Luxury Car Market in India
Luxury Car Market in India
Luxury Car Market in India
January 2011
Executive Summary
The luxury car market in India is growing at CAGR x% presently Luxury cars formed s% of the total sales of cars in 20-Increasing availability of cars has helped in the expansion of the passenger vehicles market in India
Market
Drivers:
Growth in high income households Low interest rate of loans Increasing investments in automotive sector Preferred choice of the young and affluent
Trends
Luxury car manufacturers entering pre-owned/used car market Increase in the number of distributors across India Global companies are eyeing India as manufacturing base Players diversifying offerings Major players in the luxury car market are Company 1, Company 2 and Company 3
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Major Players
Challenges:
Affordability Polluting environment
Competition
Most of the players are planning pan-India expansion due its growing affluent class Company 1 Company 4 Company 2 Company 5 Company 3 Company 6
2
Expansion in the upper middle class segment has brought new buyers in the luxury car market
Market Overview India
The luxury car market in India has recorded strong growth in the last few years Luxury car involves lavish expenditure, designed and made for a particular section of society Such cars typically have a carrying capacity of 6 passengers and the minimum cost is around INR a mn in the Indian market Luxury cars have become the preferred choice of the rich and rising number of young entrepreneurs
20 10 0
C
+f%
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B 20-LUXURY CAR MARKET IN INDIA 2011.PPT
20--
20--e
20--e
Luxury Cars
H%
Others
G%
2009
4
Drivers
Growth in high income households Low interest rate of loans Increasing investments in automotive sector Preferred choice of the young and affluent
Challenges
Affordability Polluting environment
Trends Summary
Key Trends
Recent Products
Model Model 1 Price (INR mn) a1-a2
Mr. X
Model 3
Business Highlights
Audi India has witnessed a two-fold increase in sales to d cars in Oct 20--, against h cars in Oct 20-The company witnessed p % growth during Jan-Oct 20--, with sales of g units, against t units sold during Jan-Oct 20--
Extended its dealership network in India with the opening of its new showroom in City B, plans to open at least two more dealerships before the end of 20--
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LUXURY CAR MARKET IN INDIA 2011.PPT
Source:
Gaurav Kumar
Phone: E-Mail: +91 33 4064 6214 gaurav.kumar@netscribes.com
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LUXURY CAR MARKET IN INDIA 2011.PPT