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    BOVONTOo 4

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    21auba032
    This document appears to be a study questionnaire about customers' satisfaction with the soft drink "Bovonto" in Virudhunagar Town. The objectives are to study customer usage of Bovonto, analyze factors influencing satisfaction, and determine customers' level of satisfaction with consuming Bovonto. The questionnaire contains 19 multiple choice questions about respondents' demographics, soft drink preferences, opinions on Bovonto's attributes like taste and price, satisfaction levels, and likelihood to recommend Bovonto.

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    BOVONTOo 4

    Uploaded by

    21auba032
    29 views3 pages
    This document appears to be a study questionnaire about customers' satisfaction with the soft drink "Bovonto" in Virudhunagar Town. The objectives are to study customer usage of Bovonto, analyze factors influencing satisfaction, and determine customers' level of satisfaction with consuming Bovonto. The questionnaire contains 19 multiple choice questions about respondents' demographics, soft drink preferences, opinions on Bovonto's attributes like taste and price, satisfaction levels, and likelihood to recommend Bovonto.

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    This document appears to be a study questionnaire about customers' satisfaction with the soft drink "Bovonto" in Virudhunagar Town. The objectives are to study customer usage of Bovonto, analyze factors influencing satisfaction, and determine customers' level of satisfaction with consuming Bovonto. The questionnaire contains 19 multiple choice questions about respondents' demographics, soft drink preferences, opinions on Bovonto's attributes like taste and price, satisfaction levels, and likelihood to recommend Bovonto.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    29 views3 pages

    BOVONTOo 4

    Uploaded by

    21auba032
    This document appears to be a study questionnaire about customers' satisfaction with the soft drink "Bovonto" in Virudhunagar Town. The objectives are to study customer usage of Bovonto, analyze factors influencing satisfaction, and determine customers' level of satisfaction with consuming Bovonto. The questionnaire contains 19 multiple choice questions about respondents' demographics, soft drink preferences, opinions on Bovonto's attributes like taste and price, satisfaction levels, and likelihood to recommend Bovonto.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 3

    aA2 3 4 STUDY ON CUSTOMERS’S SATISFACTION TOWARDS

    “BOVONTO” IN VIRUDHUNAGAR TOWN.

    Objectives
    1. To study the usage of bovonto by the respondents.
    2. To analyse the factors influencing of bovonto.
    3. To find the level of satisfaction in consumption bovonto softdrink by the respondents.

    QUESTIONNAIRE

    1. Name ___________________________________

    2. Gender
    (a) Male
    (b) Female

    3. Age
    (a) Below 20 years (b) 20 – 30 years
    (c) 30 – 40 years (d) Above 40 years

    4. Education
    (a) SSLC (b) HSC (c) Under Graduate
    (d) Post Graduate (e) Others

    5. Marital Status
    (a) Married (b) Unmarried

    6. Occupation
    (a) Private employee (b) Government employee
    (c) Doing Business (d) College Student

    7. Family Income per month (in Rupees)


    (a) Less than 20,000 (b) 20,000 – 25,000
    (c) 25,000 – 35,000 (d) Above 35,000

    8. Family Structure
    (a) Joint family (b) Nuclear family

    9. Do you like the cool drinks?


    (a) Yes (b) No

    10. Why do you prefer bovonto?


    (a) Taste (b) Quality
    (c) Brand name (d) Digestion
    11. Where did you get the knowledge about bovonto?
    (a) Advertisement (b) Friends
    (c) Magazine (d) Others

    12. Where did you purchase bovonto?


    (a) Supermarket
    (b) Bakery
    (c) Juice shop
    (d) Petty shop

    13. What is the quantity of bovonto you purchase each time?


    (a) ½ litre (b) 1 litre
    (c) 1 ½ litre (d) 2 litre

    14. What is the your opinion about the quality of bovonto?.


    (a) Excellent
    (b) Good
    (c) Better
    (d) Poor

    15. What do you feel about the price of bovonto?


    (a) High (b) Reasonable
    (c) Low

    16. Please rate your satisfaction level with each of the following attributes of
    BOVONTO

    Attributes Highly Satisfied Neutral Dissatisfied Highly


    Satisfied Dissatisfied
    Taste
    Digestion
    Quantity
    Price
    Smell

    17. Overall how satisfied are you with BOVONTO ?


    (a) Very satisfied
    (b) Satisfied
    (c) Neither satisfied nor dissatisfied
    (d) Dissatisfied
    (e) Very dissatified

    18. Have you any problems with BOVONTO ?


    (a) Yes
    (b) No

    19. Would you recommend to drink BOVONTO to others?


    (a) Yes, definitely
    (b) Yes
    (c) Not sure
    (d) No

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