamal Mujeri and Dr. Binayak Sen, Adjunct Professor, Institute
of Humanities & Social Sciences (I.H.S.), National University, Bangladesh & Formerly
Senior Research Fellow, Bangladesh Institute of Development Studies (BIDS), Dhaka,
Bangladesh.
ii. Fieldwork was also conducted under my direct guidance as a course teacher of

‘Marketing Research’ by the students of the Department of Marketing, Dhaka
Commerce College, Dhaka, Bangladesh at both the undergraduate (Honours) level and
the graduate (Master) level.
iii. As a course teacher, under my direct supervision, term papers and reports were
prepared by the students at both the undergraduate (BBA Program) level and the
postgraduate (MBA Program) level in different universities.
iv. Master’s Thesis
Arif, M. Z. U. (1998), “Factors Influencing Buyer Decision Process for Motor Car”.
This titled thesis was done for the partial fulfilment of M.Com Degree in Marketing
under the supervision of Professor Dr. A. K. Fazlul Haque Shah, Department of
Marketing, University of Dhaka, Dhaka, Bangladesh.
v. Survey Experience
a. Worked as a Research Assistant in the research project on “Market Survey of
Wholesalers, Distributors & Retailers on Fruit Juice in Dhaka City”, Department of
Marketing, University of Dhaka, Dhaka, Bangladesh in 1998.
b. Market Survey on “Market Potentiality of Poultry Feed in Dhaka City” was conducted
under a researcher project of Research & Development Department, Micro Industries
Development, Assistance & Services, Dhanmondi, Dhaka, Bangladesh.
c. Survey on “Market of Old Books: A Study in Dhaka City” in 1995.
8. EDITOR, EDITORIAL ADVISORY BOARD MEMBER, EDITORIAL BOARD

MEMBER AND REVIEWER OF JOURNALS, BOOKS AND CONFERENCES
i. Editorial Reviewer, Baltic Journal of Management (BJM) [ISSN: 1746-5265 (Print)],

published by Emerald Publishing, Bingley, West Yorkshire, United Kingdom. Indexed
in Scopus (Q2), ABDC, SSCI. https://www.emeraldgrouppublishing.com/journal/bjm
ii. International Advisory Board Member, Academy of Entrepreneurship Journal (AEJ)
[ISSN: 1087-9595 (Print), 1528-2686 (Online)], Scopus indexed, published by Allied
Business Academies, 40 Bloomsbury Way, Lower Ground Floor, London, WC1A2SE,
United Kingdom. https://www.abacademies.org/journals/academy-of-
entrepreneurship-journal-editorial-board.html
iii. Editorial Reviewer, International Journal of Entrepreneurship and Small Business
(IJESB) [ISSN: 1476-1297 (Print), 1741-8054 (Online)], Scopus indexed, published by
Inderscience Publishers, Geneva, Switzerland.
https://www.inderscience.com/jhome.php?jcode=ijesb
iv. Editorial Reviewer, Gomal University Journal of Research (GUJR) [ISSN: 1019-8180
(Print), 2708-1737 (online)]. GUJR is an official journal of Gomal University, Dera Ismail
Khan, Khyber Pakhtunkhwa, Pakistan, established in 1981 and recognized by Higher
Education Commission (HEC) in “Y” category.
v. Editorial Reviewer, Jahangirnagar University Journal of Marketing (JUJM) [ISSN:
2308-6238 (Print), published by Department of Marketing, Jahangirnagar University,
Savar, Dhaka-1342, Bangladesh. https://jujm.org/
vi. Associate Editor, International Journal of Management, Technology, and Social
Sciences (IJMTS) [ISSN: 2581-6012 (Online)], Srinivas Publication, Srinivas University,
Mangalore, Karnataka, India. https://srinivaspublication.com/ijmts-editorial-board/
vii. Editorial Reviewer, South Asian Journal of Marketing (SAJM) [ISSN: 2719-2377 (Print),
2738-2486 (Online)], published by Emerald Publishing, Bingley, West Yorkshire, United
Kingdom. https://www.emeraldgrouppublishing.com/journal/sajm
viii. Editorial Reviewer, International Journal of Enterprise Network Management (IJENM)
[ISSN: 1748-1252 (Print), 1748-1260 (Online)], Scopus indexed, published by

https://www.inderscience.com/jhome.php?jcode=ijenm
ix. Editorial Reviewer, International Journal of Services, Economics and Management
(IJSEM) [ISSN: 1753-0822 (Print), 1753-0830 (Online)], Scopus indexed, published by
https://www.inderscience.com/jhome.php?jcode=ijsem
x. Editorial Reviewer, International Journal of Electronic Marketing and Retailing
(IJEMR) [ISSN: 1741-1025 (Print), 1741-1033 (Online)], Scopus indexed, published by
https://www.inderscience.com/jhome.php?jcode=ijemr
xi. Editorial Reviewer, International Journal of Environmental Science and Technology
(IJEST) [ISSN: 1735-1472 (Print), 1735-2630 (Online)], Scopus indexed, Q3, published by
Springer-Nature. https://www.springer.com/journal/13762, www.ijest.org
xii. Editorial Board Member, Journal of Healthcare Management and Leadership (JOHMAL)
[e-ISSN: 2667-5838] under the umbrella of TÜBİTAK ULAKBİM, DergiPark Akademik,
Turkish government-run organisation. Editor-in-Chief: Prof. Dr. Şebnem Aslan,
Department of Healthcare Management, Faculty of Health Science, SELÇUK
UNIVERSITY, Turkey. https://dergipark.org.tr/en/pub/johmal,
https://dergipark.org.tr/en/pub/johmal/board
xiii. Editorial Board Member, Journal of Academic Perspective on Social Studies (JAPSS) [e-
ISSN: 2667-5889] under the umbrella of TÜBİTAK ULAKBİM, DergiPark Akademik,
Turkish government-run organisation. Editor-in-Chief: Prof. Dr. Şebnem Aslan,
Department of Healthcare Management, Faculty of Health Science, SELÇUK
UNIVERSITY, Turkey. https://dergipark.org.tr/en/pub/japss,
https://dergipark.org.tr/en/pub/japss/board
xiv. Editorial Board Member, Journal of Social Research and Management (JAYOD) [Sosyal
Araştırmalar ve Yönetim Dergisi] [e-ISSN: 2667-5897] under the umbrella of TÜBİTAK
ULAKBİM, DergiPark Akademik, Turkish government-run organisation. Editor-in-
Chief: Prof. Dr. Şebnem Aslan, Department of Healthcare Management, Faculty of
Health Science, SELÇUK UNIVERSITY, Turkey. https://dergipark.org.tr/en/pub/sayod,
https://dergipark.org.tr/en/pub/sayod/board
xv. Associate Editor, International Journal of Marketing & Human Resource Research
(IJMHRR), [e-ISSN: 2746-4040], Palembang, Indonesia. http://journal.jis-
institute.org/index.php/ijmhrr/about/editorialTeam.
xvi. Associate Editor, International Journal of Community Service & Engagement (IJCSE),
[e-ISSN: 2746-4032], Palembang, Indonesia. http://journal.jis-
institute.org/index.php/ijcse/about/editorialTeam
xvii. Additional Editorial Advisory Member, International Journal of Academic Research in
Business, Arts & Science (IJARBAS), [ISSN: 2708-2687 (Print), 2664-7354 (Online)],
Vienna, Austria. https://www.ijarbas.com/editorial-board/
xviii. International Editorial Board Member, International Journal of
Trade and Commerce (IJTC) [ISSN: 2277-5811(Print), 2278-9065 (Online)], published by
Indian Institute of Advanced Research in Trade and Commerce (IIARTC), Faculty of
Commerce and Business Administration, Meerut College, and Society for Global Studies
& Research (SGSR), Meerut, U.P., India. Chief Editor: Dr. Sudhir K. S. Yadav.
https://www.sgsrjournals.co.in/ijtc-iiartc.php?JId=1
xix. Editorial Advisory Board Member, International Journal of Logistics & Supply Chain
Management Perspectives [ISSN: 2279-0896 (Print)], ISSN: 2279-090X (Online)]
http://pezzottaitejournals.net/pezzottaite/Editorial_Board_of_%20IJLSCMP.php
xx. Editorial Board Member, ANVESHAK, International Journal of Management (AIJM) [ISSN:
2278-8913 (Print), E-ISSN: 2350-0794], Indira Institute of Management, Pune (IIMP), India.
Editor-in-Chief: Dr. Pandit Mali.

