SUMMER INTERNSHIP PROJECT REPORT

ON

A Study on Market Analysis and Customer Acquisition Strategies of

Stubborn Factory

Submitted in fulfillment for the award of the degree of

Bachelor of Business Administration 2021-2023

UNDER THE GUIDANCE: SUBMITTED BY:

Agrima Menon Shweta Prasad
(01621501721)
(2021-2024)

CHANDERPRABHU JAIN COLLEGE OF HIGHER STUDIES &

SCHOOL OF LAW
An ISO 9001:2008 Certified Institute (Approved by the Govt of NCT of
Delhi Affiliated to Guru Gobind Singh Indraprastha University, Delhi) Plot
No OCF Sector A-8, Narela New Delhi -40
 DECLARATION

This is to certify that the Report entitled "A Study on Market Analysis and Customer
Acquisition Strategies of Stubborn Factory" which is submitted by me in fulfillment of the
requirement for the award of degree Bachelor of Business Administration to GGSIP
University, Dwarka, Delhi comprises only my original work and due acknowledgment has
been made in the text to all other material used.

Date
 CERTIFICATE

This is to certify that the Summer Internship Project Report entitled “A Study on Market
Analysis and Customer Acquisition Strategies of Stubborn Factory” which is submitted by
“Shweta Prasad” in fulfillment of the requirement for the award of degree BBA(G) to
GGSIPU University, Dwarka, Delhi is a record of the candidate’s own work carried out by
her under my supervision.

Date: Supervisor Signature:

 ACKNOWLEDGEMENT

I offer my sincere thanks and humble regards to Chanderprabhu Jain College of Higher
Studies & School of Law, GGSIP University, New Delhi for imparting us precious
professional learning in the Summer Internship Project Report of BBA General.

I pay my gratitude and sincere regards to Ms. Agrima Menon, my project Guide, for
imparting her knowledge. I am thankful to her as she has been a constant source of advice,
motivation, and inspiration. I am also grateful to her for giving me suggestions and
encouragement throughout the project.

I take the opportunity to express my gratitude and thanks to our computer lab staff and
library staff for providing me the opportunity to utilize their resources for the completion of
the project.

I am also thankful to my family and friends for constantly motivating me to complete the
project and providing me with an environment that enhanced my knowledge.

Student’s Signature
 INDEX

S.No Topics Page No.

1. Introduction

1.1 About Industry

1.2 About Stubborn Factory
1.3 Services Provided by Stubborn Factory
1.4 Products under Stubborn Factory

2. Industry Analysis

2.1 Market Analysis

2.2 Competitor Analysis
2.3 SWOT Analysis
2.4 Customer Acquisition Strategies

3. Internship Objectives and Scope

3.1 Purpose of the Internship

3.2 Learning Goals and Objectives
3.3 Scope of Work

4. Roles and Responsibilities

4.1 Intern's Role

4.2 Supervisor's Expectations
4.3 Team Collaboration

5. Work Undertaken

5.1 Daily Tasks

5.2 Challenges Faced
5.3 Achievements

6. Contribution Of Internship In Career Building

6.1 Impact of Internship

6.2 Value Addition

7. Conclusion

7.1 Summary of Internship Experience

8. Relevant Documents

9. Bibliography
INTRODUCTION
 ABOUT THE INDUSTRY

Stubborn Factory comes under the Fashion and Apparel Industry. The Fashion and Apparel
Industry stands as a dynamic and ever-evolving sector that reflects the pulse of contemporary
culture.

From haute couture to fast fashion, this industry plays a pivotal role in shaping and mirroring
societal trends, attitudes, and expressions. Characterized by its rapid response to changing
tastes and preferences, the fashion and apparel sector involves the creation, production,
marketing, and distribution of clothing and accessories.

Fashion serves not only as a means of self-expression but also as a powerful economic force,
influencing global markets and consumer behavior. The industry encompasses a wide
spectrum of players, from iconic luxury brands to innovative streetwear labels and
sustainable fashion pioneers.

Technological advancements, such as e-commerce and digital platforms, have further

transformed the landscape, facilitating global reach and accessibility. Moreover, a growing
emphasis on sustainability and ethical practices is reshaping the industry's narrative, with an
increasing number of consumers demanding transparency and responsible production.

As fashion continues to break boundaries and push creative frontiers, its impact on society,
culture, and the environment remains a focal point of discussion and transformation in the
contemporary global landscape.
 ABOUT STUBBORN FACTORY

Stubborn Factory was founded in 2020 as a merchandising company that delivers premium
quality merchandise to college societies and organizations at an affordable price.

