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    Live Shopping On Facebook: Best Practices

    Uploaded by

    Thu Yein
    This document provides troubleshooting tips and best practices for live shopping on Facebook. It addresses issues like products not appearing or the inability to go live. It also provides instructions for setting up a pre-scheduled live shopping video on desktop. Finally, it outlines moderation tools for comments during a live video, including options to require accounts be a certain age or limit commenting frequency.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    Live Shopping On Facebook: Best Practices

    Uploaded by

    Thu Yein
    45 views8 pages
    This document provides troubleshooting tips and best practices for live shopping on Facebook. It addresses issues like products not appearing or the inability to go live. It also provides instructions for setting up a pre-scheduled live shopping video on desktop. Finally, it outlines moderation tools for comments during a live video, including options to require accounts be a certain age or limit commenting frequency.

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    This document provides troubleshooting tips and best practices for live shopping on Facebook. It addresses issues like products not appearing or the inability to go live. It also provides instructions for setting up a pre-scheduled live shopping video on desktop. Finally, it outlines moderation tools for comments during a live video, including options to require accounts be a certain age or limit commenting frequency.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    45 views8 pages

    Live Shopping On Facebook: Best Practices

    Uploaded by

    Thu Yein
    This document provides troubleshooting tips and best practices for live shopping on Facebook. It addresses issues like products not appearing or the inability to go live. It also provides instructions for setting up a pre-scheduled live shopping video on desktop. Finally, it outlines moderation tools for comments during a live video, including options to require accounts be a certain age or limit commenting frequency.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    You are on page 1of 8

    June 2021

    Live Shopping on

    Facebook

    Best Practices
    Onboarding Guide 23

    Troubleshooting
    Tips

    Live Shopping on Facebook


    Onboarding Guide 24

    T r o u b l e s h o ot i n g T i p s fo r M o b i l e

    Before You Go Live: Upgrade to the most recent version of the Facebook App
    Use the App when on Wifi to download the new updates.

    If options do not appear after Go to Feature Products from your shop


    you click Live Shopping: Click Add New Products
    You may also need to refresh your app. To do this, close
    the Facebook App and log back in.

    If you cannot post a product The product photo may be blocked by Integrity or may not
    you have added: be allowed as per Facebook policies
    Ensure the product sold during live shopping is allowed by
    the commerce policy:



    Terms & policies: Commerce



    What can't be sold on Facebook or Marketplace?

    If you cannot go live via My Page: This is generally a permissions and roles issue. Make sure
    you have an assigned admin or at least Content
    Creator/Editor.

    Live Shopping on Facebook


    Onboarding Guide 25

    Setting Up A Live
    Shopping Video
    Ahead Of Time

    Live Shopping on Facebook


    Onboarding Guide 26

    H o w To S e t U p a L i v e S h o p p i n g V i d eo A h e a d o f T i m e

    Go to Live
    Producer on your
    left navigation bar.

    Click Schedule
    a Live Video.

    Add a title, description,


    cover photo and timing
    for your live video.

    4 5 6

    Go to your page feed and Click Broadcaster Click Stream Setup for
    find your scheduled video. Only: Edit Your Details. this scheduled video.

    To set up products
    and links:

    Go to the Live
    Shopping tab.

    Enable Live Shopping.

    If you exit Live Producer you can


    re-enable live shopping from the Live
    Shopping tab. Confirm all your
    Playlist products are still present
    before going live.

    Considerations:

    These steps can only be completed


    on a desktop computer. Broadcasters
    cannot go live from mobile after
    setting things up on desktop.

    Live Shopping on Facebook


    Onboarding Guide 27

    Moderation Tools

    Live Shopping on Facebook


    Onboarding Guide 28

    M o d e r at i o n To o l s ( v i a yo u r pag e )

    If you're an admin of a Page, you can block certain words from appearing
    on your Page and turn on the profanity filter.

    Blocking Words

    When people include a word you've blocked From your News Feed, click Pages in the left menu
    in a post or comment on your Page, it won't Go to your Page and click Settings at the top
    appear on your Page. To block words: From General, click Page Moderation
    Type the words you want to block, separated by
    commas. You'll need to add both the singular and
    plural forms of the word you want to block
    Click Save Changes.

    Profanity Filter

    You can block different degrees of From your News Feed, click Pages in the left menu
    profanity from appearing on your Page. We Go to your Page and click Settings at the top
    determine what to block by using the most From General, click Profanity Filter
    commonly reported words and phrases Select Medium or Strong
    marked offensive by the community. To Click Save Changes.
    turn on the profanity filter:

    Live Shopping on Facebook


    Onboarding Guide 29

    M o d e r at i o n To o l s ( I n L i v e P r o d u c e r w h e n yo u a r e l i v e )

    Best Practices

    Audience participation is important to the focused, on schedule and positive. Once your
    success of many types of events. But online live video begins, you’ll see comments on your
    events can occasionally be derailed by negative Facebook Live broadcast in Live Producer.
    or inappropriate comments. Comment From there you can choose settings to help
    moderation settings can help keep your event you moderate comments.

    Choose from the following options to


    determine who can comment, and how much.

    Follower: Only your followers will be able to


    leave comments

    Supporters: Only your supporters (paid


    subscribers) will be able to leave comments

    Slow: Commenters will only be able to


    comment every 10 seconds

    Discussion: Only comments over 100


    characters will be shown

    Restricted: Commenters must have accounts


    that are at least two weeks old. This is to
    prevent “trolls.”

    Live Shopping on Facebook

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