http://iimpanveshak.in/index.php/anveshak/pages/view/eb
xxi. Worked as Editorial Board Member, Indian Journal of Commerce and Management Studies
(IJCMS) [ISSN: 2249-0310 (Print), E-ISSN: 2229-5674], Editor-in-Chief: Professor T.
Ramayah, Professor, School of Management,
Universiti Sains Malaysia, Malaysia
(ramayah@gmail.com), Published by Educational Research Multimedia & Publications
(ERMP), Dr. Arif Anjum, Malegaon City, Nasik, Maharashtra-423203, India.
http://www.scholarshub.net/index.php/ijcms/pages/view/eb
xxii. Editorial Board Member, International Journal of Research in Applied Management,
Science & Technology (IJRAMST) (ISSN: 2455-7331). Editor-in-Chief: Dr. Ramesh
Kumar Miryala, Mahatma Gandhi University, Telangana, India.
http://zenonpub.com/index.php/editorial-board
xxiii. Associate Editor, Marketing Review [A Peer Reviewed International Journal on
Marketing [ISSN: 2222-9159 (Print)], previous pdf copies of the Journal are available at
http://www.cmsbd.net/marketing-review.aspx, published by Center for Marketing
Science (CMS), Dhaka, Bangladesh (www.cmsbd.net).
xxiv. Editor, Text Book titled Product Management and Marketing (1st Paper and 2nd Paper),
published by Kazal Brothers Ltd., Dhaka, Bangladesh.
xxv. Worked as Editorial Board Member, Journal of Business Studies of Jagannath
https://jnu.ac.bd/journal/portal/archives/business.jsp
xxvi. Reviewed the research paper titled "An Examination of the Factors that Influence
Labor-Management Relations Satisfaction in the Ready-made Garments Industry of
Bangladesh”, European Journal of Management Studies (EJMS), Official Journal of
University of Lisbon, Portugal, published by Emerald Publishing, United Kingdom on
June 14, 2018. https://www.emeraldgrouppublishing.com/journal/ejms
The re-launched EJMS has replaced the 20 year-old Portuguese Journal of Management
Studies as from 2015 and is owned & managed by ISEG - Lisbon School of Economics
and Management, which is part of the largest and best ranked university in Portugal -
Universidade de Lisboa (University of Lisbon), Portugal. Editors-in-Chief: Luís Mota
de Castro, ISEG– Lisbon School of Economics and Management, ULisboa, Portugal; Gurpreet
Dhillon, University of North Carolina, Greensboro, USA and ISEG– ULisboa, Portugal, and
Tiago Cardão-Pito, ISEG– Lisbon School of Economics and Management, ULisboa, Portugal.
http://pascal.iseg.ulisboa.pt/ejms/?page_id=42
xxvii. Reviewed (http://www.emac-2018.org/r/default.asp?iId=IHJLMK) the three research
papers titled "The Interplay between Brand Nostalgia, Brand Authenticity and Brand
Trust among Generation Y”, “Will You Stand by Me? – Analyzing the Effectiveness
of Brand Anthropomorphism in the Context of Consumer Complaints in Social
Media” and “Utilising Marketing Resources and Capabilities for Value Co-Creation
in Cross-Category Brand Alliances” of the track ‘Product and Brand Management’ in
the 47th Annual Conference of the European Marketing Academy (EMAC), hosted by
the University of Strathclyde, Glasgow, UK on May 29-June 1, 2018. Track Chairs:
Professor George Christodoulides, Birbeck University of London, Professor Cleopatra
Veloutsou, University of Glasgow (http://www.emac-
2018.org/r/default.asp?iId=IDHLFL).
xxviii. Reviewed the two chapters titled “Classroom Behavior Among Management Students
in the Higher Education of India: An Exploratory Study” and "Personal Values and
Proclaimed Values of the Education System: Results of Empirical Research in the
Case of Croatia" for the edited book titled “Handbook of Research on Ethics,
Entrepreneurship, and Governance in Higher Education,” in eds. Dr. Suja Ravindran