Our range of products includes t-shirts, hoodies, and varsities, each available in various prints
and designs. The company specializes in customization to cater to its customer's specific
needs and preferences.

With over 250+ colleges, 800+ clubs, and 75000+ customers, Stubborn Factory is one of the
largest youth-led merchandising companies with a reach that spans across 22+ different
states. The company values social responsibility and has implemented eco-friendly methods
throughout the manufacturing process.
Services provided by Stubborn Factory

1. Designing
We at Stubborn Factory give you the freedom to prepare your own design on our website or
you can also contact us for your desired design.

2. Manufacturing
All our products are manufactured with great precision and attention. We take care of every
minimal detail and make sure our machines are up to date.

3. Printing
All types of printing are available such as screen printing, Rubber printing, Offset printing,
transfer printing, Vinyl printing, and Sticker Printing.

4. Packaging
We provide 100% quality checks before packaging. All our products are professionally
packed to prevent any damage to the product & in bio-degradable packages.

5. Delivery
All orders placed on Stubborn Factory are dispatched through our own courier/delivery
service. We take care that it's delivered on time with no damaged goods.

A Brief Explanation

Stubborn Factory provides you with a variety of options to choose from our collection of
T-shirts, from your favorite Hollywood movies, TV shows, sports teams, comedians, and
musicians, with a wide range of your desired designs.
All our products are manufactured with great precision and attention. We take care of every
minimal detail and make sure our machines are up to date. We also give you an option where
you can DIY and get your merchandise customized with the help of our team.

With the guidance of Stubborn Factory’s creative team, design a t-shirt like a pro. You can
choose the fabric, pattern, color, and upload any of your favorite designs, text, or any name or
number, and personalize your products as per your wish!

We don’t compromise with Product Quality and believe in delivering happiness with
affordability. That’s why we have a quality check mechanism that ensures trust and
credibility among our buyers. From placing an order to the shipment, it is a
pleasing experience. To prevent waste generation, our delivery is supremely safe and
biodegradable.
Products under Stubborn Factory

Round Neck Tshirts Non-Zipper Hoodie Varsity Polo T-shirt

Sweatshirt Zipper Hoodie Oversize T-Shirt Jackets

Collaborations of Stubborn Factory

Collaboration is the cornerstone of innovation and progress, fostering a collective synergy

that transcends individual capabilities. In a collaborative environment, diverse perspectives
converge, giving rise to a dynamic exchange of ideas and skills.

Teams working in unison leverage each member's strengths, resulting in a harmonious blend
of creativity and expertise. The power of collaboration lies not only in achieving shared goals
but also in the cultivation of a supportive and inclusive culture. Through open communication
and mutual respect, collaborative efforts propel individuals and organizations toward success,
breaking down silos and promoting a shared sense of accomplishment. In essence,
collaboration is the catalyst for transformative achievements and sustained growth.
INDUSTRY ANALYSIS
Market Analysis

A market analysis is a comprehensive evaluation of a particular market and its dynamics. It

involves gathering and analyzing data about the market, including its size, growth rate,
trends, competition, and customer needs and preferences. This information is then used to
identify opportunities and threats, develop marketing strategies, and make informed business
decisions.

Benefits of market analysis

There are many benefits to conducting a market analysis. Some of the most important
benefits include

● Improved understanding of the market: Market analysis can help businesses gain a
better understanding of the market they are operating in. This can help them to
identify opportunities for growth, develop more effective marketing strategies, and
make better decisions about their products and services.

● Reduced risk: By understanding the risks and opportunities in the market, businesses
can reduce their risk of failure. This can be done by developing strategies to mitigate
risks and capitalize on opportunities.

● Better decision-making: Market analysis can help businesses make better decisions
about their products, services, and marketing strategies. This can lead to increased
sales, profits, and customer satisfaction.

● Increased competitive advantage: By understanding their competitors' strengths and

weaknesses, businesses can develop strategies to gain a competitive advantage. This
can help them to win more customers and increase their market share.
Types of Market Analysis

There are many different types of market analysis, but some of the most common include:

● Industry analysis: This type of analysis focuses on the overall health of an industry.
It includes examining factors such as industry growth rate, competition, and
regulatory environment.

● Competitive analysis: This type of analysis focuses on a company's competitors. It

includes examining factors such as competitors' products, services, marketing
strategies, and financial strengths and weaknesses.

