Course Outline

MRK 550 BUSINESS OPERATIONS I

Course ID: 022548 Academic Year: 2023/24

Course Description:

This course is designed to provide the student with a detailed up to date view of the activities of
the operations function. Operations management is dynamic and is an integral part of progressive
business organizations. Operations management has an overwhelming effect on the productivity of the
manufacturing sector as well as the service sector. The objective of this course is to present an
introduction to the field of operations in a realistic and practical format. The topics represent a
blend of concepts from engineering, accounting, marketing, management and statistics.

Pre-Requisites: MRK 202 Category: Vocational

Co-Requisites: None Course Credits: 3.00

Special Conditions: None Academic Level: Credit (Post Sec)

Instructional Hours: Classroom Instruction 45

Laboratory/Workshops 0
Other 0

Total Hours 45

Academic Department:

Windsor: Zekelman School of Business

Chair: Angelo DeMarco
Chatham:
Chair:

Revised By: C. Payne & K. DiPaolo

Last Revision: 2023/01/09

Sunday, July 09, 2023 ©St. Clair College of Applied Arts and Technology Page 1
MRK 550 BUSINESS OPERATIONS I

Required Tools, Equipment, and Learning Resources:

Heizer, J., Render, B., Munson, C., & Griffin, P. (2022). Operations
management: Sustainability and supply chain management (4th ed.).
Person.
ISBN: 9780137508938

Essential Employability Skills (EES):

Description Teach Assess

1) Communication: Communicate clearly, concisely and ✔

correctly in the written, spoken, and visual form that
fulfills the purpose and meets the needs of the
audience.

2) Communication: Respond to written, spoken, or visual ✔

messages in a manner that ensures effective
communication

3) Numeracy: Execute mathematical operations accurately ✔ ✔

4) Critical Thinking: Apply a systematic approach to solve ✔ ✔

problems

5) Critical Thinking: Use a variety of thinking skills to ✔

anticipate and solve problems

6) Information Management: Locate, select, organize, and ✔ ✔

document information using appropriate technology and
information systems

7) Information Management: Analyze, evaluate and apply ✔

relevant information from a variety of sources

8) Interpersonal: Show respect for the diverse opinions, ✔

values, belief systems, and contributions of others

9) Interpersonal: Interact with others in groups or teams ✔

in ways that contribute to effective working
relationships and the achievement of goals

10) Personal: Manage the use of time and other resources to ✔

complete projects

11) Personal: Take responsibility for one's own actions, ✔

decision and consequences

Course Learning Outcomes (CLO):

Upon successful completion of this course, the student will be able to:
(EKS = Embedded Knowledge and Skills)

• Illustrate how operations management contributes to the achievement of an organization’s

strategic objectives. (CLO #1)
EKS:
• Describe the importance of the operations and supply management to the sustainability of
an enterprise.

Sunday, July 09, 2023 ©St. Clair College of Applied Arts and Technology Page 2
MRK 550 BUSINESS OPERATIONS I

• Identify Customer Value and Competitive Priorities

• Explain current trends in operations management

• Analyze standard operational functions of the firm in the manufacturing and service
industries according to different competitive priorities. (CLO #2)
EKS:
• Describe the process view and the supply chain view in operations management

• Identify major components of operations management in the industries

• Define inventory management, process configuration, resource planning and quality

improvement

• Explain the philosophy of continuous improvement.

• Explain operations scheduling and aggregate planning

• Apply techniques to measure quality control in operations planning and process

configuration.

• Appraise process management methods as the basis of management’s planning and control
activity. (CLO #3)
EKS:
• Examine the strategic alignment between major process decisions and the firm’s competitive
priorities

• Analyze the major process decisions by using a systematic approach to record, illustrate,
simulate and test process decisions

• Develop better processes based on the systematic analysis

• Design lean system layouts in order to solve problems involved in inventory management.
(CLO #4)
EKS:
• Explain the importance of inventory management

• Describe various lean system layouts

• Examine inventory models and costs associated with the models

• Identify and apply the principles of just-in-time systems

• Analyze the firm’s needs for inventory management according to the firm’s competitive
priorities

• Analyze how sustainability and the maintenance and reliability of business operations
impact the supply chain. (CLO #5)
EKS:
• Describe sustainability in the supply chain.

