Introduction: Overview of The Movie

Group Assignment 1 AEMY event
UCC1113 CURRICULUM 1 (PERFORMANCE)
Table of Content
Introduction : Overview of the movie
Speech 1 : Motiofixo - Industry Experience
Speech 2 : After & Maya Integration Workflow
Speech 3 : Nuke for After Effects
Speech 4: Cinema 4D and After Effects
Conclusion : How it can be applied to the movie
LIMKOKWING UNIVERSITY OF CREATIVE TECHNOLOGY FACULTY OF INFORMATION & COMMUNICATION TECHNOLOGY
Introduction
Overview of the movie " Transformers : Dark Side of the Moon " :
In Transformers : Dark Side of the Moon, Sam Witwicky is starting to take his first steps into adulthood and striving so hard to find a job while remaining a reluctant human ally of Optimus Prime. The film also shows the race between the Russian and the USA in space achievements. While they were in the dark side of the moon, they discovered a hidden Transformers role in it all that remains one of the planet's most dangerous secrets. The Autobots Bumblebee, Ratchet, Ironhide and Sideswipe led by Optimus Prime, are back in action, when they knew about the evil Decepticons plan to destroy the humans and takeover the earth as their new home. An epic war happens on earth and ends up with destroying the Decepticons and their evil plan and saving the earth and the human beings.
Transformers : Dark Side of the Moon - movie poster
Speech 1
Fariz Hanapiah (Creative Director)
Motiofixo - Industry : Motiofixo is an IDEAS agency directed by Fariz Hanapiah. Specializing in Visual Communication, motiofixo is a team of young, passionate and energetic designers with various clienteles. Motiofixo values brands and visuals. From concept to campaign and from music to artistic installation, Motiofixo is set to be the next generation of advertising artists for the new media. As a multi-disciplinary creative agency, Motiofixo help businesses' brands by designing visuals that are beautifully and influentially. And for the successful brands are brands that communicate as if they can be seen everywhere through it's Visual Identities. The synergy drivers of great Visual Identities are TV & Films, Prints and Web Interactive.
From the AEMY event 1
Industry : *Visual Identity (Trademarking) Today, a brand is valued even more than the product. It is a promise far beyond functionality. It is one of the components that make brands fly higher and only with design, brands can have the wings. *Visual Identity (Prints) Some may not see the importance of print media. But some may tend to put too much to deliver a specific message. Great prints are designed to appear simple and easy to understand. *Motion Graphics *Music Videos *Films
Speech 2
After & Maya Integration Workflow : Adobe After Effects is an industry standard for the creation of motion graphics and visual effects. With endless creative possibilities. After Effects can take a lifetime to master, but that doesnt mean you cant take advantage of this powerful tool set today. In the AEMY event and the live presentation, Adobe Certified Instructor Fariz Hanapiah did demonstrate how even rookies can integrate After Effects into their video production and how can we link working between Premiere and After Effects.
Speech 3
Nuke for After Effects : The differences between Nuke's node-based compositing and After Effects' timeline compositing, how to create complex visual effects and experiment with the many special features designed for blending CGI with live action. And in the event we were advised to take advantage of that so that we have a complete understanding of the application, when to use it and what projects it is best suited for.
Speech 4
Cinema 4D and After Effects : The more you get into After Effects, the more you realize how cool it is to bring in stuff from outside the program. After going through Pr, Nuke and Maya, now we can work with Cinema 4D along with AE together. We were shown how to take a scene from Cinema 4D and bring it over into AE. As long as that After Effects is a compositing program, it gives a perfect example of how to take a basic animation and add some after effects! There are several tips and techniques when using Cinema 4D and Adobe After Effects for 3D compositing projects. And it can cover solution to problems that may arise when working with complex scenes and how to foresee (and avoid) last minute changes. We were also shown the techniques to exchange camera information and have a close look at compositing problems between C4D and AE.
From the AEMY event 4 LIMKOKWING UNIVERSITY OF CREATIVE TECHNOLOGY FACULTY OF INFORMATION & COMMUNICATION TECHNOLOGY
Conclusion
How it can be applied to the Transformers movie : Well, as anyone can see that the robots in the movie (Autobots & Decepticons) were designed using all of AE, Pr, Nuke, Maya and Cinema 4D. As for an example, drawing Optimus Prime using Cinema 4D and the other movements and graphical effects using Pr and AE or Nuke. So many layers above each other to prefect the imagination into reality. And of course without forgetting the video directing and sound effects done in the movie. At the end, we honestly really like what they have done and what they have came with, in this amazing movie of the Transformers.
The End
References
* Motiofixo IDEAS agency, 2010, Online publishing website, [WWW]

http://www.motiofixo.com/profile/

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Group Assignment 1 AEMY event

UCC1113 CURRICULUM 1 (PERFORMANCE)