What Motivated You To Conduct or Choose The Study

What motivated you to conduct or choose the study?
Since internet is now accessible to most of the consumers may be opting for
online purchases during this pandemic because of the emerging freight and delivery
companies like JNT, Black Arrow, Food Panda, Ninja Van, and many more. Thus, the
researchers are motivated to study consumer behavior and client satisfaction among
internet users in Panabo City.
What is the background of your study?
With the power of the internet, we can do more things in the comfort of our
homes. From online jobs to online banking, the most popular thing in the online world is
online shopping, or electronic commerce (e-commerce). For more than two decades
now, e-commerce has been successful as a mode of purchasing goods and services
online. With the rise of this new form of purchasing, consumer behavior will be affected,
since this will impact the satisfaction of the customer as what the saying goes
“Customer is always right”. Because consumer satisfaction will be the face of a
business and measures how consumer behavior meets or surpasses a customer’s
expectation from the product. This study will then show if consumer usage behavior
may then affect the satisfaction of clients or consumers.
What is your theory or concept relevant to your study?
This study was based on Nasir Ishfaq & Huang Mengxing. (2021) Consumer
usage behavior of internet-based services (IBS) in Pakistan during COVID-19 crisis
from the perspective of technology acceptance model . The premise is that there is a
correlation between consumer behavior and customer satisfaction. Consumer behavior
is described by the following indicators: Customer Loyalty, Customer tolerance, and
Promotion.
How did you formulate your sop?
The study aims to determine the relationship between consumer behavior and
client satisfaction.
Dear Distinguished panels, all questions found in the objectives of the study are
formulated to help us know and answer the issue at hand.
What is the significance of the study?
This study is titled Consumer Usage Behavior and Client Satisfaction among
Internet Users in Panabo. The importance of this study is to understand the gathered
information regarding Consumer Usage Behavior and Client Satisfaction among Internet
Users in Panabo. The researcher is apt to identify if the Usage behavior that will result
in client satisfaction.
Internet Users: As also consumers, this will be beneficial for them to understand
the usage behavior that may bring satisfaction to their purchase.
Online Sellers: This study will help them to understand how they could give
satisfaction to their clients.
Future Researchers: this study will be of great help as one of their guides to their
study and additional knowledge to their part.
What is the limitation of your study?
The limitations are Time and resources. Since this study are bounded with
deadline with a short spanned of time and since researchers are students and
financially limited.
Is there an existing research gap?
None
What method and technique did you use?
Universal sampling refers to the selection of sample where not all the people in
the population have the same profitability of being included in the sample and each one
of them, the probability of being selected is unknown (Richard and Margaret in 1990
and adopted by Avron, et. al. in 2019).
The researcher will conduct survey using printed questionnaire and the
respondents need to answer by checking the particular question by choosing the range
of 5 as the highest and 1 as the lowest based on the participants opinion.
This study will use Descriptive-Correlational Method (Creswell 2012) in knowing
the relationship between consumer usage behavior and client satisfaction among
internet users in Panabo. This study will used descriptive way to describe the level of
the two variables and correlation to describe the relationship between the two variables
that is Consumer usage behavior and client satisfaction.
Who are your respondents?
The participants of this study will be selected internet users of legal age (18
years old and above) and with prior experience in online purchasing (eCommerce) from
Panabo City.
Discuss the population sample of your study?
The researchers applied universal sampling technique in selecting participants of

this study. The researchers universally selected 30 internet users to determine the
Consumer Usage Behavior and Client Satisfaction among Internet users in Panabo
City.
How did you choose the sample of your study?
Universal sampling refers to the selection of sample where not all the people in
the population have the same profitability of being included in the sample and each one
of them, the probability of being selected is unknown (Richard and Margaret in 1990
and adopted by Avron, et. al. in 2019).
What instrument do you use?
The researcher will be using printed questionnaire.
How did you plan to gather your data?
Researcher will conduct survey face to face, we will identify first if randomly
selected participant is an internet user.

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What motivated you to conduct or choose the study?

What is the background of your study?

What is your theory or concept relevant to your study?

How did you formulate your sop?

What is the significance of the study?

What is the limitation of your study?

Is there an existing research gap?

What method and technique did you use?

Who are your respondents?

Discuss the population sample of your study?

The researchers applied universal sampling technique in selecting participants of

What instrument do you use?

The researcher will be using printed questionnaire.

How did you plan to gather your data?

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