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Lec 1 - Intro To IR

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Information

Retrieval and
Search Engines

CAI Dr. Ahmed El-Shaer


Ch 1 •Course information
❖ Time location: Lecture Monday, 11:00 – 1:00,
Lab: Wednesday, 9:00 – 11:00
❖ Instructor e-mail: ahshaer1@aast.edu
❖ Required text: Introduction to information retrieval _ Christopher D.
Manning _ 7th Edition.
❖ Grading:
– Homework Assignments: 10%
– 7th : 30%
– 12th : 20%
– Final: 40%

2
1
introduction
Course objectives

❑ Understand the concepts, techniques, and algorithms in modern search engines

and IR systems.

❑ Learn how to evaluate and improve retrieval systems.

❑ Explore advanced topics like web search algorithms and machine learning for IR.

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Definition of Information Retrieval

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Real-world of Information Retrieval

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Real-world of Information Retrieval
❑x

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Definition of Information Retrieval
❑x

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Applications of Information Retrieval
❑x

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Definition of Information
Retrieval

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Definition of Information Retrieval

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Definition of Information Retrieval

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Historical Perspective of IR

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Definition of Information Retrieval

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Expert search
❑x

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Definition of Information Retrieval

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Historical Perspective of IR

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Historical Perspective of IR
❑x

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Introduction to IR
Search and Information Retrieval

Search on the Web1 is a daily activity for many


people throughout the world
Search and communication are most popular uses
of the computer

Applications involving search are everywhere


The field of computer science that is most involved
with R&D for search is information retrieval (IR)

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Information Retrieval nutshell

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Basics of IR

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Two main issues in IR

Effectiveness Efficiency

● need to find relevant documents ● need to find them quickly


● vast quantities of data (10’s
● needle in a haystack billions pages)
● thousands queries per second
● very different from relational (Google, ~40,000)
● data constantly changes, need to
DBs (SQL) keep up

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Main components of IR
❑x

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Main components of IR: Documents
❑ Document : the elements to be retrieved
❑ Unstructured nature
❑ Unique ID
❑ Examples:
➢ web-pages, emails, book, page, sentence, tweets

➢ photos, videos, musical pieces, code

➢ answers to questions

➢ product descriptions, advertisements

➢ people
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Main components of IR: Queries
❑ Free text to express user’s information need
❑ Same information need can be described by different queries such as:

● Are chatting Apps secure?


● Live chat protection
● Breaches in online chat
❑ Same query can represent different information needs
❑ Apple
❑ Jaguar

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Main components of IR: Queries –different forms

Web search Keywords, narrative, …………

Image search Keywords, sample image, …………

Music search Tunes, sound, singer………….

Scholar search
Author, title, book,…………
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Main components of IR: Relevance
❑At an abstract level, IR is about:
● does item d match query q? … or …
● is item d relevant to query q?

Relevance is a tricky notion


● will the user like it / click on it?
● will it help the user achieve a task? (satisfy information need)
● is it novel (not redundant)?

Relevance means similarity


● i.e. d,q share similar “meaning”
● about the same topic / subject / issue
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Information Need/Query/Relevance

Information need
• Topic about which the user desires to know more
• In the user’s mind!

Query
• What the user conveys to the computer
• Considered one representation of the information need

Relevance
• Document having a value with respect to the information need
DS414
• i.e., a document is relevant if it satisfies the information need
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What is the challenge in relevance?
❑ No clear semantics!
●“William Shakespeare”
•Author history’s? list of plays? a play by him?

❑ Inherent ambiguity of language!


●polysemy: “Apple”, “Jaguar”

❑ Relevance is highly subjective!


●Rel: yes/no, Rel: perfect/excellent/good/fair/bad

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Information Retrieval (IR) is …

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Information Retrieval

Primary focus of IR since the 50s has been on text


and documents
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Dimensions of IR
• IR is more than just text, and more than just web search
– although these are central
• People doing IR work with different media, different types
of search applications, and different tasks
• New applications increasingly involve new media
– e.g., video, photos, music, speech
• Like text, content is difficult to describe and compare
– text may be used to represent them (e.g. tags)
• IR approaches to search and evaluation are appropriate
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Big Issues in IR: Relevance

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IR and Search Engines
A search engine is the practical application of information
retrieval techniques to large scale text collections
Information Retrieval Search Engines

Performance
Relevance
-Efficient search and indexing
-Effective ranking
Incorporating new data
Evaluation
-Coverage and freshness
-Testing and
measuring Scalability
Information needs -Growing with data and users
-User interaction Adaptability
-Tuning for applications
Specific problems
-e.g. Spam
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Why Information Retrieval:

Information Overload:
“… The world produces between 1 and 2 exabytes(10 bytes)of unique information per year,
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which is roughly 250 megabytesfor every man, woman, and child on earth. …“ (Lyman &
Hal 03)

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concepts of
IR

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core
concepts
of IR

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IR Applications
Information Retrieval: a gold mine of applications:

❑ Web Search

❑ Information Organization: text categorization; document clustering

❑ Information Recommendation by content or by collaborative information

❑ Information Extraction: deep analysis of the surface text data

❑ Question-Answering: find the answer directly

❑ Multimedia Information Retrieval: image, video

❑ Information Visualization: Let user understand the results in the best way

❑ ………………………..

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