10 1108 - Jocm 05 2021 0137
10 1108 - Jocm 05 2021 0137
10 1108 - Jocm 05 2021 0137
https://www.emerald.com/insight/0953-4814.htm
JOCM
35,8 Boosting innovation through
gender and ethnic diversity
in management teams
54 Cristina Quintana-Garcıa and Macarena Marchante-Lara
Department of Economics and Business Administration, University of Malaga,
Received 5 May 2021
Revised 6 April 2022
Malaga, Spain, and
Accepted 26 May 2022 Carlos G. Benavides-Chicon
Department of Applied Economics (Economic Structure), University of Malaga,
Malaga, Spain
Abstract
Purpose – This study investigates the link between diversity in management and CEO positions and firm
innovation. The purpose of this paper is to examine the effect that women and ethnic diversity in management
and CEO positions have on the development of outstanding innovation in firms.
Design/methodology/approach – This paper conducts an empirical analysis to investigate these
relationships over time using a large panel database of 1,345 publicly US traded firms.
Findings – Results revealed that gender and ethnic diversity at all levels of management exhibited a robust
positive association with superior innovation competence. This finding remains robust when alternative
proxies for innovation are employed. In contrast, the authors found that women and ethnic minorities at the
CEO level had no significant influence.
Originality/value – Considering an output measure of innovation, the authors explore the effect of gender
and ethnic minority groups in management positions as well as at the CEO level, rather than focusing only on
top management teams or board of directors. The authors offer new practical insights regarding the manager
selection process that are also useful to support public policy initiatives.
Keywords Diversity, Gender, Ethnicity, Innovation, Minority
Paper type Research paper
Introduction
In the current competitive environment and due to the pace of technological changes,
innovation has become crucial for an organization’s sustainable growth. Research has
supported that innovation is an important predictor of firm performance (Bowen et al., 2010;
Mayfield et al., 2020). Prior research suggests that managers’ skills and characteristics are
key factors that enhance innovation processes. Their demographic profile serves as a proxy
for their perspectives, networks and affiliations (Richard, 2000).
We explore demographic diversity by focusing on gender and ethnicity. Figures show
that the US workforce is becoming more diverse, and women are expected to continue to gain
Methodology
Sample and data collection
The research setting was a data set of US publicly traded firms. This represents a suitable
venue in which to study the outcomes of women and ethnic minorities in management
positions. The Equal Employment Opportunity law in the US led to the normative
acceptance of diversity (Zhang, 2020) and influenced firms’ willingness to hire
underrepresented groups, such as women or ethnic minorities, in management positions.
For instance, regarding women, the last decade has seen an increasing number of female
executive officers and directors serving in US public corporations (Liu, 2018). Long-
term trends also show that ethnic minority shares of employment and corporate boards
in large US firms have been rising in the last decades (Abebe and Dadanlar, 2021;
Kurtulus, 2016).
We collected information regarding innovation, women and ethnic minorities in
management and at the CEO level, and control variables related to corporate social
responsibility (CSR) from MSCI ESG KLD STATS. The validity and reliability of this
database have been established by various researchers (e.g., Hart and Sharfman, 2015;
Ozdemir et al., 2022; Semenova and Hassel, 2015). This data set uses a proprietary system to
evaluate corporations’ ESG performance. MSCI ESG research employs a global team of over
140 experienced research analysts to assess how well companies manage their
environmental, social and governance (ESG) performance indicators. Each indicator is
scored by a binary rating. If the company meets the assessment criteria established for an
indicator, then it is signified with a 1.
In addition, we obtained data regarding some control variables (R&D intensity, firm size
and high-technology firms) from Compustat.
In MSCI ESG KLD STATS, information regarding innovation is available between 1991
and 2009. Therefore, this is the period considered in our longitudinal study. Our final sample,
after considering the one-year lag in our independent and control variables, is an unbalanced
panel of 1,345 unique US firms during the period 1991–2009 (total number of
observations 6,455).