● Customer analysis: This type of analysis focuses on a company's customers. It

includes examining factors such as customer needs, preferences, and buying
behaviors.
Market Analysis of Stubborn Factory

Executive Summary

Stubborn Factory is an Indian apparel company that specializes in customized clothing for
college societies and organizations. Established in 2020, the company has quickly gained
traction, becoming one of the largest youth-led merchandising companies in the country. With
a focus on quality, affordability, and customization, Stubborn Factory has captured a
significant share of the student apparel market.

Industry Overview

The Indian apparel industry is a rapidly growing sector with an estimated market size of over
$130 billion. The industry is driven by a young and growing population, rising disposable
incomes, and increasing urbanization. The student apparel segment is a particularly dynamic
sub-segment, with college societies and organizations representing a significant customer
base.

Competitive Landscape

The student apparel market is highly competitive, with several established players vying for
market share. However, Stubborn Factory has carved out a niche for itself by focusing on
customization and providing high-quality products at competitive prices. The company's
strong brand identity and active social media presence have also contributed to its success.

Top Competitors of Stubborn Factory

1. The House Of Rare

2. Spykar
3. Be Young
4. Siyaram
5. Koton
SWOT Analysis

SWOT analysis is a strategic planning technique used to identify a company's Strengths,

Weaknesses, Opportunities, and Threats. It is a simple but powerful tool that can be used to
assess a company's current position and develop strategies for the future.

Strengths are internal factors that give a company an advantage over its competitors. For
example, a company might have a strong brand reputation, a loyal customer base, or a
proprietary technology.

Weaknesses are internal factors that could put a company at a disadvantage. For example, a
company might have a high-cost structure, a weak marketing strategy, or a lack of
experienced employees.

Opportunities are external factors that a company can take advantage of to improve its
performance. For example, a company might be able to expand into a new market, develop a
new product, or partner with a new company.

Threats are external factors that could pose a risk to a company's success. For example, a
company might face increased competition, new regulations, or a change in consumer
preferences.

By understanding its strengths, weaknesses, opportunities, and threats, a company can

develop strategies to:

Build on its strengths: A company can use its strengths to gain a competitive advantage. For
example, a company with a strong brand reputation could use that reputation to launch a new
product or service.

Address its weaknesses: A company can develop strategies to address its weaknesses. For
example, a company with a high-cost structure could implement cost-cutting measures.
Seize opportunities: A company can take advantage of opportunities to improve its
performance. For example, a company could expand into a new market if it sees that there is
demand for its products or services.

Mitigate threats: A company can develop strategies to mitigate threats. For example, a
company could develop a new product to compete with a new product from a competitor.

SWOT analysis is a valuable tool for companies of all sizes. It can be used to inform strategic
planning, marketing campaigns, product development, and other areas of business.

Here are some of the specific benefits of SWOT analysis:

● It can help to improve decision-making: SWOT analysis can provide companies

with a clearer picture of their internal and external environment, which can help them
to make more informed decisions.

● It can help to identify new opportunities: SWOT analysis can help companies to
identify new opportunities that they might not have otherwise considered.

● It can help to develop more effective strategies: SWOT analysis can help
companies develop more effective strategies that are tailored to their specific
strengths, weaknesses, opportunities, and threats.

● It can help to improve communication: SWOT analysis can help to improve

communication within a company by providing a common framework for discussing
and understanding the company's current position and future prospects.
SWOT Analysis of Stubborn Factory

Strengths

1. Strong brand identity and reputation

2. Focus on customization
3. Affordable pricing
4. Active social media presence
5. An extensive network of college societies and organizations

Weaknesses

1. Limited product range

2. Reliance on college societies and organizations for sales
3. Lack of physical stores

Opportunities

1. Expand product range to include a wider variety of apparel and accessories

2. Explore new sales channels, such as online marketplaces and direct-to-consumer sales
3. Open physical stores in key locations

Threats

1. Increased competition from established and emerging apparel brands

2. Changes in student preferences and fashion trends
3. Economic downturns that could impact student spending.
Customer Acquisition Strategy

A customer acquisition strategy is a plan of action designed to help businesses find new
customers and convert them into paying customers. It is a process that helps businesses
decide which marketing channels to use, how much budget to spend on each acquisition
channel, and what kind of messaging will resonate with their target audience. A strong
customer acquisition strategy is essential for businesses of all sizes, as it can help them to:

● Increase revenue: By acquiring new customers, businesses can increase their overall
revenue.