Nair, Strategic Marketing Consultant, Educe Micro Research, Bengaluru, India and
Professor Dr. José Manuel Saiz-Alvarez, EGADE Business School Guadalajara,
Tecnologico de Monterrey, Mexico, published by IGI Global, Pennsylvania, USA,
September 2018, [ISBN13: 9781522558378, ISBN10: 1522558373, EISBN13: 9781522558385,
DOI: 10.4018/978-1-5225-5837-8. https://www.igi-global.com/book/handbook-
research-ethics-entrepreneurship-governance/193074, https://www.igi-
global.com/pdf.aspx?tid=211993&ptid=193074&ctid=15&t=Editorial%20Adviso
ry%20Board%20and%20List%20of%20Reviewers&isxn=9781522558378
xxix. Worked as Reviewer, edited book titled “Islamic Perspectives on Marketing and
Consumer Behavior: Planning, Implementation, and Control” in eds. Professor Dr.
Bikramjit Rishi, published by IGI Global, Pennsylvania, USA, 1st ed., February 2015,
Indexed in Scopus [ISBN13: 9781466681392, ISBN10: 146668139X,
EISBN13: 9781466681408, DOI: 10.4018/978-1-4666-8139-2]. https://www.igi-
global.com/book/islamic-perspectives-marketing-consumer-behavior/120081,
https://www.igi-
global.com/pdf.aspx?tid=126583&ptid=120081&ctid=15&t=Editorial%20Advisory%20B
oard%20and%20List%20of%20Reviewers&isxn=9781466681392,
Reviewed two submitted chapters titled “Islam and Consumption: Religion
Interpretations and Changing Consumerism” and “Islamic Consumers: A Huge but
Scarcely Tapped Market”
xxx. Reviewer/Support Team Member, Certified Marketing Management Professional
(CMMP®) Handbook, published by International Institute of Marketing Professionals
(IIMP®), 24-499 Ray Lawson Blvd., P.O. Box 185, Brampton, Ontario L6Y 4E6, Canada.
http://www.theiimp.org/cmmp-authors/
xxxi. Worked as Editorial Reviewer, Independent Journal of Management and Production
(IJM&P) [E-ISSN: 2236-269X], Brazil.
http://www.ijmp.jor.br/index.php/ijmp/about/displayMembership/2
xxxii. Editorial Reviewer, American Journal of Economics (p-ISSN: 2166-4951, e-ISSN: 2166-
496X), published by Scientific & Academic Publishing Co., 1200 Rosemead Blvd, STE
D #105, Rosemead, CA, 91731, USA.
http://www.sapub.org/journal/reviewers.aspx?journalid=1083
xxxiii. Editorial Reviewer, American Journal of Tourism Management, published by Scientific
& Academic Publishing Co., 1200 Rosemead Blvd, STE D #105, Rosemead, CA, 91731,
USA. http://www.sapub.org/journal/reviewers.aspx?journalid=1071
xxxiv. Editorial Reviewer, Human Resource Management Research (p-ISSN: 2169-9607, e-
ISSN: 2169-9666), published by Scientific & Academic Publishing Co., 1200 Rosemead
Blvd, STE D #105, Rosemead, CA, 91731, USA.
http://www.sapub.org/journal/reviewers.aspx?journalid=1117
xxxv. Editorial Reviewer, Education (p-ISSN: 2162-9463, e-ISSN: 2162-8467), published by
Scientific & Academic Publishing Co., 1200 Rosemead Blvd, STE D #105, Rosemead,
CA, 91731, USA. http://www.sapub.org/journal/reviewers.aspx?journalid=1006
xxxvi. Editorial Reviewer, International Journal of Social Science & Humanity (IJSSH) (ISSN:
2010-3646). http://www.ijssh.org/, Published by International Association of
Computer Science and Information Technology Press (IACSIT). www.iacsit.org, and
Supported by: International Economics Development and Research Center (IEDRC).
www.iedrc.org
xxxvii. Worked as a Member, Journal Committee, Dhaka Commerce College Journal in 2002.
xxxviii. Worked as a Member, Editorial Board, Marketing Up-date, a yearly publication of
Department of Marketing, Dhaka Commerce College, Dhaka, Bangladesh in 2001.
xxxix. Worked as a Member, Editorial Board, Flashback: Dhaka Commerce College 1989-

2001 Memorable Album (Jugopurti Album)-2001 on the occasion of twelfth anniversary
of Dhaka Commerce College, Dhaka, Bangladesh in February, 2001.
https://www.dcc.edu.bd/other-file?fileid=44
xxxx. Worked as a Member, Editorial Board, Mother Tongue [(ISSN: 1606-8831 (Print)], a First
International Souvenir published by MS 2000 Forum on the occasion of the ‘First
International Mother Language Day’ in 2000. The souvenir was appreciated by Mr.
Kofi Anan, General Secretary of the United Nations through his official thanks letter.
9. EXPERIENCE AS TRACK CHAIR IN INTERNATIONAL CONFERENCES

i. Worked as TRACK CHAIR along with Professor Mijanur Rahman of Dhaka
University & Vice-Chancellor of Jagannath University and Professor Ali Quazi of
University of Canberra in the three tracks- a) ‘Social Media Marketing’ Track # 46, b)
‘Consumer Rights’ Track # 51, b) ‘Strategic Brand Management’ Track # 53 under the
broad head of ‘Marketing’ at the 9th Annual Conference of EuroMed Academy of
Business jointly organized and hosted by Digital Economy Lab (DELab), University
of Warsaw, Warsaw, Poland, September 14th-16th, 2016. You can visit for detail
Program Tracks and Track Chairs at www.emrbi.org,
http://media.wix.com/ugd/a0109b_9096892a6715476aa0f9be060e8b45a5.pdf,
http://media.wix.com/ugd/a0109b_de5d3e3d3e684d48ae1feddfb2762822.pdf
ii. Worked as TRACK CHAIR of two tracks- a) ‘Strategic Brand Management’ Track and
b) ‘Social Media Marketing’ Track, under the broad head of ‘Marketing’ at the 7th
Annual EuroMed Conference, Kristiansand, Norway,
September 18th-19th, 2014. You can visit for detail Program Tracks and Track Chairs at
http://emrbi.org/wp-content/uploads/2014/11/euromed-7-2014.pdf,
http://gihecalls.blogspot.com/2014/03/extension-7th-annual-emrbi-conference.html
iii. Worked as TRACK CHAIR of two tracks- i. ‘Strategic Brand Management’ track, and
ii. ‘Marketing in Pharmaceutical Industry’ track under the broad head of ‘Marketing’
at the 6th Annual EuroMed Conference, Estoril, Lisbon, Portugal, September 23 rd-24th,
2013. You can visit for detail Program Tracks and Track Chairs at www.emrbi.org,
http://6theuromed2013.webnode.pt/call-for-papers/
10. EXPERINECES AS BOARD & COMMITTEE MEMBER, RESEARCH FELLOW,

CONSULTANT, ADVISOR, TRAINER AND LEADER IN DIFFERENT
INSTITUTIONS/ORGANIZATIONS/SOCIETIES/ASSOCIATIONS
i. Advisor, Research Cell, Center for Management Studies (CMS), JAIN (Deemed-to-be
University), Bengaluru, India since May 09, 2021.
https://www.jainuniversity.ac.in/research
ii. Advisor, Bangladesh Tourism Explorers Association (BTEA), Dhaka, Bangladesh since
February 02, 2021. https://www.bteabd.com/
iii. Visiting HR & Marketing Consultant, Top Talents, Cairo, Egypt since September 28,
2020. https://toptalents-eg.com/
iv. Member, Board of Trustees, Crown University International Chartered Inc.
(Argentina, USA, Ghana, Liberia, Nigeria, India & partner campuses worldwide),
registered in the State of Delaware, USA) since August 07, 2020.
https://www.crownintl.education/grand-board-of-trustees/
v. Country Representative of the Vice-Chancellor, Crown University Int'l Chartered Inc.
for Bangladesh to lead the University worldwide in the higher education & research
with my advisory role, leadership and association since August 07, 2020.
https://www.crownintl.education
vi. Advisor & Academic Council Member, Global University Bangladesh.

https://globaluniversity.edu.bd/
vii. Worked as Treasurer, Executive Committee, Jagannath University Teachers
Association 2020, Dhaka, Bangladesh from February 11, 2020 to November 18, 2021.
viii. Member, Evaluation Committee, Nationwide Essay Writing Competition for
University and College Students, Bangladesh Competition Commission
(www.ccb.gov.bd ), Ministry of Commerce, Dhaka, Bangladesh.
ix. Member of the Executive Committee for the nationwide celebration of the first-ever
“Bangladesh Marketing Day 2018” organized by The Marketing Alumni Association
(MAA) of University of Dhaka in association with Marketing Departments of Public &
Private Universities and Marketing & Brand Practitioners of Bangladesh that was
celebrated on 1st July, 2018 with cake cutting, seminar, team sharing, party etc. in all
marketing departments of educational institutes and corporate offices and on 2nd July,
2018 in TSC, University of Dhaka premises with students, teachers, corporate and
business people including a day long program with seminars, speeches, experience
sharing of entrepreneurs & marketers, panel discussions from renowned persons,
cultural programs etc.
x. Worked as Chief Election Commissioner, Executive Committee Election 2018, Jagannath
University Teachers Association, Dhaka, Bangladesh held on December 13, 2017.
xi. Worked as Treasurer, Executive Committee, Jagannath University Teachers
Association 2017, Dhaka, Bangladesh from January 4, 2017 to January 4, 2018.
xii. Founding President, Bangladesh Renaissance Foundation (BRF), Dhaka, Bangladesh.
https://web.facebook.com/BangladeshRenaissanceFoundation/
xiii. Worked as Representative, Selection Board of Different Affiliated College Teachers
for Marketing Discipline, National University, Gazipur-1704, Bangladesh.
xiv. Worked as Resource Person & Trainer, College Teachers’ Training Program for
Marketing Discipline, Center for Postgraduate Education, Training and Research,
National University, Gazipur-1704, Bangladesh.
xv. Board Member, Executive Management Team, International Institute of Marketing
Professionals (IIMP®). http://www.theiimp.ca/executive.htm
xvi. Associate Vice President, Academic Accreditation Committee, International Institute
of Marketing Professionals (IIMP®), 24-499 Ray Lawson Blvd., P.O. Box 185,
Brampton, Ontario L6Y 4E6, Canada, since 2014.
http://www.theiimp.ca/com_accreditation.htm
xvii. Worked as Senior Vice President, Academic Accreditation Committee, International
Institute of Marketing Professionals (IIMP®), 24-499 Ray Lawson Blvd., P.O. Box 185,
Brampton, Ontario L6Y 4E6, Canada, from August, 2012 to June, 2013. Worked as AVP
of the same committee from June to August, 2012 & Board Member, Executive
Management Team, (IIMP®).
xviii. Research Fellow, Indian Institute of Advanced Research in Trade & Commerce
(IIARTC), Meerut, U.P., India. https://sgsrjournals.co.in/ijtc-iiartc.php?JId=1
xix. Consulting Member and Trainer, TBT (Technical Barriers to International Trade- Non-
tariff Barrier Issues), International Trade Centre (ITC), UNCTAD/WTO, Geneva,
Switzerland for capacity building of Bangladeshi exporters through export
diversification & funded by European Commission (EC) since February, 2008.
xx. Member, EuroMed (European and Mediterranean) Research Business Institute
(EMRBI). http://emrbi.org/consultant-md-zahir-uddin-arif/
xxi. Member, International Society for Ecological Economics (ISEE), USA.
xxii. Member, Research Committees (RIC) on Marketing Group, Human Resource
Management Group and Cross-Cultural Management Group, EuroMed Research
Business Institute (EMRBI). https://emrbi.org/marketing-group/,
https://emrbi.org/human-resource-management-group/, https://emrbi.org/cross-

cultural-international-management-group/
xxiii. Member, South Asian Network for Development and Environmental Economics
(SANDEE), Kathmandu, Nepal.
xxiv. International Member, Amnesty International.
xxv. Life Registered Graduate, University of Dhaka, Dhaka, Bangladesh.
xxvi. Life Member, Bangladesh Economic Association (BEA), Dhaka, Bangladesh.
http://bea-bd.org/site/images/pdf/life16.pdf
xxvii. Life Member, Marketing Alumni Association (MAA), University of Dhaka,
Bangladesh.
xxviii. Former Associate Member, Asiatic Society Bangladesh (ASB), Dhaka, Bangladesh.
xxix. Life Member, Bangladesh Itihash Parisad (Bangladesh History Council), Arts
Building, University of Dhaka, Dhaka, Bangladesh.
xxx. Formerly President (2002-2003) & Charter Member, Rotaract Club of Dhaka
Commerce College, sponsored by Rotary Club of Dhaka Palton, Rotary International
District-3280, Bangladesh.
11. EXPERIENCES AS EXAMINER, EXAMINATION COMMITTEE MEMBER, AND