Measures
Dependent variable. Our dependent variable “innovation” is measured by the reported
indicator that scores 1 if the company is a leader in its industry for R&D, especially by
bringing notably innovative products to the market. Therefore, we use an output measure of
innovation. Cook and Glass (2015) carried out a validation analysis of this item, and their Innovation and
random check of the product innovation measure affirmed its veracity. diversity in
Independent variable. The measures of the independent variables are collected from the
MSCI ESG KLD STATS data set where women and ethnic minorities are integrated into
management
single indicators. teams
“Women and ethnic minorities in management positions” is measured through the
dichotomous indicator called “representation” offered by the mentioned data set. This is
reported as 1 if the company has made notable progress in the promotion of women and 59
ethnic minorities, particularly to line positions with profit-and-loss responsibilities in the
corporation. This definition implies that all levels of management are considered, and that
there has been an outstanding improvement in the representation of women and ethnic
minorities in such levels.
The second independent variable, “women and ethnic minorities at the CEO level”, is a
dummy variable that takes value 1 if the company’s chief executive officer is a woman or a
member of an ethnic minority group.
We assume that the accumulated variety of knowledge and experiences from the
demographic diversity of managers influences the subsequent capacity for achieving
innovation. Thus, the independent variables are lagged for one year.
Control variables. We include several control variables that can be considered
determinants of innovation performance: R&D intensity, firm size, high-technology
companies and two composite measures related to CSR.
The intensity of research effort is used as a proxy for the level of innovation (e.g.,
Baumann and Kritikos, 2016). We estimate “R&D intensity” through the ratio of annual R&D
expenses over annual revenues. We use the number of employees to control for “firm size”,
which is usually associated to innovation outcomes (Vaona and Pianta, 2008). The logs of
these two variables were taken to account for their skewed distributions. Following the same
reasoning for the independent variables, these two control variables are lagged for one year.
We also include the dummy variable “high-technology firm” to control whether or not a
company belongs to a high-technology sector characterized by rapid and continuous changes
in products, markets and competitive environments (Makri and Scandura, 2010). The high-
technology sectors identified are derived from the definition given by the OECD (2011).
Additionally, companies highly committed to CSR maintain better relationships with
stakeholders that give them more opportunities to innovate (Gonzalez-Ramos et al., 2014). We
construct two control variables regarding CSR: CSR strengths and CSR concerns, since they
are considered two theoretically separate constructs that should be treated this way
empirically. Based on previous literature, we develop this variable as a composite CSR score
by assigning equal importance, and thus equal weights, to different areas of the MSCI ESG
KLD STATS database (Ioannou and Serafeim, 2015). “CSR strengths” is the equally weighted
sum of the positive screens, categorized as strengths for firm i in year t adjusted by the mean
of strengths average across all firms in the sample on year t. “CSR concerns” is measured
following the same method but using the negative screens. These control variables are lagged
for one year, which reduces concerns related to reverse causality.
Finally, a dummy variable for each year was included to control factors that are the same
for all cross-sectional units but vary over time (e.g., economic magnitudes).
Results
Regarding our dependent variable (Table 1), 322 out of 1,324 companies (24.32%) show an
outstanding innovation performance since such a variable takes the value 1 at least once in
the period considered. The mean number of employees is 21,445. In our sample, there are 570
high technology companies, 125 of which have outstanding innovative behavior.
60
35,8
JOCM
Table 1.
Summary of
descriptive statistics
Std.
Variable Mean Dev. 1 2 3 4 5 6 7 8
Innovation
Model 1 Model 2
Independent variables
Women and ethnic minorities in management positions (t1) 0.316* (0.156)
Women and ethnic minorities at the CEO level (t1) 0.259 (0.306)
Control variables
R&D intensity (log) (t1) 0.448*** (0.122) 0.445*** (0.120)
Firm size (log) (t1) 0.099 (0.077) 0.110 (0.077)
High-technology firm 0.319 (0.262) 0.311 (0.260)
CSR strengths (t1) 0.305*** (0.046) 0.287*** (0.047)
CSR concerns (t1) 0.213** (0.071) 0.197** (0.071)
Year dummies Included Included
Constant 4.114*** (0.375) 4.194*** (0.377)
Observations 6,455 6,455
Rho 0.863 0.863 Table 2.
Wald test of the full model (Chi-square) 89.19*** 94.41*** Results of probit
Note(s): Standard errors are in parentheses regression analysis
***p < 0.001; **p < 0.01; *p < 0.05 predicting innovation
JOCM represent value-destructing activities (Ioannou and Serafeim, 2015) that reduce the ability to
35,8 hold a leadership position in innovation.