● Expand their market share: As businesses acquire more customers, they can expand
their market share and become more competitive.

● Build brand awareness: By reaching out to new customers, businesses can increase
brand awareness and improve their reputation.

● Develop long-term relationships: By converting new customers into loyal patrons,

businesses can develop long-term relationships that lead to repeat business and
referrals.

There are many different customer acquisition strategies that businesses can use, but
some of the most common include:

● Search engine optimization (SEO): SEO is the process of optimizing a website so

that it ranks higher in search engine results pages (SERPs). This can help businesses
to attract more organic traffic to their website, which can lead to more leads and
customers.

● Pay-per-click (PPC) advertising: PPC advertising is a form of online advertising

where businesses pay a fee each time someone clicks on one of their ads. This can be
a very effective way to reach new customers, but it can be expensive.
 ● Content marketing: Content marketing is the process of creating and sharing
valuable, relevant, and consistent content to attract and retain a clearly defined
audience — and, ultimately, to drive profitable customer action. This can be a very
effective way to build relationships with potential customers and convert them into
paying customers.

● Social media marketing: Social media marketing is the use of social media platforms
to promote a product, service, or brand. This can be a very effective way to reach a
large audience, but it can be time-consuming and difficult to measure results.

● Email marketing: Email marketing is the use of email to send targeted messages to
potential and current customers. This can be a very effective way to nurture leads and
convert them into paying customers.

● Referral programs: Referral programs encourage existing customers to refer their

friends and family to the business. This can be a very cost-effective way to acquire
new customers, as the business only pays for the customers that are referred.

The best customer acquisition strategy for a business will depend on its specific industry,
target audience, and budget. However, all businesses should have a customer acquisition
strategy in place in order to grow and succeed.

Here are some of the specific benefits of having a customer acquisition strategy:

● It helps to focus resources: A customer acquisition strategy can help businesses to

focus their resources on the most effective marketing channels and tactics.

● It helps to track progress: A customer acquisition strategy can help businesses to

track their progress and measure the effectiveness of their marketing efforts.

● It helps to improve ROI: A customer acquisition strategy can help businesses to

improve their return on investment (ROI) by ensuring that they are spending their
marketing dollars wisely.
 ● It helps to build a loyal customer base: A customer acquisition strategy can help
businesses build a loyal customer base by providing a positive customer experience
from the very beginning.

Overall, a customer acquisition strategy is an essential tool for businesses that want to grow
and succeed. By developing a strong customer acquisition strategy, businesses can attract new
customers, increase revenue, and build lasting relationships with their customers.
Customer Acquisition Strategies of Stubborn Factory

Stubborn Factory has successfully employed a range of customer acquisition strategies to

reach its target audience of college students and organizations. Here's a breakdown of their
key strategies:

1. Strategic Partnerships:

Stubborn Factory has established strong partnerships with college societies, student
associations, and event organizers. These partnerships provide direct access to a large and
engaged audience of potential customers. By offering customized apparel for events,
societies, and organizations, Stubborn Factory builds brand awareness and loyalty among
students.

2. Social Media Engagement:

Stubborn Factory maintains a vibrant presence on social media platforms like Instagram and
Facebook. They actively engage with their audience by posting eye-catching visuals, running
contests and giveaways, and responding promptly to comments and messages. This social
media engagement fosters a sense of community and encourages students to become brand
advocates.

3. Campus Influencer Marketing:

Stubborn Factory collaborates with campus influencers and popular students who hold sway
over their peers. These influencers promote Stubborn Factory's products and services through
their social media posts, stories, and campus events. This strategy helps tap into the power of
social proof and influences students' purchasing decisions.
4. On-Campus Events and Pop-ups:

Stubborn Factory actively participates in on-campus events, festivals, and fairs. They set up
pop-up booths to showcase their products, offer discounts and promotions, and engage
directly with potential customers. These events provide a platform to interact with students,
gather feedback, and generate leads.

5. Referral Programs and Loyalty Schemes:

Stubborn Factory incentivizes customer acquisition through referral programs and loyalty
schemes. Existing customers can earn rewards or discounts by referring new customers,
encouraging organic growth and word-of-mouth marketing. Loyalty schemes provide
exclusive benefits to repeat customers, fostering brand loyalty and repeat purchases.

