This document is an entrepreneurship lesson plan focusing on sources of innovative ideas. It identifies several potential sources: customers, competitors, internal departments, industry changes, changes in perceptions and moods, and new knowledge. The learning goal is for students to identify other sources of innovative ideas and determine products or services that meet market needs. The activity asks students to look around their school campus and identify unmet needs in the library, canteen, gymnasium, lobby, comfort rooms, and clinic.
This document is an entrepreneurship lesson plan focusing on sources of innovative ideas. It identifies several potential sources: customers, competitors, internal departments, industry changes, changes in perceptions and moods, and new knowledge. The learning goal is for students to identify other sources of innovative ideas and determine products or services that meet market needs. The activity asks students to look around their school campus and identify unmet needs in the library, canteen, gymnasium, lobby, comfort rooms, and clinic.
This document is an entrepreneurship lesson plan focusing on sources of innovative ideas. It identifies several potential sources: customers, competitors, internal departments, industry changes, changes in perceptions and moods, and new knowledge. The learning goal is for students to identify other sources of innovative ideas and determine products or services that meet market needs. The activity asks students to look around their school campus and identify unmet needs in the library, canteen, gymnasium, lobby, comfort rooms, and clinic.
References: Dimatulac, O. (2017). Module in Entrepreneurship
II. LEARNING GOAL: The students should be able to:
a. identify other sources of innovative ideas b. determine the possible products or services that will meet the need of the market
III. CONCEPTS: SOURCES OF INNOVATIVE IDEAS (According to incremental innovation)
Customers - they are the most fruitful source for ideas Competitors - businesses can often use these ideas and append or modify them to create new products themselves Internal departments - employees are often the most well-informed idea source and can provide detailed, structured proposals for new products and services Industry and market structure change - the convergence of multiple technologies and structural problems that occur from time to time Changes in perception, meaning, and mood - the way people view life changes, where they take their meaning from, and how they feel about things also is modified over time and smart companies must pay attention to this in order to capitalize New knowledge - finding better ways of doing things and improving processes
IV. ACTIVITY/EXERCISES: Directions: Look around the campus and identify at least three (3) needs you feel has not been met yet. The following are: