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Business Coaching

Coaching helps a person make positive changes in their life. Read about how a coach can help you
achieve your goals and reach your full potential.

Coaching is about making positive changes in your life. A coach helps you identify your goals and
become your own expert in how to achieve them. Coaching is a useful tool in today's challenging
world of business. Companies are merging and restructuring and people change jobs far more than
before. Our work has changed and we might feel less prepared or demotivated, unsure if what we
have been doing is the right way forward. So we might consider hiring a professional business coach
to help us get where we want to be and feel happier at work. A coach is sometimes compared to a
mentor and a consultant. However, unlike having a mentor, working with a coach is normally for a
short, specified amount of time. A coach is also quite different to a consultant, who looks at the
whole team or company and how it does things. In addition, mentors and consultants often give
advice – something a coach doesn't normally do.

So what does a coach do? Here are five things.

1. A coach allows the individual to determine the direction of their conversation. When the
coachee meets the coach for a session, the coach doesn't come with a fixed plan. It is the individual
that leads the conversation; the coach observes and listens. As the coach starts to understand the
individual's context, they might ask more questions and talk about their observations. This helps the
individual see the situation clearly, as if the coach is holding up a mirror.

2. A coach helps the coachee to identify goals and prioritise them. Before we can decide on our
path to development, we need to first understand what our desired destination might be. A coach
can help the individual link their business goals with their personal plans and dreams. And in doing
so, they can improve motivation and focus. The coach then helps the individual identify the practical
steps they need to take.

3. A coach asks questions to guide the individual and help them understand the issues they're
facing. By asking the right questions, a coach can help the individual to focus the conversation and
truly explore the relevant issues. However, a good coach does not ask leading questions that suggest
a particular answer. Good coaching questions do not tell the coachee what to do. Instead, they help
them to reflect, see things clearly and discover their own way forward. A coach might ask, for
example, What is your biggest challenge at the moment? What would be a successful outcome for
you here? or What could you do now that would be a step forward?

4. A coach notices the emotions behind the issues and helps the individual understand them. In a
coaching conversation, hidden emotions often come to the surface. A good coach would help the
individual become aware of their emotions and allow them to explore their feelings when needed.

5. A coach guides the individual to move forward, taking them from where they are now to where
they want to be. Many coaches set the coachee tasks to complete in between sessions. Over a series
of sessions, the coach helps motivate the coachee to follow steps towards success, tracks the
coachee's progress and keeps them focused on the end goal. The coach does not do the work for the
coachee, nor do they advise them. They act as a guide to help the individual find the appropriate
strategies in reaching their goals. There are many benefits to employing an external business coach,
like their objectivity and fresh perspective. But business leaders and managers have also discovered
that if they acquire coaching skills themselves, this can help them improve the performance of their
teams. Managers are now taking coaching training in order to have internal coaching conversations
with team members who might be having difficulties, and many are now seeing the power of
coaching as a way to help their businesses grow and ensure their staff are happy and motivated.

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