6. Customized Product Offerings:

Stubborn Factory's focus on customization is a key differentiator in the student apparel

market. They allow societies and organizations to personalize their apparel with unique
designs, logos, and slogans. This customization appeals to students' sense of identity and
belonging, making Stubborn Factory a preferred choice for college-related apparel.

7. Quality and Affordability:

Stubborn Factory maintains a balance between quality and affordability, ensuring that their
products are both stylish and within the budget of college students. This value proposition
attracts a wider customer base and contributes to their growing popularity.
8. Efficient Order Fulfillment and Delivery:

Stubborn Factory prioritizes efficient order fulfillment and delivery to maintain customer
satisfaction. They have streamlined their processes to ensure timely delivery of customized
apparel, meeting the expectations of their student customers.
INTERNSHIP OBJECTIVE AND SCOPE
Purpose of the Internship

The purpose of undertaking a marketing internship is multifaceted, providing a valuable

opportunity for professional and personal development. Firstly, an internship offers hands-on
experience, allowing individuals to apply theoretical knowledge to real-world marketing
scenarios.

It serves as a practical bridge between academic learning and the dynamic challenges of the
industry. Additionally, internships foster skill development in areas such as market research,
content creation, social media management, and campaign analysis. Exposure to diverse
projects and teams enhances adaptability and collaboration skills.

Moreover, internships provide insight into industry practices, trends, and the application of
emerging technologies, contributing to a well-rounded understanding of the marketing
landscape. Ultimately, a marketing internship aims to cultivate a foundation of practical
expertise, professional networks, and a competitive edge for future career endeavors.

Learning Goals and Objectives

● Developing and executing marketing campaigns

● Conducting market research
● Writing marketing copy
● Creating social media content
● Managing email marketing campaigns
● Tracking and measuring the effectiveness of marketing campaigns
Scope of Work

● Undergo through training.

● Do research and market analysis.
● Understand and apply marketing strategies.
● Pitch to customers.
● Communicate with potential clients.
● Shadowing experienced marketing professionals
● Working on group projects
ROLES AND RESPONSIBILITIES
Intern's Role

As a marketing intern, I played a vital role in supporting the marketing team's efforts to
achieve its goals. I have been actively involved in various aspects of marketing, including:

1. Assisting in developing and executing marketing campaigns:

I contributed to the ideation, planning, and implementation of marketing campaigns across
different channels, such as social media, email marketing, and content creation.

2. Conducting market research and analyzing data:

I gathered and analyzed market research data to understand consumer trends, competitor
strategies, and market opportunities, providing valuable insights for decision-making.

3. Communicating with potential clients:

Supervisor's Expectations

My supervisor expected me to be a proactive, enthusiastic, and dedicated member of the

marketing team. They will look for me to:

● Demonstrate a strong understanding of marketing principles and theories: I

should be able to apply my knowledge of marketing concepts to real-world marketing
scenarios.

● Possess strong research and analytical skills: I should be able to gather, analyze,
and interpret market data to provide actionable insights.

● Exhibit excellent communication and writing skills: I should be able to

communicate effectively both verbally and in writing, crafting clear, concise, and
persuasive marketing messages.

● Show adaptability and willingness to learn: I should be open to new ideas and
challenges, readily adapting to the ever-changing marketing landscape.
 ● Contribute actively to team projects and collaborate effectively: I should be a
team player, working harmoniously with colleagues to achieve shared goals.

Team Collaboration

As an intern, I actively collaborated with the marketing team, contributing my skills and
perspectives to achieve common objectives. I have:

● Sought guidance and mentorship from experienced team members: I will actively
seek guidance from senior marketing professionals, learning from their expertise and
experience.

● Shared ideas and participate in brainstorming sessions: I will actively contribute

ideas and participate in creative discussions, bringing fresh perspectives to the team.

● Supported team members in their projects: I will offer assistance to colleagues,

providing support and sharing the workload to ensure project success.

● Maintained open communication and provided feedback: I will communicate

openly with team members, sharing ideas, providing feedback, and resolving any
issues promptly.
WORK UNDERTAKEN
Daily Tasks at Stubborn Factory

At Stubborn Factory, the daily tasks used to be assigned to me by the team leader. These tasks
were as follows:

● I used to research the given colleges and universities and find out their respective
clubs and groups.

● Afterward, I gathered the contact details of the head authorities of the respective clubs
and groups.

● Then, my work was to call the potential clients and do a sales pitch.

● I was also obliged to brainstorm marketing ideas for the growth of our company.

● I also have to research various brands and see how they are growing, and what
marketing strategies they are applying for their growth.

