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Midterm Pitching Script

The document summarizes research on edible utensils as an alternative to plastic utensils. It interviewed 133 customers and found that over 80% were willing to use edible utensils, seeing benefits like sustainability and novelty. Based on this success, the presentation concludes that edible utensils can revolutionize dining while preserving the environment.
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0% found this document useful (0 votes)
34 views

Midterm Pitching Script

The document summarizes research on edible utensils as an alternative to plastic utensils. It interviewed 133 customers and found that over 80% were willing to use edible utensils, seeing benefits like sustainability and novelty. Based on this success, the presentation concludes that edible utensils can revolutionize dining while preserving the environment.
Copyright
© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Introduction: We identified key problems, including cost, health,

Good morning. Today, I'm thrilled to present a safety, government regulations, taste, and quality.
futuristic concept: Edible Utensils - an innovative The cost was a major concern for many, especially
solution to address both the environmental students.
challenges of single-use plastics and the need for a
unique dining experience. Our journey to validate Solution:
this idea has been incredibly exciting, and I'm We plan to explore cost-effective production
excited to share our findings with you. methods and ensure transparent ingredient lists to
address these issues.
Customer Interviews:
First, you might wonder, "How many customers Experiment:
have you interviewed?" Well, we conducted a We utilized questionnaires to validate our findings,
comprehensive study, interviewing a total of 133 and a total of 133 respondents provided crucial
individuals. These participants represented a insights into their preferences and concerns.
diverse group, including direct customers and
various types of business owners. Success Metric:
Our target was to achieve a willingness to use our
Direct customers accounted for the majority, with product from 80% or higher of the respondents.
78.2% of the total, and the rest were various
business owners such as Sidewalk Vendor Owners, Result:
Ice Cream Parlor Owners, Canteen Owners, Our results indicate strong support for our product:
Restaurant Owners, and Cafe Owners.
- The majority of respondents are aware of the
What Customers Liked: environmental impact of plastic utensils.
One of the highlights of our research is - Respondents believe edible utensils are more
understanding what customers liked about our environmentally friendly and sustainable.
Edible Utensils. The overwhelming sentiment from - They find edible utensils visually appealing.
our interviews was a resounding enthusiasm for the - They see the novelty and enhanced customer
concept. Customers appreciate the sustainability of experience in using edible utensils.
our product, as it addresses environmental - A significant portion believes edible utensils are
concerns by reducing reliance on single-use plastic. nutritious.
They were particularly excited about: - Most are willing to allocate a slightly higher budget
for the implementation of edible utensils.
- The sustainability of our product, reducing the - They prefer a price range of 100-200 pesos for a
environmental impact. set of edible utensils.
- The novelty of using flavorful banana peel - A vast majority is willing to use edible utensils as a
utensils, offering a unique dining experience. replacement for plastic ones.
- The variety of flavors for personalization.
- The convenience of consuming utensils with the Action:
meal. Our success metric was met, with 86.7% of
respondents expressing a strong interest in using
These factors have garnered significant customer our product. Given this high level of interest, we are
support for our idea. confident in pursuing our venture. We will continue
to gather feedback, refine our product, and execute
Validation Board: our business plan.
Now, let's dive into the Validation Board, which
encapsulates our research and findings: Conclusion:
In conclusion, our Edible Utensils offer a unique
Customer Segment: and eco-friendly solution to a pervasive problem.
Our research encompassed a diverse customer We are on the cusp of introducing a product that
segment, from students to various business can revolutionize the way we dine while preserving
establishments. This diversity is vital to ensure the our environment. Thank you for your attention, and
broad appeal of our product. we look forward to bringing our sustainable,
flavorful innovation to the market.
Problem:
Thank you!

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