DEFENSE & SELECTION BOARD MEMBER IN DIFFERENT UNIVERSITIES &
INSTITUTIONS
i. Foreign External Examiner of Ph.D Thesis, Aligarh Muslim University, Aligarh, Uttar
Pradesh, India.
ii. Foreign External Examiner of Ph.D Thesis, Kalinga Institute of Industrial Technology
(KIIT), Deemed to be University, Bhubaneswar-751024, Odisha, India.
Thesis Title: “Exploring Employability of Management Students through
Information and Communication Technology (ICT)”, Research Fellow: Ms. Monalisa
Mohapatra, Supervisor: Dr. Srikanta Ch. Das, Associate Professor, School of
Management, KIIT (Deemed to be University). The Ph.D Degree of the Research
Fellow has been awarded in December 2020 based on the evaluated thesis.
iii. Member, Examination Committee, M.Phil Program, Department of Marketing,
Jagannath University, Dhaka, Bangladesh in 2018.
iv. Chairman, Examination Committees, MBA (6th & 7th Batches) & BBA Final Year (7th, 8th &
10th Batches) in 2016 & 2017 and MBA (Evening) Program (3rd, 7th, 10th, 11th & 14th Batches at
different Trimesters), Department of Marketing, Jagannath University, Dhaka since 2013.
v. Worked as Member, Admission Committee, Question Papers Moderation Committee
and Question Paper Setter, BBA & MBA (Evening) Program Admission Tests, Faculty
of Business Studies, Jagannath University, Dhaka, Bangladesh.
vi. External Member, Examination Committee, MBA Program, Department of Marketing
Studies and International Marketing, Chittagong University, Chittagong, Bangladesh in 2017.
vii. External Member, Internship Defense Board, MBA Program (Major in Marketing) for
BBA Graduates, Institute of Business Administration (IBA), Rajshahi University,
Rajshahi, Bangladesh in 2017.
viii. Worked as External Member, Internship Defense Board, BBA Program (Major in
Marketing), Eastern University, Dhaka, Bangladesh in 2017.
ix. Worked as Chairman, 1st Year Examination Committee, BBA Program, Department of
Marketing, Jagannath University, Dhaka, Bangladesh.
x. Worked as Chairman, 2nd Year Examination Committee, BBA Program, Department of
Marketing, Jagannath University, Dhaka, Bangladesh.
xi. Worked as Member, 3rd Year, 4th Year and Master’s Examination Committee, BBA
Program, Department of Marketing, Jagannath University, Dhaka, Bangladesh.
xii. Worked as Examiner & Question Paper Setter, M.Phil & Ph.D Course Work
Examination, National University, Gazipur, Bangladesh.

xiii. Worked as Examiner, BBA, MBA, BBS (Hons.) & Master’s Program, National
University, Gazipur, Bangladesh.
xiv. Worked as Question Paper Setter & Examiner, BBA Program, Comilla University,
Cumilla, Bangladesh.
xv. Worked as Question Paper Setter & Examiner, BBA Program, Barishal University,
Barishal, Bangladesh.
xvi. Examiner, Banking Diploma Examination, Institute of Bankers, Dhaka, Bangladesh.
xvii. Working as Member of the Teachers’ Selection and Recruitment Board as Representative
of the National University of Bangladesh in its affiliated colleges over time.
xviii. Worked as a Member of Examination Committee, Questionnaire Moderation
Committee, Academic Committee, Cultural Committee, Promotion Committee, and
Academic Council, Bangladesh University, Dhaka, Bangladesh from 2003 to 2004.
12. EXPERIENCES IN PERFORMING NATIONAL DUTIES

i. Worked as an Assistant Presiding Officer in the 8th National Parliament Election of
Bangladesh in October 01, 2001 at Dhaka constituency appointed by Election
Commission of Bangladesh.
ii. Worked as an Election Observer in the 8th National Parliament Bi-Election of
Bangladesh in January 17, 2002 at Munshigonj-1 constituency appointed by Election
Commission of Bangladesh.
iii. Worked as an Assistant Presiding Officer in the Dhaka City Corporation Election-2002
in April 25, 2001 at Kalyanpur Girls’ School & College Centre, Mirpur, Dhaka appointed
by Election Commission of Bangladesh.
13. COMPUTER AND SOFTWARE SKILLS

i. Package Software: MS Word, MS Excel, SPSS, AMOS, NVivo and Open Sources Softwares.
ii. Completed six months’ computer training courses on ‘DOS, MS Word, MS Excel, FoxPro for
Windows’ from Department of Marketing, University of Dhaka, Dhaka, Bangladesh in 1998.
14. INTERNATIONAL AWARDS

 Achieved the prestigious ‘Most Outstanding Professor’ Award presented in the Global
EduTech Webinar on 27 October, 2020, organized and awarded by World Education
Congress, anonymously nominated by its Global Advisory Board & selected by its
Global Jury Board and endorsed by World CSR Day, World Federation of Academic &
Educational Institutions and Through Leaders. Full recorded video of Global EduTech
Webinar 2020 and Award Presentation Ceremony along with Professor Arif’s speech is
available at the link: https://web.facebook.com/rl.bhatia.14/videos/146775630510655.
Award News Published in Mass Media: https://www.observerbd.com/news.php?id=281930 ,
https://www.aparajeobangla.com/Professor-Zahir-receives-Most-Outstanding-Professor-Award/1692
 Achieved Bangladesh Education Leadership Award 2017 as the 'Best Professor in

Marketing Management', in the South Asian Partnership Summit & Business
Excellence Awards 2017 on 29th October, 2017 at the Hotel Le Meridien, Dhaka,
organized & awarded by World Education Congress, World HRD Congress, CMO Asia
and Thought Leaders.
Award News Published in the Newspaper:
http://campustimes.press/article/english-news/8680
Bangladesh Education Leadership Award Winners 2017:
https://www.bschoolaffaire.com/bangladesh-education-leadership-awards.html,
http://www.cmoasia.org/bangladesh-leadership-awards.html, http://sapsaa.com/,

http://www.cmoasia.org/international-awards.html
Photo Gallery of Bangladesh Education Leadership Awards 2017 in the South Asian
Partnership Summit & Business Excellence Awards 2017:
https://drive.google.com/drive/folders/0B9VKzOdY7gTxNE5rQ2xWZU1lMU0
Photo Album of Bangladesh Education Leadership Awards 2017 in the South Asian
Partnership Summit & Business Excellence Awards 2017:
https://web.facebook.com/media/set/?set=a.10217008707870584&type=3
15. HONORS & ACHIEVEMENTS

i. Won the following awards in the Annual Literary, Cultural & Internal Sports
Competition arranged by Masterda Surya Sen Hall Students’ Union, University of
Dhaka, Dhaka, Bangladesh:
a. First prize on essay writing about ‘Effects of Political Instability in the Economic
Development of Bangladesh’ in 1996-97.
b. Second Prize on Mime competition in 1992-93.
c. Third prize on Extempore Speech in 1992-93.
ii. Won the award as a Liaison Officer in the 19th District Installation Ceremony
SHURU 2002, Rotary International District-3280, Bangladesh, organized by the Rotaract
Club of Aarong, Dhaka, Bangladesh at the Engineers’ Institute of Bangladesh, Dhaka,
Bangladesh in August 09, 2002.
iii. Awarded Jessore Board Scholarship on Secondary School Certificate (SSC)
Examination result for two consecutive years, 1989-90 to 1990-91.
16. PARTICIPATION IN TRAINING COURSES, WORKSHOPS,

