TB Opman CH4

PART 1 TB OPMAN
1. A disadvantage of standardization is the possibility of standardizing designs too early,

which may make it difficult to modify in the future.
A. True
B. False
2. One motivation for an organization to redesign its product or service is to avoid the
alternative of downsizing the organization.
A. True
B. False
3. Most of the time what is called product or service design is actually a redesign of an
existing product or service.
A. True
B. False
4. The process of dismantling and inspecting a competitor's product to discover product
improvement is called benchmarking.
A. True
B. False
5. Many US manufacturers are now shifting their focus from products to both product and
process improvements.
A. True
B. False
6. Applied research has the objective of achieving commercial applications for new ideas.
A. True
B. False
7. Basic research is done with the expectation that discoveries will have near-term
commercial application.
A. True
B. False
8. Consumers tend to resist purchasing products containing recycled materials.
A. True
B. False
9. One approach to extending a product's life cycle is to promote alternate uses of the
product.
A. True
B. False
10. Product liability means that a manufacturer is liable for any injuries and damages caused
by a faulty product because of poor workmanship or design.
A. True
B. False
11. Research and development (R&D) refers to organized efforts that are directed toward
increasing scientific knowledge and product (or process) innovation.
A. True
B. False
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12. Re-manufacturing refers to removing some of the components of old products and
reusing them in new products.
A. True
B. False
13. Applied research is the major R & D effort of business organizations because of the
desire for commercial applications.
A. True
B. False
14. Commonality of components is beneficial for manufacturing but not for services.
A. True
B. False
15. Life-cycle assessment involves incorporating where the product or service is in its
life-cycle into system-design decision-making.
A. True
B. False
16. The goal of life-cycle assessment is to incorporate the environmental impact of products
or services into product-design or service-design decision-making.
A. True
B. False
17. The three Rs - Reduce, Re-use and Recycle - are more applicable in service design than
in product design.
A. True
B. False
18. The goal of value analysis is to find ways of _______.
A. I. Reducing the cost of parts and materials.
B. II. Improving the performance of the product or service
C. III. Incorporating multiple cultural values in global system desigN
D. Both I and III E. Both I and II
19. When considering re-use issues for a given product, an important factor to take into
account is that product's _______.
A. Ethical impact
B. Reliability
C. Durability
D. Design for assembly
E. None of the above
20. Incorporating design for disassembly (DFD) principles in product design helps firms with
___________ design issues. A. Legal B. Social C. Re-use D. Reverse engineering E.
Re-engineering
21. Designing for recycling helps facilitate ______.
A. Reduced legal liability
B. Compliance with regulatory environments
C. Increased product reliability
D. Reduced standardization costs
E. None of the above
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22. Which of the following is not a reason for redesigning a product or service?
A. to reduce labor or material cost
B. to increase the level of employee satisfaction
C. to increase the level of customer satisfaction
D. to attract and increase customer demand
E. to increase quality
23. Mobile phones have evolved from devices intended to place and receive phone calls into
handheld multimedia communications devices, but in the eyes of some customers these
new features make the phones less desirable. This is an example of _________.
A. robust design
B. creeping featurism
C. sustainable design
D. quality function deployment
E. component commonality
24. One step that isn't part of service blueprinting is:
A. Eliminate boundaries for the service and decide on the level of interaction
needed
B. Identify and determine the sequence of customer and service actions and
interactions
C. Develop time estimates for each phase of the process
D. Understand the time variability involved
E. Identify potential failure points and develop a plan to minimize them
25. The research and development activity which starts after positive research results are
available and attempts to turn these results into useful commercial applications is:
A. basic research
B. applied research
C. Development
D. Redesign
E. commercial research
26. A software company is weighing whether to release a new version of its software. The
company can go ahead and release the version now and correct flaws with subsequent
patches or upgrades, or it can wait until the new version is reasonably bug-free. This is
an example of _____.
A. life-cycle analysis
B. value analysis
C. Vaporware
D. concurrent engineering
E. design for production
27. Ideas for new or improved designs can come from:
A. Customers
B. Competitors
C. research and development departments
D. production departments
E. all of the above
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28. The process of dismantling and inspecting a competitor's new or revised product for the
purpose of gleaning design ideas is called:
A. design by imitation
B. product analysis
C. reverse engineering
D. Benchmarking
E. disassembly
29. One of these is not a characteristic of a well-designed service system:
A. User friendly
B. Robust
C. Distributed computer networks
D. Cost effective
E. Easy to sustain
30. Which of the following is not true about re-manufacturing?
A. Re-manufactured products can be sold at lower cost.
B. The process requires mostly unskilled and semiskilled workers.
C. There is less depletion of natural resources.
D. It produces high quality products easily.
E. Re-manufacturing is mainly carried out by small and mid-sized companies.
31. Which of the following is not one of the phases of product design and development?
A. specify product specifications
B. conduct market test
C. specify process specifications
D. conduct design review
E. performance applied research
32. Elements of the service process in which there is little to no contact with the customer
are referred to as ____________.
A. Robust
B. delayed differentiators
C. Back-of-the-house
D. User-friendly
E. mission-consistent
33. In services, flowcharts are useful for _______________.
A. translating basic research into applied research
B. identifying and determining the sequence of customer and service actions and
interactions
C. developing time estimates for each phase of the service process
D. evaluating ways of standardizing service elements with component commonality
E. estimating customer satisfaction with the service process
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PART 1 TB OPMAN

1. A disadvantage of standardization is the possibility of standardizing designs too early,

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