Pe Chap 15
Pe Chap 15
Pe Chap 15
MONOPOLY
The curve is whole the market, curve downward
Government regulation
- Government gives a single firm the exclusive right to produce some good or service
- Government-created monopolies
Patent and copyright laws
Higher prices*
Higher profits
Natural monopoly (Độc quyền tự nhiên)
- A single firm can supply a good or service to an entire market
At a smaller cost than could two or more firms
- Economies of scale over the relevant range of output
- Club goods
Excludable but not rival in consumption
Variable Cost < Fixed Cost
Monopoly Competitive firm
Price maker Price taker
Sole producer One producer of many
Downward sloping demand: the market Demand is a horizontal line (Price)
demand curve
Total Revenue = Price x Quantity
Marginal Revenue = Delta Total Revenue / Delta Quantity
Average Revenue = Total Revenue / Quantity = Price
_ Tùy vào các nhóm khách hàng sẽ charge giá khác nhau.
Càng elastic giảm giá.
Profit = (P – ATC)/Q