• Examine strategic importance of maintenance and reliability.

Sunday, July 09, 2023 ©St. Clair College of Applied Arts and Technology Page 3
MRK 550 BUSINESS OPERATIONS I

Teaching/Learning Activities:

Case Study/Case Scenarios/Case Presentations

Discussion (large/small group, online disc. board)

Videos/Audio-Visuals

Assessment:

Standard/Traditional Delivery

• Assignments 15.00%

Frequency: 10-12
Description: Assignments using simulations, discussion problems, case studies,
or current issues. Students will work on a variety of team and/or
individual Operations Management scenarios and assignments to
improve understanding of core concepts and to reliably
demonstrate their ability to apply these concepts to a variety of
potential business situations.
Outcomes Assessed: 1, 2, 3, 4
EES Assessed: 1, 2, 4, 5, 6, 7, 11

• Final Exam 25.00%

Frequency: 1
Description: This exam may use a variety of scenario-based short answer,
multiple-choice, true/false, or essay type questions and is based
on all course content drawn from assigned textbook readings,
in-class activities, and Pearson MyLab assignments.
Outcomes Assessed: 1, 2, 3, 5
EES Assessed: 1, 2, 3, 4, 5, 7

• Project Assignment 30.00%

Frequency: 1
Description: Group Case Project and Presentation. Group case presentation, in
class, on selected topics. Rubric includes a peer assessment of
individual contribution and adherence to the group contract.
Students must submit a prioritized list of tasks that need to be
completed for the presentation.
Outcomes Assessed: 1, 2, 3, 4
EES Assessed: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11

• Test 1 15.00%

Frequency: 1
Description: Multiple choice, true/false, short answer and essay questions.
Outcomes Assessed: 1, 2, 3
EES Assessed: 2, 3, 4, 10

• Test 2 15.00%

Frequency: 1
Description: Multiple choice, true/false, short answer and essay questions.
Outcomes Assessed: 1, 2, 3
EES Assessed: 2, 3, 4, 5, 10
_____
100%

Sunday, July 09, 2023 ©St. Clair College of Applied Arts and Technology Page 4
MRK 550 BUSINESS OPERATIONS I

Note: The assessment listed in this outline represents the planned assessment method for this course.
Unanticipated conditions during the delivery of the course may necessitate changes to the planned
assessment. Students will receive reasonable advance notice should any changes be necessary.

Grading:

A = 80 - 100%
B = 70 - 79%
C = 60 - 69%
D = 50 - 59%
F = Less than 50%

Course Content:

See EKS statements.

"Academic misconduct, including cheating of any form, will not be tolerated. Consequences may include, but are
not limited to, a warning, a grade of "0" on the assignment/test/examination, or a failing grade in the course."

(Code of Students Rights and Responsibilities: Section 7.1.6)

All students and employees of this College have a right to study and work in an environment that is free from
harassment and discrimination.

Accommodation Statement
The College will provide supports and services to all students with disabilities, both temporary and permanent, with valid supporting documentation. Interim
accommodation requests will be received in good faith and can be provided pending receipt of medical documentation. Retroactive accommodations will be
considered based on the unique circumstances of the individual matter. The College will give all Human Rights Code-related requests for accommodation
meaningful consideration.

Procedure: The student is responsible to meet with a counsellor in Accessibility Services to discuss their functional limitations and accommodation needs
and provide Accessibility Services with supporting documentation. Students are not required under the Ontario Human Rights Code to disclose their
disability diagnosis (with the exception of Learning Disabilities) to receive accessibility supports and services and/or academic accommodations.
Students are encouraged to meet with a counsellor prior to the start of a semester to provide information and arrange accommodations.

Sunday, July 09, 2023 ©St. Clair College of Applied Arts and Technology Page 5