CONFERENCES AND SEMINARS
Have participated in around 150 national and international training programs,
workshops, conferences, meetings, seminars, webinars & e-conferences (Australia,
Bangladesh, Canada, Egypt, EU, India, Kuwait, Maldives, Macedonia, Nepal, Oman, Sri
Lanka, UAE, UK, USA) at different times organised by different government and non-
government organisations/institutions/universities of home and abroad, Such as-
i. Participated in a three days long training course for the university teachers on “WTO
Anti-dumping Agreement and Bangladesh Perspective” from September 24-26, 2017,
conducted by the Center for Micro Finance and Development, Dhaka University and
organized by the WTO Cell, Ministry of Commerce, Government of the People’s
Republic of Bangladesh held at Virtual Class Room (9th Floor), MBA Bhaban, Faculty
of Business Studies, Dhaka University, Dhaka, Bangladesh.
ii. Participated in Annual Banking Conference 2017 organized by Bangladesh Institute of
Bank Management (BIBM), Dhaka, Bangladesh held on November 26-27, 2017 in the
BIBM Auditorium.
iii. Participated in Annual Banking Conference 2016 organized by Bangladesh Institute of
Bank Management (BIBM), Dhaka, Bangladesh held on December 4-5, 2016 in the
BIBM Auditorium.
iv. Attended in the Australia New Zealand Marketing Academy Conference (ANZMAC)-
2015 along with Professor Ali Quazi, University of Canberra, held at the University of
New South Wales, Sydney Campus, NSW, Australia.
v. Participated in the 1st World Marketing Summit: Better World through Marketing on
the theme ‘Be Part of a Global Movement to Change the World through Marketing’,
keynote speaker was Professor Philip Kotler, Kellog School of Business, North

Western University, USA, held at Bangabandhu International Conference Center
(BICC), Dhaka, Bangladesh on March 1-3, 2012. Declared by Professor Philip Kotler that
Bangladesh can be a peace marketer.
vi. Participated in a seminar on ‘Forensic Accounting and Dispute Resolution’, presented by
Ms. Moira Hindson, Fellow of ICAEW, Member of the Expert Witness Institute, and
Partner, Kingston Smith LLP, UK and Mr. Mark Child, Partner, Kinston Smith
(Bangladesh) Ltd., organized by Kinston Smith (Bangladesh) Ltd. at the Conference Room
of Lakeshore Hotel, House # 46, Road # 41, Gulshan-2, Dhaka, held on September 28, 2011.
vii. Participated in a seminar on ‘Fiscal Policy-Monetary Policy Interface: The Context of
Bangladesh’, paper presented by Economist Professor Dr. Mustafa Kamal Mujeri,
Director General, Bangladesh Institute of Development Studies (BIDS), Dhaka and
Former Chief Economist, Bangladesh Bank (Central Bank) and Panel discussion was
done by Mr. Allah Malik Kajmi, Former Deputy Governor, Bangladesh Bank, Dr.
Khaliquzzaman, Chairman, Governing Council, Dhaka School of Economics (DScE),
Professor Dr. Shamsul Alam, Member, Planning Commission, Govt. of Bangladesh,
Dr. Toufique Ahmed, Director General, Bangladesh Institute of Bank Management
(BIBM), Dhaka organized by Dhaka School of Economics (DScE) at Bangladesh
Economic Association Auditorium, 4/C, Eskaton Garden Road, Dhaka, held on
September 24, 2011.
viii. Participated in ‘Arbitration in an Emerging Economy’ Dialogue on ‘Arbitration as an
Out-of-Court Dispute Settlement Tool: Global Experience and Implications for
Bangladesh ’, key note speakers were Ms. Nina Pavlova Mocheva of IFC on
“Importance of Arbitration from Investment Perspective, Global Arbitration Practices
and Going Forward: Arbitration in Bangladesh- Taking on International Best
Practices”, and Dr. Arif Hyder Ali, Chair of Crowel & Morning’s International
Arbitration Practice and Adjunct Professor of Law at Georgetown University on
‘Contract Risk Management and Dispute Resolution: Strategies for Effective Dispute
Avoidance and Management’, organized by Bangladesh International Arbitration
Centre (BIAC) at Ruposhi Bangla (Marble Room), Dhaka, held on September, 20, 2011.
ix. Presented two papers titled ‘Opportunities of Tourism Sector in Bangladesh’ and
‘Influence of International Labor Mirgration and Remittances on Poverty Reduction
in Bangladesh’ in seminar and gave a lecture on ‘Economic and Social Contributions of
Acharya Prafullar Chandra Roy, a great Bengali Scientist and Chemist of Greater India’,
on the occasion of his 150 Years’ Birthday Celebration, organized by Viswakos Parisad,
at the Auditorium of Rammohon Roy Library and Free Reading Room, Kolkata, India,
held on August 2, 2011.
x. Participated in lecture series of Professor Md. Anisur Rahman, Economics Department,
Jahangirnagar University, Dhaka on ‘Development Philosophy’ at the R.C. Mojumder
Auditorium, University of Dhaka, organized by Banglar Pathshala, held on July 30, 2011.
xi. Participated in a Dialogue on ‘Arbitration in an Emerging Economy- Court
Intervention in Arbitration: Assistance or Hindrance’, key not paper presented by Mr.
Ajmalul Hossain, QC, organized by Bangladesh International Arbitration Centre
(BIAC) at Dhaka Chamber of Commerce and Industry (DCCI) Auditorium, Chamber
Building (5th Floor), 65-66, Motijheel C/A, Dhaka, held on July 9, 2011.
xii. Participated in a seminar on ‘Marketing Philosophy’, keynote speaker was Dr. Philip
Kotler, Professor, Kellog School of Business, North Western University, USA, and
discussed by Dr. Mijanur Rahman, Professor of Marketing, University of Dhaka, Dr.
Saad Andalib, Professor of Pennsylvania State University, USA, and Dr. Syed Ferhat
Anwar, Professor of IBA, University of Dhaka, organized by University of Dhaka in its
Nawab Ali Chowdhury Senate Bhaban Dhaka, held on June 8, 2011.
xiii. Participated in Alternative Dispute Resolution (ADR) Workshop on ‘Overview of