Robustness test
We modified the models considering R&D intensity with and without the logarithmic
transformation as a dependent variable. R&D intensity has been used as a proxy of
62 innovation in some works, as such measure reflects decisions made by managers to allocate
resources to innovation (Dezs€o and Ross, 2012; Miller and Triana, 2009). Since both measures
regarding R&D intensity are continuous, the method used for this analysis was ordinary least
squares (OLS) regression.
Results are consistent with our main findings (Table 3). In both models, female and ethnic
minority managers positively influence innovation although such representation at the CEO
level is found nonsignificant. Regarding control variables, the integration of CSR into a firm’s
strategies benefits innovation competence, and socially irresponsible actions have a negative
effect. Firm size and belonging to a high-technology sector are also factors that significantly
explain innovation intensity.
Independent variables
Women and ethnic minorities in management positions (t1) 0.036* (0.014) 0.005** (0.002)
Women and ethnic minorities at the CEO level (t1) 0.007 (0.805) 0.004 (0.040)
Control variables
Firm size (log) (t1) 0.111*** (0.011) 0.014*** (0.001)
High-technology firm 1.182*** (0.070) 0.079*** (0.006)
CSR strengths (t1) 0.014** (0.005) 0.001** (0.000)
CSR concerns (t1) 0.038*** (0.005) 0.001y (0.000)
Year dummies Included Included
Constant 3.375*** (0.047)
Observations 6,451 6,455
Rho 0.941 0.882
Table 3. Wald test of the full model (Chi-square) 559.11*** 335.61***
OLS regression results Note(s): Standard errors are in parentheses
on R&D intensity ***p < 0.001; **p < 0.01; *p < 0.05; yp < 0.10
discouraged from engaging in diversity-valuing behavior in order to avoid negative Innovation and
stereotypes and impede the advancement of their fellow colleagues (Hekman et al., 2017). diversity in
Results also show that a high commitment to CSR benefits innovation. CSR is an
opportunity to reconfigure the competitive landscape as well as to develop distinctive
management
resources and competences (Husted and Allen, 2007). Socially responsible practices might teams
provide opportunities for innovation using economic, social and environmental drivers to
create new products and new market space among other forms of innovation.
Complementary, controversial practices are found detrimental to innovation competence. 63
Most of the prior work on the influence of CSR on innovation has focused only on the effects of
a socially responsible behavior (Hull and Rothenberg, 2008; Husted and Allen, 2007). This
study contributes to this literature by considering the effects of negative business practices
and by treating CSR strengths and concerns separately in the analysis of their influence on
innovation. Future research might deepen the analysis into the relationships between gender
and ethnic diversity, CSR and innovation.
From a theoretical viewpoint, our findings are consistent with arguments linked to the
value-in-diversity perspective that makes the business case for diversity. Consequently, we
extend the existing literature that tested the value-in-diversity related to business success in
terms of several measures of financial performance such as return on assets, Tobin’s Q or
relative profits (Carter et al., 2010; Herring, 2009). Our study also offers practical implications.
Regarding the manager selection process, arguments in favor of increased diversity
traditionally stem from concerns about discrimination and moral justice. We provide
evidence to support that the decision to appoint women and ethnic minorities to managerial
positions should also be based on economic criteria, particularly innovation outcomes, one of
the keys to the long-term viability of organizations. We provide new insights to support
public policy initiatives for positive discrimination of women and ethnic minorities on
leadership positions. Institutional pressures lead to the appointment of female directors on
the board. Several countries, such as Norway, Spain and France, have adopted legislative
initiatives (Rao and Tilt, 2016). However, management teams may play a more important role
in influencing innovation processes. Hence, we offer evidence to help direct public efforts in
promoting gender and ethnic diversity in all management levels, and not just board of
directors.
Finally, we are aware of the limitations of this study. Our sample includes different size
companies belonging to different sectors. Further research could extend this study to other
countries and include private companies to obtain generalizable conclusions. Additionally,
the paper relies on secondary data. Our measures of diversity gathered from the employed
database include the presence of women and/or ethnic minorities in management and at the
CEO level, but we cannot disentangle the individual effect of each demographic group on
innovation. Moreover, we cannot examine if a female CEO belonging to a minority ethnicity
has a doubled effect or just a higher effect. Future analyses using qualitative research and
primary sources could explore the independent effect of each demographic group, the added
effect derived from being a CEO with that double attribute and examine additional
information about managers and CEOs regarding human capital variables. Further research
could also examine the impact of the promotion of gender and ethnic diversity in both
management and employees.
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