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LZucker Resume

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Lee Brian Zucker

1304 Witney Lane, Buffalo Grove, IL, 60089 | (847) 271-5337 | leebrianzucker@gmail.com
University of Missouri- Columbia Bachelor of Convergence Journalism, Minor in Business Graduated: May 2011 Grade Point Average: 3.604

External Relations and Public Relations Experience


SinglePlatform.com (Restaurant Marketing & PR Technology)- Business Development June 2011-Present Began all development of the Chicago market, and partnered with more 70 restaurants in my first three months. Conducted all market research, developed more than 2,000 leads and contacted leads to set up in-person meetings. Consulted more than 200 restaurants on the benefits of online marketing and PR through SinglePlatform.com. Led web-conferences with four restaurant corporations that each own and run more than 45 restaurants nationwide. Led a team of eight consultants to develop sales goals and assist with issues throughout the consulting process. Procter and Gamble (Brussels, Belgium)- Government Relations Trainee May 2010-July 2010 Worked with more than 20 P&G employees to develop a toolkit on government compliance issues. Presented to eight executives an analysis on how social media will impact P&Gs Government Relations department. Traveled to Frankfurt, Germany to host several meetings discussing compliance issues. Worked with Overlay.TV to begin the development of an interactive toolkit using clickable video. Reynolds Journalism Institute and KBIA (NPR)- Interactive Media Consultant January 2011- May 2011 Developed an interactive media plan to improve audience participation on radio shows at WILL FM in Champaign, Illinois Developed research with 15 radio stations nationwide on how to best interact with an audiences during public radio shows. Created a printed brochure with examples and background research on the best practices for interactive radio programs. Rock-A-Thon (Largest single chapter philanthropy in the U.S.)- Chairman August 2008-May 2011 Managed more than 100 people and led the effort to raise more than $80,000 benefiting the American Cancer Society. Coordinated with 15 corporate sponsors, 5 media outlets and hundreds of alumni to gather donations. Developed all social media/promotional material and assisted in developing www.rockathonaepi.com. University of Missouri School of Journalism- Ambassador January 2010-May 2011 Presented on key curriculum elements and the real media opportunities available in the journalism school. Led tours to perspective journalism school students and educated them on student life at Missouri. Camp Kawaga for Boys (Minocqua, WI)- Program Director and Director of Operations Summer 2006-Summer 2009 Managed and coordinated assignments for 55 employees and planned the daily activities for 215 campers. Communicated with camps throughout the northern Wisconsin region to coordinate inter-camp activities.

Multimedia and Interactive Media Experience


Reynolds Journalism Institute and KBIA (NPR)- Assistant Producer for Intersection January 2010- May 2011 Floor directed in-studio operations during the live show that reached more than 1,000 people weekly. Assisted in the production for the first live audience forum and airing of the show. KBIA FM 93.1 (NPR)- Multimedia Reporter August 2009-March 2010 Reported and produced spot news and breaking news that reached more than 50,000 people weekly. Reported and produced the first multimedia package in Columbia, Mo that included radio, TV and print stories. The Columbia Missourian (Local Daily)- Multimedia Reporter and Editor August 2009-March 2010 Reported and produced print, photo and video content for news and feature stories that reached more than 40,000 people weekly. Decided on multimedia content in editorial board meetings with 10 professional editors. Trained 15 new reporters to create multimedia content for a professional online publication.

Campus Activities and Awards- University of Missouri

Omicron Delta Kappa leadership and honor society University of Missouri Deans List Homecoming Steering Committee- Parade Co-Chairman Alpha Epsilon Pi Fraternity- Vice-President and House Manager

April 2010-May 2011 January 2008-May 2011 February 2009-November 2009 January 2009-December 2009

Advanced Multimedia Skills


Software: Adobe Creative Suite, Avid Media Composer, Final Cut Pro, Adobe Audition, Audacity audio Social media: Twitter, Facebook, YouTube, Wordpress, Blogspot, Flickr Equipment: HD JVC Video Camera, Mirantz digital audio recorder, Nikon SLR, Sony HD Digital Camcorders

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