Investing Across Borders (IAB- a new World Bank Group Initiative comparing
regulation of Foreign Direct Investment around the world) 2010 Project of the World
Bank’, ‘The Arbitrating Commercial Disputes Indicators an ADR Practices in South
Asia’ and ‘Debt Resolution- Overview and the Role of ADR in Loan Recovery’, presented
by Ms. Antonia Menezes of IFC, organized by Bangladesh International Arbitration
Centre (BIAC) at Metropolitan Chamber of Commerce and Industry (MCCI) Conference
Hall, Chamber Building (5th Floor), 122-124, Motijheel C/A, Dhaka, held on May 14, 2011.
xiv. Participated in lecture series of Professor Md. Anisur Rahman, Economics Department,
Jahangirnagar University, Dhaka on ‘Women and Gender’ at the Business Studies Faculty
Auditorium, University of Dhaka, organized by Banglar Pathshala, held on April 30, 2011.
xv. Participated in a seminar organized by Rapport Bangladesh Ltd. on ‘Global Warming
and Green Business in Poor Affected Countries: The Case of Bangladesh’ paper
presented by Dr. Anisul Islam, Professor of Economics, University of Houston-
Downtown, Texas, USA and Dr. Mahboob Ali, Professor, School of Business, Athish
Dipankar University of Science and Technology, Dhaka at the Conference Room of
Rapport Bangladesh Ltd, Jinat Bhaban, Kawran Bazar, Dhaka, held on January 15, 2011.
xvi. Participated in the 3rd International Knowledge Globalization Conference 2010 on the
theme “Empowerment through Knowledge Sharing and Progress through Knowledge Transfer”
including its panel Discussions, seminars, workshops, Faculty Development Training on
different disciplines and research papers presentation sessions, jointly organized by the
Knowledge Globalization Institute, Suffolk University, Boston, USA and North South
University, Bangladesh at the North South University Campus, Bashundhara, Dhaka,
held on May 8-10, 2010.
xvii. Participated in workshop on ‘The Development of Packaging Industry in Bangladesh’
organized by BCCMEA, EPB and International Trade Centre (ITC), UNCTAD/WTO,
Geneva, Switzerland under BQSP (Bangladesh Quality Support Programme) & funded
by European Commission (EC) and conducted by Mr. Jacky Charbonneau, Senior Advisor,
Packaging, Business Advisory Services Section, International Trade Centre (ITC), WTO,
Geneva & Mr. Rajiv Dhar, Director, Indian Institute of Packaging, Mumbai, India, held on
November 16-17, 2008 at the conference room of The Pan Pacific Sonargaon Hotel, Dhaka.
xviii. Participated in workshop on ‘The WTO TBT Agreement: A Business Perspective’
(textile & textile products, leather & leather products, ceramic and light engineering
products) organized by International Trade Centre (ITC), UNCTAD/WTO, Geneva,
Switzerland & funded by European Commission (EC) and supervised by Mr. Shyam K.
Gujadhur, Senior Advisor on Standards and Quality Management & Mr. Subhash C.
Arora, International Consultant on Standards and Conformity Assessment,
International Trade Centre (ITC), WTO held on November 9 & 12, 2008 at the
conference room of Hotel Batton Roudge, Gulshan, Dhaka.
xix. Completed TOT (Training of Trainers) on ‘The Technical Barriers to Trade (TBT) and
Sanitary & Phytosanitary Measures (SPS)’ organized by International Trade Centre
(ITC), UNCTAD/WTO, Geneva, Switzerland & funded by European Commission (EC)
and conducted by Continuing Education Centre (CEC) held on March 22-24, 2008 at
PROSHIKA Human Resources Development Centre, Manikgonj, Dhaka.
xx. Participated in international workshop on ‘The Technical Barriers to Trade (TBT)
Agreement: A Business Perspective’ organized by International Trade Centre (ITC),
UNCTAD/WTO, Geneva, Switzerland & funded by European Commission (EC) and
conducted by Mr. Shyam K. Gujadhur, Senior Advisor on Standards and Quality
Management & Mr. Subhash C. Arora, International Consultant on Standards and
Conformity Assessment, International Trade Centre (ITC), WTO held on February 11-
12, 2008 at the conference room of Dhaka Regency Hotel, Uttara, Dhaka.
xxi. Completed ‘16th Advanced Training Course on Research Techniques in Social

Sciences’ organised by Bureau of Economic Research (BER), University of Dhaka,
Dhaka, Bangladesh and sponsored by Social Science Research Council, Planning
Commission, Government of Bangladesh from September 27, 2003 to October 25, 2003.
xxii. Participated in ‘Teachers’ Orientation and Training Program’ and successfully
completed the courses on ‘a) Inter and Intra Department Relationship and b)
Examination Method in the Expansion of Students’ Merit and Evaluation: Perspective
of Dhaka Commerce College’ organised by Dhaka Commerce College, Dhaka,
Bangladesh held on May 14, 2003.
xxiii. Participated in the Zonal Assembly-2002 of Padma Zone, Rotary International District-3280,
Bangladesh, organized by the Rotaract Club of Jahangirnagar at the Social Science Faculty
Auditorium, Jahangirnagar University, Savar, Dhaka, Bangladesh held on July 20, 2002.
xxiv. Participated in the 21st District Assembly, Rotary International District-3280,
Bangladesh, organized by Rotaract Club of Jahangirnagar at the auditorium of
Jahangirnagar University, Savar, Dhaka, Bangladesh held on June 14, 2002.
xxv. Participated in the 10th PESETS (President Elect & Secretary Elect Training Seminar)
Rotary International District-3280, Bangladesh, organized by Rotaract Club of Chittagong
Midtown at the ICMAB Auditorium, Nilkhet, Dhaka, Bangladesh on June 15, 2002.
xxvi. Participated in ‘Teachers’ Orientation and Training Program’ and successfully
completed the courses on ‘a) Class Room Management, b) Teachers Students &
Guardians Relationship and Teaching Methodology’ organised by Dhaka Commerce
College, Dhaka, Bangladesh held on May 30, 2001.
xxvii. Completed three months’ Upper Intermediate Level English Language Course from
British Council, Dhanmondi, Dhaka, in 2001 under the supervision of Mr. Lee Parker,
English Language Trainer, British Council.
xxviii. Participated in the ‘Catalyst Training’ organised by The Hunger Project (Bangladesh),
an international volunteers organization, was held at ‘Bangladesh Academy for Rural
Development (BARD)’, Cumilla, Bangladesh from July 28 to July 29, 2000.
xxix. Participated in the ‘Animators Training’ organised by The Hunger Project
(Bangladesh), an international volunteer organization, in partnership with LGED, was
held in Dhaka, Bangladesh from June 23 to June 26, 2000.
xxx. Participated in two weeks’ training program on ‘Book Sales Management’ organized
by the National Book Center, Dhaka in 1997.
xxxi. Participated in three days’ workshop on ‘Spoken English Course’ conducted by English
Plus Academy, Dhanmondi, Dhaka at the Teachers and Students Center (T.S.C)
Auditorium, University of Dhaka, Dhaka, Bangladesh from January 15 to January 18, 1997.
xxxii. Completed Three months’ ‘Film Appreciation Course’ from Dhaka University Film Society,
Teachers and Students Centre (TSC), Dhaka University, Dhaka, Bangladesh in 1996.
xxxiii. Completed two weeks’ training program on ‘Marketing & Sales Promotion of Small &
Cottage Industries’ organized by Youth Development Directorate under Ministry of
Youth & Sports of Bangladesh from November 06 to November 18, 1993.
xxxiv. Participated in five days’ workshop on ‘Social Forestry Program (Samagic Banayan
Karmoshuchi)’ organized by Forest Extension Nursery Training Centre, Barishal
under UNDP & FAO from May 16 to May 20, 1992.
xxxv. Completed six months’ ‘Secretarial Science Course’ (Office Management, Typing and
Short hand) from Youth Development Directorate, Government of the People’s Republic
of Bangladesh in 1990.
17. VISITED COUNTRIES OUTSIDE BANGLADESH FOR PROFESSIONAL,

