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entrepreneurial mindsets are introduced. In this concept review, you will be reminded of these lessons
and you get to assess the competencies you have as found among entrepreneurs. In addition, a brief
lesson on the Business Environment and Idea Generation is provided to help contextualize your skills for
a useful entrepreneurial venture. Read on to find out!
I will be giving you the personal entrepreneurial competencies and entrepreneurial mindsets. If ever one
of you will enter the business world you have so much to consider as an entrepreneur. Now we are
going to asses the competencies you have as found among entrepreneurs. This evaluation might help
you contextualize your skills for a useful entrepreneurial venture.
LEARNING OUTCOME 1:
Entrepreneur
There have been many studies to characterize “the entrepreneurial personality”. Although there is no
isolated set of traits that guarantee success, there were identified behaviours found common to most
successful entrepreneurs. There is a well-known research on human behaviour done by McClelland and
McBer which identified 10 behavioural patterns organized into three general clusters: the achievement,
planning, and power clusters (SERDEF, 2007; 1998). It was found out that these behaviours were also
typical entrepreneurial behaviours. The entrepreneurial qualities, more known as the Personal
Entrepreneurial Competencies (PECs) are as follows:
Achievement Cluster
Opportunity seeking- Entrepreneurs have a good eye for spotting business opportunities and act on
these opportunities appropriately.
Persistence – Entrepreneurs do not easily give up in the face of obstacles. They will take repeated or
different actions to overcome the hurdles of business. This includes making a personal sacrifice or
extraordinary effort to complete a job.
Commitment to work contract -Entrepreneur do their best to satisfy customers and to deliver what is
promised. They accept full responsibility for problems when completing a job for customers.
Risk-taking-Entrepreneurs are known for taking calculated risks and doing tasks that are moderately
challenging.
Demand for efficiency and quality – Entrepreneur see to it that the business meets or exceeds existing
standards of excellence and they exert efforts to improve past performance and do things better. They
set high but realistic standards.
Planning Cluster
Goal setting – Entrepreneurs know how to set specific, measurable, attainable,realistic,and time-bound
(SMART) goals. It is easy for them to divide large goals into short-term goals.
Information seeking – Entrepreneurs update themselves with new information about the customers, the
market, suppliers, and competitors. This is rooted in their innate sense of curiosity.
Systematic planning and monitoring- Entrepreneurs develop and use logical, step-by-step plans to reach
their goals. They monitor progress towards goals and alter strategies when necessary.
Power Cluster
Persuasion and networking – Entrepreneurs know how to use the right strategies to influence or
persuade other people. They have naturally established a network of people whom they can turn to in
order to achieve their objectives.
Self-confidence – Entrepreneurs have a strong belief in themselves and their own abilities. They have
self-awareness and belief in their own ability to complete a difficult task or meet a challenge.