● I had to document all my research information and present it to my team leader.

Challenges Faced During Internship

● Feeling overwhelmed: Marketing is a fast-paced and ever-changing industry, and it

was a bit overwhelming for me to keep up with everything. There is often a lot of
information to learn and a lot of tasks to complete.

● Not knowing where to start: There are many different aspects of marketing, and it
was difficult for me to know where to focus my efforts.

● Performance Pressure: Although the company and overall employees were

supportive and helpful but I used to feel a bit of performance pressure sometimes as I
was an intern and I always wanted to perform well.
Achievements During Internship

● Presented marketing findings and recommendations to senior management.

● Learned new marketing skills and tools.

● Gained a better understanding of the marketing industry and its different roles.

● Worked effectively as part of a team to achieve common goals.

● Contributed to a positive and productive work environment.

● Helped the organization attract new customers or clients.

● Received Letter of Recommendation.

CONTRIBUTION OF INTERNSHIP IN
CAREER BUILDING
Impact of Internship

Internships provides students with valuable hands-on experience in a professional setting.

They allow students to apply the skills and knowledge they have learned in the classroom to
real-world situations. Internships also help students develop their professional networks and
learn about different career paths.

Specific benefits of internships include:

● Gaining hands-on experience in a professional setting

● Developing new skills and knowledge
● Building a professional network
● Exploring different career paths
● Making a positive impact on an organization
● Increasing employability after graduation

Value Addition
Internships can be a valuable addition to any student's career. They provide an opportunity to
gain hands-on experience, develop new skills, and make important networking connections.
Interns can also learn about different career paths and see if a particular industry is a good fit
for them.

Here are some of the ways that internships can add value to the career of interns:

● Gain hands-on experience: Internships provide students with the opportunity to

apply the skills and knowledge they have learned in the classroom to real-world
situations. This can help them to develop their skills and make them more marketable
to potential employers.
 ● Develop new skills: Internships can help students to develop new skills that are
relevant to their career goals. For example, a marketing intern may learn how to use
social media marketing tools or how to create effective marketing campaigns.

● Make important networking connections: Internships can help students make

important networking connections with people in their field of interest. These
connections can be helpful for finding a job after graduation or for getting advice and
mentorship.

● Learn about different career paths: Internships can help students learn about
different career paths and see if a particular industry is a good fit for them. This can
help them to make informed decisions about their future careers.

● Get a foot in the door: Internships can help students to get a foot in the door at their
dream company. Many companies offer internships to students that they are interested
in hiring upon graduation.

In addition to these benefits, internships can also help students to

● Build their resumes: Internships can help students to build their resumes and make
them more competitive to potential employers.

● Increase their earning potential: Studies have shown that interns who complete
internships tend to earn more than their non-interning peers after graduation.

● Develop their soft skills: Internships can help students develop important soft skills,
such as communication, teamwork, and problem-solving.

● Improve their job satisfaction: Studies have shown that interns who complete
internships tend to be more satisfied with their jobs than their non-interning peers.

● Increase their chances of getting a job: Studies have shown that interns who
complete internships are more likely to get a job after graduation than their
non-interning peers.
Internship Summary

I recently had the opportunity to interview for a marketing internship at Stubborn Factory. I
was very excited about this opportunity because I have always been interested in marketing
and I think Stubborn Factory is a great company.

The interview was with the Chief Marketing Officer, and the marketing manager at Stubborn
Factory. She was very friendly and approachable, and she made me feel comfortable right
away.

She asked me a variety of questions about my experience and qualifications. I was able to
answer all of her questions confidently and I feel like I made a good impression.

One of the things that I really liked about Stubborn Factory is that they are very focused on
their respective goal. The Interviewer also told me that they offer a variety of training and
development opportunities for their interns.

I was very excited about the possibility of working at Stubborn Factory. I think it was a great
opportunity to learn more about marketing and to gain some valuable experience.

Here are some key takeaways from my interview:

● Stubborn Factory is a great company with a strong marketing team.

● Stubborn Factory is committed to its goal.
● Ms. Ritu, the interviewer was very friendly and approachable.
● I feel like I made a good impression during my interview.
● Overall, I had a very positive experience interviewing for the marketing internship at
Stubborn Factory. I also received a letter of recommendation at the end of my
Internship.
Bibliography

● www.google.com
● bard.google.com
● www.stubbornfactory.com
● www.wikipedia.com
● www.googlesheets.com
● www.gmail.com