ACADEMIC AND RESEARCH PURPOSES
Australia, Bhutan, India, Maldives, Nepal, Sri Lanka etc.

18. JAGANNATH UNIVERSITY TEACHERS ASSOCIATION (JNUTA)-2017 MET
HONORALBE PRIME MINISTER OF BANGLADESH H.E. SHEIKH HASINA
On 30th August 2017 (Wednesday), a five members’ representative team (President,
Vice-President, Treasurer and General Secretary) of Jagannath University Teachers
Association-2017 including Professor Md. Zahir Uddin Arif and Former Honorable
Vice-Chancellor of Jagannath University Professor Mijanur Rahman met and discussed
with the Daughter of Bangabandhu Sheikh Mujibur Rahman (the Founder of
Independent Bangladesh and the Father of Bengali Nation) and Honorable Prime
Minister of Bangladesh H.E. Sheikh Hasina at Prime Minister’s Office about the
development of Jagannath University campus and its facilities and handed over one-
day salary contributions of the respected faculty members of Jagannath University to
the Honorable Prime Minister’s Relief Fund. With due respect, as a Treasurer of JnUTA-
2017, Professor Arif urged the Honorable Prime Minister H.E. Sheikh Hasina to build
the Jagannath University, Dhaka, Bangladesh in an international standard ensuring all
facilities with her kind and heart-felt initiatives and contributions in this regard.
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CV Professor Md. Zahir Uddin Arif

Poster · March 2023

Md. Zahir Uddin Arif

Perceived Crowding in Relations to Mental Health View project

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Ph.D./M.Phil./M.S./MBA Thesis Supervisor and Foreign External Examiner of Different Universities

Prof. Md. Zahir Uddin Arif 1

Description of Current Role:

Prof. Md. Zahir Uddin Arif 2

Major Tasks and Responsibilities:

ii. Professor, Department of Marketing, Faculty of Business Studies, Jagannath

Conducting Courses in M.Phil, MBA, EMBA/MBA (Professional) & BBA Programs at

B. PREVIOUS TEACHING & RESEARCH SUPERVISING EXPERIENCES

Prof. Md. Zahir Uddin Arif 3

ii. Assistant Professor, Department of Marketing, Jagannath University, Dhaka-1100,

C. EXPERIENCES IN ADMINISTRATIVE SERVICES, RESEARCH, SYLLABUS

Prof. Md. Zahir Uddin Arif 4

Prof. Md. Zahir Uddin Arif 5

D. EXPERIENCES IN UGC & WORLD BANK FUNDED HEQEP PROJECTS

E. EXPERIENCES IN EXTRA & CO-CURRICULAR ACTIVITIES

Prof. Md. Zahir Uddin Arif 6

F. VISITING PROFESSOR/VISITING FACULTY

Prof. Md. Zahir Uddin Arif 7

3. LIST OF PEER REVIEWED PUBLICATIONS (YEAR-WISE)

A. PEER REVIEWED PUBLICATIONS AS PROFESSOR

Prof. Md. Zahir Uddin Arif 8

B. PEER REVIEWED PUBLICATIONS AS ASSOCIATE PROFESSOR

Prof. Md. Zahir Uddin Arif 9

Prof. Md. Zahir Uddin Arif 10

C. PEER REVIEWED PUBLICATIONS AS ASSISTANT PROFESSOR

Prof. Md. Zahir Uddin Arif 11

Prof. Md. Zahir Uddin Arif 12

D. PEER REVIEWED PUBLICATIONS AS LECTURER

E. PEER REVIEWED PUBLICATION IN EDITED BOOK

Prof. Md. Zahir Uddin Arif 13

4. PUBLICATION IN THE INTERNATIONAL NEWSLETTER

5. RESEARCH PAPERS AT THE NATIONAL & INTERNATIONAL CONFERENCES

Prof. Md. Zahir Uddin Arif 14

Prof. Md. Zahir Uddin Arif 15

6. RESEARCH PROJECTS IN PIPE LINE/WORKING PAPERS

7. OTHER PREVIOUS RESEARCH WORKS

Prof. Md. Zahir Uddin Arif 16

8. EDITOR, EDITORIAL ADVISORY BOARD MEMBER, EDITORIAL BOARD

i. Editorial Reviewer, Baltic Journal of Management (BJM) [ISSN: 1746-5265 (Print)],

Prof. Md. Zahir Uddin Arif 17

Prof. Md. Zahir Uddin Arif 18

Prof. Md. Zahir Uddin Arif 19

Prof. Md. Zahir Uddin Arif 20

9. EXPERIENCE AS TRACK CHAIR IN INTERNATIONAL CONFERENCES

10. EXPERINECES AS BOARD & COMMITTEE MEMBER, RESEARCH FELLOW,

Prof. Md. Zahir Uddin Arif 21

Prof. Md. Zahir Uddin Arif 22

11. EXPERIENCES AS EXAMINER, EXAMINATION COMMITTEE MEMBER, AND

Prof. Md. Zahir Uddin Arif 23

12. EXPERIENCES IN PERFORMING NATIONAL DUTIES

13. COMPUTER AND SOFTWARE SKILLS

14. INTERNATIONAL AWARDS

 Achieved Bangladesh Education Leadership Award 2017 as the 'Best Professor in