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    PPP

    Uploaded by

    Farzana Mahamud Rini

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    PPP

    Uploaded by

    Farzana Mahamud Rini
    6 views2 pages

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    ppp

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    6 views2 pages

    PPP

    Uploaded by

    Farzana Mahamud Rini

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    The article introduces the concept of "digital business strategy" which refers to organizational strategy

    formulated and executed by leveraging digital resources to create differential value. It argues that with
    increased digitization, there is a need to rethink IT strategy as fused with business strategy rather than
    just a support function.

    Four key themes of digital business strategy are discussed:

    Scope - Goes beyond traditional functional areas and silos to be trans-functional; includes digitization of
    products, services and information around them; extends beyond firm boundaries to dynamic
    ecosystems.

    Scale - Enabled by cloud computing for rapid scale up/down; leverages network effects and multisided
    platforms; taps into information abundance with big data; scales through alliances and partnerships.

    Speed - Accelerates product launches; speeds up decision making; enables rapid supply chain
    orchestration; allows faster formation of complementary business networks.

    Value Creation - Leverages value from information; utilizes multisided business models; coordinates
    models across business networks; controls industry architecture to appropriate value.

    These four themes can guide future research on performance implications and success metrics for digital
    business strategy.

    The six research papers in the special issue shed light on formulating, executing and measuring
    effectiveness of digital business strategies. The "Issues and Opinions" pieces offer thought leadership on
    emerging challenges. Collectively, they underscore the convergence of IS and strategy domains under the
    umbrella of digital business strategy.
    How does digital business strategy challenge traditional views of organizational strategy in
    comparison to traditional IT strategy?
    Digital business strategy challenges traditional views of organizational strategy by emphasizing a
    holistic integration across functions, processes, and networks, transcending traditional silos. In
    contrast, traditional IT strategy tends to focus more narrowly on technology implementation and
    support, often operating separately from broader organizational goals and business strategy.

    In what ways can digital business strategy take advantage of data, information and knowledge
    adundance?
    Take advantage by:

    1. Data-Driven Decision Making:


    2. Predictive Analytics:
    3. Personalized Customer Experiences , Personalization and Customer Insights:
    4. operational Efficiency:
    5. Knowledge Sharing and Collaboration:
    Cross-Functional Collaboration

    faster decision-making

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